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Marketing designer salary
Average marketing designer salary
$56,958
Understanding Marketing Designer Salaries
The role of a Marketing Designer is pivotal in shaping a brand’s visual identity. As of October 2025, the average salary stands at $56,958 annually. Entry-level positions typically start lower, while experienced designers can earn significantly more. For instance, those with five or more years of experience can command salaries over $70,000.
Geography plays a vital role in salary variability. States like California and New York often offer higher salaries due to the cost of living and demand for skilled professionals. Additionally, industries such as technology and advertising tend to offer more competitive compensation packages.
To maximize earning potential, marketing designers should consider networking, pursuing relevant certifications, and staying updated on industry trends. This proactive approach not only enhances skill sets but also opens doors to higher-paying roles. Explore job opportunities and salary estimates on platforms like Zippia to navigate your career path effectively.
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Where can a Marketing Designer earn more?
Marketing designer salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level marketing designer | $35,600 | $17.11 |
| Mid-level marketing designer | $49,900 | $23.99 |
| Senior-level marketing designer | $77,800 | $37.40 |
Marketing designer salary estimates from across the web
Average marketing designer salary by state
The highest-paying states for marketing designers are California, Washington, and New York. The lowest average marketing designer salary states are North Dakota, Kentucky, and Mississippi.
- State view
- County view
Highest paying states for marketing designers
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $72,719 | $34.96 |
| 2 | Rhode Island | $62,910 | $30.25 |
| 3 | California | $83,384 | $40.09 |
| 4 | Connecticut | $58,976 | $28.35 |
| 5 | District of Columbia | $67,199 | $32.31 |
| 6 | New York | $70,034 | $33.67 |
| 7 | Virginia | $59,617 | $28.66 |
| 8 | Pennsylvania | $59,084 | $28.41 |
| 9 | New Jersey | $59,450 | $28.58 |
| 10 | Nevada | $61,606 | $29.62 |
| 11 | Oregon | $60,872 | $29.27 |
| 12 | Utah | $52,215 | $25.10 |
| 13 | Massachusetts | $63,912 | $30.73 |
| 14 | West Virginia | $57,666 | $27.72 |
| 15 | Arizona | $54,858 | $26.37 |
| 16 | Texas | $52,765 | $25.37 |
| 17 | Wyoming | $49,723 | $23.91 |
| 18 | Maryland | $58,497 | $28.12 |
| 19 | New Hampshire | $50,667 | $24.36 |
| 20 | Alaska | $55,670 | $26.76 |
| 21 | Florida | $53,450 | $25.70 |
| 22 | Michigan | $52,005 | $25.00 |
| 23 | Colorado | $51,228 | $24.63 |
| 24 | Illinois | $56,997 | $27.40 |
| 25 | North Carolina | $48,891 | $23.51 |
| 26 | Delaware | $55,227 | $26.55 |
| 27 | Hawaii | $52,389 | $25.19 |
| 28 | Georgia | $46,346 | $22.28 |
| 29 | Ohio | $48,557 | $23.34 |
| 30 | Wisconsin | $46,839 | $22.52 |
| 31 | New Mexico | $50,181 | $24.13 |
| 32 | Minnesota | $47,029 | $22.61 |
| 33 | Montana | $45,090 | $21.68 |
| 34 | Vermont | $44,426 | $21.36 |
| 35 | Arkansas | $44,520 | $21.40 |
| 36 | Nebraska | $44,410 | $21.35 |
| 37 | Tennessee | $45,078 | $21.67 |
| 38 | North Dakota | $43,305 | $20.82 |
| 39 | Missouri | $46,033 | $22.13 |
| 40 | Iowa | $44,612 | $21.45 |
| 41 | Kansas | $43,736 | $21.03 |
| 42 | Maine | $40,084 | $19.27 |
| 43 | Indiana | $43,535 | $20.93 |
| 44 | South Carolina | $43,907 | $21.11 |
| 45 | Louisiana | $44,074 | $21.19 |
| 46 | Kentucky | $42,471 | $20.42 |
| 47 | South Dakota | $35,172 | $16.91 |
| 48 | Idaho | $43,377 | $20.85 |
| 49 | Oklahoma | $43,353 | $20.84 |
| 50 | Mississippi | $41,529 | $19.97 |
| 51 | Alabama | $37,936 | $18.24 |
Highest paying cities for marketing designers
The highest-paying cities for marketing designers are San Francisco, CA, Seattle, WA, and Bay Shore, NY.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $94,333 | $45.35 |
| 2 | Seattle, WA | $73,452 | $35.31 |
| 3 | Bay Shore, NY | $70,637 | $33.96 |
| 4 | Northampton, MA | $65,014 | $31.26 |
| 5 | Las Vegas, NV | $60,665 | $29.17 |
| 6 | Newport News, VA | $59,655 | $28.68 |
| 7 | Edison, NJ | $59,469 | $28.59 |
| 8 | Newington, CT | $58,521 | $28.14 |
| 9 | Bethesda, MD | $58,085 | $27.93 |
| 10 | Chicago, IL | $57,250 | $27.52 |
| 11 | Scottsdale, AZ | $55,112 | $26.50 |
| 12 | Plantation, FL | $53,985 | $25.95 |
| 13 | Austin, TX | $53,146 | $25.55 |
| 14 | Boulder, CO | $51,232 | $24.63 |
| 15 | Charlotte, NC | $47,650 | $22.91 |
| 16 | Eagan, MN | $47,183 | $22.68 |
| 17 | Oshkosh, WI | $46,950 | $22.57 |
| 18 | Roswell, GA | $46,417 | $22.32 |
| 19 | Cape Girardeau, MO | $45,786 | $22.01 |
| 20 | Valparaiso, IN | $44,003 | $21.16 |
Marketing designer salary details
A marketing designer's salary ranges from $36,000 a year at the 10th percentile to $88,000 at the 90th percentile.
What is a marketing designer's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $88,000 | $7,333 | $42 |
| 75th Percentile | $71,000 | $5,917 | $34 |
| Average | $56,958 | $4,747 | $27 |
| 25th Percentile | $45,000 | $3,750 | $22 |
| 10th Percentile | $36,000 | $3,000 | $17 |
Highest paying marketing designer jobs
The highest paying types of marketing designers are lead designer, interactive designer, and visual designer.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Graphic Designer, Marketing | $48,763 | $4,064 | $23.44 | 115,113 |
| Graphic Designer Internship | $35,800 | $2,983 | $17.21 | 93,292 |
| Graphic Designer/Production | $48,619 | $4,052 | $23.37 | 95,831 |
| Web Graphic Designer | $52,574 | $4,381 | $25.28 | 51,462 |
| Visual Designer | $86,495 | $7,208 | $41.58 | 46,815 |
| Freelance Designer | $57,260 | $4,772 | $27.53 | 45,914 |
How would you rate the starting salaries for marketing designers, as well as the prospects for salary advancement?
Abby Guido
Assistant Professor, Tyler School of Art and Architecture, Temple University
Top companies hiring marketing designers now:
Which companies pay marketing designers the most?
Marketing designer salaries at Morgan Stanley and Eventbrite are the highest-paying according to our most recent salary estimates. In addition, the average marketing designer salary at companies like The New York Times Company and Western Digital are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Morgan Stanley | $116,591 | $56.05 |
| 2 | Eventbrite | $113,625 | $54.63 |
| 3 | The New York Times Company | $106,403 | $51.16 |
| 4 | Western Digital | $102,658 | $49.35 |
| 5 | The Boston Globe | $94,428 | $45.40 |
| 6 | Telenav | $93,455 | $44.93 |
| 7 | Glooko | $92,049 | $44.25 |
| 8 | Tally | $91,414 | $43.95 |
| 9 | Salsa Labs | $87,008 | $41.83 |
| 10 | Amazon | $83,622 | $40.20 |
| 11 | Ramsey | $75,410 | $36.25 |
| 12 | FT Partners | $74,781 | $35.95 |
| 13 | Celtra | $72,036 | $34.63 |
| 14 | Riskified | $71,316 | $34.29 |
| 15 | Pioneer Valley Hospital | $70,922 | $34.10 |
| 16 | Informa Plc | $69,873 | $33.59 |
| 17 | Recruit | $69,589 | $33.46 |
| 18 | TEKsystems | $68,246 | $32.81 |
| 19 | Hoffmaster | $67,066 | $32.24 |
| 20 | Complex | $66,583 | $32.01 |
Wage gap by gender, race and education
Marketing Designer salary by industry
The average marketing designer salary varies across industries:
- The average marketing designer salary in the finance industry is $88,335, the highest of any industry.
- The average marketing designer salary in the finance industry is $70,379.
- Marketing designers in the hospitality industry earn an average salary of $54,274, the lowest of any industry.
Highest paying industries for marketing designers
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Finance | $88,335 | $42.47 |
| 2 | Technology | $70,379 | $33.84 |
| 3 | Media | $66,573 | $32.01 |
| 4 | Manufacturing | $62,977 | $30.28 |
| 5 | Hospitality | $54,274 | $26.09 |
High paying marketing designer jobs
Marketing designer salary trends
The average marketing designer salary has risen by $9,998 over the last ten years. In 2014, the average marketing designer earned $46,960 annually, but today, they earn $56,958 a year. That works out to a 12% change in pay for marketing designers over the last decade.
Compare marketing designer salaries for cities or states with the national average over time.
Average marketing designer salary over time
Compare marketing designer salaries for individual cities or states with the national average.
Marketing designer salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $57,000 | $27.38 | +2.4% |
| 2025 | $55,600 | $26.73 | +3.3% |
| 2024 | $53,700 | $25.84 | +3.3% |
| 2023 | $52,000 | $24.98 | +2.2% |
| 2022 | $50,800 | $24.44 | +1.6% |
Recently added marketing designer salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Jed Concepts | Designer, Product & Marketing | Los Angeles, CA | 06/29/2025 | $100,000 |
| Community Bank System, Inc. | Marketing Designer | Syracuse, NY | 06/28/2025 | $60,500 |
| Orlando Utilities Commission | Senior Marketing Designer | Orlando, FL | 06/28/2025 | $84,000 |
| Usalliance Financial | Marketing Designer | Rye, NY | 06/25/2025 | $61,274 |
| Sift Stack | Techncial Product Marketing Designer | El Segundo, CA | 06/15/2025 | $100,000 |
| Here | Marketing Designer | New York, NY | 06/14/2025 | $90,000 |
| Possible Finance | Senior Marketing Designer | Seattle, WA | 06/12/2025 | $128,000 |
| Schweitzer Engineering Labs | Lead Marketing Designer | Pullman, WA | 05/31/2025 | $58,200 |
| Supergoop | Designer, Brand Marketing | New York, NY | 05/28/2025 | $65,000 |
| Pitchbook Data | Marketing Designer | New York, NY | 05/26/2025 | $75,000 |
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