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Content marketing manager salary

Average content marketing manager salary

$84,566

$40.66 hourly rate

Entry-level content marketing manager salary
$65,000 yearly salary
Updated December 15, 2025

Average Content Marketing Manager Salary

The salary for a Content Marketing Manager averages around $84,566 per year. This figure reflects various factors, including experience level and geographic location. For instance, entry-level positions may start lower, while seasoned managers can earn significantly more. In terms of location, states like California and New York often offer higher compensation. The demand for skilled content marketers continues to grow as companies increasingly recognize the importance of digital presence.

Factors Impacting Salary

  • Experience: Entry-level positions typically earn less than those with several years of experience.
  • Location: Salaries can vary widely between states and cities.
  • Industry: Different industries may offer varying salary ranges based on their size and revenue.

Understanding these dynamics can help professionals position themselves effectively in the job market and negotiate better salaries.

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Where can a Content Marketing Manager earn more?

Compare salary by location
Vs
125k
105k
85k
65k
45k
Columbus, OH$107,427
Denver, CO$75,385
Compare salary by company
Vs
166k
146k
126k
106k
86k
66k
Meta$145,072
Vista Equity Partners$96,259

Content marketing manager salaries by experience level

Experience levelAvg. salaryHourly rate
Entry-level content marketing manager$62,800$30.18
Mid-level content marketing manager$67,100$32.24
Senior-level content marketing manager$153,000$73.33

Content marketing manager salary estimates from across the web

Based on the latest salary information compiled by Zippia, Salary.com, Glassdoor and Payscale, the average salary for a content marketing manager typically falls between $74,645 and $124,598.
zippia
$84,566yearly
glassdoor[1]
$88,116yearly
Salary.com[2]
$124,598yearly
payscale[3]
$74,645yearly

Average content marketing manager salary by state

The highest-paying states for content marketing managers are Rhode Island, California, and Washington. The lowest average content marketing manager salary states are Alabama, Minnesota, and Florida.

  • State view
  • County view
Average salary:

Highest paying states for content marketing managers

RankStateAvg. salaryHourly rate
1Rhode Island$100,457$48.30
2Washington$94,887$45.62
3Pennsylvania$91,088$43.79
4California$98,379$47.30
5Massachusetts$91,141$43.82
6North Carolina$86,339$41.51
7Virginia$89,746$43.15
8New York$86,774$41.72
9Illinois$86,132$41.41
10Connecticut$84,029$40.40
11South Carolina$88,111$42.36
12Wisconsin$83,486$40.14
13Oregon$80,686$38.79
14District of Columbia$83,822$40.30
15North Dakota$77,592$37.30
16Texas$78,929$37.95
17Ohio$79,294$38.12
18Delaware$84,500$40.63
19New Jersey$82,780$39.80
20Nevada$79,475$38.21
21Arizona$80,543$38.72
22Michigan$79,651$38.29
23West Virginia$80,988$38.94
24Maryland$82,495$39.66
25Idaho$80,522$38.71
26Georgia$77,305$37.17
27Arkansas$75,507$36.30
28New Hampshire$73,727$35.45
29Utah$74,685$35.91
30New Mexico$75,616$36.35
31Colorado$75,370$36.24
32Alaska$76,168$36.62
33Tennessee$73,038$35.11
34Hawaii$74,255$35.70
35Wyoming$69,181$33.26
36Maine$72,066$34.65
37Mississippi$74,607$35.87
38Iowa$74,269$35.71
39Indiana$74,158$35.65
40Montana$73,533$35.35
41Minnesota$67,239$32.33
42South Dakota$68,328$32.85
43Vermont$72,029$34.63
44Missouri$72,231$34.73
45Kentucky$68,727$33.04
46Florida$66,908$32.17
47Louisiana$69,390$33.36
48Kansas$66,460$31.95
49Nebraska$64,936$31.22
50Alabama$67,279$32.35
51Oklahoma$66,668$32.05

Highest paying cities for content marketing managers

The highest-paying cities for content marketing managers are San Francisco, CA, Seattle, WA, and Philadelphia, PA.

RankCityAvg. salaryHourly rate
1San Francisco, CA$107,427$51.65
2Seattle, WA$95,735$46.03
3Philadelphia, PA$91,646$44.06
4Boston, MA$91,266$43.88
5Arlington, VA$90,650$43.58
6Charleston, SC$88,001$42.31
7Raleigh, NC$87,103$41.88
8New York, NY$86,934$41.80
9Chicago, IL$86,474$41.57
10Stamford, CT$84,060$40.41
11Washington, DC$83,929$40.35
12Newark, NJ$82,767$39.79
13Portland, OR$80,856$38.87
14Phoenix, AZ$80,595$38.75
15Cleveland, OH$80,446$38.68
16Charleston, WV$80,293$38.60
17Detroit, MI$79,961$38.44
18Austin, TX$79,700$38.32
19Atlanta, GA$77,206$37.12
20Denver, CO$75,385$36.24

Content marketing manager salary details

A content marketing manager's salary ranges from $65,000 a year at the 10th percentile to $108,000 at the 90th percentile.

Average content marketing manager salary graph
Average content marketing manager salary graph, trends, and summary

What is a content marketing manager's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$108,000$9,000$52
75th Percentile$96,000$8,000$46
Average$84,566$7,047$41
25th Percentile$74,000$6,167$36
10th Percentile$65,000$5,417$31

Highest paying content marketing manager jobs

The highest paying types of content marketing managers are senior manager of marketing, product marketing manager, and marketing lead.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Manager, Field Marketing$93,296$7,775$44.85174,371
Marketing Strategist$80,033$6,669$38.4889,543
Marketing Lead$104,664$8,722$50.3292,987
Marketing Manager/Project Manager$78,368$6,531$37.68187,949
Marketing And Operations Manager$93,738$7,812$45.07152,231
Marketing Team Leader$67,150$5,596$32.28132,966

Top companies hiring content marketing managers now:

  1. Meta jobs (11)
  2. Microsoft jobs (8)
  3. Netflix jobs (7)
  4. SAP jobs (4)
  5. Amazon jobs (10)

Which companies pay content marketing managers the most?

Content marketing manager salaries at Meta and Google are the highest-paying according to our most recent salary estimates. In addition, the average content marketing manager salary at companies like Apple and Microsoft are highly competitive.

RankCompanyAverage salaryHourly rate
1Meta$145,072$69.75
2Google$134,326$64.58
3Apple$123,186$59.22
4Microsoft$121,667$58.49
5DoorDash$121,087$58.21
6Pacific Investment Management Company LLC$117,424$56.45
7IFTTT$116,826$56.17
8Netflix$116,581$56.05
9Atlassian$113,949$54.78
10Snowflake Computing$108,492$52.16
11Palo Alto Networks$104,947$50.46
12Intuit$104,282$50.14
13Uber Technologies$100,211$48.18
14Amazon$100,206$48.18
15Smartsheet$99,693$47.93
16J.P. Morgan$98,666$47.44
17WriterAccess$98,661$47.43
18ServiceNow$98,277$47.25
19LinkedIn$97,030$46.65
20Vista Equity Partners$96,259$46.28

Wage gap by gender, race and education

$86,000$85,000$84,000$83,000$82,000$81,000
MaleFemale

Content Marketing Manager salary by industry

The average content marketing manager salary varies across industries:

  • The average content marketing manager salary in the finance industry is $89,000, the highest of any industry.
  • The average content marketing manager salary in the finance industry is $88,899.
  • Content marketing managers in the real estate industry earn an average salary of $79,569, the lowest of any industry.

Highest paying industries for content marketing managers

RankIndustryAverage salaryHourly rate
1Finance$89,000$42.79
2Manufacturing$88,899$42.74
3Technology$85,005$40.87
4Professional$82,655$39.74
5Start-up$82,232$39.53
6Media$82,151$39.50
7Real Estate$79,569$38.25

High paying content marketing manager jobs

Content marketing manager salary trends

The average content marketing manager salary has risen by $15,561 over the last ten years. In 2014, the average content marketing manager earned $69,005 annually, but today, they earn $84,566 a year. That works out to a 8% change in pay for content marketing managers over the last decade.

Compare content marketing manager salaries for cities or states with the national average over time.

Average content marketing manager salary over time

Compare content marketing manager salaries for individual cities or states with the national average.

Content marketing manager salary by year

YearAvg. salaryHourly rate% Change
2026$84,600$40.66+3.7%
2025$81,400$39.14+1.9%
2024$79,900$38.40+1.5%
2023$78,700$37.81+0.8%
2022$78,000$37.51+1.9%

Recently added content marketing manager salaries

CompanyJobLocationDate addedSalary
DesignitContent Marketing Manager, Blog-RemoteSeattle, WA06/29/2025$80,000
Icapital NetworkAlternative Investment, Content Marketing Manager-Vice PresidentNew York, NY06/29/2025$150,000
AngellistContent Marketing ManagerNew York, NY06/29/2025$140,000
Get It-MarketingContent Marketing Manager-RemoteNew York, NY06/29/2025$80,000
Get It-MarketingContent Marketing Manager-Remote | WFHAustin, TX06/29/2025$75,000
Get It Recruit-TransportationGlobal PR & Content Marketing Manager-Remote | WFHAtlanta, GA06/29/2025$85,000
Willowtree AppsContent Marketing Manager, Fuel IXBoston, MA06/28/2025$96,000
Mayo Clinic Health SystemMarketing Manager-Content Strategy-RemoteRochester, MN06/27/2025$119,454
Bonterra TechContent Marketing Manager (Contract)Ione, CA06/27/2025$83,480
KapwingContent Marketing ManagerSan Francisco, CA06/27/2025$70,000

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