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Marketing services specialist salary

Quoted expert
Zachary Johnson Ph.D.

Average marketing services specialist salary

$62,595

$30.09 hourly rate

Entry-level marketing services specialist salary
$41,000 yearly salary
Updated January 8, 2025

Average Marketing Services Specialist Salary

The average salary for a Marketing Services Specialist is approximately $62,595 per year or about $30 per hour. This figure can vary based on several factors, including geographic location, years of experience, and specific industry. For instance, specialists in metropolitan areas often command higher salaries than those in rural regions.

Where Can Marketing Services Specialists Earn More?

States such as California, New York, and Texas are known for offering higher salaries for marketing roles, attributed to a higher cost of living and greater demand for marketing expertise. Additionally, specialists with advanced skills in digital marketing, analytics, or project management may find even more lucrative opportunities.

Salary Estimates by Experience Level

  • Entry-level: $45,000 - $55,000
  • Mid-level: $62,000 - $75,000
  • Senior-level: $80,000+

With the right qualifications and experience, the potential for salary growth in this field is significant. Consider enhancing your skills through certifications or specialized training to increase your attractiveness in the job market.

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Where can a Marketing Services Specialist earn more?

Compare salary by location
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99k
79k
59k
39k
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Columbus, OH$88,375
Atlanta, GA$48,524
Compare salary by company
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118k
98k
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Citi$94,811
WESCO Distribution$48,161

Marketing services specialist salaries by experience level

Experience levelAvg. salaryHourly rate
Entry-level marketing services specialist$39,300$18.88
Mid-level marketing services specialist$66,300$31.89
Senior-level marketing services specialist$109,000$52.23

Marketing services specialist salary estimates from across the web

Based on the latest salary information compiled by Zippia, Salary.com, Glassdoor and Ziprecruiter, the average salary for a marketing services specialist typically falls between $56,324 and $62,595.
zippia
$62,595yearly
glassdoor[1]
$56,324yearly
Salary.com[2]
$60,028yearly
ZipRecruiter[3]
$61,000yearly

Average marketing services specialist salary by state

The highest-paying states for marketing services specialists are New Jersey, New York, and Washington. The lowest average marketing services specialist salary states are Georgia, Kansas, and Alabama.

  • State view
  • County view
Average salary:

Highest paying states for marketing services specialists

RankStateAvg. salaryHourly rate
1Delaware$81,772$39.31
2Minnesota$70,781$34.03
3North Carolina$70,494$33.89
4New York$88,220$42.41
5New Jersey$89,011$42.79
6Washington$82,032$39.44
7New Hampshire$65,316$31.40
8Idaho$67,365$32.39
9Maryland$74,322$35.73
10Colorado$67,385$32.40
11Nevada$66,748$32.09
12Maine$61,609$29.62
13Arkansas$63,113$30.34
14Rhode Island$62,186$29.90
15Connecticut$63,975$30.76
16Oregon$64,299$30.91
17Virginia$65,806$31.64
18South Dakota$60,114$28.90
19Ohio$64,447$30.98
20Massachusetts$66,340$31.89
21Iowa$57,736$27.76
22North Dakota$59,216$28.47
23Montana$63,014$30.30
24District of Columbia$67,148$32.28
25Wisconsin$64,572$31.04
26Arizona$60,654$29.16
27Alaska$61,241$29.44
28Utah$58,043$27.91
29Wyoming$54,156$26.04
30Illinois$62,834$30.21
31Michigan$58,524$28.14
32Hawaii$49,176$23.64
33California$66,315$31.88
34Pennsylvania$54,390$26.15
35Tennessee$54,879$26.38
36Texas$55,173$26.53
37Nebraska$50,904$24.47
38New Mexico$56,544$27.18
39Missouri$54,738$26.32
40West Virginia$51,458$24.74
41Vermont$44,619$21.45
42Indiana$53,540$25.74
43Florida$49,086$23.60
44Oklahoma$53,721$25.83
45Kentucky$50,861$24.45
46Kansas$46,975$22.58
47Georgia$48,333$23.24
48South Carolina$50,794$24.42
49Alabama$46,709$22.46
50Louisiana$45,758$22.00
51Mississippi$39,079$18.79
Top marketing services specialist jobs near you

Highest paying cities for marketing services specialists

The highest-paying cities for marketing services specialists are New York, NY, San Francisco, CA, and Greenville, NC.

RankCityAvg. salaryHourly rate
1New York, NY$88,375$42.49
2San Francisco, CA$73,611$35.39
3Greenville, NC$73,601$35.39
4Reston, VA$67,716$32.56
5Boston, MA$66,214$31.83
6Glenview, IL$63,394$30.48
7Irving, TX$55,201$26.54
8Philadelphia, PA$54,742$26.32
9Greenville, SC$51,570$24.79
10Miami, FL$48,792$23.46
11Atlanta, GA$48,524$23.33

Marketing services specialist salary details

A marketing services specialist's salary ranges from $41,000 a year at the 10th percentile to $95,000 at the 90th percentile.

Average marketing services specialist salary graph
Average marketing services specialist salary graph, trends, and summary

What is a marketing services specialist's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$95,000$7,917$46
75th Percentile$78,000$6,500$38
Average$62,595$5,216$30
25th Percentile$50,000$4,167$24
10th Percentile$41,000$3,417$20

Highest paying marketing services specialist jobs

The highest paying types of marketing services specialists are marketing services manager, marketing manager, and product specialist.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Sales/Marketing$41,130$3,427$19.77175,318
Regional Marketing Manager$85,217$7,101$40.97115,987
Marketing Manager/Project Manager$78,368$6,531$37.68187,949
Marketing Manager$104,550$8,712$50.2689,627
Marketing Consultant$70,593$5,883$33.9488,935
Marketing Internship$30,260$2,522$14.55122,135

How would you rate the starting salaries for marketing services specialists, as well as the prospects for salary advancement?

Zachary Johnson Ph.D.

Associate Professor of Marketing and Founder, ProfVal.com, Adelphi University

COVID has disrupted everything, at least for the time being. And the salaries that I'm seeing from employers range widely -- anywhere from the low $40s to tropical $100s. Overall, estimates suggest that marketing jobs are expected to increase somewhere between 5-10% within the next ten years. Still, the next few years are likely to be unpredictable until the pandemic subsides. One of the best places to compare mid-level salaries -- which should be the medium to the long-term goal -- is O*Net, a website developed by the U.S. government. Each page provides the Department of Labor's analysis of a job category based on wages, skills, and other areas to help a graduate assess potential career paths.

Top companies hiring marketing services specialists now:

  1. Citi jobs (5)
  2. AT&T jobs (2)
  3. IBM jobs (4)
  4. The Coca-Cola Company jobs (11)
  5. Fluor Corporation jobs (4)

Which companies pay marketing services specialists the most?

Marketing services specialist salaries at Citi and SAGE Publishing are the highest-paying according to our most recent salary estimates. In addition, the average marketing services specialist salary at companies like Interactive Brokers and Fluor are highly competitive.

RankCompanyAverage salaryHourly rate
1Citi$94,811$45.58
2SAGE Publishing$93,288$44.85
3Interactive Brokers$90,715$43.61
4Fluor Corporation$79,147$38.05
5Deloitte$64,285$30.91
6CHRISTUS Health$62,843$30.21
7SEFCU$59,999$28.85
8Anixter$57,718$27.75
9Aspen Dental$55,576$26.72
10Kidder Mathews$50,586$24.32
11WESCO Distribution$48,161$23.15

Wage gap by gender, race and education

$62,000$61,200$60,400$59,600$58,800$58,000
MaleFemale

Marketing Services Specialist salary by industry

The average marketing services specialist salary varies across industries:

  • The average marketing services specialist salary in the utilities industry is $95,347, the highest of any industry.
  • The average marketing services specialist salary in the finance industry is $76,217.
  • Marketing services specialists in the professional industry earn an average salary of $55,072, the lowest of any industry.

Highest paying industries for marketing services specialists

RankIndustryAverage salaryHourly rate
1Utilities$95,347$45.84
2Technology$76,217$36.64
3Hospitality$66,461$31.95
4Manufacturing$62,975$30.28
5Automotive$57,225$27.51
6Professional$55,072$26.48

High paying marketing services specialist jobs

Marketing services specialist salary trends

The average marketing services specialist salary has risen by $5,288 over the last ten years. In 2014, the average marketing services specialist earned $57,307 annually, but today, they earn $62,595 a year. That works out to a 5% change in pay for marketing services specialists over the last decade.

Compare marketing services specialist salaries for cities or states with the national average over time.

Average marketing services specialist salary over time

Compare marketing services specialist salaries for individual cities or states with the national average.

Marketing services specialist salary by year

YearAvg. salaryHourly rate% Change
2025$62,600$30.09+3.1%
2024$60,700$29.17+1.1%
2023$60,000$28.86-0.2%
2022$60,100$28.91+1.1%
2021$59,500$28.61+0.7%

Recently added marketing services specialist salaries

CompanyJobLocationDate addedSalary
SubaruParts & Service Marketing SpecialistCamden, NJ06/29/2025$70,000
Medstar Research InstituteService Line Marketing SpecialistColumbia, MD06/25/2025$58,656
HH Medstar Health Inc.Service Line Marketing SpecialistColumbia, MD06/25/2025$58,656
AWG AmbassadorMarketing Services SpecialistKansas City, KS06/10/2025$60,000
AWG EnterprisesMarketing Services SpecialistChicago, IL06/03/2025$60,000
TeksystemsMarketing Services SpecialistParsippany-Troy Hills, NJ05/28/2025$79,306
TogetherworkMarketing Services Specialist (Remote-US Based)Atlanta, GA05/03/2025$54,000
Cardinal Senior CareOutside Sales & Community Marketing Specialist-Senior Care ServicesSan Antonio, TX04/11/2025$35,000
Cushman & Wakefield Inc.Marketing Specialist, Investor ServicesAtlanta, GA03/13/2025$59,500
Cushman & Wakefield Inc.Marketing Specialist, Investor ServicesDenver, CO03/13/2025$59,500

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