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Conversion specialist salary
Average conversion specialist salary
$70,584
Average Conversion Specialist Salary
As of October 2025, the average salary for a Conversion Specialist is approximately $70,584 per year or around $34 per hour. This compensation reflects the essential role these professionals play in enhancing online marketing efforts and driving sales. Factors influencing salary include experience, industry, and geographic location.
How Much Does a Conversion Specialist Make?
Conversion Specialists typically earn salaries that can vary significantly based on their expertise and the sector they work in. For example, those in industries like e-commerce and digital marketing often command higher salaries due to the fast-paced nature of their work and the direct impact on revenue.
Where Can a Conversion Specialist Earn More?
States such as California, New York, and Texas offer some of the highest salaries for Conversion Specialists, reflecting the demand for skilled professionals in tech-centric markets. Additionally, sectors like finance and education also provide competitive compensation packages.
High Paying Conversion Specialist Jobs
- E-commerce Optimization Specialist
- Marketing Analytics Manager
- Digital Marketing Consultant
These roles not only offer attractive salaries but also opportunities for professional growth and advancement in a thriving field.
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Where can a Conversion Specialist earn more?
Conversion specialist salary estimates from across the web
Average conversion specialist salary by state
The highest-paying states for conversion specialists are New York, Pennsylvania, and California. The lowest average conversion specialist salary states are Wyoming, Colorado, and Montana.
- State view
- County view
Highest paying states for conversion specialists
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Pennsylvania | $85,911 | $41.30 |
| 2 | New York | $86,222 | $41.45 |
| 3 | Maryland | $79,786 | $38.36 |
| 4 | Louisiana | $83,191 | $40.00 |
| 5 | Delaware | $77,306 | $37.17 |
| 6 | Nevada | $72,773 | $34.99 |
| 7 | Arizona | $72,334 | $34.78 |
| 8 | California | $84,890 | $40.81 |
| 9 | Rhode Island | $74,482 | $35.81 |
| 10 | Texas | $77,706 | $37.36 |
| 11 | New Jersey | $76,850 | $36.95 |
| 12 | District of Columbia | $70,411 | $33.85 |
| 13 | Virginia | $69,513 | $33.42 |
| 14 | Vermont | $67,449 | $32.43 |
| 15 | Massachusetts | $72,243 | $34.73 |
| 16 | Connecticut | $80,080 | $38.50 |
| 17 | Michigan | $69,318 | $33.33 |
| 18 | Florida | $68,310 | $32.84 |
| 19 | Ohio | $70,528 | $33.91 |
| 20 | North Carolina | $67,682 | $32.54 |
| 21 | Alabama | $70,473 | $33.88 |
| 22 | Kentucky | $68,395 | $32.88 |
| 23 | Maine | $63,066 | $30.32 |
| 24 | New Hampshire | $65,528 | $31.50 |
| 25 | Georgia | $66,474 | $31.96 |
| 26 | Nebraska | $59,749 | $28.73 |
| 27 | New Mexico | $62,180 | $29.89 |
| 28 | Arkansas | $64,282 | $30.90 |
| 29 | Hawaii | $57,371 | $27.58 |
| 30 | Illinois | $64,869 | $31.19 |
| 31 | Tennessee | $62,417 | $30.01 |
| 32 | Utah | $59,695 | $28.70 |
| 33 | South Carolina | $65,773 | $31.62 |
| 34 | Washington | $66,798 | $32.11 |
| 35 | West Virginia | $60,892 | $29.27 |
| 36 | Oklahoma | $62,204 | $29.91 |
| 37 | North Dakota | $51,555 | $24.79 |
| 38 | Kansas | $59,614 | $28.66 |
| 39 | Wyoming | $51,234 | $24.63 |
| 40 | Mississippi | $59,597 | $28.65 |
| 41 | Oregon | $57,157 | $27.48 |
| 42 | South Dakota | $55,543 | $26.70 |
| 43 | Missouri | $59,759 | $28.73 |
| 44 | Montana | $50,510 | $24.28 |
| 45 | Wisconsin | $57,663 | $27.72 |
| 46 | Alaska | $45,759 | $22.00 |
| 47 | Iowa | $49,588 | $23.84 |
| 48 | Idaho | $49,660 | $23.88 |
| 49 | Indiana | $57,566 | $27.68 |
| 50 | Minnesota | $52,944 | $25.45 |
| 51 | Colorado | $50,550 | $24.30 |
Highest paying cities for conversion specialists
The highest-paying cities for conversion specialists are Sacramento, CA, New York, NY, and Baton Rouge, LA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Sacramento, CA | $87,993 | $42.30 |
| 2 | New York, NY | $86,620 | $41.64 |
| 3 | Baton Rouge, LA | $83,449 | $40.12 |
| 4 | Annapolis, MD | $80,062 | $38.49 |
| 5 | Hartford, CT | $79,669 | $38.30 |
| 6 | Houston, TX | $78,428 | $37.71 |
| 7 | Dover, DE | $77,468 | $37.24 |
| 8 | Carson City, NV | $74,122 | $35.64 |
| 9 | Phoenix, AZ | $72,252 | $34.74 |
| 10 | Boston, MA | $72,090 | $34.66 |
| 11 | Cleveland, OH | $71,965 | $34.60 |
| 12 | Canton, MI | $69,655 | $33.49 |
| 13 | Coral Gables, FL | $68,231 | $32.80 |
| 14 | Atlanta, GA | $66,126 | $31.79 |
| 15 | Columbia, SC | $65,766 | $31.62 |
| 16 | Chicago, IL | $65,191 | $31.34 |
| 17 | Concord, NH | $64,675 | $31.09 |
| 18 | Franklin, TN | $62,389 | $29.99 |
| 19 | Maryland Heights, MO | $60,756 | $29.21 |
| 20 | Tulsa, OK | $60,710 | $29.19 |
Conversion specialist salary details
A conversion specialist's salary ranges from $49,000 a year at the 10th percentile to $100,000 at the 90th percentile.
What is a conversion specialist's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $100,000 | $8,333 | $48 |
| 75th Percentile | $84,000 | $7,000 | $40 |
| Average | $70,584 | $5,882 | $34 |
| 25th Percentile | $58,000 | $4,833 | $28 |
| 10th Percentile | $49,000 | $4,083 | $24 |
Top companies hiring conversion specialists now:
Which companies pay conversion specialists the most?
Conversion specialist salaries at Meta and BNY Mellon are the highest-paying according to our most recent salary estimates. In addition, the average conversion specialist salary at companies like Epicor and American Express are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Meta | $126,472 | $60.80 |
| 2 | BNY Mellon | $110,919 | $53.33 |
| 3 | Epicor | $106,048 | $50.98 |
| 4 | American Express | $96,462 | $46.38 |
| 5 | Salsa Labs | $95,595 | $45.96 |
| 6 | Eaton | $95,390 | $45.86 |
| 7 | Tyler Technologies | $87,358 | $42.00 |
| 8 | Ascensus | $85,586 | $41.15 |
| 9 | Kiewit | $75,763 | $36.42 |
| 10 | Milner | $75,311 | $36.21 |
| 11 | Williams Sonoma | $73,218 | $35.20 |
| 12 | CDK Global | $73,026 | $35.11 |
| 13 | TopSpot Internet Marketing | $72,579 | $34.89 |
| 14 | EverCommerce | $72,579 | $34.89 |
| 15 | Wolfepak Software | $72,433 | $34.82 |
| 16 | Essence Group | $72,207 | $34.71 |
| 17 | Applied Medical Resources | $72,204 | $34.71 |
| 18 | Election Systems & Software | $71,171 | $34.22 |
| 19 | Mam | $70,922 | $34.10 |
| 20 | Fresenius Medical Care North America Holdings Limited Partnership | $68,139 | $32.76 |
Wage gap by gender, race and education
Conversion Specialist salary by industry
The average conversion specialist salary varies across industries:
- The average conversion specialist salary in the technology industry is $77,352, the highest of any industry.
- The average conversion specialist salary in the finance industry is $74,796.
- Conversion specialists in the professional industry earn an average salary of $67,455, the lowest of any industry.
Highest paying industries for conversion specialists
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $77,352 | $37.19 |
| 2 | Finance | $74,796 | $35.96 |
| 3 | Health Care | $69,939 | $33.62 |
| 4 | Professional | $67,455 | $32.43 |
High paying conversion specialist jobs
Conversion specialist salary trends
The average conversion specialist salary has risen by $10,786 over the last ten years. In 2014, the average conversion specialist earned $59,798 annually, but today, they earn $70,584 a year. That works out to a 9% change in pay for conversion specialists over the last decade.
Compare conversion specialist salaries for cities or states with the national average over time.
Average conversion specialist salary over time
Compare conversion specialist salaries for individual cities or states with the national average.
Conversion specialist salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $70,600 | $33.93 | +3.3% |
| 2024 | $68,300 | $32.82 | +2.3% |
| 2023 | $66,700 | $32.07 | +1.5% |
| 2022 | $65,700 | $31.59 | +1.6% |
| 2021 | $64,600 | $31.07 | +1.6% |
Recently added conversion specialist salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Axos Bank | Conversion Specialist | Centennial, CO | 06/30/2025 | $68,600 |
| Harriscomputer | Data Conversion Specialist | Nunez, GA | 06/28/2025 | $50,000 |
| VBG | Lead Conversion Specialist | Las Vegas, NV | 06/27/2025 | $45,914 |
| Morgan Stanley | Conversational AI Specialist, Director | New York, NY | 06/26/2025 | $90,000 |
| Voya Financial | SR Installation Conversion Specialist | Noank, CT | 06/21/2025 | $73,900 |
| Harris Local Government Solutions Inc. | Data Conversion Specialist | Columbia, SC | 06/21/2025 | $50,000 |
| Asmglobal | Conversion | Long Beach, CA | 06/20/2025 | $45,914 |
| Delta Defense, LLC | Digital Conversion Specialist-Remote Optional | West Bend, WI | 06/13/2025 | $100,000 |
| Aviation Institute of Maintenance | Enrollment and Conversion Specialist | Phoenix, AZ | 06/12/2025 | $50,088 |
| Harriscomputer | Data Conversion Specialist | Cope, SC | 05/27/2025 | $50,000 |
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