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Events and marketing specialist salary

Quoted expert
Zachary Johnson Ph.D.

Average events and marketing specialist salary

$62,731

$30.16 hourly rate

Entry-level events and marketing specialist salary
$46,000 yearly salary
Updated December 15, 2025

Average Events and Marketing Specialist Salary

The average salary for an Events and Marketing Specialist is approximately $62,731 per year. This figure can fluctuate based on factors such as location, industry, and individual experience. With a growing demand for skilled marketing professionals, this role offers various opportunities for advancement.

Salary by Experience Level

Entry-level specialists typically earn lower salaries, while those with several years of experience can command significantly higher wages. For instance, experienced professionals may earn over $75,000 annually.

Regional Salary Variations

Salaries also vary significantly by state. For example, states like California and New York often offer higher salaries due to the cost of living and demand for marketing expertise. Understanding these regional differences is crucial for job seekers aiming to maximize their earning potential.

Highest Paying Cities

Major metropolitan areas typically provide the highest salaries for this role. Cities like San Francisco and New York City are known for offering lucrative positions in events and marketing.

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Where can an Events And Marketing Specialist earn more?

Compare salary by location
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Columbus, OH$77,218
Tampa, FL$49,709
Compare salary by company
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PayPal$119,999
Society of Petroleum Engineers$62,274

Events and marketing specialist salaries by experience level

Experience levelAvg. salaryHourly rate
Entry-level events and marketing specialist$39,400$18.92
Mid-level events and marketing specialist$66,500$31.96
Senior-level events and marketing specialist$109,000$52.34

Average events and marketing specialist salary by state

The highest-paying states for events and marketing specialists are Delaware, Washington, and Illinois. The lowest average events and marketing specialist salary states are Alabama, Arizona, and Kentucky.

  • State view
  • County view
Average salary:

Highest paying states for events and marketing specialists

RankStateAvg. salaryHourly rate
1Washington$76,348$36.71
2Delaware$77,398$37.21
3Minnesota$64,927$31.21
4New Jersey$64,910$31.21
5Texas$65,302$31.40
6New Hampshire$60,977$29.32
7Pennsylvania$60,764$29.21
8Connecticut$62,206$29.91
9North Carolina$61,112$29.38
10Michigan$62,430$30.01
11Rhode Island$57,349$27.57
12Illinois$68,309$32.84
13Maine$58,451$28.10
14Massachusetts$65,306$31.40
15Vermont$55,412$26.64
16Nebraska$55,602$26.73
17Iowa$58,592$28.17
18Colorado$58,455$28.10
19New York$64,958$31.23
20South Dakota$55,722$26.79
21Indiana$59,116$28.42
22California$66,069$31.76
23North Dakota$53,711$25.82
24District of Columbia$65,126$31.31
25Wisconsin$54,724$26.31
26Montana$53,211$25.58
27Utah$52,119$25.06
28Georgia$53,928$25.93
29Oregon$58,528$28.14
30Ohio$53,516$25.73
31Arkansas$52,396$25.19
32Virginia$54,407$26.16
33Maryland$56,782$27.30
34Nevada$52,661$25.32
35West Virginia$50,099$24.09
36Wyoming$48,215$23.18
37Louisiana$52,396$25.19
38Kansas$50,389$24.23
39Florida$49,551$23.82
40New Mexico$51,746$24.88
41Tennessee$49,057$23.59
42Hawaii$42,005$20.19
43South Carolina$51,385$24.70
44Alaska$48,967$23.54
45Missouri$50,053$24.06
46Arizona$47,070$22.63
47Idaho$48,042$23.10
48Kentucky$44,508$21.40
49Alabama$47,434$22.80
50Mississippi$38,860$18.68
51Oklahoma$43,519$20.92
Top events and marketing specialist jobs near you

Highest paying cities for events and marketing specialists

The highest-paying cities for events and marketing specialists are Everett, WA, San Francisco, CA, and Chicago, IL.

RankCityAvg. salaryHourly rate
1Everett, WA$77,218$37.12
2San Francisco, CA$71,407$34.33
3Chicago, IL$68,627$32.99
4Richardson, TX$66,243$31.85
5Boston, MA$65,292$31.39
6New York, NY$65,084$31.29
7Jersey City, NJ$64,975$31.24
8Detroit, MI$62,615$30.10
9Greenwich, CT$62,214$29.91
10Apex, NC$61,968$29.79
11Carmel, IN$59,094$28.41
12Denver, CO$58,530$28.14
13Severn, MD$56,796$27.31
14McLean, VA$54,919$26.40
15Cleveland, OH$54,229$26.07
16Atlanta, GA$54,214$26.06
17Eau Claire, WI$54,019$25.97
18Las Vegas, NV$52,491$25.24
19Draper, UT$51,963$24.98
20Tampa, FL$49,709$23.90

Events and marketing specialist salary details

An events and marketing specialist's salary ranges from $46,000 a year at the 10th percentile to $84,000 at the 90th percentile.

Average events and marketing specialist salary graph
Average events and marketing specialist salary graph, trends, and summary

What is an events and marketing specialist's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$84,000$7,000$40
75th Percentile$73,000$6,083$35
Average$62,731$5,228$30
25th Percentile$53,000$4,417$25
10th Percentile$46,000$3,833$22

Highest paying events and marketing specialist jobs

The highest paying types of events and marketing specialists are marketing executive, marketing consultant, and marketing analyst.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Marketing And Event Planning Internship$28,412$2,368$13.66131,730
Business Development Coordinator$58,362$4,863$28.06133,973
Marketing Communications Coordinator$49,151$4,096$23.6396,492
Special Events Coordinator$40,063$3,339$19.2634,538
Marketing Internship$30,260$2,522$14.55122,135
Event Coordinator$41,918$3,493$20.1526,277

How would you rate the starting salaries for events and marketing specialists, as well as the prospects for salary advancement?

Zachary Johnson Ph.D.

Associate Professor of Marketing and Founder, ProfVal.com, Adelphi University

COVID has disrupted everything, at least for the time being. And the salaries that I'm seeing from employers range widely -- anywhere from the low $40s to tropical $100s. Overall, estimates suggest that marketing jobs are expected to increase somewhere between 5-10% within the next ten years. Still, the next few years are likely to be unpredictable until the pandemic subsides. One of the best places to compare mid-level salaries -- which should be the medium to the long-term goal -- is O*Net, a website developed by the U.S. government. Each page provides the Department of Labor's analysis of a job category based on wages, skills, and other areas to help a graduate assess potential career paths.

Top companies hiring events and marketing specialists now:

  1. Microsoft jobs (5)
  2. Chegg jobs (8)
  3. AT&T jobs (6)
  4. Techtronic Industries TTI jobs (21)
  5. Walmart jobs (7)

Which companies pay events and marketing specialists the most?

Events and marketing specialist salaries at PayPal and AQR Capital Management are the highest-paying according to our most recent salary estimates. In addition, the average events and marketing specialist salary at companies like Medical Mutual and Pluralsight are highly competitive.

RankCompanyAverage salaryHourly rate
1PayPal$119,999$57.69
2AQR Capital Management$98,426$47.32
3Medical Mutual$97,092$46.68
4Pluralsight$95,884$46.10
5PerkinElmer$86,856$41.76
6Expedia Group$83,844$40.31
7Lucid Motors$80,680$38.79
8Comerica$80,142$38.53
9Salesforce$76,517$36.79
10Johnson & Johnson$76,121$36.60
11Hotwire Communications$73,626$35.40
12New York Red Bulls$73,573$35.37
13TEKsystems$71,921$34.58
14Capital Group$71,018$34.14
15Intellinet Corporation$70,916$34.09
16Esri$69,917$33.61
17Jackson$69,041$33.19
18Dataminr$66,255$31.85
19Chippewa Valley Schools$62,726$30.16
20Society of Petroleum Engineers$62,274$29.94

Wage gap by gender, race and education

$62,000$61,400$60,800$60,200$59,600$59,000
MaleFemale

Events And Marketing Specialist salary by industry

The average events and marketing specialist salary varies across industries:

  • The average events and marketing specialist salary in the manufacturing industry is $88,985, the highest of any industry.
  • The average events and marketing specialist salary in the finance industry is $70,034.
  • Events and marketing specialists in the hospitality industry earn an average salary of $51,490, the lowest of any industry.

Highest paying industries for events and marketing specialists

RankIndustryAverage salaryHourly rate
1Manufacturing$88,985$42.78
2Technology$70,034$33.67
3Retail$54,579$26.24
4Hospitality$51,490$24.75

High paying events and marketing specialist jobs

Events and marketing specialist salary trends

The average events and marketing specialist salary has risen by $5,299 over the last ten years. In 2014, the average events and marketing specialist earned $57,432 annually, but today, they earn $62,731 a year. That works out to a 5% change in pay for events and marketing specialists over the last decade.

Compare events and marketing specialist salaries for cities or states with the national average over time.

Average events and marketing specialist salary over time

Compare events and marketing specialist salaries for individual cities or states with the national average.

Events and marketing specialist salary by year

YearAvg. salaryHourly rate% Change
2026$62,700$30.16+3.1%
2025$60,800$29.23+1.1%
2024$60,200$28.93-0.2%
2023$60,300$28.98+1.1%
2022$59,600$28.67+0.7%

Recently added events and marketing specialist salaries

CompanyJobLocationDate addedSalary
Abt HoldingsConference, Events, and Marketing SpecialistRockville, MD06/27/2025$57,000
Abt AssociatesConference, Events, and Marketing SpecialistRockville, MD06/26/2025$57,000
The Strive GroupEvent Marketing SpecialistMesa, AZ06/26/2025$65,000
AbcamMarketing and Events SpecialistBoston, MA06/26/2025$80,000
Abcam PlcMarketing and Events SpecialistBoston, MA06/24/2025$80,000
DanaherMarketing and Events SpecialistBoston, MA06/23/2025$80,000
Disability Law GroupMarketing & Events SpecialistTroy, MI06/17/2025$37,566
Allegis Group Services, Inc.Marketing Specialist-EventsMaryland06/14/2025$66,000
Allegis Global SolutionsMarketing Specialist-EventsSevern, MD06/10/2025$66,000
EsriEvents Marketing SpecialistRedlands, CA06/09/2025$70,720

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