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As of October 2025, the average salary for a Marketing Services Manager stands at $117,977 annually. This figure represents a competitive compensation for individuals tasked with developing and executing marketing strategies. Salary ranges typically vary based on factors such as experience, location, and the specific industry sector.
For instance, entry-level positions may start around $70,000, while experienced managers can earn upwards of $150,000. The highest-paying states for this role include California, New York, and Massachusetts, reflecting the concentration of major marketing firms and the cost of living.
In addition to base salary, many Marketing Services Managers benefit from bonuses and profit-sharing opportunities. These can significantly enhance overall compensation, making roles in larger companies particularly attractive. To maximize earning potential, professionals should consider continuous education and staying updated with marketing trends.
Overall, a career as a Marketing Services Manager offers generous financial rewards, especially for those who invest in their professional development and seek opportunities in high-demand markets.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level marketing services manager | $87,600 | $42.11 |
| Mid-level marketing services manager | $93,500 | $44.97 |
| Senior-level marketing services manager | $213,000 | $102.31 |
The average marketing services manager salary in Nevada, Oregon, and Washington are the highest in the U.S. The lowest average marketing services manager salary states are South Dakota, Alabama, and Nebraska.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $128,131 | $61.60 |
| 2 | Oregon | $129,855 | $62.43 |
| 3 | Connecticut | $127,320 | $61.21 |
| 4 | Nevada | $133,320 | $64.10 |
| 5 | Utah | $116,782 | $56.15 |
| 6 | District of Columbia | $135,196 | $65.00 |
| 7 | New Jersey | $124,104 | $59.67 |
| 8 | Pennsylvania | $122,817 | $59.05 |
| 9 | Massachusetts | $125,402 | $60.29 |
| 10 | Maryland | $127,902 | $61.49 |
| 11 | Rhode Island | $111,039 | $53.38 |
| 12 | Virginia | $120,866 | $58.11 |
| 13 | Ohio | $118,503 | $56.97 |
| 14 | Michigan | $118,630 | $57.03 |
| 15 | Vermont | $110,394 | $53.07 |
| 16 | Indiana | $118,070 | $56.76 |
| 17 | Iowa | $115,933 | $55.74 |
| 18 | Arizona | $112,788 | $54.23 |
| 19 | New Hampshire | $109,554 | $52.67 |
| 20 | Maine | $110,361 | $53.06 |
| 21 | Georgia | $112,646 | $54.16 |
| 22 | Alaska | $112,770 | $54.22 |
| 23 | New York | $113,984 | $54.80 |
| 24 | West Virginia | $105,205 | $50.58 |
| 25 | California | $111,027 | $53.38 |
| 26 | Tennessee | $105,705 | $50.82 |
| 27 | Idaho | $111,812 | $53.76 |
| 28 | Kentucky | $105,155 | $50.56 |
| 29 | North Carolina | $104,934 | $50.45 |
| 30 | Wyoming | $102,486 | $49.27 |
| 31 | Illinois | $104,732 | $50.35 |
| 32 | Arkansas | $98,195 | $47.21 |
| 33 | Wisconsin | $104,528 | $50.25 |
| 34 | Delaware | $107,088 | $51.48 |
| 35 | Hawaii | $100,694 | $48.41 |
| 36 | Montana | $97,969 | $47.10 |
| 37 | Minnesota | $99,243 | $47.71 |
| 38 | Missouri | $102,323 | $49.19 |
| 39 | North Dakota | $99,570 | $47.87 |
| 40 | Texas | $97,772 | $47.01 |
| 41 | South Carolina | $102,406 | $49.23 |
| 42 | New Mexico | $99,919 | $48.04 |
| 43 | South Dakota | $95,994 | $46.15 |
| 44 | Nebraska | $95,333 | $45.83 |
| 45 | Louisiana | $98,552 | $47.38 |
| 46 | Colorado | $92,838 | $44.63 |
| 47 | Oklahoma | $96,638 | $46.46 |
| 48 | Kansas | $94,904 | $45.63 |
| 49 | Florida | $92,211 | $44.33 |
| 50 | Mississippi | $96,019 | $46.16 |
| 51 | Alabama | $95,486 | $45.91 |
The highest-paying cities for marketing services managers are Beaverton, OR, Seattle, WA, and Boston, MA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Beaverton, OR | $129,567 | $62.29 |
| 2 | Seattle, WA | $129,515 | $62.27 |
| 3 | Boston, MA | $125,464 | $60.32 |
| 4 | Clifton, NJ | $124,310 | $59.76 |
| 5 | Arlington, VA | $121,759 | $58.54 |
| 6 | San Jose, CA | $120,599 | $57.98 |
| 7 | Detroit, MI | $118,848 | $57.14 |
| 8 | Indianapolis, IN | $117,796 | $56.63 |
| 9 | Dayton, OH | $117,226 | $56.36 |
| 10 | Coeur dAlene, ID | $114,539 | $55.07 |
| 11 | Des Moines, IA | $114,352 | $54.98 |
| 12 | New York, NY | $113,941 | $54.78 |
| 13 | Phoenix, AZ | $113,040 | $54.35 |
| 14 | Atlanta, GA | $112,833 | $54.25 |
| 15 | Dover, DE | $106,941 | $51.41 |
| 16 | Frankfort, KY | $105,732 | $50.83 |
| 17 | Chicago, IL | $105,062 | $50.51 |
| 18 | Saint Louis, MO | $104,790 | $50.38 |
| 19 | Brookfield, WI | $104,679 | $50.33 |
| 20 | Charleston, WV | $104,536 | $50.26 |
A marketing services manager's salary ranges from $88,000 a year at the 10th percentile to $156,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $156,000 | $13,000 | $75 |
| 75th Percentile | $136,000 | $11,333 | $65 |
| Average | $117,977 | $9,831 | $57 |
| 25th Percentile | $101,000 | $8,417 | $49 |
| 10th Percentile | $88,000 | $7,333 | $42 |
The highest paying types of marketing services managers are head of marketing, senior manager of marketing, and product marketing manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Manager, Field Marketing | $93,296 | $7,775 | $44.85 | 174,371 |
| Head Of Marketing | $137,829 | $11,486 | $66.26 | 92,557 |
| Business Development And Marketing Manager | $75,369 | $6,281 | $36.23 | 182,239 |
| Marketing Lead | $104,664 | $8,722 | $50.32 | 92,987 |
| Sales And Marketing Manager | $81,953 | $6,829 | $39.40 | 151,042 |
| Regional Marketing Manager | $85,217 | $7,101 | $40.97 | 115,987 |
Top companies hiring marketing services managers now:
Marketing services manager salaries at Starz and eBay are the highest-paying according to our most recent salary estimates. In addition, the average marketing services manager salary at companies like Mesirow and Gilbane Building are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Starz | $136,608 | $65.68 |
| 2 | eBay | $135,510 | $65.15 |
| 3 | Mesirow | $134,312 | $64.57 |
| 4 | Gilbane Building Company | $133,305 | $64.09 |
| 5 | AbbVie | $130,264 | $62.63 |
| 6 | Ulta Beauty | $129,172 | $62.10 |
| 7 | Arrow Electronics | $126,510 | $60.82 |
| 8 | Texas Children's Hospital | $126,140 | $60.64 |
| 9 | Perficient | $125,184 | $60.18 |
| 10 | Accenture | $124,305 | $59.76 |
| 11 | Amazon | $123,678 | $59.46 |
| 12 | The MetroHealth System | $121,271 | $58.30 |
| 13 | Deloitte | $120,117 | $57.75 |
| 14 | Neustar | $115,196 | $55.38 |
| 15 | Thermo Fisher Scientific | $114,144 | $54.88 |
| 16 | Raymond James Financial | $112,968 | $54.31 |
| 17 | ChannelAdvisor | $112,201 | $53.94 |
| 18 | U.S. Bank | $111,582 | $53.65 |
| 19 | Veeco | $111,211 | $53.47 |
| 20 | Veolia Water Tech | $109,765 | $52.77 |
The average marketing services manager salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Professional | $119,296 | $57.35 |
| 2 | Technology | $115,065 | $55.32 |
| 3 | Manufacturing | $112,746 | $54.20 |
| 4 | Retail | $112,524 | $54.10 |
| 5 | Health Care | $109,590 | $52.69 |
| 6 | Hospitality | $106,498 | $51.20 |
| 7 | Media | $100,268 | $48.21 |
The average marketing services manager salary has risen by $21,709 over the last ten years. In 2014, the average marketing services manager earned $96,268 annually, but today, they earn $117,977 a year. That works out to a 8% change in pay for marketing services managers over the last decade.
Compare marketing services manager salaries for cities or states with the national average over time.
Compare marketing services manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $118,000 | $56.72 | +3.7% |
| 2025 | $114,000 | $54.60 | +1.9% |
| 2024 | $111,000 | $53.58 | +1.5% |
| 2023 | $110,000 | $52.75 | +0.8% |
| 2022 | $109,000 | $52.34 | +1.9% |
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