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Marketing professional salary
Average marketing professional salary
$75,557
Understanding Marketing Professional Salaries
As of October 2025, the average salary for a Marketing Professional is $75,557 per year. This figure can differ based on various factors, including experience level, geographic location, and the specific industry in which one works. For instance, entry-level marketing professionals typically earn less, while those with several years of experience can command significantly higher salaries.
Salaries by Experience Level
Entry-level positions may start around $50,000, while seasoned marketing professionals can earn upwards of $100,000 annually. Additionally, those in managerial roles often receive bonuses that can enhance overall compensation.
Top Paying States
Geographically, states like California and New York offer higher salaries compared to others due to a larger concentration of companies and industries relying on marketing expertise. Understanding where the demand for marketing professionals is highest can guide your career decisions.
Job Opportunities
Marketing professionals can find roles in various sectors, including technology, healthcare, and retail. These positions often require a blend of analytical skills and creativity, making them versatile across industries. Exploring job postings on platforms like Zippia can provide insights into available opportunities and salary ranges.
Let Zippia find your next marketing professional job
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Where can a Marketing Professional earn more?
Marketing professional salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level marketing professional | $47,400 | $22.79 |
| Mid-level marketing professional | $80,100 | $38.49 |
| Senior-level marketing professional | $131,000 | $63.04 |
Marketing professional salary estimates from across the web
Average marketing professional salary by state
The highest-paying states for marketing professionals are Washington, Delaware, and California. The lowest average marketing professional salary states are Maine, Wisconsin, and Vermont.
- State view
- County view
Highest paying states for marketing professionals
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Delaware | $108,091 | $51.97 |
| 2 | Washington | $111,201 | $53.46 |
| 3 | New Jersey | $81,017 | $38.95 |
| 4 | Texas | $79,677 | $38.31 |
| 5 | Arizona | $78,364 | $37.67 |
| 6 | Michigan | $80,646 | $38.77 |
| 7 | Utah | $70,056 | $33.68 |
| 8 | Minnesota | $71,020 | $34.14 |
| 9 | Connecticut | $75,758 | $36.42 |
| 10 | California | $98,304 | $47.26 |
| 11 | North Carolina | $74,558 | $35.85 |
| 12 | Virginia | $78,481 | $37.73 |
| 13 | Pennsylvania | $72,602 | $34.90 |
| 14 | Hawaii | $84,710 | $40.73 |
| 15 | Nevada | $75,151 | $36.13 |
| 16 | New York | $79,260 | $38.11 |
| 17 | Alaska | $73,504 | $35.34 |
| 18 | Maryland | $78,162 | $37.58 |
| 19 | Oregon | $79,259 | $38.11 |
| 20 | Rhode Island | $67,629 | $32.51 |
| 21 | Montana | $68,231 | $32.80 |
| 22 | Illinois | $69,280 | $33.31 |
| 23 | South Dakota | $63,841 | $30.69 |
| 24 | Tennessee | $65,969 | $31.72 |
| 25 | Iowa | $65,651 | $31.56 |
| 26 | Colorado | $66,823 | $32.13 |
| 27 | District of Columbia | $77,980 | $37.49 |
| 28 | New Mexico | $67,472 | $32.44 |
| 29 | North Dakota | $61,703 | $29.66 |
| 30 | West Virginia | $61,432 | $29.53 |
| 31 | Missouri | $68,055 | $32.72 |
| 32 | Georgia | $67,904 | $32.65 |
| 33 | Indiana | $64,150 | $30.84 |
| 34 | New Hampshire | $64,969 | $31.24 |
| 35 | Wyoming | $59,214 | $28.47 |
| 36 | Massachusetts | $70,109 | $33.71 |
| 37 | Arkansas | $61,867 | $29.74 |
| 38 | Louisiana | $66,377 | $31.91 |
| 39 | Idaho | $65,838 | $31.65 |
| 40 | Nebraska | $63,297 | $30.43 |
| 41 | Ohio | $62,465 | $30.03 |
| 42 | South Carolina | $63,637 | $30.59 |
| 43 | Maine | $55,384 | $26.63 |
| 44 | Vermont | $53,324 | $25.64 |
| 45 | Kansas | $58,671 | $28.21 |
| 46 | Wisconsin | $54,425 | $26.17 |
| 47 | Kentucky | $56,838 | $27.33 |
| 48 | Florida | $52,241 | $25.12 |
| 49 | Alabama | $56,658 | $27.24 |
| 50 | Mississippi | $46,743 | $22.47 |
| 51 | Oklahoma | $51,980 | $24.99 |
Highest paying cities for marketing professionals
The highest-paying cities for marketing professionals are Everett, WA, Dover, DE, and Mountain View, CA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Everett, WA | $112,469 | $54.07 |
| 2 | Dover, DE | $108,233 | $52.04 |
| 3 | Mountain View, CA | $107,458 | $51.66 |
| 4 | San Antonio, TX | $82,570 | $39.70 |
| 5 | Cherry Hill, NJ | $81,774 | $39.31 |
| 6 | Troy, MI | $80,972 | $38.93 |
| 7 | New York, NY | $80,057 | $38.49 |
| 8 | Beaverton, OR | $78,790 | $37.88 |
| 9 | Phoenix, AZ | $78,442 | $37.71 |
| 10 | Baltimore, MD | $78,341 | $37.66 |
| 11 | Washington, DC | $78,053 | $37.53 |
| 12 | Bridgeport, CT | $76,663 | $36.86 |
| 13 | Charlotte, NC | $72,463 | $34.84 |
| 14 | Minneapolis, MN | $71,177 | $34.22 |
| 15 | Pittsburgh, PA | $70,963 | $34.12 |
| 16 | Boston, MA | $69,832 | $33.57 |
| 17 | Chicago, IL | $69,585 | $33.45 |
| 18 | Atlanta, GA | $67,940 | $32.66 |
| 19 | Albuquerque, NM | $67,315 | $32.36 |
| 20 | Metairie, LA | $66,723 | $32.08 |
Marketing professional salary details
A marketing professional's salary ranges from $52,000 a year at the 10th percentile to $109,000 at the 90th percentile.
What is a marketing professional's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $109,000 | $9,083 | $52 |
| 75th Percentile | $91,000 | $7,583 | $44 |
| Average | $75,557 | $6,296 | $36 |
| 25th Percentile | $62,000 | $5,167 | $30 |
| 10th Percentile | $52,000 | $4,333 | $25 |
Highest paying marketing professional jobs
The highest paying types of marketing professionals are head of marketing, senior manager of marketing, and marketing lead.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Graphic Designer, Marketing | $48,763 | $4,064 | $23.44 | 115,113 |
| Head Of Marketing | $137,829 | $11,486 | $66.26 | 92,557 |
| Sales/Marketing | $41,130 | $3,427 | $19.77 | 175,318 |
| Regional Marketing Manager | $85,217 | $7,101 | $40.97 | 115,987 |
| Marketing Administrator | $68,147 | $5,679 | $32.76 | 127,569 |
| Marketing Supervisor | $64,304 | $5,359 | $30.92 | 74,956 |
Top companies hiring marketing professionals now:
Which companies pay marketing professionals the most?
Marketing professional salaries at The New York Times Company and Fluke are the highest-paying according to our most recent salary estimates. In addition, the average marketing professional salary at companies like AlixPartners and Lincoln Property Company are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | The New York Times Company | $113,070 | $54.36 |
| 2 | Fluke | $108,407 | $52.12 |
| 3 | AlixPartners | $98,589 | $47.40 |
| 4 | Lincoln Property Company | $97,110 | $46.69 |
| 5 | Under Armour | $96,768 | $46.52 |
| 6 | HP | $96,299 | $46.30 |
| 7 | Amdocs | $96,245 | $46.27 |
| 8 | Humana | $91,610 | $44.04 |
| 9 | Moran & Company P.C. CPA | $90,937 | $43.72 |
| 10 | Kindred at Home | $88,090 | $42.35 |
| 11 | Samsung Electronics Device Solutions (Semiconductor & Display) | $87,348 | $41.99 |
| 12 | Teradata | $87,063 | $41.86 |
| 13 | BASF | $86,481 | $41.58 |
| 14 | DSM Services USA Inc | $85,869 | $41.28 |
| 15 | IBM | $84,707 | $40.72 |
| 16 | HTLF | $84,057 | $40.41 |
| 17 | Connecticut River Bank | $82,510 | $39.67 |
| 18 | Teva Pharmaceuticals | $82,288 | $39.56 |
| 19 | Gilbane Building Company | $81,071 | $38.98 |
| 20 | Hyperion Materials & Technologies | $80,302 | $38.61 |
Wage gap by gender, race and education
Marketing Professional salary by industry
The average marketing professional salary varies across industries:
- The average marketing professional salary in the manufacturing industry is $87,879, the highest of any industry.
- The average marketing professional salary in the finance industry is $85,900.
- Marketing professionals in the real estate industry earn an average salary of $74,050, the lowest of any industry.
Highest paying industries for marketing professionals
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Manufacturing | $87,879 | $42.25 |
| 2 | Finance | $85,900 | $41.30 |
| 3 | Technology | $85,557 | $41.13 |
| 4 | Hospitality | $79,853 | $38.39 |
| 5 | Health Care | $78,447 | $37.71 |
| 6 | Construction | $76,877 | $36.96 |
| 7 | Real Estate | $74,050 | $35.60 |
High paying marketing professional jobs
Marketing professional salary trends
The average marketing professional salary has risen by $6,383 over the last ten years. In 2014, the average marketing professional earned $69,174 annually, but today, they earn $75,557 a year. That works out to a 5% change in pay for marketing professionals over the last decade.
Compare marketing professional salaries for cities or states with the national average over time.
Average marketing professional salary over time
Compare marketing professional salaries for individual cities or states with the national average.
Marketing professional salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $75,600 | $36.33 | +3.1% |
| 2025 | $73,200 | $35.21 | +1.1% |
| 2024 | $72,500 | $34.84 | -0.2% |
| 2023 | $72,600 | $34.90 | +1.1% |
| 2022 | $71,800 | $34.53 | +0.7% |
Recently added marketing professional salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Lincoln Property Company, Inc. | Leasing & Marketing Professional | Chula Vista, CA | 06/27/2025 | $43,827 |
| Lincoln Property Company, Inc. | Leasing & Marketing Professional | Minneapolis, MN | 06/25/2025 | $43,827 |
| Traditions of Lansdale | Senior Living Sales and Marketing Professional | Lansdale, PA | 06/20/2025 | $70,000 |
| Ingram Micro | Digital Marketing Professional-Bilingual Spanish | Doral, FL | 06/18/2025 | $63,100 |
| Lincoln Property Company, Inc. | Leasing & Marketing Professional | Jersey City, NJ | 06/16/2025 | $50,088 |
| Lincoln Property Company, Inc. | Leasing & Marketing Professional | Chicago, IL | 06/13/2025 | $39,653 |
| DPR Construction | Marketing Professional | Redwood City, CA | 06/12/2025 | $85,000 |
| Thevetrecruiter.com | Professional Services Veterinarian-Marketing | Charlotte, NC | 06/10/2025 | $150,000 |
| Lincoln Property Company, Inc. | Leasing & Marketing Professional | Denver, CO | 06/07/2025 | $39,653 |
| Lincoln Property Company, Inc. | Leasing & Marketing Professional | Silver Spring, MD | 06/05/2025 | $41,740 |
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