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Chief marketing officer salary
Average chief marketing officer salary
$135,198
Understanding Chief Marketing Officer Salaries
The average salary for a Chief Marketing Officer in the United States is approximately $135,198 annually or about $65 per hour. CMOs play a crucial role in guiding marketing strategies that align with business objectives. Their compensation often reflects their experience, the industry they work in, and the company's size. For instance, CMOs in technology and finance sectors typically earn higher salaries than those in retail or nonprofit sectors.
Salary by State
Salary for CMOs varies significantly by state. States like California, New York, and Texas are known for offering competitive compensation due to their robust job markets. In contrast, salaries may be lower in states with smaller economies.
Advancing Your Career
As businesses evolve, the demand for skilled CMOs continues to grow. By gaining experience, pursuing relevant certifications, or transitioning into high-demand industries, professionals can enhance their earning potential. Leveraging networking opportunities and staying updated on marketing trends can further support career advancement.
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Where can a Chief Marketing Officer earn more?
Chief marketing officer salary estimates from across the web
Average chief marketing officer salary by state
The average chief marketing officer salary in Rhode Island, New Hampshire, and New Jersey are the highest in the U.S. The lowest average chief marketing officer salary states are Florida, Missouri, and South Carolina.
- State view
- County view
Highest paying states for chief marketing officers
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $165,984 | $79.80 |
| 2 | Nevada | $159,569 | $76.72 |
| 3 | New Hampshire | $162,432 | $78.09 |
| 4 | New Jersey | $161,244 | $77.52 |
| 5 | Massachusetts | $158,568 | $76.23 |
| 6 | New York | $154,098 | $74.09 |
| 7 | Maine | $148,410 | $71.35 |
| 8 | Connecticut | $152,657 | $73.39 |
| 9 | Oregon | $148,047 | $71.18 |
| 10 | California | $144,466 | $69.45 |
| 11 | Michigan | $146,270 | $70.32 |
| 12 | Vermont | $140,132 | $67.37 |
| 13 | Idaho | $130,280 | $62.63 |
| 14 | Illinois | $137,977 | $66.34 |
| 15 | Pennsylvania | $126,167 | $60.66 |
| 16 | Washington | $141,328 | $67.95 |
| 17 | Virginia | $147,113 | $70.73 |
| 18 | Minnesota | $122,823 | $59.05 |
| 19 | District of Columbia | $146,651 | $70.51 |
| 20 | North Dakota | $117,024 | $56.26 |
| 21 | Alaska | $140,642 | $67.62 |
| 22 | Maryland | $128,251 | $61.66 |
| 23 | West Virginia | $119,795 | $57.59 |
| 24 | New Mexico | $118,324 | $56.89 |
| 25 | Texas | $117,699 | $56.59 |
| 26 | Arizona | $116,600 | $56.06 |
| 27 | Delaware | $132,821 | $63.86 |
| 28 | Indiana | $118,217 | $56.84 |
| 29 | Ohio | $114,410 | $55.00 |
| 30 | Iowa | $114,880 | $55.23 |
| 31 | Wisconsin | $113,023 | $54.34 |
| 32 | Montana | $121,840 | $58.58 |
| 33 | South Dakota | $108,920 | $52.37 |
| 34 | Oklahoma | $114,444 | $55.02 |
| 35 | North Carolina | $102,117 | $49.09 |
| 36 | Georgia | $105,441 | $50.69 |
| 37 | Louisiana | $112,831 | $54.25 |
| 38 | Nebraska | $104,872 | $50.42 |
| 39 | Utah | $113,533 | $54.58 |
| 40 | Colorado | $100,026 | $48.09 |
| 41 | Kentucky | $106,969 | $51.43 |
| 42 | Wyoming | $106,574 | $51.24 |
| 43 | Arkansas | $99,274 | $47.73 |
| 44 | Kansas | $98,087 | $47.16 |
| 45 | Mississippi | $89,149 | $42.86 |
| 46 | Tennessee | $91,282 | $43.89 |
| 47 | South Carolina | $91,425 | $43.95 |
| 48 | Hawaii | $100,069 | $48.11 |
| 49 | Florida | $96,787 | $46.53 |
| 50 | Missouri | $93,134 | $44.78 |
| 51 | Alabama | $83,623 | $40.20 |
Highest paying cities for chief marketing officers
The highest-paying cities for chief marketing officers are Hamilton, NJ, Las Vegas, NV, and Cambridge, MA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Hamilton, NJ | $177,988 | $85.57 |
| 2 | Las Vegas, NV | $174,445 | $83.87 |
| 3 | Cambridge, MA | $173,283 | $83.31 |
| 4 | Reston, VA | $169,879 | $81.67 |
| 5 | New York, NY | $166,854 | $80.22 |
| 6 | Hartford, CT | $166,669 | $80.13 |
| 7 | Novato, CA | $160,704 | $77.26 |
| 8 | Washington, DC | $159,866 | $76.86 |
| 9 | Chicago, IL | $148,281 | $71.29 |
| 10 | Seattle, WA | $147,216 | $70.78 |
| 11 | Gaithersburg, MD | $132,935 | $63.91 |
| 12 | Austin, TX | $129,152 | $62.09 |
| 13 | Saint Paul, MN | $125,180 | $60.18 |
| 14 | Indianapolis, IN | $120,956 | $58.15 |
| 15 | Phoenix, AZ | $120,539 | $57.95 |
| 16 | Columbus, OH | $114,208 | $54.91 |
| 17 | Duluth, GA | $112,534 | $54.10 |
| 18 | Tampa, FL | $102,432 | $49.25 |
| 19 | Littleton, CO | $100,608 | $48.37 |
| 20 | Charlotte, NC | $100,030 | $48.09 |
Chief marketing officer salary details
A chief marketing officer's salary ranges from $72,000 a year at the 10th percentile to $253,000 at the 90th percentile.
What is a chief marketing officer's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $253,000 | $21,083 | $122 |
| 75th Percentile | $188,000 | $15,667 | $90 |
| Average | $135,198 | $11,267 | $65 |
| 25th Percentile | $97,000 | $8,083 | $47 |
| 10th Percentile | $72,000 | $6,000 | $35 |
Highest paying chief marketing officer jobs
The highest paying types of chief marketing officers are senior vice president of marketing, marketing vice president, and senior director of marketing.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Marketing Consultant | $70,593 | $5,883 | $33.94 | 88,935 |
| Director, Product Marketing | $141,699 | $11,808 | $68.12 | 173,038 |
| Director Of Sales And Marketing | $117,348 | $9,779 | $56.42 | 132,459 |
| Manager, Field Marketing | $93,296 | $7,775 | $44.85 | 174,371 |
| Marketing Strategist | $80,033 | $6,669 | $38.48 | 89,543 |
| Director Of Marketing & Development | $98,174 | $8,181 | $47.20 | 151,893 |
Top companies hiring chief marketing officers now:
Which companies pay chief marketing officers the most?
Chief marketing officer salaries at Shearman & Sterling and Dignity Health are the highest-paying according to our most recent salary estimates. In addition, the average chief marketing officer salary at companies like Biogen and AdventHealth are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Shearman & Sterling | $183,371 | $88.16 |
| 2 | Dignity Health | $182,865 | $87.92 |
| 3 | Biogen | $174,484 | $83.89 |
| 4 | AdventHealth | $162,504 | $78.13 |
| 5 | ResMed | $158,921 | $76.40 |
| 6 | Vibra Healthcare | $154,849 | $74.45 |
| 7 | Regeneron | $154,787 | $74.42 |
| 8 | AstraZeneca | $154,619 | $74.34 |
| 9 | Community Health Systems | $150,270 | $72.25 |
| 10 | Children's National Medical Center | $149,380 | $71.82 |
| 11 | Amazon | $148,752 | $71.52 |
| 12 | Rokt | $146,013 | $70.20 |
| 13 | Storyblocks | $145,970 | $70.18 |
| 14 | Covr Financial Technologies | $145,963 | $70.17 |
| 15 | Newchip Accelerator | $145,963 | $70.17 |
| 16 | Brewbike | $145,963 | $70.17 |
| 17 | Science | $145,963 | $70.17 |
| 18 | Brooklinen | $145,963 | $70.17 |
| 19 | Akhan Semiconductor | $145,937 | $70.16 |
| 20 | Dstillery | $145,909 | $70.15 |
Wage gap by gender, race and education
Chief Marketing Officer salary by industry
The average chief marketing officer salary varies across industries:
- The average chief marketing officer salary in the media industry is $125,889, the highest of any industry.
- The average chief marketing officer salary in the finance industry is $125,623.
- Chief marketing officers in the retail industry earn an average salary of $106,538, the lowest of any industry.
Highest paying industries for chief marketing officers
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Media | $125,889 | $60.52 |
| 2 | Telecommunication | $125,623 | $60.40 |
| 3 | Start-up | $124,193 | $59.71 |
| 4 | Technology | $121,377 | $58.35 |
| 5 | Hospitality | $119,950 | $57.67 |
| 6 | Finance | $119,783 | $57.59 |
| 7 | Professional | $119,457 | $57.43 |
| 8 | Retail | $106,538 | $51.22 |
High paying chief marketing officer jobs
Chief marketing officer salary trends
The average chief marketing officer salary has risen by $24,877 over the last ten years. In 2014, the average chief marketing officer earned $110,321 annually, but today, they earn $135,198 a year. That works out to a 8% change in pay for chief marketing officers over the last decade.
Compare chief marketing officer salaries for cities or states with the national average over time.
Average chief marketing officer salary over time
Compare chief marketing officer salaries for individual cities or states with the national average.
Chief marketing officer salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $135,000 | $65.00 | +3.7% |
| 2024 | $130,000 | $62.57 | +1.9% |
| 2023 | $128,000 | $61.40 | +1.5% |
| 2022 | $126,000 | $60.45 | +0.8% |
| 2021 | $125,000 | $59.97 | +1.9% |
Recently added chief marketing officer salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| BTIG | Operations, CMO, Associate/Vice President | New York, NY | 06/29/2025 | $90,000 |
| Community College of Rhode Island | Chief Marketing Officer | Rhode Island | 06/29/2025 | $130,000 |
| Curia | Senior Director, Custom Synthesis & CMO Sales | Albany, NY | 06/27/2025 | $177,000 |
| International City Management | CMO Grants Manager | Fayetteville, NC | 06/25/2025 | $61,222 |
| Jubilant Bhartia Group | CMO Support, Material Handler-Shift A | Spokane, WA | 06/24/2025 | $41,448 |
| Karbon | Chief Marketing Officer | Chicago, IL | 06/22/2025 | $270,000 |
| Karbon | Chief Marketing Officer | Austin, TX | 06/22/2025 | $270,000 |
| Karbon | Chief Marketing Officer | Phoenix, AZ | 06/21/2025 | $270,000 |
| Karbon | Chief Marketing Officer | Los Angeles, CA | 06/21/2025 | $270,000 |
| Karbon | Chief Marketing Officer | Seattle, WA | 06/20/2025 | $270,000 |
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