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As of October 2025, the average salary for an Associate Product Marketing Manager stands at $98,431 per year, translating to approximately $47 per hour. This salary can vary widely based on several factors, including geographical location, industry sector, and level of experience.
Entry-level positions may earn around $70,000, while seasoned professionals can command salaries exceeding $120,000 based on their expertise and contributions to product strategies. Many companies offer additional benefits such as bonuses and stock options, which can further enhance overall compensation.
States with higher living costs, like California and New York, typically offer salaries above the national average, while regions with lower costs may present opportunities for competitive salaries. Understanding local salary benchmarks is crucial for job seekers aiming for the best compensation packages.
In this role, professionals are often positioned for growth within the marketing sector, allowing them to transition into senior marketing roles or specialized positions. Continuous learning and networking will further enhance career trajectories.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level associate product marketing manager | $73,100 | $35.13 |
| Mid-level associate product marketing manager | $78,000 | $37.52 |
| Senior-level associate product marketing manager | $178,000 | $85.36 |
The average associate product marketing manager salary in New Jersey, Rhode Island, and North Carolina are the highest in the U.S. The lowest average associate product marketing manager salary states are Colorado, Georgia, and South Dakota.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $114,750 | $55.17 |
| 2 | New Jersey | $118,394 | $56.92 |
| 3 | Pennsylvania | $103,604 | $49.81 |
| 4 | Washington | $104,019 | $50.01 |
| 5 | North Carolina | $107,947 | $51.90 |
| 6 | New York | $105,911 | $50.92 |
| 7 | Massachusetts | $105,183 | $50.57 |
| 8 | Maine | $104,517 | $50.25 |
| 9 | Oregon | $100,888 | $48.50 |
| 10 | California | $106,729 | $51.31 |
| 11 | Illinois | $103,945 | $49.97 |
| 12 | Arizona | $100,788 | $48.46 |
| 13 | Connecticut | $101,664 | $48.88 |
| 14 | Delaware | $103,906 | $49.95 |
| 15 | Virginia | $97,030 | $46.65 |
| 16 | Nevada | $92,878 | $44.65 |
| 17 | New Mexico | $95,739 | $46.03 |
| 18 | Minnesota | $90,729 | $43.62 |
| 19 | New Hampshire | $91,345 | $43.92 |
| 20 | Idaho | $95,873 | $46.09 |
| 21 | West Virginia | $94,763 | $45.56 |
| 22 | Wisconsin | $89,145 | $42.86 |
| 23 | Utah | $87,581 | $42.11 |
| 24 | District of Columbia | $97,019 | $46.64 |
| 25 | Indiana | $91,736 | $44.10 |
| 26 | Vermont | $89,442 | $43.00 |
| 27 | Ohio | $88,592 | $42.59 |
| 28 | Texas | $87,553 | $42.09 |
| 29 | Tennessee | $88,263 | $42.43 |
| 30 | Maryland | $95,489 | $45.91 |
| 31 | North Dakota | $87,976 | $42.30 |
| 32 | Alaska | $90,720 | $43.62 |
| 33 | Michigan | $85,976 | $41.33 |
| 34 | Mississippi | $87,378 | $42.01 |
| 35 | Oklahoma | $87,054 | $41.85 |
| 36 | Wyoming | $82,212 | $39.52 |
| 37 | South Carolina | $86,480 | $41.58 |
| 38 | Nebraska | $84,512 | $40.63 |
| 39 | Iowa | $85,774 | $41.24 |
| 40 | Hawaii | $84,105 | $40.44 |
| 41 | Alabama | $86,048 | $41.37 |
| 42 | Colorado | $80,212 | $38.56 |
| 43 | Arkansas | $81,382 | $39.13 |
| 44 | Georgia | $79,197 | $38.08 |
| 45 | Montana | $81,566 | $39.21 |
| 46 | Kentucky | $80,648 | $38.77 |
| 47 | Louisiana | $84,058 | $40.41 |
| 48 | South Dakota | $79,050 | $38.00 |
| 49 | Kansas | $78,219 | $37.61 |
| 50 | Florida | $72,297 | $34.76 |
| 51 | Missouri | $76,108 | $36.59 |
The highest-paying cities for associate product marketing managers are San Francisco, CA, New York, NY, and Boston, MA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $116,987 | $56.24 |
| 2 | New York, NY | $106,100 | $51.01 |
| 3 | Boston, MA | $105,220 | $50.59 |
| 4 | Chicago, IL | $104,443 | $50.21 |
| 5 | Philadelphia, PA | $104,159 | $50.08 |
| 6 | Redmond, WA | $104,002 | $50.00 |
| 7 | Reston, VA | $98,269 | $47.24 |
| 8 | Washington, DC | $97,038 | $46.65 |
| 9 | Saint Paul, MN | $90,907 | $43.71 |
| 10 | Cleveland, OH | $90,337 | $43.43 |
| 11 | Milwaukee, WI | $89,488 | $43.02 |
| 12 | Carrollton, TX | $87,982 | $42.30 |
| 13 | Memphis, TN | $87,004 | $41.83 |
| 14 | Greenville, SC | $86,839 | $41.75 |
| 15 | Ann Arbor, MI | $85,889 | $41.29 |
| 16 | Denver, CO | $80,076 | $38.50 |
| 17 | Saint Louis, MO | $76,787 | $36.92 |
An associate product marketing manager's salary ranges from $71,000 a year at the 10th percentile to $136,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $136,000 | $11,333 | $65 |
| 75th Percentile | $116,000 | $9,667 | $56 |
| Average | $98,431 | $8,203 | $47 |
| 25th Percentile | $82,000 | $6,833 | $39 |
| 10th Percentile | $71,000 | $5,917 | $34 |
The highest paying types of associate product marketing managers are senior product marketing manager, senior manager of marketing, and product marketing manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Brand Manager | $97,789 | $8,149 | $47.01 | 127,429 |
| Marketing Strategist | $80,033 | $6,669 | $38.48 | 89,543 |
| Manager, Field Marketing | $93,296 | $7,775 | $44.85 | 174,371 |
| Marketing Lead | $104,664 | $8,722 | $50.32 | 92,987 |
| Marketing Manager/Project Manager | $78,368 | $6,531 | $37.68 | 187,949 |
| Marketing And Operations Manager | $93,738 | $7,812 | $45.07 | 152,231 |
Top companies hiring associate product marketing managers now:
Associate product marketing manager salaries at Meta and ServiceNow are the highest-paying according to our most recent salary estimates. In addition, the average associate product marketing manager salary at companies like Juniper Networks and Google are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Meta | $137,319 | $66.02 |
| 2 | ServiceNow | $131,641 | $63.29 |
| 3 | Juniper Networks | $128,801 | $61.92 |
| 4 | $127,506 | $61.30 | |
| 5 | ICU Medical | $123,551 | $59.40 |
| 6 | General Motors | $121,962 | $58.64 |
| 7 | Masimo | $120,592 | $57.98 |
| 8 | Current TV | $113,897 | $54.76 |
| 9 | Belkin | $111,401 | $53.56 |
| 10 | MongoDB | $111,119 | $53.42 |
| 11 | OpenTable | $106,876 | $51.38 |
| 12 | Smith & Nephew | $106,795 | $51.34 |
| 13 | Veeva Systems | $101,975 | $49.03 |
| 14 | Accenture | $100,882 | $48.50 |
| 15 | Thomson Reuters | $99,271 | $47.73 |
| 16 | Allied Telesis | $98,306 | $47.26 |
| 17 | Cambium Learning Group | $96,162 | $46.23 |
| 18 | Rockstar Games | $94,794 | $45.57 |
| 19 | Samsung Electronics Device Solutions (Semiconductor & Display) | $93,632 | $45.02 |
| 20 | Walgreens | $92,612 | $44.52 |
The average associate product marketing manager salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Pharmaceutical | $117,534 | $56.51 |
| 2 | Technology | $109,957 | $52.86 |
| 3 | Health Care | $97,186 | $46.72 |
| 4 | Manufacturing | $92,791 | $44.61 |
| 5 | Media | $89,658 | $43.10 |
| 6 | Retail | $89,166 | $42.87 |
| 7 | Professional | $85,867 | $41.28 |
The average associate product marketing manager salary has risen by $18,112 over the last ten years. In 2014, the average associate product marketing manager earned $80,319 annually, but today, they earn $98,431 a year. That works out to a 8% change in pay for associate product marketing managers over the last decade.
Compare associate product marketing manager salaries for cities or states with the national average over time.
Compare associate product marketing manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $98,400 | $47.32 | +3.7% |
| 2025 | $94,700 | $45.55 | +1.9% |
| 2024 | $93,000 | $44.70 | +1.5% |
| 2023 | $91,500 | $44.01 | +0.8% |
| 2022 | $90,800 | $43.66 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Rubrik | SR. Associate Product Marketing Manager | Palo Alto, CA | 06/28/2025 | $122,600 |
| Milestone Av | Associate Product Marketing Manager | Eden Prairie, MN | 06/27/2025 | $60,000 |
| Whova | Associate Product Marketing Manager (SAN Diego Only) | San Diego, CA | 06/24/2025 | $45,000 |
| Amazon.com, Inc. | Associate Product Marketing Manager, Payments Acceptance and Experience | Seattle, WA | 06/20/2025 | $58,500 |
| Mattel | Associate Manager Marketing-Product Marketing | El Segundo, CA | 06/19/2025 | $110,000 |
| Veeva Systems | Product Marketing-Senior Manager/Associate Director | Columbus, OH | 06/14/2025 | $75,000 |
| Dairy Queen | Associate Manager, Product Marketing | Bloomington, MN | 06/10/2025 | $78,135 |
| Veeva Systems | Product Marketing-Associate Manager | New York, NY | 06/09/2025 | $55,000 |
| Pampered Chef | Associate Marketing Manager, Product Merchandising | Addison, IL | 06/09/2025 | $70,000 |
| Obsidian Security | Associate Product Marketing Manager | Palo Alto, CA | 06/09/2025 | $111,000 |
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