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Assistant store manager salary

Average assistant store manager salary

$40,759

$19.6 hourly rate

Entry-level assistant store manager salary
$32,000 yearly salary
Updated December 15, 2025

Understanding the Assistant Store Manager Salary

As of October 2025, the average salary for an Assistant Store Manager in the United States stands at $40,759 per year, or about $20 per hour. This position is crucial in retail environments, where responsibilities include supervising staff, managing inventory, and enhancing customer satisfaction.

Salary levels can vary significantly based on several factors:

  • Experience Level: Entry-level positions may start lower, while those with extensive experience can command higher wages.
  • Location: States with higher living costs often offer better compensation. For instance, assistant store managers in urban areas typically earn more than those in rural settings.
  • Industry Sector: Salaries can differ across retail sectors; for example, grocery stores may have different pay scales compared to department stores.

For those interested in maximizing their earning potential, exploring job opportunities in states known for higher salaries is advisable. Researching local salary trends and gaining additional retail experience can significantly influence career prospects in this field.

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Where can an Assistant Store Manager earn more?

Compare salary by location
Vs
69k
49k
29k
9k
Columbus, OH$52,070
Kansas City, KS$38,917
Compare salary by company
Vs
75k
55k
35k
15k
US Foods$47,387
Pandora$44,715

Assistant store manager salaries by experience level

Experience levelAvg. salaryHourly rate
Entry-level assistant store manager$16,800$8.07
Mid-level assistant store manager$25,900$12.47
Senior-level assistant store manager$47,000$22.60

Assistant store manager salary estimates from across the web

Based on the latest salary information compiled by Zippia, Indeed, Ziprecruiter and Comparably, the average salary for an assistant store manager typically falls between $37,983 and $51,955.
zippia
$40,759yearly
indeed[1]
$37,983yearly
comparably[2]
$51,955yearly
ZipRecruiter[3]
$39,548yearly

Average assistant store manager salary by state

The average assistant store manager salary in Connecticut, New York, and New Jersey are the highest in the U.S. The lowest average assistant store manager salary states are Hawaii, Arizona, and Nevada.

  • State view
  • County view
Average salary:

Highest paying states for assistant store managers

RankStateAvg. salaryHourly rate
1Tennessee$42,353$20.36
2Wisconsin$46,771$22.49
3North Carolina$44,413$21.35
4New Jersey$51,645$24.83
5Connecticut$52,994$25.48
6New York$52,076$25.04
7Delaware$49,537$23.82
8New Hampshire$46,464$22.34
9Ohio$42,166$20.27
10Rhode Island$51,450$24.74
11South Dakota$48,407$23.27
12Alabama$41,459$19.93
13Minnesota$45,376$21.82
14Pennsylvania$43,469$20.90
15Virginia$46,325$22.27
16District of Columbia$54,354$26.13
17Indiana$40,826$19.63
18Louisiana$40,186$19.32
19South Carolina$39,741$19.11
20Massachusetts$46,746$22.47
21North Dakota$42,957$20.65
22Illinois$41,588$19.99
23Georgia$40,393$19.42
24Colorado$42,353$20.36
25Maryland$45,404$21.83
26Michigan$40,068$19.26
27Kansas$38,544$18.53
28Missouri$38,017$18.28
29Oklahoma$37,823$18.18
30Iowa$38,978$18.74
31Kentucky$36,044$17.33
32Nebraska$39,935$19.20
33Arkansas$34,662$16.66
34Texas$36,869$17.73
35West Virginia$34,458$16.57
36Wyoming$35,938$17.28
37Washington$39,893$19.18
38Mississippi$32,890$15.81
39Maine$36,408$17.50
40California$37,284$17.93
41Florida$33,641$16.17
42Montana$34,633$16.65
43Vermont$37,378$17.97
44New Mexico$34,454$16.56
45Alaska$35,561$17.10
46Arizona$32,486$15.62
47Utah$28,382$13.65
48Nevada$32,126$15.45
49Oregon$32,046$15.41
50Hawaii$32,715$15.73
51Idaho$29,014$13.95

Highest paying cities for assistant store managers

The highest-paying cities for assistant store managers are New York, NY, Sioux Falls, SD, and Madison, WI.

RankCityAvg. salaryHourly rate
1New York, NY$52,070$25.03
2Sioux Falls, SD$48,672$23.40
3Madison, WI$46,408$22.31
4Richmond, VA$46,255$22.24
5Baltimore, MD$45,533$21.89
6Austin, MN$44,748$21.51
7Jacksonville, NC$44,510$21.40
8Philadelphia, PA$43,634$20.98
9Knoxville, TN$43,011$20.68
10Cleveland, OH$43,005$20.68
11Denver, CO$42,385$20.38
12Madison, AL$41,964$20.18
13Chicago, IL$41,724$20.06
14Richmond, IN$40,952$19.69
15Atlanta, GA$40,526$19.48
16Omaha, NE$40,137$19.30
17Seattle, WA$40,038$19.25
18Columbia, SC$39,879$19.17
19Grand Rapids, MI$39,799$19.13
20Kansas City, KS$38,917$18.71

Assistant Store Managers are the most in-demand in these five cities:

  1. New York, NY
  2. Sioux Falls, SD
  3. Madison, WI
  4. Richmond, VA
  5. Baltimore, MD

Assistant store manager salary details

An assistant store manager's salary ranges from $32,000 a year at the 10th percentile to $51,000 at the 90th percentile.

Average assistant store manager salary graph
Average assistant store manager salary graph, trends, and summary

What is an assistant store manager's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$51,000$4,250$25
75th Percentile$45,000$3,750$22
Average$40,759$3,397$20
25th Percentile$36,000$3,000$17
10th Percentile$32,000$2,667$15

Highest paying assistant store manager jobs

The highest paying types of assistant store managers are associate manager, second assistant manager, and co-manager.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Co-Manager$64,962$5,413$31.23258,234
Co-Manager/Store Manager$41,516$3,460$19.96359,826
District Manager & Store Manager$37,438$3,120$18.00355,092
Store Manager$46,950$3,912$22.57446,127

Top companies hiring assistant store managers now:

  1. CVS Health jobs (1,491)
  2. ALDI USA jobs (851)
  3. Dollar General jobs (5,222)
  4. Kohl's jobs (1,045)
  5. Rite Aid jobs (1,061)

Which companies pay assistant store managers the most?

Assistant store manager salaries at US Foods and Coty are the highest-paying according to our most recent salary estimates. In addition, the average assistant store manager salary at companies like Dodge and Timberland are highly competitive.

RankCompanyAverage salaryHourly rate
1US Foods$47,387$22.78
2Coty$47,140$22.66
3Dodge$46,645$22.43
4Timberland$46,638$22.42
5Global Partners$46,289$22.25
6Taco John's$46,112$22.17
7Forever 21$45,981$22.11
8Steve Madden$45,770$22.00
9Boulder County$45,708$21.98
10Lucky Brand$45,454$21.85
11Jubilee Ministries$45,446$21.85
12Wolverine World Wide$45,348$21.80
13Michael Kors$45,276$21.77
14Mount Sinai Health System$45,087$21.68
15San Francisco Foundation$45,061$21.66
16Peet's Coffee$44,998$21.63
17Tory Burch$44,942$21.61
18Techtronic Industries TTI$44,915$21.59
19Carter Lumber$44,828$21.55
20Pandora$44,715$21.50

Wage gap by gender, race and education

$42,000$41,400$40,800$40,200$39,600$39,000
MaleFemale

Assistant store manager salary trends

The average assistant store manager salary has risen by $3,342 over the last ten years. In 2014, the average assistant store manager earned $37,417 annually, but today, they earn $40,759 a year. That works out to a 4% change in pay for assistant store managers over the last decade.

Compare assistant store manager salaries for cities or states with the national average over time.

Average assistant store manager salary over time

Compare assistant store manager salaries for individual cities or states with the national average.

Assistant store manager salary by year

YearAvg. salaryHourly rate% Change
2025$40,800$19.60+2.8%
2024$39,600$19.05-0.1%
2023$39,700$19.08+0.5%
2022$39,500$18.98+1.1%
2021$39,100$18.78+1.6%

Recently added assistant store manager salaries

CompanyJobLocationDate addedSalary
at&TAssistant Store Manager AuroraFairbanks, AK06/30/2025$53,200
at&TAssistant Manager, Store/KioskPortsmouth, NH06/30/2025$53,200
Crossamerica Partners LPAssistant Store ManagerMorgantown, WV06/30/2025$33,392
Crossamerica Partners LPStore Assistant ManagerCharlotte, NC06/30/2025$37,566
Community Choice Financial Family of BrandsAssistant Store ManagerWiggins, MS06/30/2025$31,305
Cost Plus World MarketAssistant Store ManagerHuntington Beach, CA06/30/2025$55,306
Cost Plus World MarketAssistant Store ManagerDenver, CO06/30/2025$60,126
Travel PlazaDavis Express Assistant Store ManagerEnon, VA06/30/2025$31,305
Little Green HouseAssistant Store ManagerApple Valley, MN06/30/2025$35,479
MaybrandsDunkin Assistant Store ManagerClarks Summit, PA06/30/2025$39,653

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