How much does a campaign specialist make?

The average campaign specialist salary in the United States is $47,741. Campaign specialist salaries typically range between $33,000 and $68,000 yearly. The average hourly rate for campaign specialists is $22.95 per hour. Campaign specialist salary is impacted by location, education, and experience. Campaign specialists earn the highest average salary in California.

Campaign specialist salary

Q: What state pays Campaign Specialists the most?

California pays Campaign Specialists the most in the United States, with an average salary of $62,087 per year, or $29.85 per hour.

Q: How do I know if I'm being paid fairly as a campaign specialist?

You know if you are being paid fairly as a campaign specialist if your pay is close to the average pay for the state you live in. For example, if you live in Delaware you should be paid close to $60,523 per year.

Quoted expert

Zachary Johnson Ph.D.

Average campaign specialist salary

$47,741

$22.95 hourly rate

Entry-level campaign specialist salary

$33,000 yearly salary

Updated December 15, 2025

Average Campaign Specialist Salary

The average salary for a Campaign Specialist is approximately $47,741 annually, or around $23 per hour. This figure varies based on factors such as location, experience level, and the specific industry. For instance, Campaign Specialists in high-demand markets often earn more due to competitive job landscapes.

Salary by Experience Level

Entry-level Campaign Specialists typically start at lower salaries, while those with significant experience can earn considerably more, reflecting their expertise and contributions to successful campaigns.

Highest Paying States

Campaign Specialists in states like California and New York generally see higher salary offerings. These locations house many leading marketing firms and tech companies, driving demand for skilled professionals.

Opportunities and Growth

As businesses increasingly focus on digital marketing strategies, the role of Campaign Specialists becomes more vital. This growth translates to more job opportunities and potentially higher salaries, making this a promising career choice for aspiring marketers.

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Campaign specialist salary by:

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Where can a Campaign Specialist earn more?

Compare salary by location

92k

72k

52k

32k

12k

Columbus, OH$64,359

Tampa, FL$41,819

Compare salary by company

102k

82k

62k

42k

22k

NVIDIA$78,952

Zoominfo$51,502

Campaign specialist salaries by experience level

Experience level	Avg. salary	Hourly rate
Entry-level campaign specialist	$30,000	$14.40
Mid-level campaign specialist	$50,600	$24.32
Senior-level campaign specialist	$82,900	$39.83

Campaign specialist salary estimates from across the web

Based on the latest salary information compiled by Zippia, Salary.com, Glassdoor, Ziprecruiter and Comparably, the average salary for a campaign specialist typically falls between $47,741 and $79,127.

zippia

$47,741yearly

glassdoor[1]

$56,990yearly

comparably[2]

$79,127yearly

Salary.com[3]

$56,902yearly

ZipRecruiter[4]

$63,006yearly

Average campaign specialist salary by state

The average campaign specialist salary in California, Delaware, and New Jersey are the highest in the U.S. The lowest average campaign specialist salary states are Rhode Island, New Hampshire, and Oklahoma.

State view
County view

Average salary:

Highest paying states for campaign specialists

Rank	State	Avg. salary	Hourly rate
1	Delaware	$60,523	$29.10
2	California	$62,087	$29.85
3	New Jersey	$56,719	$27.27
4	Maryland	$55,560	$26.71
5	Virginia	$54,953	$26.42
6	Arkansas	$52,645	$25.31
7	Texas	$53,862	$25.90
8	District of Columbia	$54,290	$26.10
9	Nevada	$49,503	$23.80
10	Georgia	$47,713	$22.94
11	Arizona	$47,935	$23.05
12	Pennsylvania	$44,361	$21.33
13	Tennessee	$49,301	$23.70
14	Oregon	$46,594	$22.40
15	North Carolina	$44,632	$21.46
16	New York	$46,299	$22.26
17	Illinois	$46,198	$22.21
18	Colorado	$49,129	$23.62
19	Minnesota	$46,130	$22.18
20	Washington	$48,368	$23.25
21	Idaho	$43,418	$20.87
22	Montana	$41,631	$20.01
23	Iowa	$42,422	$20.40
24	South Dakota	$41,672	$20.03
25	Michigan	$43,444	$20.89
26	Alaska	$44,782	$21.53
27	New Mexico	$44,717	$21.50
28	Ohio	$42,240	$20.31
29	South Carolina	$44,218	$21.26
30	Utah	$40,534	$19.49
31	Wyoming	$38,541	$18.53
32	Hawaii	$38,524	$18.52
33	Kentucky	$41,735	$20.06
34	Florida	$41,233	$19.82
35	North Dakota	$37,515	$18.04
36	Missouri	$42,733	$20.54
37	Nebraska	$38,182	$18.36
38	West Virginia	$40,369	$19.41
39	Massachusetts	$37,251	$17.91
40	Connecticut	$41,210	$19.81
41	Indiana	$41,043	$19.73
42	Rhode Island	$36,239	$17.42
43	Alabama	$40,420	$19.43
44	New Hampshire	$35,926	$17.27
45	Louisiana	$38,935	$18.72
46	Wisconsin	$38,213	$18.37
47	Vermont	$24,733	$11.89
48	Kansas	$36,959	$17.77
49	Maine	$34,244	$16.46
50	Oklahoma	$35,373	$17.01
51	Mississippi	$33,281	$16.00

Top campaign specialist jobs near you

Highest paying cities for campaign specialists

The highest-paying cities for campaign specialists are Cupertino, CA, Jersey City, NJ, and Bethesda, MD.

Rank	City	Avg. salary	Hourly rate
1	Cupertino, CA	$64,359	$30.94
2	Jersey City, NJ	$55,922	$26.89
3	Bethesda, MD	$55,756	$26.81
4	San Antonio, TX	$54,870	$26.38
5	Washington, DC	$54,338	$26.12
6	La Vergne, TN	$49,631	$23.86
7	Denver, CO	$49,072	$23.59
8	SeaTac, WA	$48,559	$23.35
9	Phoenix, AZ	$48,087	$23.12
10	Atlanta, GA	$47,828	$22.99
11	New York, NY	$47,099	$22.64
12	Chicago, IL	$46,206	$22.21
13	Minneapolis, MN	$46,187	$22.21
14	Raleigh, NC	$45,467	$21.86
15	Greenville, SC	$44,642	$21.46
16	Detroit, MI	$43,677	$21.00
17	Columbus, OH	$43,082	$20.71
18	Columbia, MO	$42,836	$20.59
19	Cedar Rapids, IA	$42,501	$20.43
20	Tampa, FL	$41,819	$20.11

Campaign specialist salary details

A campaign specialist's salary ranges from $33,000 a year at the 10th percentile to $68,000 at the 90th percentile.

Average campaign specialist salary graph, trends, and summary

What is a campaign specialist's salary?

Percentile	Annual salary	Monthly salary	Hourly rate
90th Percentile	$68,000	$5,667	$33
75th Percentile	$57,000	$4,750	$27
Average	$47,741	$3,978	$23
25th Percentile	$39,000	$3,250	$19
10th Percentile	$33,000	$2,750	$16

Highest paying campaign specialist jobs

The highest paying types of campaign specialists are product specialist, campaign manager, and product specialist/sales specialist.

Job title	Annual salary	Monthly salary	Hourly rate	Job openings
Marketing Internship	$30,260	$2,522	$14.55	122,135
Research Internship	$39,573	$3,298	$19.03	95,123
Marketing Communications Coordinator	$49,151	$4,096	$23.63	96,492
Marketing Coordinator	$48,326	$4,027	$23.23	91,281
Marketing Consultant	$70,593	$5,883	$33.94	88,935
Marketing Representative	$47,377	$3,948	$22.78	217,886

How would you rate the starting salaries for campaign specialists, as well as the prospects for salary advancement?

Zachary Johnson Ph.D.

Associate Professor of Marketing and Founder, ProfVal.com, Adelphi University

COVID has disrupted everything, at least for the time being. And the salaries that I'm seeing from employers range widely -- anywhere from the low $40s to tropical $100s. Overall, estimates suggest that marketing jobs are expected to increase somewhere between 5-10% within the next ten years. Still, the next few years are likely to be unpredictable until the pandemic subsides. One of the best places to compare mid-level salaries -- which should be the medium to the long-term goal -- is O*Net, a website developed by the U.S. government. Each page provides the Department of Labor's analysis of a job category based on wages, skills, and other areas to help a graduate assess potential career paths.

Top companies hiring campaign specialists now:

Which companies pay campaign specialists the most?

Campaign specialist salaries at NVIDIA and Zoho are the highest-paying according to our most recent salary estimates. In addition, the average campaign specialist salary at companies like Oracle and Discover are highly competitive.

Rank	Company	Average salary	Hourly rate
1	NVIDIA	$78,952	$37.96
2	Zoho	$77,190	$37.11
3	Oracle	$72,836	$35.02
4	Discover	$66,954	$32.19
5	AvePoint	$65,645	$31.56
6	Deloitte	$63,440	$30.50
7	Okta	$60,775	$29.22
8	Zapier	$60,549	$29.11
9	Wolverine World Wide	$59,822	$28.76
10	Epsilon	$59,419	$28.57
11	Regions Bank	$58,022	$27.90
12	Yardi	$57,348	$27.57
13	McKesson	$56,494	$27.16
14	Strava	$56,277	$27.06
15	Gray Television	$54,762	$26.33
16	Stratus Technologies	$54,471	$26.19
17	Alogent	$53,526	$25.73
18	TEGNA	$52,904	$25.43
19	Push IO	$52,636	$25.31
20	Zoominfo	$51,502	$24.76

Wage gap by gender, race and education

$47,000$46,600$46,200$45,800$45,400$45,000

MaleFemale

Campaign Specialist salary by industry

The average campaign specialist salary varies across industries:

The average campaign specialist salary in the health care industry is $51,376, the highest of any industry.
The average campaign specialist salary in the finance industry is $50,611.
Campaign specialists in the automotive industry earn an average salary of $38,439, the lowest of any industry.

Highest paying industries for campaign specialists

Rank	Industry	Average salary	Hourly rate
1	Health Care	$51,376	$24.70
2	Technology	$50,611	$24.33
3	Finance	$49,754	$23.92
4	Professional	$49,617	$23.85
5	Media	$42,972	$20.66
6	Automotive	$38,439	$18.48

High paying campaign specialist jobs

Campaign specialist salary trends

The average campaign specialist salary has risen by $4,033 over the last ten years. In 2014, the average campaign specialist earned $43,708 annually, but today, they earn $47,741 a year. That works out to a 5% change in pay for campaign specialists over the last decade.

Compare campaign specialist salaries for cities or states with the national average over time.

Average campaign specialist salary over time

Compare campaign specialist salaries for individual cities or states with the national average.

Campaign specialist salary by year

Year	Avg. salary	Hourly rate	% Change
2026	$47,700	$22.95	+3.1%
2025	$46,300	$22.25	+1.1%
2024	$45,800	$22.01	-0.2%
2023	$45,900	$22.05	+1.1%
2022	$45,400	$21.82	+0.7%

Recently added campaign specialist salaries

Company	Job	Location	Date added	Salary
Crain Communications	Digital Campaign Specialist	Chicago, IL	06/29/2025	$70,000
Rapp	Campaign Decisioning Specialist	Chicago, IL	06/29/2025	$90,000
Okta	Global Campaign Specialist	Ione, CA	06/27/2025	$66,000
Tekwissen	Digital Campaign Specialist	Malvern, PA	06/27/2025	$62,610
Publicis Groupe	Campaign Specialist, Influencer	New York, NY	06/26/2025	$53,200
Commscope, Inc.	Marketing Campaign Specialist	Shakopee, MN	06/18/2025	$76,000
Crain Communications	Digital Campaign Specialist	Detroit, MI	06/14/2025	$70,000
CCI Crain Communications	Digital Campaign Specialist	Chicago, IL	06/13/2025	$70,000
Savvymoney	Partner Campaign Specialist	Dublin, CA	06/12/2025	$95,000
Apple	Apple Advertising Platforms-Campaign Execution Specialist	Culver City, CA	06/03/2025	$92,500

Campaign specialist salary FAQs

What state pays Campaign Specialists the most?

How do I know if I'm being paid fairly as a campaign specialist?

Have more questions? See all answers to common business and financial questions.

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Updated December 15, 2025

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