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The average Manager, Integrated Marketing salary stands at $103,181 annually, translating to about $50 per hour. Salaries can vary based on experience, location, and industry, with seasoned professionals often earning significantly more. In fact, experience levels can lead to salary increases, with entry-level positions starting lower and experts commanding higher wages.
For those considering a career in this field, states like California and New York frequently report higher salaries for integrated marketing managers. Major cities such as San Francisco and New York City are known for offering lucrative opportunities, often exceeding the national average. It’s crucial to research local markets to understand salary expectations better.
Job seekers can explore various avenues within integrated marketing, including roles in brand management, digital marketing, and market research. Each position offers unique challenges and potential for growth, ensuring diverse career paths for professionals in this dynamic field.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level manager, integrated marketing | $76,600 | $36.83 |
| Mid-level manager, integrated marketing | $81,800 | $39.33 |
| Senior-level manager, integrated marketing | $186,000 | $89.48 |
The highest-paying states for managers, integrated marketing are California, Arizona, and Rhode Island. The lowest average manager, integrated marketing salary states are Maine, Wyoming, and Alabama.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $116,345 | $55.94 |
| 2 | California | $124,349 | $59.78 |
| 3 | Washington | $114,531 | $55.06 |
| 4 | Arizona | $119,172 | $57.29 |
| 5 | Illinois | $111,634 | $53.67 |
| 6 | District of Columbia | $116,033 | $55.79 |
| 7 | North Carolina | $109,573 | $52.68 |
| 8 | Minnesota | $104,756 | $50.36 |
| 9 | Maryland | $116,169 | $55.85 |
| 10 | Ohio | $113,657 | $54.64 |
| 11 | Wisconsin | $102,146 | $49.11 |
| 12 | New Jersey | $101,190 | $48.65 |
| 13 | Massachusetts | $101,278 | $48.69 |
| 14 | Nevada | $100,493 | $48.31 |
| 15 | South Carolina | $107,269 | $51.57 |
| 16 | Virginia | $101,481 | $48.79 |
| 17 | Connecticut | $98,356 | $47.29 |
| 18 | Utah | $91,696 | $44.08 |
| 19 | West Virginia | $97,232 | $46.75 |
| 20 | Georgia | $94,811 | $45.58 |
| 21 | Texas | $94,100 | $45.24 |
| 22 | New York | $96,235 | $46.27 |
| 23 | Oregon | $94,761 | $45.56 |
| 24 | Pennsylvania | $92,149 | $44.30 |
| 25 | Florida | $96,491 | $46.39 |
| 26 | North Dakota | $92,502 | $44.47 |
| 27 | Delaware | $99,140 | $47.66 |
| 28 | Arkansas | $90,129 | $43.33 |
| 29 | Michigan | $92,538 | $44.49 |
| 30 | Idaho | $95,035 | $45.69 |
| 31 | Hawaii | $93,022 | $44.72 |
| 32 | Alaska | $93,129 | $44.77 |
| 33 | New Mexico | $91,814 | $44.14 |
| 34 | Tennessee | $88,048 | $42.33 |
| 35 | Iowa | $91,037 | $43.77 |
| 36 | Mississippi | $90,389 | $43.46 |
| 37 | Colorado | $88,238 | $42.42 |
| 38 | New Hampshire | $84,589 | $40.67 |
| 39 | Wyoming | $81,814 | $39.33 |
| 40 | South Dakota | $82,363 | $39.60 |
| 41 | Kentucky | $83,305 | $40.05 |
| 42 | Maine | $81,858 | $39.35 |
| 43 | Missouri | $86,550 | $41.61 |
| 44 | Indiana | $82,545 | $39.69 |
| 45 | Vermont | $82,600 | $39.71 |
| 46 | Louisiana | $84,548 | $40.65 |
| 47 | Kansas | $78,659 | $37.82 |
| 48 | Alabama | $81,503 | $39.18 |
| 49 | Montana | $82,089 | $39.47 |
| 50 | Nebraska | $77,718 | $37.36 |
| 51 | Oklahoma | $79,608 | $38.27 |
The highest-paying cities for managers, integrated marketing are San Francisco, CA, Phoenix, AZ, and Baltimore, MD.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $134,620 | $64.72 |
| 2 | Phoenix, AZ | $119,343 | $57.38 |
| 3 | Baltimore, MD | $116,379 | $55.95 |
| 4 | Providence, RI | $116,305 | $55.92 |
| 5 | Seattle, WA | $115,261 | $55.41 |
| 6 | Columbus, OH | $113,623 | $54.63 |
| 7 | Chicago, IL | $111,963 | $53.83 |
| 8 | Raleigh, NC | $110,282 | $53.02 |
| 9 | Eden Prairie, MN | $104,695 | $50.33 |
| 10 | Madison, WI | $101,989 | $49.03 |
| 11 | Arlington, VA | $101,817 | $48.95 |
| 12 | Boston, MA | $101,175 | $48.64 |
| 13 | Clearwater, FL | $97,365 | $46.81 |
| 14 | New York, NY | $96,446 | $46.37 |
| 15 | Atlanta, GA | $94,644 | $45.50 |
| 16 | Austin, TX | $94,532 | $45.45 |
| 17 | Philadelphia, PA | $92,415 | $44.43 |
| 18 | Denver, CO | $88,020 | $42.32 |
| 19 | Saint Louis, MO | $87,725 | $42.18 |
| 20 | Concord, NH | $84,245 | $40.50 |
A manager, integrated marketing's salary ranges from $76,000 a year at the 10th percentile to $138,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $138,000 | $11,500 | $66 |
| 75th Percentile | $120,000 | $10,000 | $58 |
| Average | $103,181 | $8,598 | $50 |
| 25th Percentile | $88,000 | $7,333 | $42 |
| 10th Percentile | $76,000 | $6,333 | $37 |
The highest paying types of managers, integrated marketing are senior manager of marketing, marketing services manager, and product marketing manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Marketing Manager/Project Manager | $78,368 | $6,531 | $37.68 | 187,949 |
| Marketing And Operations Manager | $93,738 | $7,812 | $45.07 | 152,231 |
| Marketing Services Manager | $117,977 | $9,831 | $56.72 | 166,503 |
| Marketing Program Manager | $86,807 | $7,234 | $41.73 | 173,228 |
| Marketing Account Manager | $67,983 | $5,665 | $32.68 | 163,297 |
| Marketing Team Leader | $67,150 | $5,596 | $32.28 | 132,966 |
Top companies hiring managers, integrated marketing now:
Manager, integrated marketing salaries at Meta and The Walt Disney Company are the highest-paying according to our most recent salary estimates. In addition, the average manager, integrated marketing salary at companies like Apple and Penske Media are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Meta | $159,526 | $76.70 |
| 2 | The Walt Disney Company | $147,758 | $71.04 |
| 3 | Apple | $146,486 | $70.43 |
| 4 | Penske Media | $143,782 | $69.13 |
| 5 | Pure Storage | $138,372 | $66.53 |
| 6 | ViacomCBS | $132,122 | $63.52 |
| 7 | AMC Networks | $130,762 | $62.87 |
| 8 | Microsoft | $127,465 | $61.28 |
| 9 | Cisco | $125,604 | $60.39 |
| 10 | Instacart | $124,920 | $60.06 |
| 11 | New Relic | $124,604 | $59.91 |
| 12 | Getty Images | $122,242 | $58.77 |
| 13 | Hyundai Motor Manufacturing Alabama | $121,658 | $58.49 |
| 14 | Walmart | $120,104 | $57.74 |
| 15 | Amazon | $119,518 | $57.46 |
| 16 | $119,045 | $57.23 | |
| 17 | Fox News | $118,809 | $57.12 |
| 18 | BJ's Wholesale Club | $116,978 | $56.24 |
| 19 | Chime | $115,469 | $55.51 |
| 20 | Clear Channel Airport | $114,949 | $55.26 |
The average manager, integrated marketing salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Media | $109,565 | $52.68 |
| 2 | Manufacturing | $105,734 | $50.83 |
| 3 | Retail | $98,760 | $47.48 |
| 4 | Hospitality | $89,860 | $43.20 |
The average manager, integrated marketing salary has risen by $18,986 over the last ten years. In 2014, the average manager, integrated marketing earned $84,195 annually, but today, they earn $103,181 a year. That works out to a 8% change in pay for managers, integrated marketing over the last decade.
Compare manager, integrated marketing salaries for cities or states with the national average over time.
Compare manager, integrated marketing salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $103,000 | $49.61 | +3.7% |
| 2025 | $99,300 | $47.75 | +1.9% |
| 2024 | $97,500 | $46.86 | +1.5% |
| 2023 | $96,000 | $46.14 | +0.8% |
| 2022 | $95,200 | $45.77 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Capital One | Manager, Cafe Integrated Marketing Strategist| Retail Bank | Wilmington, DE | 06/30/2025 | $146,100 |
| F5 Networks | Integrated Marketing Manager | Seattle, WA | 06/30/2025 | $108,810 |
| Expedia | Senior Integrated Marketing Manager | Austin, TX | 06/27/2025 | $155,000 |
| Pure Storage | Senior Integrated Marketing Manager | Ione, WA | 06/27/2025 | $118,000 |
| Anduril Industries | Integrated Marketing Manager | Costa Mesa, CA | 06/27/2025 | $114,000 |
| Expedia | SR. Integrated Marketing Manager | Seattle, WA | 06/25/2025 | $155,000 |
| Meta | Integrated Marketing Manager, Wearables | Los Angeles, CA | 06/25/2025 | $150,000 |
| Ulta Beauty, Inc. | SR Manager Integrated Marketing | Bolingbrook, IL | 06/25/2025 | $119,300 |
| Corps Team | Integrated Marketing Manager | Brentwood, TN | 06/25/2025 | $90,743 |
| Phusion Projects | Integrated Marketing Manager | Chicago, IL | 06/21/2025 | $80,000 |
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