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Director of strategy & marketing salary
Average director of strategy & marketing salary
$138,668
Overview of the Director of Strategy & Marketing Salary
The Director of Strategy & Marketing is responsible for guiding a company's marketing efforts and overall strategic direction. As of October 2025, the average salary for this role is $138,668 annually. Factors influencing salary include geographic location, industry, and level of experience.
Salary by State
Directors in states like California and New York often earn higher salaries due to the cost of living and demand for skilled professionals in these regions.
Experience Matters
Salary also varies significantly based on experience. For instance, entry-level directors may start around $100,000, while those with over ten years can command salaries upwards of $160,000.
Highest Paying Cities
Top-paying cities for directors include San Francisco, New York City, and Boston, where competitive markets drive higher compensation packages. In addition to base salary, many positions offer bonuses and profit-sharing opportunities that can enhance overall earnings.
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Where can a Director Of Strategy & Marketing earn more?
Director of strategy & marketing salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level director of strategy & marketing | $103,000 | $49.49 |
| Mid-level director of strategy & marketing | $110,000 | $52.86 |
| Senior-level director of strategy & marketing | $250,000 | $120.25 |
Average director of strategy & marketing salary by state
The highest-paying states for directors of strategy & marketing are California, Rhode Island, and New Jersey. The lowest average director of strategy & marketing salary states are Wyoming, Montana, and Oklahoma.
- State view
- County view
Highest paying states for directors of strategy & marketing
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $158,889 | $76.39 |
| 2 | California | $160,372 | $77.10 |
| 3 | New Jersey | $156,776 | $75.37 |
| 4 | District of Columbia | $154,574 | $74.31 |
| 5 | North Carolina | $143,328 | $68.91 |
| 6 | Alaska | $153,114 | $73.61 |
| 7 | Arizona | $156,266 | $75.13 |
| 8 | Virginia | $147,335 | $70.83 |
| 9 | Ohio | $149,572 | $71.91 |
| 10 | Maryland | $154,901 | $74.47 |
| 11 | Illinois | $140,634 | $67.61 |
| 12 | Michigan | $146,360 | $70.37 |
| 13 | Connecticut | $133,001 | $63.94 |
| 14 | Minnesota | $129,253 | $62.14 |
| 15 | Oregon | $131,132 | $63.04 |
| 16 | Hawaii | $144,668 | $69.55 |
| 17 | Nevada | $130,250 | $62.62 |
| 18 | South Carolina | $138,516 | $66.59 |
| 19 | Wisconsin | $129,771 | $62.39 |
| 20 | Massachusetts | $130,914 | $62.94 |
| 21 | Mississippi | $115,535 | $55.55 |
| 22 | Arkansas | $113,696 | $54.66 |
| 23 | Missouri | $132,545 | $63.72 |
| 24 | West Virginia | $128,554 | $61.80 |
| 25 | New York | $124,554 | $59.88 |
| 26 | Delaware | $132,622 | $63.76 |
| 27 | Colorado | $128,511 | $61.78 |
| 28 | New Hampshire | $119,316 | $57.36 |
| 29 | Pennsylvania | $115,663 | $55.61 |
| 30 | Florida | $124,942 | $60.07 |
| 31 | Idaho | $126,748 | $60.94 |
| 32 | Texas | $117,729 | $56.60 |
| 33 | Maine | $118,924 | $57.17 |
| 34 | Iowa | $110,748 | $53.24 |
| 35 | Utah | $118,928 | $57.18 |
| 36 | Louisiana | $108,891 | $52.35 |
| 37 | New Mexico | $119,319 | $57.36 |
| 38 | North Dakota | $111,165 | $53.44 |
| 39 | Vermont | $118,172 | $56.81 |
| 40 | Alabama | $104,245 | $50.12 |
| 41 | Tennessee | $111,907 | $53.80 |
| 42 | Washington | $121,190 | $58.26 |
| 43 | Wyoming | $100,541 | $48.34 |
| 44 | Oklahoma | $99,993 | $48.07 |
| 45 | Georgia | $104,928 | $50.45 |
| 46 | Kentucky | $106,537 | $51.22 |
| 47 | Indiana | $105,666 | $50.80 |
| 48 | South Dakota | $97,185 | $46.72 |
| 49 | Nebraska | $94,891 | $45.62 |
| 50 | Kansas | $97,857 | $47.05 |
| 51 | Montana | $100,271 | $48.21 |
Highest paying cities for directors of strategy & marketing
The highest-paying cities for directors of strategy & marketing are Oakland, CA, Phoenix, AZ, and Columbia, MD.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Oakland, CA | $170,005 | $81.73 |
| 2 | Phoenix, AZ | $158,680 | $76.29 |
| 3 | Columbia, MD | $155,604 | $74.81 |
| 4 | Washington, DC | $155,304 | $74.67 |
| 5 | Chicago, IL | $141,677 | $68.11 |
| 6 | Charlotte, NC | $141,538 | $68.05 |
| 7 | Saint Louis, MO | $134,751 | $64.78 |
| 8 | Boston, MA | $131,063 | $63.01 |
| 9 | Portland, OR | $130,519 | $62.75 |
| 10 | Highlands Ranch, CO | $128,596 | $61.83 |
| 11 | New York, NY | $124,629 | $59.92 |
| 12 | Seattle, WA | $122,362 | $58.83 |
| 13 | Austin, TX | $119,118 | $57.27 |
| 14 | Atlanta, GA | $104,478 | $50.23 |
Director of strategy & marketing salary details
A director of strategy & marketing's salary ranges from $98,000 a year at the 10th percentile to $196,000 at the 90th percentile.
What is a director of strategy & marketing's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $196,000 | $16,333 | $94 |
| 75th Percentile | $166,000 | $13,833 | $80 |
| Average | $138,668 | $11,556 | $67 |
| 25th Percentile | $115,000 | $9,583 | $55 |
| 10th Percentile | $98,000 | $8,167 | $47 |
Highest paying director of strategy & marketing jobs
The highest paying types of directors of strategy & marketing are senior vice president of marketing, marketing vice president, and senior director of marketing.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Marketing Vice President | $177,188 | $14,766 | $85.19 | 111,356 |
| Product Director | $148,910 | $12,409 | $71.59 | 125,200 |
| Account Director | $114,728 | $9,561 | $55.16 | 132,260 |
| Marketing Director | $114,906 | $9,575 | $55.24 | 93,503 |
| Consultant/Marketing Director | $111,827 | $9,319 | $53.76 | 122,157 |
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
Top companies hiring directors of strategy & marketing now:
Which companies pay directors of strategy & marketing the most?
Director of strategy & marketing salaries at Mercy Corps and Epsilon are the highest-paying according to our most recent salary estimates. In addition, the average director of strategy & marketing salary at companies like Organon and Amyris are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Mercy Corps | $158,061 | $75.99 |
| 2 | Epsilon | $154,191 | $74.13 |
| 3 | Organon | $147,843 | $71.08 |
| 4 | Amyris | $147,297 | $70.82 |
| 5 | Xylem | $141,989 | $68.26 |
| 6 | DISCO | $140,880 | $67.73 |
| 7 | Penn Color | $140,504 | $67.55 |
| 8 | Flyhomes | $133,726 | $64.29 |
| 9 | Paramount | $133,486 | $64.18 |
| 10 | PeerStreet | $133,396 | $64.13 |
| 11 | Siemens Healthineers | $130,866 | $62.92 |
| 12 | Enterprise Holdings | $130,636 | $62.81 |
| 13 | Siemens | $128,799 | $61.92 |
| 14 | Serta Simmons Bedding | $128,181 | $61.63 |
| 15 | Visa | $125,265 | $60.22 |
| 16 | Americorps | $122,633 | $58.96 |
| 17 | Grandbridge Real Estate Capital | $120,156 | $57.77 |
| 18 | Race Forward | $94,547 | $45.46 |
Wage gap by gender, race and education
Director Of Strategy & Marketing salary by industry
The average director of strategy & marketing salary varies across industries:
- The average director of strategy & marketing salary in the finance industry is $164,449, the highest of any industry.
- The average director of strategy & marketing salary in the finance industry is $138,172.
- Directors of strategy & marketing in the media industry earn an average salary of $118,574, the lowest of any industry.
Highest paying industries for directors of strategy & marketing
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Finance | $164,449 | $79.06 |
| 2 | Retail | $138,172 | $66.43 |
| 3 | Manufacturing | $135,305 | $65.05 |
| 4 | Professional | $131,036 | $63.00 |
| 5 | Technology | $129,386 | $62.20 |
| 6 | Media | $118,574 | $57.01 |
High paying director of strategy & marketing jobs
Director of strategy & marketing salary trends
The average director of strategy & marketing salary has risen by $25,515 over the last ten years. In 2014, the average director of strategy & marketing earned $113,153 annually, but today, they earn $138,668 a year. That works out to a 8% change in pay for directors of strategy & marketing over the last decade.
Compare director of strategy & marketing salaries for cities or states with the national average over time.
Average director of strategy & marketing salary over time
Compare director of strategy & marketing salaries for individual cities or states with the national average.
Director of strategy & marketing salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $139,000 | $66.67 | +3.7% |
| 2025 | $133,000 | $64.17 | +1.9% |
| 2024 | $131,000 | $62.97 | +1.5% |
| 2023 | $129,000 | $62.01 | +0.8% |
| 2022 | $128,000 | $61.51 | +1.9% |
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