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Digital content producer salary
Average digital content producer salary
$54,971
Understanding the Digital Content Producer Salary
The average salary for a Digital Content Producer in the United States is approximately $54,971 annually, which translates to about $26 per hour. Salaries can vary significantly based on factors such as location, experience, and the specific industry. For instance, positions in digital marketing agencies or media companies may offer higher wages, reflecting the demand for skilled content creators.
Salary by State
Digital Content Producers often find the best opportunities in states like California and New York, where the cost of living and the concentration of media companies drive higher salary averages. In contrast, states with lower living costs may offer competitive salaries that align with local market conditions.
Career Progression and Earnings
As you gain experience in this role, your earning potential can increase. Many Digital Content Producers transition to senior roles or specialized positions, such as Content Strategy Manager or Creative Director, which typically command higher salaries. It’s vital to stay aware of industry trends and continue developing your skill set to maximize your career opportunities.
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Where can a Digital Content Producer earn more?
Digital content producer salary estimates from across the web
Average digital content producer salary by state
The highest-paying states for digital content producers are California, New York, and Connecticut. The lowest average digital content producer salary states are Tennessee, Maine, and Michigan.
- State view
- County view
Highest paying states for digital content producers
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | New York | $69,719 | $33.52 |
| 2 | California | $70,626 | $33.95 |
| 3 | Connecticut | $67,688 | $32.54 |
| 4 | Georgia | $67,341 | $32.38 |
| 5 | District of Columbia | $61,086 | $29.37 |
| 6 | Massachusetts | $55,634 | $26.75 |
| 7 | Vermont | $51,466 | $24.74 |
| 8 | New Hampshire | $65,908 | $31.69 |
| 9 | North Dakota | $57,530 | $27.66 |
| 10 | Texas | $51,971 | $24.99 |
| 11 | Rhode Island | $49,662 | $23.88 |
| 12 | North Carolina | $49,371 | $23.74 |
| 13 | Oregon | $47,772 | $22.97 |
| 14 | Nevada | $50,203 | $24.14 |
| 15 | Utah | $45,225 | $21.74 |
| 16 | Wyoming | $45,977 | $22.10 |
| 17 | Delaware | $47,053 | $22.62 |
| 18 | West Virginia | $50,363 | $24.21 |
| 19 | Kentucky | $49,228 | $23.67 |
| 20 | Illinois | $44,590 | $21.44 |
| 21 | Pennsylvania | $45,291 | $21.77 |
| 22 | Arizona | $46,482 | $22.35 |
| 23 | Florida | $46,899 | $22.55 |
| 24 | Arkansas | $44,537 | $21.41 |
| 25 | New Mexico | $48,120 | $23.13 |
| 26 | Colorado | $45,581 | $21.91 |
| 27 | New Jersey | $46,838 | $22.52 |
| 28 | Maryland | $47,229 | $22.71 |
| 29 | Wisconsin | $43,951 | $21.13 |
| 30 | Minnesota | $42,882 | $20.62 |
| 31 | Alaska | $46,471 | $22.34 |
| 32 | Virginia | $44,195 | $21.25 |
| 33 | Kansas | $42,474 | $20.42 |
| 34 | Washington | $42,106 | $20.24 |
| 35 | Hawaii | $41,033 | $19.73 |
| 36 | Nebraska | $40,768 | $19.60 |
| 37 | Montana | $42,380 | $20.38 |
| 38 | Oklahoma | $41,924 | $20.16 |
| 39 | Alabama | $41,090 | $19.75 |
| 40 | Idaho | $40,974 | $19.70 |
| 41 | Tennessee | $39,448 | $18.97 |
| 42 | South Dakota | $40,119 | $19.29 |
| 43 | Mississippi | $41,584 | $19.99 |
| 44 | Louisiana | $41,481 | $19.94 |
| 45 | Missouri | $40,926 | $19.68 |
| 46 | Iowa | $39,886 | $19.18 |
| 47 | Ohio | $37,999 | $18.27 |
| 48 | Michigan | $38,652 | $18.58 |
| 49 | Maine | $38,784 | $18.65 |
| 50 | South Carolina | $37,256 | $17.91 |
| 51 | Indiana | $37,105 | $17.84 |
Highest paying cities for digital content producers
The highest-paying cities for digital content producers are San Francisco, CA, New York, NY, and Atlanta, GA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $72,965 | $35.08 |
| 2 | New York, NY | $69,937 | $33.62 |
| 3 | Atlanta, GA | $67,297 | $32.35 |
| 4 | Washington, DC | $61,104 | $29.38 |
| 5 | Odessa, TX | $52,759 | $25.36 |
| 6 | East Providence, RI | $49,670 | $23.88 |
| 7 | Chapel Hill, NC | $49,623 | $23.86 |
| 8 | Portland, OR | $47,639 | $22.90 |
| 9 | Baltimore, MD | $47,472 | $22.82 |
| 10 | Grand Junction, CO | $47,035 | $22.61 |
| 11 | Phoenix, AZ | $46,632 | $22.42 |
| 12 | Philadelphia, PA | $45,794 | $22.02 |
| 13 | Salt Lake City, UT | $45,113 | $21.69 |
| 14 | Chicago, IL | $44,710 | $21.50 |
| 15 | Little Rock, AR | $44,554 | $21.42 |
| 16 | Portsmouth, VA | $44,129 | $21.22 |
| 17 | Madison, WI | $43,823 | $21.07 |
| 18 | Minneapolis, MN | $42,901 | $20.63 |
| 19 | Helena, MT | $42,658 | $20.51 |
| 20 | Shreveport, LA | $41,200 | $19.81 |
Digital content producer salary details
A digital content producer's salary ranges from $36,000 a year at the 10th percentile to $83,000 at the 90th percentile.
What is a digital content producer's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $83,000 | $6,917 | $40 |
| 75th Percentile | $68,000 | $5,667 | $33 |
| Average | $54,971 | $4,581 | $26 |
| 25th Percentile | $44,000 | $3,667 | $21 |
| 10th Percentile | $36,000 | $3,000 | $17 |
Highest paying digital content producer jobs
The highest paying types of digital content producers are executive producer, senior producer, and content manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Freelance Video Editor | $54,795 | $4,566 | $26.34 | 5,910 |
| Freelance Videographer/Editor | $48,481 | $4,040 | $23.31 | 5,409 |
| Photographer, Editor | $51,131 | $4,261 | $24.58 | 11,039 |
| Videographer | $43,620 | $3,635 | $20.97 | 1,267 |
| Freelance Photographer | $42,949 | $3,579 | $20.65 | 1,766 |
| Content Editor | $61,694 | $5,141 | $29.66 | 18,586 |
How would you rate the starting salaries for digital content producers, as well as the prospects for salary advancement?
Michael Neal Ph.D.
Associate Professor, Director, Rhetoric & Composition, Florida State University
Top companies hiring digital content producers now:
Which companies pay digital content producers the most?
Digital content producer salaries at JPMorgan Chase & Co. and The Shark Group are the highest-paying according to our most recent salary estimates. In addition, the average digital content producer salary at companies like Community Health Network and Close to Home are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | JPMorgan Chase & Co. | $77,515 | $37.27 |
| 2 | The Shark Group | $59,879 | $28.79 |
| 3 | Community Health Network | $57,638 | $27.71 |
| 4 | Close to Home | $57,270 | $27.53 |
| 5 | SiriusXM | $57,257 | $27.53 |
| 6 | Bsports | $56,886 | $27.35 |
| 7 | American Heart Association | $56,402 | $27.12 |
| 8 | Paramount | $55,395 | $26.63 |
| 9 | Bank of America | $55,154 | $26.52 |
| 10 | Nexstar Media Group | $54,009 | $25.97 |
| 11 | MEDITECH | $53,934 | $25.93 |
| 12 | Univision Communications | $53,277 | $25.61 |
| 13 | Wells Fargo | $53,011 | $25.49 |
| 14 | Highmark | $52,942 | $25.45 |
| 15 | ViacomCBS | $52,222 | $25.11 |
| 16 | University of Colorado Boulder | $52,114 | $25.05 |
| 17 | Gonzaga University | $51,626 | $24.82 |
| 18 | TEGNA | $51,617 | $24.82 |
| 19 | Boston College | $51,578 | $24.80 |
| 20 | Ball Arena | $51,544 | $24.78 |
Wage gap by gender, race and education
Digital content producer salary trends
The average digital content producer salary has risen by $4,130 over the last ten years. In 2014, the average digital content producer earned $50,841 annually, but today, they earn $54,971 a year. That works out to a 8% change in pay for digital content producers over the last decade.
Compare digital content producer salaries for cities or states with the national average over time.
Average digital content producer salary over time
Compare digital content producer salaries for individual cities or states with the national average.
Digital content producer salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $55,000 | $26.43 | +2.6% |
| 2025 | $53,500 | $25.74 | +3.7% |
| 2024 | $51,600 | $24.80 | +0.1% |
| 2023 | $51,500 | $24.77 | +0.9% |
| 2022 | $51,000 | $24.54 | +3.5% |
Recently added digital content producer salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Gray Media | Digital Content Producer-Wbng | Johnson City, NY | 06/27/2025 | $37,566 |
| Gray Television | Digital Content Producer-Wbng | Johnson City, NY | 06/26/2025 | $37,566 |
| First Presbyterian Church Fort Worth | Digital Content Producer | Fort Worth, TX | 06/17/2025 | $52,175 |
| Sinclair Broadcast Group | Digital Content Producer | Seattle, WA | 06/16/2025 | $56,349 |
| Nexstar Media Group Inc. | Producer, Digital Content | San Diego, CA | 06/09/2025 | $56,349 |
| Paramount Global | Digital Content Producer | Minneapolis, MN | 06/06/2025 | $53,114 |
| Museum of Science | Digital Content Producer | Boston, MA | 05/28/2025 | $57,600 |
| Insulet Corporation | Global Digital Content Producer (Remote) | New York, NY | 05/23/2025 | $107,850 |
| Anaheim Ducks | Digital Content Producer | Anaheim, CA | 05/16/2025 | $71,500 |
| Tribune Media Company | Digital Content Producer | Los Angeles, CA | 05/08/2025 | $62,610 |
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