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The average salary for a Director of Sales is approximately $111,068 annually, equating to about $53 per hour. This role is pivotal in steering a company's sales strategy, overseeing team performance, and driving revenue growth. Factors influencing salary include experience, industry, and geographical location.
Salary variations can be significant based on location. States such as California, New York, and Texas typically offer higher compensation due to their vibrant business ecosystems. In contrast, regions with lower costs of living may offer different salary scales.
Directors of Sales in technology, pharmaceuticals, and finance often see the highest salaries. Understanding these industry trends can help professionals target their job search effectively, ensuring they find positions that not only match their skills but also offer competitive compensation.
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The average director of sales salary in New York, Connecticut, and Vermont are the highest in the U.S. The lowest average director of sales salary states are Oklahoma, Hawaii, and Alabama.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | New York | $125,923 | $60.54 |
| 2 | Connecticut | $121,730 | $58.52 |
| 3 | Vermont | $119,947 | $57.67 |
| 4 | New Jersey | $118,141 | $56.80 |
| 5 | Oregon | $113,346 | $54.49 |
| 6 | Pennsylvania | $111,102 | $53.41 |
| 7 | Washington | $114,471 | $55.03 |
| 8 | District of Columbia | $117,183 | $56.34 |
| 9 | California | $117,603 | $56.54 |
| 10 | Rhode Island | $108,302 | $52.07 |
| 11 | Massachusetts | $110,938 | $53.34 |
| 12 | Michigan | $110,314 | $53.04 |
| 13 | Illinois | $108,599 | $52.21 |
| 14 | Wisconsin | $109,362 | $52.58 |
| 15 | Utah | $104,748 | $50.36 |
| 16 | North Carolina | $104,693 | $50.33 |
| 17 | Indiana | $105,012 | $50.49 |
| 18 | Virginia | $110,503 | $53.13 |
| 19 | Alaska | $112,021 | $53.86 |
| 20 | Nebraska | $105,465 | $50.70 |
| 21 | Ohio | $102,848 | $49.45 |
| 22 | Maine | $108,231 | $52.03 |
| 23 | New Hampshire | $105,169 | $50.56 |
| 24 | Nevada | $100,013 | $48.08 |
| 25 | New Mexico | $104,198 | $50.10 |
| 26 | Minnesota | $102,838 | $49.44 |
| 27 | Texas | $99,731 | $47.95 |
| 28 | Idaho | $100,191 | $48.17 |
| 29 | South Dakota | $102,064 | $49.07 |
| 30 | North Dakota | $100,150 | $48.15 |
| 31 | Kansas | $100,280 | $48.21 |
| 32 | Delaware | $104,025 | $50.01 |
| 33 | Mississippi | $93,892 | $45.14 |
| 34 | Oklahoma | $93,173 | $44.79 |
| 35 | Tennessee | $96,076 | $46.19 |
| 36 | Georgia | $97,067 | $46.67 |
| 37 | Arizona | $97,417 | $46.84 |
| 38 | Colorado | $95,778 | $46.05 |
| 39 | Missouri | $97,519 | $46.88 |
| 40 | South Carolina | $97,823 | $47.03 |
| 41 | Alabama | $85,321 | $41.02 |
| 42 | Maryland | $98,077 | $47.15 |
| 43 | Wyoming | $95,480 | $45.90 |
| 44 | Iowa | $96,763 | $46.52 |
| 45 | Louisiana | $82,401 | $39.62 |
| 46 | Kentucky | $95,110 | $45.73 |
| 47 | Montana | $93,710 | $45.05 |
| 48 | Hawaii | $91,279 | $43.88 |
| 49 | West Virginia | $93,228 | $44.82 |
| 50 | Florida | $81,362 | $39.12 |
| 51 | Arkansas | $83,812 | $40.29 |
The highest-paying cities for directors of sales are San Francisco, CA, New York, NY, and Stamford, CT.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $128,300 | $61.68 |
| 2 | New York, NY | $126,416 | $60.78 |
| 3 | Stamford, CT | $121,750 | $58.53 |
| 4 | Jersey City, NJ | $118,600 | $57.02 |
| 5 | Washington, DC | $117,306 | $56.40 |
| 6 | Seattle, WA | $115,262 | $55.41 |
| 7 | Portland, OR | $113,003 | $54.33 |
| 8 | Philadelphia, PA | $111,421 | $53.57 |
| 9 | Boston, MA | $111,114 | $53.42 |
| 10 | Detroit, MI | $110,557 | $53.15 |
| 11 | Richmond, VA | $110,426 | $53.09 |
| 12 | Milwaukee, WI | $109,631 | $52.71 |
| 13 | Portland, ME | $108,953 | $52.38 |
| 14 | Chicago, IL | $108,926 | $52.37 |
| 15 | Raleigh, NC | $105,828 | $50.88 |
| 16 | Indianapolis, IN | $104,699 | $50.34 |
| 17 | Cleveland, OH | $104,520 | $50.25 |
| 18 | Salt Lake City, UT | $104,429 | $50.21 |
| 19 | Minneapolis, MN | $102,820 | $49.43 |
| 20 | Austin, TX | $100,277 | $48.21 |
Directors Of Sales are the most in-demand in these five cities:
A director of sales's salary ranges from $73,000 a year at the 10th percentile to $168,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $168,000 | $14,000 | $81 |
| 75th Percentile | $138,000 | $11,500 | $66 |
| Average | $111,068 | $9,256 | $53 |
| 25th Percentile | $89,000 | $7,417 | $43 |
| 10th Percentile | $73,000 | $6,083 | $35 |
The highest paying types of directors of sales are head of sales, vice president of sales & operations, and senior director of marketing.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Sales Vice President | $143,523 | $11,960 | $69.00 | 108,467 |
| Business Development Director | $117,784 | $9,815 | $56.63 | 153,601 |
| Regional Sales Vice President | $145,308 | $12,109 | $69.86 | 106,299 |
| National Sales Director | $99,665 | $8,305 | $47.92 | 99,107 |
| Regional Sales Director | $117,369 | $9,781 | $56.43 | 97,379 |
| National Director | $117,786 | $9,816 | $56.63 | 53,071 |
Top companies hiring directors of sales now:
Director of sales salaries at Mayo Clinic and McKinsey & Company Inc are the highest-paying according to our most recent salary estimates. In addition, the average director of sales salary at companies like Barclays and Sumitomo Mitsui Financial Group are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Mayo Clinic | $203,641 | $97.90 |
| 2 | McKinsey & Company Inc | $190,720 | $91.69 |
| 3 | Barclays | $189,995 | $91.34 |
| 4 | Sumitomo Mitsui Financial Group | $189,751 | $91.23 |
| 5 | Citi | $188,419 | $90.59 |
| 6 | Koch Industries | $180,875 | $86.96 |
| 7 | BNP Paribas | $178,378 | $85.76 |
| 8 | The Walt Disney Company | $177,511 | $85.34 |
| 9 | Databricks | $175,705 | $84.47 |
| 10 | Deutsche Bank | $174,631 | $83.96 |
| 11 | Emergent BioSolutions | $174,204 | $83.75 |
| 12 | Jackson Walker | $170,720 | $82.08 |
| 13 | Apple | $170,301 | $81.88 |
| 14 | A+E Networks | $169,318 | $81.40 |
| 15 | VMware | $169,039 | $81.27 |
| 16 | MUFG EMEA | $167,909 | $80.73 |
| 17 | Ford Motor | $167,285 | $80.43 |
| 18 | Cohen & Steers | $167,068 | $80.32 |
| 19 | Credit Agricole CIB | $166,432 | $80.02 |
| 20 | Better Homes And Gardens Real Estate The Masiello Group | $166,333 | $79.97 |
The average director of sales salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Finance | $124,924 | $60.06 |
| 2 | Manufacturing | $110,788 | $53.26 |
| 3 | Technology | $110,693 | $53.22 |
| 4 | Media | $105,498 | $50.72 |
| 5 | Telecommunication | $97,431 | $46.84 |
| 6 | Professional | $97,133 | $46.70 |
| 7 | Hospitality | $79,119 | $38.04 |
The average director of sales salary has risen by $25,733 over the last ten years. In 2014, the average director of sales earned $85,335 annually, but today, they earn $111,068 a year. That works out to a 12% change in pay for directors of sales over the last decade.
Compare director of sales salaries for cities or states with the national average over time.
Compare director of sales salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $111,000 | $53.40 | +4.3% |
| 2024 | $106,000 | $51.12 | +1.9% |
| 2023 | $104,000 | $50.14 | +2.5% |
| 2022 | $102,000 | $48.87 | +2.6% |
| 2021 | $99,000 | $47.61 | +3.5% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| F5 Networks | Director of Channel Sales-West/Central | Nome, TX | 06/30/2025 | $185,800 |
| IDEX | Director, Industrial & Energy Sales | Denver, CO | 06/30/2025 | $110,000 |
| Service Corporation International | Sales Director | Orland Park, IL | 06/30/2025 | $125,081 |
| Sonesta Hotels | Director of Sales | San Diego, CA | 06/30/2025 | $78,000 |
| Sonesta Hotels | Director of Sales | DuPont, WA | 06/30/2025 | $135,000 |
| Uponor | Director of Sales, PAC Mountain | Seattle, WA | 06/30/2025 | $144,946 |
| Branded | Director, Sales Development & Recruitment | Chicago, IL | 06/30/2025 | $90,000 |
| Hyve Solutions | Director Sales | Fremont, CA | 06/30/2025 | $150,000 |
| Marsh McLennan Agency-Michigan | Audit Director-Us/Canada & LAC | New York, NY | 06/30/2025 | $158,900 |
| Mdlz | Strategic Sourcing Director, Marketing & Sales | East Hanover, NJ | 06/30/2025 | $141,000 |
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