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Director of marketing & development salary
Average director of marketing & development salary
$98,174
Understanding the Director of Marketing & Development Salary
The Director of Marketing & Development is essential to any organization, responsible for leading marketing initiatives and fostering growth. As of October 2025, the average salary for this role is $98,174 annually, equating to approximately $47 per hour. Salaries can fluctuate based on experience, location, and industry.
Salary Breakdown by Experience
Entry-level directors can expect to earn around $70,000, while those with more than 10 years of experience can make upwards of $120,000. This disparity highlights the importance of continuous professional development in the marketing sector.
State and City Variations
Geographic location significantly influences salary. States like California and New York tend to offer the highest compensation, with cities such as San Francisco and New York City leading in salary averages. Understanding these regional differences can help job seekers target their applications effectively.
Maximizing Your Earning Potential
For those aspiring to become a Director of Marketing & Development, focusing on building a diverse skill set and gaining experience in various marketing channels can lead to better job offers and salary negotiations.
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Where can a Director Of Marketing & Development earn more?
Director of marketing & development salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level director of marketing & development | $72,900 | $35.04 |
| Mid-level director of marketing & development | $77,800 | $37.42 |
| Senior-level director of marketing & development | $177,000 | $85.13 |
Average director of marketing & development salary by state
The average director of marketing & development salary in New York, Massachusetts, and Connecticut are the highest in the U.S. The lowest average director of marketing & development salary states are Iowa, Oklahoma, and Florida.
- State view
- County view
Highest paying states for directors of marketing & development
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Pennsylvania | $110,798 | $53.27 |
| 2 | Connecticut | $116,594 | $56.05 |
| 3 | New York | $120,849 | $58.10 |
| 4 | Massachusetts | $118,571 | $57.01 |
| 5 | Rhode Island | $115,567 | $55.56 |
| 6 | Michigan | $101,999 | $49.04 |
| 7 | Maine | $112,078 | $53.88 |
| 8 | West Virginia | $89,724 | $43.14 |
| 9 | New Hampshire | $106,562 | $51.23 |
| 10 | Washington | $100,805 | $48.46 |
| 11 | Nevada | $98,295 | $47.26 |
| 12 | New Jersey | $114,369 | $54.99 |
| 13 | California | $109,145 | $52.47 |
| 14 | Vermont | $108,821 | $52.32 |
| 15 | Arizona | $89,906 | $43.22 |
| 16 | New Mexico | $91,663 | $44.07 |
| 17 | Ohio | $95,351 | $45.84 |
| 18 | Delaware | $108,875 | $52.34 |
| 19 | South Carolina | $82,071 | $39.46 |
| 20 | Oregon | $101,450 | $48.77 |
| 21 | District of Columbia | $99,311 | $47.75 |
| 22 | Utah | $83,256 | $40.03 |
| 23 | North Carolina | $90,711 | $43.61 |
| 24 | Wisconsin | $83,057 | $39.93 |
| 25 | Louisiana | $78,797 | $37.88 |
| 26 | Idaho | $90,595 | $43.56 |
| 27 | North Dakota | $77,561 | $37.29 |
| 28 | Hawaii | $88,177 | $42.39 |
| 29 | Georgia | $79,516 | $38.23 |
| 30 | Alaska | $79,723 | $38.33 |
| 31 | Indiana | $80,931 | $38.91 |
| 32 | Virginia | $88,522 | $42.56 |
| 33 | Illinois | $87,518 | $42.08 |
| 34 | Maryland | $92,075 | $44.27 |
| 35 | Alabama | $75,219 | $36.16 |
| 36 | Montana | $78,981 | $37.97 |
| 37 | Kentucky | $77,644 | $37.33 |
| 38 | Minnesota | $81,867 | $39.36 |
| 39 | Texas | $75,325 | $36.21 |
| 40 | Wyoming | $77,206 | $37.12 |
| 41 | Mississippi | $79,003 | $37.98 |
| 42 | Kansas | $74,918 | $36.02 |
| 43 | Arkansas | $72,975 | $35.08 |
| 44 | South Dakota | $69,814 | $33.56 |
| 45 | Tennessee | $75,737 | $36.41 |
| 46 | Missouri | $75,565 | $36.33 |
| 47 | Florida | $70,852 | $34.06 |
| 48 | Oklahoma | $71,599 | $34.42 |
| 49 | Nebraska | $69,701 | $33.51 |
| 50 | Iowa | $72,126 | $34.68 |
| 51 | Colorado | $68,619 | $32.99 |
Highest paying cities for directors of marketing & development
The highest-paying cities for directors of marketing & development are New York, NY, Boston, MA, and San Francisco, CA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | New York, NY | $122,069 | $58.69 |
| 2 | Boston, MA | $119,749 | $57.57 |
| 3 | San Francisco, CA | $118,405 | $56.93 |
| 4 | Stamford, CT | $116,588 | $56.05 |
| 5 | North Bergen, NJ | $115,844 | $55.69 |
| 6 | Philadelphia, PA | $112,416 | $54.05 |
| 7 | Salem, OR | $102,092 | $49.08 |
| 8 | Seattle, WA | $101,692 | $48.89 |
| 9 | Raleigh, NC | $94,147 | $45.26 |
| 10 | Frederick, MD | $91,672 | $44.07 |
| 11 | Hampton, VA | $88,926 | $42.75 |
| 12 | Chicago, IL | $88,632 | $42.61 |
| 13 | Cincinnati, OH | $87,812 | $42.22 |
| 14 | Salt Lake City, UT | $82,434 | $39.63 |
| 15 | Saint Paul, MN | $82,148 | $39.49 |
| 16 | Indianapolis, IN | $80,122 | $38.52 |
| 17 | Atlanta, GA | $78,980 | $37.97 |
| 18 | Houston, TX | $75,665 | $36.38 |
| 19 | Franklin, TN | $75,529 | $36.31 |
| 20 | Doral, FL | $71,787 | $34.51 |
Director of marketing & development salary details
A director of marketing & development's salary ranges from $59,000 a year at the 10th percentile to $162,000 at the 90th percentile.
What is a director of marketing & development's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $162,000 | $13,500 | $78 |
| 75th Percentile | $128,000 | $10,667 | $62 |
| Average | $98,174 | $8,181 | $47 |
| 25th Percentile | $75,000 | $6,250 | $36 |
| 10th Percentile | $59,000 | $4,917 | $28 |
Highest paying director of marketing & development jobs
The highest paying types of directors of marketing & development are senior vice president of marketing, senior director of marketing, and director, product marketing.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Business Development And Marketing Manager | $75,369 | $6,281 | $36.23 | 182,239 |
| Development Director | $107,044 | $8,920 | $51.46 | 63,008 |
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
| Community Development Director | $109,396 | $9,116 | $52.59 | 66,252 |
| Business Development Director | $117,784 | $9,815 | $56.63 | 153,601 |
| Consultant/Marketing Director | $111,827 | $9,319 | $53.76 | 122,157 |
Top companies hiring directors of marketing & development now:
Which companies pay directors of marketing & development the most?
Director of marketing & development salaries at Baker McKenzie and Simon Property Group are the highest-paying according to our most recent salary estimates. In addition, the average director of marketing & development salary at companies like Gritman Medical Center and Applied Materials are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Baker McKenzie | $212,429 | $102.13 |
| 2 | Simon Property Group | $151,680 | $72.92 |
| 3 | Gritman Medical Center | $150,532 | $72.37 |
| 4 | Applied Materials | $150,324 | $72.27 |
| 5 | Salesforce | $149,076 | $71.67 |
| 6 | Tyco International | $129,253 | $62.14 |
| 7 | UMiami Health System | $128,022 | $61.55 |
| 8 | Vonage | $124,921 | $60.06 |
| 9 | The Aerospace Corporation | $117,421 | $56.45 |
| 10 | Warner Music Group | $108,252 | $52.04 |
| 11 | Major League Soccer | $107,073 | $51.48 |
| 12 | Marshall Dennehey Warner Coleman & Goggin | $99,681 | $47.92 |
| 13 | Mcci Holdings LLC | $97,872 | $47.05 |
| 14 | Higher Education Servicing Corporation | $97,872 | $47.05 |
| 15 | Arrikto | $97,868 | $47.05 |
| 16 | Shareablee | $97,857 | $47.05 |
| 17 | Sempra LNG & Midstream | $96,183 | $46.24 |
| 18 | Elite Tech Group of Companies | $95,392 | $45.86 |
| 19 | Latitude 36 | $94,569 | $45.47 |
| 20 | NESsT | $92,926 | $44.68 |
Wage gap by gender, race and education
Director Of Marketing & Development salary by industry
The average director of marketing & development salary varies across industries:
- The average director of marketing & development salary in the finance industry is $117,707, the highest of any industry.
- The average director of marketing & development salary in the finance industry is $115,729.
- Directors of marketing & development in the health care industry earn an average salary of $90,143, the lowest of any industry.
Highest paying industries for directors of marketing & development
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Finance | $117,707 | $56.59 |
| 2 | Media | $115,729 | $55.64 |
| 3 | Technology | $114,201 | $54.90 |
| 4 | Professional | $103,437 | $49.73 |
| 5 | Manufacturing | $100,777 | $48.45 |
| 6 | Health Care | $90,143 | $43.34 |
High paying director of marketing & development jobs
Director of marketing & development salary trends
The average director of marketing & development salary has risen by $18,065 over the last ten years. In 2014, the average director of marketing & development earned $80,109 annually, but today, they earn $98,174 a year. That works out to a 8% change in pay for directors of marketing & development over the last decade.
Compare director of marketing & development salaries for cities or states with the national average over time.
Average director of marketing & development salary over time
Compare director of marketing & development salaries for individual cities or states with the national average.
Director of marketing & development salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $98,200 | $47.20 | +3.7% |
| 2025 | $94,500 | $45.43 | +1.9% |
| 2024 | $92,700 | $44.58 | +1.5% |
| 2023 | $91,300 | $43.90 | +0.8% |
| 2022 | $90,600 | $43.55 | +1.9% |
Recently added director of marketing & development salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| University of Illinois Urbana-Champaign, Il | Assistant Director, Marketing & Fan Development | Urbana, IL | 06/30/2025 | $40,000 |
| Panorama Global | Director of Development and Marketing | Seattle, WA | 06/28/2025 | $140,000 |
| Be a Part of The Conversation | Director of Development and Marketing | Ardmore, PA | 06/24/2025 | $65,000 |
| Franklin County, Oh | Marketing and Development Director | Columbus, OH | 06/03/2025 | $65,000 |
| Be a Part of The Conversation | Director of Development and Marketing | Ardmore, PA | 05/30/2025 | $65,000 |
| Association of National Advertisers | Director, Curriculum Design, Marketing, Training & Development Center | New York, NY | 05/28/2025 | $85,000 |
| Museum of The Bible | Marketing Director, Development | Ione, WA | 05/23/2025 | $100,000 |
| Rue La La | Marketing Email Developer | Boston, MA | 05/13/2025 | $73,045 |
| Simon Management Assoc | Assistant Director, Marketing & Business Development | Burlington, MA | 05/10/2025 | $60,000 |
| Simon Property Group Inc. | Assistant Director, Marketing & Business Development | Burlington, MA | 05/07/2025 | $60,000 |
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