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The average salary for a Marketing Manager or Project Manager is $78,368 per year, translating to approximately $38 per hour. This salary can differ significantly based on various factors, including geographical location, level of experience, and the specific industry sector. For instance, marketing professionals in metropolitan areas often earn higher salaries due to increased demand and cost of living.
In states like California and New York, salaries for these roles tend to be above the national average, with cities like San Francisco and New York City offering some of the highest compensation packages. Understanding these regional variations can help you make informed decisions about potential job opportunities.
As with many careers, experience plays a significant role in salary determination. Entry-level positions typically start lower, while those with several years of experience or specialized skills can command higher salaries. Many organizations also offer performance bonuses and additional benefits that can enhance overall compensation.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level marketing manager/project manager | $58,200 | $27.97 |
| Mid-level marketing manager/project manager | $62,100 | $29.87 |
| Senior-level marketing manager/project manager | $141,000 | $67.96 |
The highest-paying states for marketing manager/project managers are Nevada, New Jersey, and California. The lowest average marketing manager/project manager salary states are Kansas, Mississippi, and Vermont.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $89,530 | $43.04 |
| 2 | New Jersey | $92,148 | $44.30 |
| 3 | Nevada | $94,099 | $45.24 |
| 4 | Oregon | $86,120 | $41.40 |
| 5 | California | $89,763 | $43.16 |
| 6 | New Hampshire | $81,801 | $39.33 |
| 7 | Illinois | $84,114 | $40.44 |
| 8 | District of Columbia | $85,803 | $41.25 |
| 9 | Indiana | $88,911 | $42.75 |
| 10 | Minnesota | $80,508 | $38.71 |
| 11 | Michigan | $84,474 | $40.61 |
| 12 | Massachusetts | $81,307 | $39.09 |
| 13 | Connecticut | $79,569 | $38.25 |
| 14 | Wisconsin | $75,690 | $36.39 |
| 15 | New York | $81,783 | $39.32 |
| 16 | Washington | $76,757 | $36.90 |
| 17 | Pennsylvania | $73,012 | $35.10 |
| 18 | Louisiana | $81,485 | $39.18 |
| 19 | Texas | $72,142 | $34.68 |
| 20 | Iowa | $76,279 | $36.67 |
| 21 | Idaho | $73,561 | $35.37 |
| 22 | Montana | $70,772 | $34.02 |
| 23 | Virginia | $75,132 | $36.12 |
| 24 | Oklahoma | $77,289 | $37.16 |
| 25 | North Dakota | $69,411 | $33.37 |
| 26 | Hawaii | $75,366 | $36.23 |
| 27 | Nebraska | $69,944 | $33.63 |
| 28 | Georgia | $72,357 | $34.79 |
| 29 | Arkansas | $68,190 | $32.78 |
| 30 | West Virginia | $71,517 | $34.38 |
| 31 | Kentucky | $70,298 | $33.80 |
| 32 | South Dakota | $69,321 | $33.33 |
| 33 | Delaware | $73,082 | $35.14 |
| 34 | Missouri | $72,011 | $34.62 |
| 35 | Maine | $68,853 | $33.10 |
| 36 | Utah | $64,742 | $31.13 |
| 37 | Maryland | $71,175 | $34.22 |
| 38 | Wyoming | $65,678 | $31.58 |
| 39 | North Carolina | $65,081 | $31.29 |
| 40 | Ohio | $66,510 | $31.98 |
| 41 | New Mexico | $67,202 | $32.31 |
| 42 | Alaska | $69,165 | $33.25 |
| 43 | Colorado | $67,730 | $32.56 |
| 44 | Vermont | $64,187 | $30.86 |
| 45 | Kansas | $64,662 | $31.09 |
| 46 | Tennessee | $62,696 | $30.14 |
| 47 | Arizona | $64,684 | $31.10 |
| 48 | Florida | $64,669 | $31.09 |
| 49 | Mississippi | $64,661 | $31.09 |
| 50 | South Carolina | $62,985 | $30.28 |
| 51 | Alabama | $61,044 | $29.35 |
The highest-paying cities for marketing manager/project managers are Carson City, NV, San Francisco, CA, and Newark, NJ.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Carson City, NV | $100,157 | $48.15 |
| 2 | San Francisco, CA | $96,916 | $46.59 |
| 3 | Newark, NJ | $92,151 | $44.30 |
| 4 | Providence, RI | $89,437 | $43.00 |
| 5 | Indianapolis, IN | $88,948 | $42.76 |
| 6 | Washington, DC | $85,799 | $41.25 |
| 7 | Chicago, IL | $84,321 | $40.54 |
| 8 | Lansing, MI | $84,297 | $40.53 |
| 9 | New York, NY | $82,020 | $39.43 |
| 10 | Baton Rouge, LA | $81,502 | $39.18 |
| 11 | Framingham, MA | $81,397 | $39.13 |
| 12 | Concord, NH | $81,387 | $39.13 |
| 13 | Saint Paul, MN | $80,584 | $38.74 |
| 14 | Hartford, CT | $79,149 | $38.05 |
| 15 | Olympia, WA | $77,973 | $37.49 |
| 16 | Madison, WI | $75,772 | $36.43 |
| 17 | Saint Louis, MO | $73,247 | $35.21 |
| 18 | Dover, DE | $73,121 | $35.15 |
| 19 | Harrisburg, PA | $72,916 | $35.06 |
| 20 | Atlanta, GA | $72,602 | $34.90 |
A marketing manager/project manager's salary ranges from $56,000 a year at the 10th percentile to $109,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $109,000 | $9,083 | $52 |
| 75th Percentile | $93,000 | $7,750 | $45 |
| Average | $78,368 | $6,531 | $38 |
| 25th Percentile | $65,000 | $5,417 | $31 |
| 10th Percentile | $56,000 | $4,667 | $27 |
The highest paying types of marketing manager/project managers are senior manager of marketing, marketing services manager, and product marketing manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Manager, Field Marketing | $93,296 | $7,775 | $44.85 | 174,371 |
| Marketing Lead | $104,664 | $8,722 | $50.32 | 92,987 |
| Marketing Strategist | $80,033 | $6,669 | $38.48 | 89,543 |
| Marketing Supervisor | $64,304 | $5,359 | $30.92 | 74,956 |
| Marketing Team Leader | $67,150 | $5,596 | $32.28 | 132,966 |
| Sales And Marketing Manager | $81,953 | $6,829 | $39.40 | 151,042 |
How would you rate the starting salaries for marketing manager/project managers, as well as the prospects for salary advancement?
Zachary Johnson Ph.D.
Associate Professor of Marketing and Founder, ProfVal.com, Adelphi University
Top companies hiring marketing manager/project managers now:
Marketing manager/project manager salaries at Meta and Google are the highest-paying according to our most recent salary estimates. In addition, the average marketing manager/project manager salary at companies like Bed Bath & Beyond and Nokia are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Meta | $132,181 | $63.55 |
| 2 | $131,630 | $63.28 | |
| 3 | Bed Bath & Beyond | $118,431 | $56.94 |
| 4 | Nokia | $109,058 | $52.43 |
| 5 | Citi | $106,368 | $51.14 |
| 6 | Sharecare | $105,808 | $50.87 |
| 7 | Marcus & Millichap | $105,388 | $50.67 |
| 8 | Dimensional Fund Advisors | $105,350 | $50.65 |
| 9 | Abbott | $104,788 | $50.38 |
| 10 | NRG Energy | $102,998 | $49.52 |
| 11 | Acronis | $102,425 | $49.24 |
| 12 | Chubb | $101,010 | $48.56 |
| 13 | Alere | $100,833 | $48.48 |
| 14 | Chewy | $99,488 | $47.83 |
| 15 | American Water | $99,368 | $47.77 |
| 16 | PNM Resources | $98,436 | $47.33 |
| 17 | Cummins | $98,377 | $47.30 |
| 18 | Starz | $96,448 | $46.37 |
| 19 | ChargePoint | $95,490 | $45.91 |
| 20 | PTC | $94,288 | $45.33 |
The average marketing manager/project manager salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $95,863 | $46.09 |
| 2 | Finance | $85,134 | $40.93 |
| 3 | Media | $82,674 | $39.75 |
| 4 | Manufacturing | $81,028 | $38.96 |
| 5 | Retail | $79,119 | $38.04 |
| 6 | Telecommunication | $78,574 | $37.78 |
| 7 | Professional | $73,348 | $35.26 |
| 8 | Hospitality | $70,484 | $33.89 |
The average marketing manager/project manager salary has risen by $14,420 over the last ten years. In 2014, the average marketing manager/project manager earned $63,948 annually, but today, they earn $78,368 a year. That works out to a 8% change in pay for marketing manager/project managers over the last decade.
Compare marketing manager/project manager salaries for cities or states with the national average over time.
Compare marketing manager/project manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $78,400 | $37.68 | +3.7% |
| 2024 | $75,400 | $36.27 | +1.9% |
| 2023 | $74,000 | $35.59 | +1.5% |
| 2022 | $72,900 | $35.04 | +0.8% |
| 2021 | $72,300 | $34.76 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Cambia Health Solutions | Marketing Project Manager I or II, DOE | Portland, OR | 06/30/2025 | $83,300 |
| Cambia Health | Marketing Project Manager I or II, DOE | Boise, ID | 06/28/2025 | $83,300 |
| Cambia Health | Marketing Project Manager I or II, DOE | Salt Lake City, UT | 06/28/2025 | $83,300 |
| Cambia Health | Marketing Project Manager I or II, DOE | Spokane, WA | 06/28/2025 | $83,300 |
| System One | Artwork and Marketing Project Manager | Culver City, CA | 06/28/2025 | $73,045 |
| Vaco By Highspring | Marketing Project Manager | New York, NY | 06/27/2025 | $80,000 |
| Akkodis | Marketing Project Manager | Dallas, TX | 06/27/2025 | $70,958 |
| Capgemini | Marketing Project Manager With Adobe Experience | New York, NY | 06/25/2025 | $100,000 |
| Honolulu Academy of Arts | Marketing Project Manager | Urban Honolulu, HI | 06/22/2025 | $60,000 |
| Imanage | Marketing Project Manager | Chicago, IL | 06/21/2025 | $100,000 |
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