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The average salary for an Internet Marketing Consultant is $60,974 annually, or approximately $29 per hour. This figure can vary significantly based on factors such as location, experience level, and the specific industry in which one works. For instance, consultants with more experience typically earn higher salaries, with entry-level positions offering lower compensation.
Analyzing salary data by state reveals that certain regions offer better compensation for Internet Marketing Consultants. States like California and New York often report higher average salaries due to the concentration of tech companies and marketing firms. In contrast, states with fewer marketing agencies may present lower salary averages.
In addition to competitive salaries, Internet Marketing Consultants benefit from diverse job opportunities across various sectors, including e-commerce, technology, and corporate services. This field is projected to grow as businesses increasingly rely on digital marketing strategies to reach their audiences. By staying updated on trends and enhancing skills, consultants can significantly improve their earning potential and career trajectory.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level internet marketing consultant | $38,300 | $18.39 |
| Mid-level internet marketing consultant | $64,600 | $31.06 |
| Senior-level internet marketing consultant | $106,000 | $50.87 |
The average internet marketing consultant salary in Delaware, Washington, and New Jersey are the highest in the U.S. The lowest average internet marketing consultant salary states are West Virginia, Arizona, and Kentucky.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $75,985 | $36.53 |
| 2 | Tennessee | $65,991 | $31.73 |
| 3 | Michigan | $66,150 | $31.80 |
| 4 | Delaware | $85,888 | $41.29 |
| 5 | New Jersey | $75,005 | $36.06 |
| 6 | Connecticut | $70,398 | $33.85 |
| 7 | North Carolina | $66,826 | $32.13 |
| 8 | Indiana | $61,920 | $29.77 |
| 9 | Maine | $61,255 | $29.45 |
| 10 | Minnesota | $65,064 | $31.28 |
| 11 | South Dakota | $58,612 | $28.18 |
| 12 | Pennsylvania | $63,527 | $30.54 |
| 13 | Colorado | $65,034 | $31.27 |
| 14 | Massachusetts | $70,664 | $33.97 |
| 15 | New York | $72,549 | $34.88 |
| 16 | New Hampshire | $62,334 | $29.97 |
| 17 | Illinois | $62,403 | $30.00 |
| 18 | Virginia | $64,531 | $31.02 |
| 19 | California | $69,282 | $33.31 |
| 20 | Rhode Island | $57,885 | $27.83 |
| 21 | Montana | $59,484 | $28.60 |
| 22 | Vermont | $57,725 | $27.75 |
| 23 | Alaska | $61,098 | $29.37 |
| 24 | Georgia | $60,794 | $29.23 |
| 25 | North Dakota | $57,272 | $27.53 |
| 26 | Nebraska | $58,333 | $28.04 |
| 27 | South Carolina | $55,744 | $26.80 |
| 28 | Iowa | $59,921 | $28.81 |
| 29 | Utah | $54,417 | $26.16 |
| 30 | Texas | $57,139 | $27.47 |
| 31 | New Mexico | $53,429 | $25.69 |
| 32 | District of Columbia | $62,171 | $29.89 |
| 33 | West Virginia | $50,590 | $24.32 |
| 34 | Maryland | $60,914 | $29.29 |
| 35 | Oregon | $59,913 | $28.80 |
| 36 | Arkansas | $54,745 | $26.32 |
| 37 | Wyoming | $52,660 | $25.32 |
| 38 | Alabama | $51,229 | $24.63 |
| 39 | Louisiana | $56,701 | $27.26 |
| 40 | Kentucky | $49,263 | $23.68 |
| 41 | Wisconsin | $53,995 | $25.96 |
| 42 | Hawaii | $53,928 | $25.93 |
| 43 | Kansas | $53,448 | $25.70 |
| 44 | Florida | $52,601 | $25.29 |
| 45 | Idaho | $53,550 | $25.75 |
| 46 | Nevada | $51,830 | $24.92 |
| 47 | Oklahoma | $46,462 | $22.34 |
| 48 | Mississippi | $44,320 | $21.31 |
| 49 | Ohio | $51,297 | $24.66 |
| 50 | Arizona | $49,434 | $23.77 |
| 51 | Missouri | $49,000 | $23.56 |
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Chicago, IL | $62,528 | $30.06 |
An internet marketing consultant's salary ranges from $46,000 a year at the 10th percentile to $80,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $80,000 | $6,667 | $38 |
| 75th Percentile | $70,000 | $5,833 | $34 |
| Average | $60,974 | $5,081 | $29 |
| 25th Percentile | $52,000 | $4,333 | $25 |
| 10th Percentile | $46,000 | $3,833 | $22 |
The highest paying types of internet marketing consultants are marketing manager, marketing and communication consultant, and research consultant.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Market Analyst Internship | $63,476 | $5,290 | $30.52 | 73,684 |
| Marketing Department Internship | $31,989 | $2,666 | $15.38 | 143,703 |
| Marketing Communications Coordinator | $49,151 | $4,096 | $23.63 | 96,492 |
| Marketing & Events Coordinator | $41,447 | $3,454 | $19.93 | 84,375 |
| Sales And Marketing Internship | $42,269 | $3,522 | $20.32 | 142,820 |
| Marketing Internship | $30,260 | $2,522 | $14.55 | 122,135 |
How would you rate the starting salaries for internet marketing consultants, as well as the prospects for salary advancement?
Mary Beth Pinto
Professor, Pennsylvania State University - Erie (The Behrend College)
Top companies hiring internet marketing consultants now:
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | The Enterprise | $63,782 | $30.66 |
| 2 | Rise Interactive | $58,102 | $27.93 |
The average internet marketing consultant salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $73,494 | $35.33 |
| 2 | Finance | $70,632 | $33.96 |
| 3 | Professional | $62,137 | $29.87 |
| 4 | Manufacturing | $59,252 | $28.49 |
| 5 | Media | $58,840 | $28.29 |
The average internet marketing consultant salary has risen by $5,151 over the last ten years. In 2014, the average internet marketing consultant earned $55,823 annually, but today, they earn $60,974 a year. That works out to a 5% change in pay for internet marketing consultants over the last decade.
Compare internet marketing consultant salaries for cities or states with the national average over time.
Compare internet marketing consultant salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $61,000 | $29.31 | +3.1% |
| 2024 | $59,100 | $28.41 | +1.1% |
| 2023 | $58,500 | $28.12 | -0.2% |
| 2022 | $58,600 | $28.17 | +1.1% |
| 2021 | $58,000 | $27.87 | +0.7% |
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