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Market development representative salary
Average market development representative salary
$59,685
Understanding Market Development Representative Salaries
A Market Development Representative plays a vital role in expanding a company's market reach. As of October 2025, the average salary for this position is $59,685 annually, translating to approximately $29 per hour. Compensation varies based on factors such as location, industry, and individual experience.
Salary Variations by State
Salaries for Market Development Representatives can differ significantly across states. For instance, representatives in California and New York typically report higher earnings due to the cost of living and demand for skilled professionals. In contrast, states with lower living costs may offer lower salaries.
Industry Insights
The industry you choose can also influence your salary potential. Sectors like technology and pharmaceuticals often provide higher compensation compared to retail or service industries. By targeting industries with a proven track record of growth, you can increase your earning potential.
Career Advancement Opportunities
With experience and skill development, Market Development Representatives can transition into higher-paying roles such as sales management or business development. Continuous learning and networking within the industry can lead to significant salary increases and career satisfaction.
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Where can a Market Development Representative earn more?
Market development representative salary estimates from across the web
Average market development representative salary by state
The highest-paying states for market development representatives are Connecticut, Massachusetts, and Maryland. The lowest average market development representative salary states are Utah, Colorado, and Alabama.
- State view
- County view
Highest paying states for market development representatives
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | New Jersey | $69,863 | $33.59 |
| 2 | Tennessee | $64,536 | $31.03 |
| 3 | Nebraska | $64,485 | $31.00 |
| 4 | West Virginia | $67,514 | $32.46 |
| 5 | Connecticut | $71,003 | $34.14 |
| 6 | Massachusetts | $70,348 | $33.82 |
| 7 | Michigan | $61,959 | $29.79 |
| 8 | Pennsylvania | $58,458 | $28.10 |
| 9 | Nevada | $59,861 | $28.78 |
| 10 | California | $70,150 | $33.73 |
| 11 | Maryland | $70,171 | $33.74 |
| 12 | Vermont | $64,154 | $30.84 |
| 13 | South Dakota | $58,908 | $28.32 |
| 14 | Montana | $57,140 | $27.47 |
| 15 | New Hampshire | $62,700 | $30.14 |
| 16 | Arizona | $58,014 | $27.89 |
| 17 | Louisiana | $60,761 | $29.21 |
| 18 | Oregon | $61,137 | $29.39 |
| 19 | Rhode Island | $57,430 | $27.61 |
| 20 | Indiana | $57,080 | $27.44 |
| 21 | New York | $63,039 | $30.31 |
| 22 | Kentucky | $55,148 | $26.51 |
| 23 | North Dakota | $56,256 | $27.05 |
| 24 | Delaware | $61,767 | $29.70 |
| 25 | Idaho | $58,983 | $28.36 |
| 26 | Alaska | $60,455 | $29.06 |
| 27 | Washington | $62,168 | $29.89 |
| 28 | Illinois | $59,556 | $28.63 |
| 29 | District of Columbia | $64,025 | $30.78 |
| 30 | Ohio | $52,359 | $25.17 |
| 31 | New Mexico | $54,263 | $26.09 |
| 32 | North Carolina | $57,209 | $27.50 |
| 33 | Wisconsin | $53,914 | $25.92 |
| 34 | Maine | $57,678 | $27.73 |
| 35 | Wyoming | $56,739 | $27.28 |
| 36 | South Carolina | $54,217 | $26.07 |
| 37 | Texas | $52,014 | $25.01 |
| 38 | Virginia | $59,747 | $28.72 |
| 39 | Kansas | $52,791 | $25.38 |
| 40 | Georgia | $53,995 | $25.96 |
| 41 | Arkansas | $51,767 | $24.89 |
| 42 | Hawaii | $55,989 | $26.92 |
| 43 | Minnesota | $51,462 | $24.74 |
| 44 | Missouri | $51,971 | $24.99 |
| 45 | Florida | $48,778 | $23.45 |
| 46 | Oklahoma | $52,614 | $25.30 |
| 47 | Alabama | $48,836 | $23.48 |
| 48 | Utah | $51,062 | $24.55 |
| 49 | Iowa | $48,000 | $23.08 |
| 50 | Mississippi | $47,467 | $22.82 |
| 51 | Colorado | $48,993 | $23.55 |
Highest paying cities for market development representatives
The highest-paying cities for market development representatives are San Francisco, CA, Boston, MA, and Baltimore, MD.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $74,989 | $36.05 |
| 2 | Boston, MA | $70,373 | $33.83 |
| 3 | Baltimore, MD | $70,287 | $33.79 |
| 4 | Kingsport, TN | $65,644 | $31.56 |
| 5 | Kearney, NE | $64,530 | $31.02 |
| 6 | Washington, DC | $63,975 | $30.76 |
| 7 | New York, NY | $63,245 | $30.41 |
| 8 | Seattle, WA | $62,477 | $30.04 |
| 9 | Fairbanks, AK | $60,520 | $29.10 |
| 10 | Chicago, IL | $59,731 | $28.72 |
| 11 | Sioux Falls, SD | $59,020 | $28.38 |
| 12 | Prescott, AZ | $58,478 | $28.11 |
| 13 | Harrisburg, PA | $58,322 | $28.04 |
| 14 | Providence, RI | $57,410 | $27.60 |
| 15 | Bozeman, MT | $57,302 | $27.55 |
| 16 | Fargo, ND | $56,658 | $27.24 |
| 17 | Atlanta, GA | $54,068 | $25.99 |
| 18 | Milwaukee, WI | $54,017 | $25.97 |
| 19 | Oklahoma City, OK | $52,701 | $25.34 |
| 20 | Kansas City, KS | $52,679 | $25.33 |
Market development representative salary details
A market development representative's salary ranges from $43,000 a year at the 10th percentile to $82,000 at the 90th percentile.
What is a market development representative's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $82,000 | $6,833 | $39 |
| 75th Percentile | $70,000 | $5,833 | $34 |
| Average | $59,685 | $4,974 | $29 |
| 25th Percentile | $50,000 | $4,167 | $24 |
| 10th Percentile | $43,000 | $3,583 | $21 |
Highest paying market development representative jobs
The highest paying types of market development representatives are consultant and sales representative, market development manager, and business development executive.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| New Business Development | $84,261 | $7,022 | $40.51 | 197,789 |
| Business Sales Representative | $58,288 | $4,857 | $28.02 | 226,438 |
| Regional Sales Representative | $57,926 | $4,827 | $27.85 | 230,746 |
| Outside Sales Representative | $60,443 | $5,037 | $29.06 | 218,034 |
| Consultant And Sales Representative | $225,832 | $18,819 | $108.57 | 236,264 |
| Inside Sales Representative | $44,413 | $3,701 | $21.35 | 244,168 |
Top companies hiring market development representatives now:
Which companies pay market development representatives the most?
Market development representative salaries at Cisco and Intuitive Surgical are the highest-paying according to our most recent salary estimates. In addition, the average market development representative salary at companies like ResMed and Premier Realty are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Cisco | $93,382 | $44.90 |
| 2 | Intuitive Surgical | $92,925 | $44.68 |
| 3 | ResMed | $92,762 | $44.60 |
| 4 | Premier Realty | $85,341 | $41.03 |
| 5 | Eastman | $77,251 | $37.14 |
| 6 | Atlassian | $74,071 | $35.61 |
| 7 | Vista Equity Partners | $73,952 | $35.55 |
| 8 | DocuSign | $71,527 | $34.39 |
| 9 | TripActions | $69,909 | $33.61 |
| 10 | Oracle | $66,885 | $32.16 |
| 11 | Aetna | $62,262 | $29.93 |
| 12 | Starbucks | $62,074 | $29.84 |
| 13 | Comcast | $61,815 | $29.72 |
| 14 | MDI | $59,803 | $28.75 |
| 15 | Sysco | $59,564 | $28.64 |
| 16 | Pushpay | $59,551 | $28.63 |
| 17 | Cambria | $59,414 | $28.56 |
| 18 | CVRx | $59,393 | $28.55 |
| 19 | Interapt | $59,392 | $28.55 |
| 20 | Braze | $59,340 | $28.53 |
Wage gap by gender, race and education
Market Development Representative salary by industry
The average market development representative salary varies across industries:
- The average market development representative salary in the manufacturing industry is $60,831, the highest of any industry.
- The average market development representative salary in the finance industry is $60,504.
- Market development representatives in the professional industry earn an average salary of $59,349, the lowest of any industry.
Highest paying industries for market development representatives
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Manufacturing | $60,831 | $29.25 |
| 2 | Technology | $60,504 | $29.09 |
| 3 | Start-up | $60,412 | $29.04 |
| 4 | Professional | $59,349 | $28.53 |
High paying market development representative jobs
Market development representative salary trends
The average market development representative salary has risen by $7,560 over the last ten years. In 2014, the average market development representative earned $52,125 annually, but today, they earn $59,685 a year. That works out to a 10% change in pay for market development representatives over the last decade.
Compare market development representative salaries for cities or states with the national average over time.
Average market development representative salary over time
Compare market development representative salaries for individual cities or states with the national average.
Market development representative salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $59,700 | $28.69 | +4.1% |
| 2024 | $57,200 | $27.51 | +1.8% |
| 2023 | $56,200 | $27.00 | +3.7% |
| 2022 | $54,100 | $25.99 | +0.0% |
| 2021 | $54,000 | $25.98 | +1.5% |
Recently added market development representative salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Medtronic | Market Development Representative, ENT-Morgantown, West Virginia/ | Morgantown, WV | 06/29/2025 | $55,000 |
| Medtronic | Market Development Representative, ENT-Morgantown, West Virginia/ | Pittsburgh, PA | 06/27/2025 | $55,000 |
| Bonterra Tech | Enterprise Development Representative | Nome, TX | 06/27/2025 | $65,000 |
| Sazerac Company | Market Development Representative | Milwaukee, WI | 06/26/2025 | $60,000 |
| Medtronic | Market Development Representative, ENT-Columbus/ | Columbus, OH | 06/25/2025 | $55,000 |
| Messa Sync | Market Development Representative | Tampa, FL | 06/25/2025 | $55,000 |
| Sazerac Company | Market Development Representative | Evansville, IN | 06/24/2025 | $60,000 |
| Help at Home | Market Development Representative, Veterans Affairs | Philadelphia, PA | 06/22/2025 | $65,000 |
| Sazerac Company | Market Development Representative-On/Off Premise | Morristown, NJ | 06/21/2025 | $55,645 |
| Help at Home | Market Development Representative, Veterans Affairs | Chicago, IL | 06/21/2025 | $65,000 |
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