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Director of retail sales salary
Average director of retail sales salary
$36,773
Director of Retail Sales Salary Insights
The Director of Retail Sales is responsible for overseeing retail operations and developing sales strategies. As of October 2025, the average salary for this role stands at $36,773 per year or $18 per hour. Salaries can significantly differ based on geographic location, industry, and the individual's level of experience.
For instance, directors in states such as California and New York often earn more compared to those in smaller markets. Major cities like San Francisco and New York City typically offer the highest compensation packages. Understanding these regional salary variations can help professionals negotiate better pay and career growth opportunities.
Additionally, the retail industry encompasses various sectors, including fashion, electronics, and home goods, each with its own salary benchmarks. Pursuing roles within high-demand sectors can lead to enhanced financial rewards. This information is essential for aspiring directors of retail sales aiming to make informed career decisions and maximize their earning potential.
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Where can a Director Of Retail Sales earn more?
Average director of retail sales salary by state
The highest-paying states for directors of retail sales are California, Hawaii, and Nevada. The lowest average director of retail sales salary states are Oklahoma, Nebraska, and Arkansas.
- State view
- County view
Highest paying states for directors of retail sales
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | California | $42,696 | $20.53 |
| 2 | Illinois | $36,195 | $17.40 |
| 3 | Indiana | $33,739 | $16.22 |
| 4 | Arizona | $37,076 | $17.82 |
| 5 | Wisconsin | $36,118 | $17.36 |
| 6 | Florida | $34,056 | $16.37 |
| 7 | Pennsylvania | $36,121 | $17.37 |
| 8 | Texas | $36,024 | $17.32 |
| 9 | Mississippi | $31,295 | $15.05 |
| 10 | Nevada | $37,693 | $18.12 |
| 11 | West Virginia | $30,664 | $14.74 |
| 12 | Michigan | $32,005 | $15.39 |
| 13 | New Mexico | $36,395 | $17.50 |
| 14 | New Hampshire | $32,734 | $15.74 |
| 15 | Washington | $36,154 | $17.38 |
| 16 | North Dakota | $34,847 | $16.75 |
| 17 | Alabama | $30,818 | $14.82 |
| 18 | Oregon | $34,760 | $16.71 |
| 19 | Idaho | $32,448 | $15.60 |
| 20 | Connecticut | $33,212 | $15.97 |
| 21 | Louisiana | $31,115 | $14.96 |
| 22 | Georgia | $31,526 | $15.16 |
| 23 | Maryland | $36,274 | $17.44 |
| 24 | Colorado | $32,776 | $15.76 |
| 25 | Utah | $31,817 | $15.30 |
| 26 | Tennessee | $30,755 | $14.79 |
| 27 | New York | $34,262 | $16.47 |
| 28 | Massachusetts | $32,516 | $15.63 |
| 29 | Wyoming | $30,583 | $14.70 |
| 30 | Missouri | $32,276 | $15.52 |
| 31 | Vermont | $31,056 | $14.93 |
| 32 | South Dakota | $29,680 | $14.27 |
| 33 | New Jersey | $33,326 | $16.02 |
| 34 | Iowa | $30,374 | $14.60 |
| 35 | Minnesota | $32,354 | $15.55 |
| 36 | Kentucky | $28,412 | $13.66 |
| 37 | Kansas | $30,749 | $14.78 |
| 38 | Alaska | $35,023 | $16.84 |
| 39 | North Carolina | $30,734 | $14.78 |
| 40 | Hawaii | $41,513 | $19.96 |
| 41 | South Carolina | $28,310 | $13.61 |
| 42 | Delaware | $29,463 | $14.16 |
| 43 | Arkansas | $27,523 | $13.23 |
| 44 | Oklahoma | $27,827 | $13.38 |
| 45 | Virginia | $30,526 | $14.68 |
| 46 | Rhode Island | $28,047 | $13.48 |
| 47 | Maine | $25,822 | $12.41 |
| 48 | Ohio | $27,252 | $13.10 |
| 49 | District of Columbia | $28,968 | $13.93 |
| 50 | Montana | $26,762 | $12.87 |
| 51 | Nebraska | $27,690 | $13.31 |
Highest paying cities for directors of retail sales
The highest-paying cities for directors of retail sales are San Francisco, CA, Las Vegas, NV, and Phoenix, AZ.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $43,421 | $20.88 |
| 2 | Las Vegas, NV | $37,662 | $18.11 |
| 3 | Phoenix, AZ | $37,096 | $17.83 |
| 4 | Seattle, WA | $36,423 | $17.51 |
| 5 | Austin, TX | $36,317 | $17.46 |
| 6 | Downers Grove, IL | $36,179 | $17.39 |
| 7 | Racine, WI | $36,094 | $17.35 |
| 8 | Pittsburgh, PA | $36,042 | $17.33 |
| 9 | Eugene, OR | $35,529 | $17.08 |
| 10 | Kissimmee, FL | $34,057 | $16.37 |
| 11 | New York, NY | $34,005 | $16.35 |
| 12 | Indianapolis, IN | $33,689 | $16.20 |
| 13 | Norwalk, CT | $33,002 | $15.87 |
| 14 | Colorado Springs, CO | $32,867 | $15.80 |
| 15 | Minneapolis, MN | $32,324 | $15.54 |
| 16 | Boston, MA | $32,245 | $15.50 |
| 17 | Salt Lake City, UT | $31,548 | $15.17 |
| 18 | Atlanta, GA | $31,462 | $15.13 |
| 19 | New Orleans, LA | $30,992 | $14.90 |
| 20 | Charlotte, NC | $30,765 | $14.79 |
Director of retail sales salary details
A director of retail sales's salary ranges from $21,000 a year at the 10th percentile to $62,000 at the 90th percentile.
What is a director of retail sales's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $62,000 | $5,167 | $30 |
| 75th Percentile | $48,000 | $4,000 | $23 |
| Average | $36,773 | $3,064 | $18 |
| 25th Percentile | $27,000 | $2,250 | $13 |
| 10th Percentile | $21,000 | $1,750 | $10 |
Highest paying director of retail sales jobs
The highest paying types of directors of retail sales are senior vice president, sales, head of sales, and vice president of sales & operations.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Sales Vice President | $143,523 | $11,960 | $69.00 | 108,467 |
| Client Services Director | $117,337 | $9,778 | $56.41 | 103,218 |
| National Sales Director | $99,665 | $8,305 | $47.92 | 99,107 |
| Regional Sales Director | $117,369 | $9,781 | $56.43 | 97,379 |
| Regional Director | $78,190 | $6,516 | $37.59 | 73,300 |
| National Director | $117,786 | $9,816 | $56.63 | 53,071 |
Top companies hiring directors of retail sales now:
Which companies pay directors of retail sales the most?
Director of retail sales salaries at BlackRock and Apple are the highest-paying according to our most recent salary estimates. In addition, the average director of retail sales salary at companies like Pandora and Oracle are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | BlackRock | $71,390 | $34.32 |
| 2 | Apple | $65,048 | $31.27 |
| 3 | Pandora | $63,447 | $30.50 |
| 4 | Oracle | $57,706 | $27.74 |
| 5 | Amundi | $57,565 | $27.68 |
| 6 | Salesforce | $56,442 | $27.14 |
| 7 | DoorDash | $53,119 | $25.54 |
| 8 | Danfoss | $48,449 | $23.29 |
| 9 | Visa | $47,289 | $22.74 |
| 10 | Fortinet | $45,694 | $21.97 |
| 11 | Cracker Barrel | $45,564 | $21.91 |
| 12 | Air Hydro Power | $44,008 | $21.16 |
| 13 | A. O. Smith | $43,511 | $20.92 |
| 14 | Avanade | $42,908 | $20.63 |
| 15 | Grand Furniture | $41,684 | $20.04 |
| 16 | Compass Group USA | $39,504 | $18.99 |
| 17 | Verizon Communications | $39,364 | $18.93 |
| 18 | Qardio | $38,733 | $18.62 |
| 19 | Goodwin Recruiting | $38,244 | $18.39 |
| 20 | Gruma Corporation | $37,946 | $18.24 |
Wage gap by gender, race and education
Director Of Retail Sales salary by industry
The average director of retail sales salary varies across industries:
- The average director of retail sales salary in the manufacturing industry is $37,873, the highest of any industry.
- The average director of retail sales salary in the finance industry is $37,691.
- Directors of retail sales in the professional industry earn an average salary of $32,407, the lowest of any industry.
Highest paying industries for directors of retail sales
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Manufacturing | $37,873 | $18.21 |
| 2 | Hospitality | $37,691 | $18.12 |
| 3 | Retail | $35,685 | $17.16 |
| 4 | Media | $35,214 | $16.93 |
| 5 | Professional | $32,407 | $15.58 |
High paying director of retail sales jobs
Director of retail sales salary trends
The average director of retail sales salary has risen by $8,520 over the last ten years. In 2014, the average director of retail sales earned $28,253 annually, but today, they earn $36,773 a year. That works out to a 12% change in pay for directors of retail sales over the last decade.
Compare director of retail sales salaries for cities or states with the national average over time.
Average director of retail sales salary over time
Compare director of retail sales salaries for individual cities or states with the national average.
Director of retail sales salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $36,800 | $17.68 | +4.3% |
| 2024 | $35,200 | $16.92 | +1.9% |
| 2023 | $34,500 | $16.60 | +2.5% |
| 2022 | $33,700 | $16.18 | +2.6% |
| 2021 | $32,800 | $15.76 | +3.5% |
Recently added director of retail sales salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Dick's Sporting Goods | Retail Sales Assicate-Apparel | Pasadena, CA | 06/28/2025 | $35,479 |
| Lowe's | Retail Sales | Simi Valley, CA | 06/28/2025 | $34,436 |
| Acosta Group | Retail Director | Portland, OR | 06/27/2025 | $80,000 |
| Acosta Group | Retail Director | Seattle, WA | 06/27/2025 | $80,000 |
| Lowe's Companies, Inc. | Retail Sales | Seattle, WA | 06/25/2025 | $43,326 |
| Albertsons | Retail Sales and Store Support | Spokane, WA | 06/25/2025 | $35,542 |
| Capital One | Director, Retail Bank-Anti-Money Laundering (AML) Advisory | Richmond, VA | 06/24/2025 | $200,100 |
| Lowe's Companies, Inc. | Retail Sales | Eatontown, NJ | 06/24/2025 | $33,392 |
| Albertsons | Retail Sales and Store Support | Newcastle, WA | 06/24/2025 | $39,528 |
| Fabletics | Retail Sales | Bellevue, WA | 06/24/2025 | $41,740 |
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