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The role of an Ecommerce Consultant is pivotal as businesses navigate the complexities of online sales. With an average salary of $100,609 per year, this profession is well-compensated compared to many other roles. Salaries can vary based on factors such as experience, geographic location, and industry specialization. For instance, those with several years of experience often command higher salaries.
In terms of location, states like California and New York typically offer the highest salaries for ecommerce consultants, reflecting the cost of living and demand in these markets. Entry-level positions may start lower but can increase significantly with experience, showcasing the potential for growth in this field.
As ecommerce continues to expand, job opportunities for consultants are robust. They can work across various sectors, including retail, technology, and marketing. With a blend of analytical and creative skills, ecommerce consultants help businesses optimize their online presence, which is crucial for success in today’s market.
For those interested in pursuing a career as an ecommerce consultant, understanding salary dynamics and market demand is essential for making informed career decisions.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level ecommerce consultant | $74,700 | $35.91 |
| Mid-level ecommerce consultant | $79,800 | $38.35 |
| Senior-level ecommerce consultant | $181,000 | $87.25 |
The average ecommerce consultant salary in California, Washington, and Rhode Island are the highest in the U.S. The lowest average ecommerce consultant salary states are Arkansas, Montana, and South Dakota.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $113,635 | $54.63 |
| 2 | California | $127,369 | $61.24 |
| 3 | Illinois | $107,815 | $51.83 |
| 4 | Oregon | $106,757 | $51.33 |
| 5 | District of Columbia | $114,916 | $55.25 |
| 6 | Washington | $118,017 | $56.74 |
| 7 | Pennsylvania | $103,365 | $49.69 |
| 8 | Connecticut | $108,244 | $52.04 |
| 9 | New Jersey | $106,174 | $51.05 |
| 10 | Nevada | $98,085 | $47.16 |
| 11 | Delaware | $105,720 | $50.83 |
| 12 | Massachusetts | $99,048 | $47.62 |
| 13 | New York | $100,416 | $48.28 |
| 14 | North Carolina | $92,343 | $44.40 |
| 15 | New Mexico | $98,350 | $47.28 |
| 16 | Mississippi | $88,510 | $42.55 |
| 17 | Maine | $101,064 | $48.59 |
| 18 | West Virginia | $97,537 | $46.89 |
| 19 | Arizona | $95,617 | $45.97 |
| 20 | Texas | $93,706 | $45.05 |
| 21 | Michigan | $94,364 | $45.37 |
| 22 | Indiana | $93,376 | $44.89 |
| 23 | Ohio | $90,709 | $43.61 |
| 24 | Idaho | $92,897 | $44.66 |
| 25 | Alabama | $86,629 | $41.65 |
| 26 | Minnesota | $91,623 | $44.05 |
| 27 | Virginia | $96,462 | $46.38 |
| 28 | Florida | $92,251 | $44.35 |
| 29 | Alaska | $94,847 | $45.60 |
| 30 | Georgia | $90,686 | $43.60 |
| 31 | Wisconsin | $90,122 | $43.33 |
| 32 | Oklahoma | $83,518 | $40.15 |
| 33 | New Hampshire | $89,483 | $43.02 |
| 34 | Maryland | $97,646 | $46.95 |
| 35 | Utah | $84,205 | $40.48 |
| 36 | Vermont | $86,438 | $41.56 |
| 37 | South Carolina | $88,907 | $42.74 |
| 38 | North Dakota | $87,110 | $41.88 |
| 39 | Missouri | $85,809 | $41.25 |
| 40 | Hawaii | $87,816 | $42.22 |
| 41 | South Dakota | $75,871 | $36.48 |
| 42 | Louisiana | $87,350 | $42.00 |
| 43 | Montana | $78,754 | $37.86 |
| 44 | Tennessee | $81,555 | $39.21 |
| 45 | Iowa | $83,967 | $40.37 |
| 46 | Nebraska | $79,507 | $38.22 |
| 47 | Kentucky | $81,289 | $39.08 |
| 48 | Arkansas | $78,931 | $37.95 |
| 49 | Colorado | $75,713 | $36.40 |
| 50 | Kansas | $73,841 | $35.50 |
| 51 | Wyoming | $75,378 | $36.24 |
The highest-paying cities for ecommerce consultants are San Francisco, CA, Glenview, IL, and Jersey City, NJ.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $137,586 | $66.15 |
| 2 | Glenview, IL | $108,794 | $52.30 |
| 3 | Jersey City, NJ | $106,288 | $51.10 |
| 4 | Levittown, PA | $103,926 | $49.96 |
| 5 | New York, NY | $100,784 | $48.45 |
| 6 | Boston, MA | $99,046 | $47.62 |
| 7 | Houston, TX | $93,946 | $45.17 |
| 8 | Morrisville, NC | $93,730 | $45.06 |
| 9 | Minneapolis, MN | $91,605 | $44.04 |
| 10 | Columbus, OH | $90,844 | $43.67 |
| 11 | La Crosse, WI | $88,264 | $42.43 |
| 12 | Kansas City, MO | $84,380 | $40.57 |
An ecommerce consultant's salary ranges from $70,000 a year at the 10th percentile to $143,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $143,000 | $11,917 | $69 |
| 75th Percentile | $121,000 | $10,083 | $58 |
| Average | $100,609 | $8,384 | $48 |
| 25th Percentile | $83,000 | $6,917 | $40 |
| 10th Percentile | $70,000 | $5,833 | $34 |
The highest paying types of ecommerce consultants are marketing vice president, senior director, and senior product manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Sales And Marketing Manager | $81,953 | $6,829 | $39.40 | 151,042 |
| Marketing Manager | $104,550 | $8,712 | $50.26 | 89,627 |
| Market Manager | $88,058 | $7,338 | $42.34 | 177,886 |
| Brand Manager | $97,789 | $8,149 | $47.01 | 127,429 |
| Partner | $76,119 | $6,343 | $36.60 | 45,758 |
| Social Media Manager | $70,287 | $5,857 | $33.79 | 105,475 |
Top companies hiring ecommerce consultants now:
Ecommerce consultant salaries at Stanley Black & Decker and Anheuser-Busch are the highest-paying according to our most recent salary estimates. In addition, the average ecommerce consultant salary at companies like Hewlett Packard Enterprise and Big Lots are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Stanley Black & Decker | $110,258 | $53.01 |
| 2 | Anheuser-Busch | $108,979 | $52.39 |
| 3 | Hewlett Packard Enterprise | $108,949 | $52.38 |
| 4 | Big Lots | $107,223 | $51.55 |
| 5 | Clavis | $106,693 | $51.29 |
| 6 | Litmus7 | $106,447 | $51.18 |
| 7 | CIA Inc | $106,078 | $51.00 |
| 8 | Shoppers Food | $105,923 | $50.92 |
| 9 | Motion Recruitment | $105,465 | $50.70 |
| 10 | Twilio | $104,654 | $50.31 |
| 11 | Deloitte | $102,988 | $49.51 |
| 12 | WESCO Distribution | $99,821 | $47.99 |
| 13 | Hy-Vee | $94,336 | $45.35 |
| 14 | United Natural Foods | $79,532 | $38.24 |
| 15 | Anixter | $59,558 | $28.63 |
The average ecommerce consultant salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $108,936 | $52.37 |
| 2 | Professional | $107,854 | $51.85 |
| 3 | Media | $105,653 | $50.79 |
| 4 | Utilities | $102,889 | $49.47 |
| 5 | Retail | $98,095 | $47.16 |
The average ecommerce consultant salary has risen by $18,513 over the last ten years. In 2014, the average ecommerce consultant earned $82,096 annually, but today, they earn $100,609 a year. That works out to a 8% change in pay for ecommerce consultants over the last decade.
Compare ecommerce consultant salaries for cities or states with the national average over time.
Compare ecommerce consultant salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $101,000 | $48.37 | +3.7% |
| 2025 | $96,800 | $46.56 | +1.9% |
| 2024 | $95,000 | $45.69 | +1.5% |
| 2023 | $93,600 | $44.99 | +0.8% |
| 2022 | $92,800 | $44.63 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| United Natural Foods Inc. | Ecommerce | Blaine, MN | 06/05/2025 | $28,696 |
| United Natural Foods Inc. | Ecommerce | Champlin, MN | 05/30/2025 | $28,696 |
| Vans | Vans: Head of Ecommerce, Americas | Costa Mesa, CA | 05/15/2025 | $203,904 |
| VF Corporation | Vans: Head of Ecommerce, Americas | Costa Mesa, CA | 05/13/2025 | $203,904 |
| Supreme Ecom | Ecommerce Consultant | Dallas, TX | 04/24/2025 | $50,088 |
| United Natural Foods Inc. | Ecommerce | Rochester, MN | 04/08/2025 | $23,228 |
| Gbibp Portugal | Ecommerce Agency | Pine, AZ | 02/17/2025 | $124,000 |
| Supreme Ecom | Ecommerce Consultant | Dallas, TX | 01/23/2025 | $42,000 |
| United Natural Foods Inc. | Ecommerce | Willmar, MN | 12/11/2024 | $23,166 |
| Hubstaff | Ecommerce & Shopping Carts | Anaheim, CA | 10/22/2024 | $20,870 |
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