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Rubio's Restaurants Overview

Rubio's Coastal Grill, formerly known as Rubio's Fresh Mexican Grill, is a fast casual "Fresh Mex" or "New Mex" restaurant chain specializing in Mexican food, with an emphasis on fish tacos.
Founded in 1983, Rubio's Restaurants is an established company that loves to hire graduates from San Diego State University, with 14.6% of its employees having attended San Diego State University. Want to compare Rubio's Restaurants to some other great places to work in Carlsbad, CA? We suggest taking a look at Zippia's list of Best Companies to Work For in Carlsbad, CA. The average employee at Rubio's Restaurants makes $25,152 per year. In comparison, some of its highest paying competitors, like La Madeleine, La Salsa, and Cici Enterprises, pay $31,057, $30,804, and $30,492, respectively.
Based in Carlsbad, CA, Rubio's Restaurants is a key player in the hospitality industry with 4,000 employees and an annual revenue of $188.9M.

The Organization’s Mission

It's our mission to serve coastal food that you can feel great about eating. It's why we only use quality ingredients and have for years.







Founded in



Carlsbad, CA


Organization Type


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The Team At Rubio's Restaurants

Key People
  • Marc Simon (ceo)
  • Ralph Rubio (founder)

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Rubio's Restaurants Rankings

Rubio's Restaurants is ranked #11 on the Best Hospitality Companies to Work For in Carlsbad, CA list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

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Rubio's Restaurants Salaries

How much does Rubio's Restaurants pay?
The national average salary for a Rubio's Restaurants employee in the United States is $25,152 per year. Employees in the top 10 percent can make over $40,000 per year, while employees at the bottom 10 percent earn less than $15,000 per year.
Salary Score
Average Employee Earnings

Rubio's Restaurants Salaries By Job Title

While the average employee salary at Rubio's Restaurants is $25,152, there is a big variation in pay depending on the role. Some of the job titles with high salaries at Rubio's Restaurants are business partner, field marketing specialist, shift manager, and tax preparer. A worker with the title business partner salary at Rubio's Restaurants can earn an average yearly salary of $57,581. To get a better sense of the salaries at Rubio's Restaurants, other roles such as crew member and cashier can be considered as well. For comparison, the title crew member at Rubio's Restaurants earns $19,135 per year.
Job Title
Average Salary
Business Partner
Salary Range53k - 62k$58k$57,581
Field Marketing Specialist
Salary Range35k - 43k$39k$39,219
Shift Manager
Salary Range37k - 41k$39k$39,031
Tax Preparer
Salary Range28k - 37k$33k$33,038
Assistant Manager
Salary Range26k - 29k$28k$28,258
Line Cook
Salary Range26k - 29k$28k$28,204
Salary Range25k - 29k$27k$27,201
Shift Leader
Salary Range24k - 27k$26k$26,135
Salary Range24k - 27k$26k$25,673
Sales Associate
Salary Range22k - 27k$25k$24,809

Rubio's Restaurants Careers

On average, employees at Rubio's Restaurants stay with the company for 1.8 years. Employees most commonly join Rubio's Restaurants after leaving McDonald's. When they leave Rubio's Restaurants, they most frequently get their next job at Walmart.

Average Length of Employment

La Salsa
1.9 years
Taco Bell
1.9 years
Del Taco
1.7 years

Top Employers Before Rubio's Restaurants

Taco Bell
11.1 %
8.0 %
6.2 %

Top Employers After Rubio's Restaurants

10.4 %
6.1 %

Rubio's Restaurants Employee Demographics

Diversity Score
We calculated the diversity score of companies by measuring multiple factors, including the ethnic background, gender identity, and language skills of their workforce.

Rubio's Restaurants Employees Education

Of the 4,000 employees at Rubio's Restaurants, 14.6% attended San Diego State University. Employees at Rubio's Restaurants most frequently majored in Business, and most employees’ highest level of education is a Bachelors.

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Rubio's Restaurants Financial Performance

Performance Score
We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.


$100M - $1B

Founded in


Organization type


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Rubio's Restaurants Competitors

Based on our research, similar companies to Rubio's Restaurants are La Madeleine, La Salsa, and Cici Enterprises. The average salaries at La Madeleine rank the highest, with their employees earning an average salary of $31,057 per year. The salaries at La Salsa average $30,804 per year, and the salaries at Cici Enterprises come in at $30,492 per year.
Average Salary

La Madeleine

Salary Range22k - 42k$31k$31,057

La Salsa

Salary Range22k - 43k$31k$30,804

Cici Enterprises

Salary Range20k - 45k$30k$30,492

America's Incredible Pizza

Salary Range20k - 41k$29k$29,359
Piccadilly Restaurants
Salary Range22k - 38k$29k$29,260

Kentucky Fried Chicken of Louisville

Salary Range20k - 40k$29k$28,925

Cics Pizza

Salary Range20k - 36k$27k$27,252


Salary Range21k - 33k$27k$26,690

Captain D's

Salary Range20k - 33k$26k$26,374

Baja Fresh Westlake Village

Salary Range19k - 35k$26k$26,333

Frequently Asked Questions about Rubio's Restaurants

When was Rubio's Restaurants founded?

Rubio's Restaurants was founded in 1983.

How many Employees does Rubio's Restaurants have?

Rubio's Restaurants has 4,000 employees.

How much money does Rubio's Restaurants make?

Rubio's Restaurants generates $188.9M in revenue.

What industry is Rubio's Restaurants in?

Rubio's Restaurants is in the hospitality industry.

What is Rubio's Restaurants's mission?

Rubio's Restaurants's mission statement is "It's our mission to serve coastal food that you can feel great about eating. It's why we only use quality ingredients and have for years."

What type of company is Rubio's Restaurants?

Rubio's Restaurants is a private company.

Who are Rubio's Restaurants's competitors?

Rubio's Restaurants competitors include Del Taco, La Salsa, Taco Bell, Qdoba, Taco John's, Chipotle Mexican Grill, Firebirds Wood Fired Grill, Piccadilly Restaurants, Cici Enterprises, Kentucky Fried Chicken of Louisville, KFC, Jack's, Zaxby's, Baja Fresh Westlake Village, Cics Pizza, America's Incredible Pizza, Captain D's, Miami Subs Grill, Runza National, La Madeleine.

Who works at Rubio's Restaurants?

Marc Simon (ceo)

Ralph Rubio (founder)

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Updated December 31, 2020

Zippia gives an in-depth look into the details of Rubio's Restaurants, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Rubio's Restaurants. The employee data is based on information from people who have self-reported their past or current employments at Rubio's Restaurants. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions, or for the results obtained from the use of this information. The data presented on this page does not represent the view of Rubio's Restaurants and its employees or that of Zippia.

Rubio's Restaurants may also be known as or be related to RUBIOS RESTAURANTS INC, Rubio's, Rubio's Coastal Grill, Rubio's Restaurants Inc and Rubio's Restaurants, Inc.