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A Health Fitness Specialist plays a vital role in developing and implementing fitness programs that enhance overall well-being. As of October 2025, the average salary for this position is around $37,089 annually. Salaries can vary based on factors such as geographic location, years of experience, and the specific area of expertise.
Different states offer varying salary scales for health fitness specialists. For example, states with a higher cost of living, like California and New York, tend to pay more, with averages exceeding $40,000. Conversely, states with lower living costs may offer salaries closer to the national average.
As the demand for fitness professionals rises, job opportunities are expanding in gyms, corporate wellness programs, and private practices. Many jobs also provide additional benefits such as health insurance and retirement plans. This growth makes it an opportune time for those interested in pursuing a career in health and fitness.
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The average health fitness specialist salary in California, Washington, and Alaska are the highest in the U.S. The lowest average health fitness specialist salary states are Arkansas, Georgia, and Nebraska.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | North Dakota | $39,614 | $19.05 |
| 2 | California | $47,207 | $22.70 |
| 3 | Arizona | $38,749 | $18.63 |
| 4 | Nevada | $39,944 | $19.20 |
| 5 | Wyoming | $37,067 | $17.82 |
| 6 | Hawaii | $42,381 | $20.38 |
| 7 | Alaska | $42,740 | $20.55 |
| 8 | Massachusetts | $38,364 | $18.44 |
| 9 | Washington | $43,292 | $20.81 |
| 10 | Utah | $37,751 | $18.15 |
| 11 | Kentucky | $36,345 | $17.47 |
| 12 | Minnesota | $35,384 | $17.01 |
| 13 | Indiana | $33,113 | $15.92 |
| 14 | Colorado | $37,963 | $18.25 |
| 15 | Texas | $36,413 | $17.51 |
| 16 | Vermont | $34,392 | $16.53 |
| 17 | West Virginia | $35,921 | $17.27 |
| 18 | Maryland | $36,758 | $17.67 |
| 19 | Connecticut | $37,381 | $17.97 |
| 20 | New Hampshire | $35,946 | $17.28 |
| 21 | Mississippi | $35,393 | $17.02 |
| 22 | Rhode Island | $34,767 | $16.71 |
| 23 | District of Columbia | $38,854 | $18.68 |
| 24 | Oregon | $36,152 | $17.38 |
| 25 | Wisconsin | $32,450 | $15.60 |
| 26 | Oklahoma | $32,097 | $15.43 |
| 27 | North Carolina | $31,375 | $15.08 |
| 28 | Illinois | $35,336 | $16.99 |
| 29 | Kansas | $31,693 | $15.24 |
| 30 | Tennessee | $30,470 | $14.65 |
| 31 | Delaware | $33,163 | $15.94 |
| 32 | Maine | $33,947 | $16.32 |
| 33 | New Jersey | $35,069 | $16.86 |
| 34 | Virginia | $33,109 | $15.92 |
| 35 | Montana | $32,219 | $15.49 |
| 36 | Arkansas | $27,899 | $13.41 |
| 37 | Michigan | $27,918 | $13.42 |
| 38 | South Dakota | $30,438 | $14.63 |
| 39 | Idaho | $28,126 | $13.52 |
| 40 | Louisiana | $29,252 | $14.06 |
| 41 | Pennsylvania | $30,956 | $14.88 |
| 42 | South Carolina | $31,959 | $15.36 |
| 43 | Florida | $31,233 | $15.02 |
| 44 | Missouri | $28,392 | $13.65 |
| 45 | Iowa | $26,754 | $12.86 |
| 46 | Ohio | $21,498 | $10.34 |
| 47 | New Mexico | $30,208 | $14.52 |
| 48 | New York | $30,346 | $14.59 |
| 49 | Nebraska | $27,122 | $13.04 |
| 50 | Alabama | $24,785 | $11.92 |
| 51 | Georgia | $27,344 | $13.15 |
The highest-paying cities for health fitness specialists are Santa Clara, CA, Las Vegas, NV, and Washington, DC.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Santa Clara, CA | $47,685 | $22.93 |
| 2 | Las Vegas, NV | $39,848 | $19.16 |
| 3 | Washington, DC | $38,899 | $18.70 |
| 4 | Worcester, MA | $38,547 | $18.53 |
| 5 | Lehi, UT | $37,725 | $18.14 |
| 6 | Rockville, MD | $36,774 | $17.68 |
| 7 | Austin, TX | $36,666 | $17.63 |
| 8 | Camden, NJ | $35,464 | $17.05 |
| 9 | McLean, VA | $33,172 | $15.95 |
| 10 | Terre Haute, IN | $33,144 | $15.93 |
| 11 | Pensacola, FL | $31,962 | $15.37 |
| 12 | Charlotte, NC | $31,389 | $15.09 |
| 13 | New York, NY | $30,405 | $14.62 |
| 14 | New Orleans, LA | $29,151 | $14.01 |
| 15 | Kansas City, MO | $28,467 | $13.69 |
| 16 | Kalamazoo, MI | $27,894 | $13.41 |
| 17 | Atlanta, GA | $27,307 | $13.13 |
| 18 | Des Moines, IA | $26,745 | $12.86 |
| 19 | Cincinnati, OH | $21,456 | $10.32 |
A health fitness specialist's salary ranges from $27,000 a year at the 10th percentile to $49,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $49,000 | $4,083 | $24 |
| 75th Percentile | $43,000 | $3,583 | $21 |
| Average | $37,089 | $3,091 | $18 |
| 25th Percentile | $31,000 | $2,583 | $15 |
| 10th Percentile | $27,000 | $2,250 | $13 |
The highest paying types of health fitness specialists are manager/personal trainer, specialist, and fitness director.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Skills Trainer | $32,779 | $2,732 | $15.76 | 21,389 |
| Life Skills Trainer | $30,822 | $2,569 | $14.82 | 39,666 |
| Yoga Instructor | $45,673 | $3,806 | $21.96 | 25,406 |
| Life Skills Instructor | $30,844 | $2,570 | $14.83 | 64,039 |
| Certified Personal Trainer | $32,039 | $2,670 | $15.40 | 65,615 |
| Manager/Personal Trainer | $63,117 | $5,260 | $30.34 | 32,592 |
Top companies hiring health fitness specialists now:
Health fitness specialist salaries at STG International and NIFS are the highest-paying according to our most recent salary estimates. In addition, the average health fitness specialist salary at companies like Corporate Fitness Works and EXOS are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | STG International | $43,483 | $20.91 |
| 2 | NIFS | $36,875 | $17.73 |
| 3 | Corporate Fitness Works | $36,758 | $17.67 |
| 4 | EXOS | $36,236 | $17.42 |
| 5 | Trustmark Insurance Co | $36,172 | $17.39 |
| 6 | HealthFitness | $35,741 | $17.18 |
| 7 | Gap Inc. | $34,668 | $16.67 |
| 8 | Hebrew SeniorLife | $34,346 | $16.51 |
| 9 | Highgate Hotels | $34,266 | $16.47 |
| 10 | Medical Company | $34,102 | $16.40 |
| 11 | The Moses H Cone Memorial Hospital | $33,547 | $16.13 |
| 12 | TriHealth | $32,792 | $15.77 |
| 13 | BAYADA Home Health Care | $30,348 | $14.59 |
| 14 | Ymca Of Greater St. Louis | $29,385 | $14.13 |
The average health fitness specialist salary has risen by $8,679 over the last ten years. In 2014, the average health fitness specialist earned $28,410 annually, but today, they earn $37,089 a year. That works out to a 6% change in pay for health fitness specialists over the last decade.
Compare health fitness specialist salaries for cities or states with the national average over time.
Compare health fitness specialist salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $37,100 | $17.83 | +0.3% |
| 2024 | $37,000 | $17.78 | +1.4% |
| 2023 | $36,500 | $17.53 | +1.5% |
| 2022 | $35,900 | $17.26 | +2.7% |
| 2021 | $34,900 | $16.80 | +5.2% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Boys & Girls Clubs of Southeastern North Carolina | Health/Fitness Specialist | Wilmington, NC | 06/14/2025 | $29,218 |
| Healthfitness | Health Fitness Professional | North Bethesda, MD | 06/10/2025 | $35,479 |
| Healthfitness | Health Fitness Professional | Winston-Salem, NC | 06/07/2025 | $37,566 |
| Healthfitness | Health Fitness and Injury Prevention Professional | Kingsport, TN | 06/05/2025 | $33,392 |
| Aquila Fitness Consulting Systems | Health and Fitness Specialist) | Atlanta, GA | 06/03/2025 | $47,333 |
| Health Fitness Corporation | Health Fitness Professional | Atlanta, GA | 05/25/2025 | $29,218 |
| Healthfitness | Health Fitness Professional (Substitute) | Coraopolis, PA | 05/16/2025 | $33,392 |
| Health Fitness Corporation | Health Fitness Professional | North Chicago, IL | 05/15/2025 | $35,479 |
| Health Fitness Corporation | Health Fitness Professional | Raymond, OH | 05/13/2025 | $37,566 |
| Health Fitness Corporation | Health Fitness Professional | Day, NY | 05/13/2025 | $43,827 |
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