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Marketing technology director salary
Average marketing technology director salary
$140,130
Understanding the Marketing Technology Director Salary
The average salary for a Marketing Technology Director is around $140,130 annually. This figure can vary significantly based on factors such as location, experience, and industry sector. In high-demand areas, salaries may exceed this average. For example, cities like San Francisco and New York often offer higher compensation due to the cost of living and market demand.
Salary by Experience Level
Entry-level positions typically start lower, but as directors gain experience, their earning potential increases considerably. Directors with 5-10 years of experience can expect salaries in the range of $120,000 to $150,000, while those with over 10 years may earn upwards of $180,000.
State-by-State Salary Breakdown
Specific states like California and New York consistently report higher salaries for this role. Conversely, regions with a lower cost of living may offer reduced salaries, but opportunities abound across the country. By understanding these dynamics, job seekers can better assess their earning potential and make informed career decisions.
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Where can a Marketing Technology Director earn more?
Marketing technology director salaries by experience level
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level marketing technology director | $104,000 | $50.01 |
| Mid-level marketing technology director | $111,000 | $53.42 |
| Senior-level marketing technology director | $253,000 | $121.52 |
Average marketing technology director salary by state
The highest-paying states for marketing technology directors are Hawaii, California, and Washington. The lowest average marketing technology director salary states are Wyoming, Kentucky, and Colorado.
- State view
- County view
Highest paying states for marketing technology directors
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Oregon | $145,045 | $69.73 |
| 2 | North Carolina | $145,317 | $69.86 |
| 3 | California | $156,546 | $75.26 |
| 4 | Washington | $148,962 | $71.62 |
| 5 | Massachusetts | $144,520 | $69.48 |
| 6 | Virginia | $142,009 | $68.27 |
| 7 | New Jersey | $140,905 | $67.74 |
| 8 | Rhode Island | $148,045 | $71.18 |
| 9 | Arizona | $147,936 | $71.12 |
| 10 | Maine | $136,229 | $65.49 |
| 11 | Texas | $130,839 | $62.90 |
| 12 | New York | $134,463 | $64.65 |
| 13 | New Mexico | $135,820 | $65.30 |
| 14 | Hawaii | $161,214 | $77.51 |
| 15 | Connecticut | $131,390 | $63.17 |
| 16 | Nevada | $130,642 | $62.81 |
| 17 | Idaho | $133,560 | $64.21 |
| 18 | Mississippi | $118,936 | $57.18 |
| 19 | Alaska | $140,455 | $67.53 |
| 20 | Louisiana | $119,589 | $57.49 |
| 21 | Pennsylvania | $120,564 | $57.96 |
| 22 | Delaware | $135,086 | $64.95 |
| 23 | West Virginia | $123,861 | $59.55 |
| 24 | Utah | $119,410 | $57.41 |
| 25 | New Hampshire | $118,520 | $56.98 |
| 26 | Alabama | $118,083 | $56.77 |
| 27 | Illinois | $121,534 | $58.43 |
| 28 | Oklahoma | $114,749 | $55.17 |
| 29 | Tennessee | $118,719 | $57.08 |
| 30 | Iowa | $111,616 | $53.66 |
| 31 | Indiana | $119,847 | $57.62 |
| 32 | Minnesota | $116,365 | $55.94 |
| 33 | Maryland | $124,490 | $59.85 |
| 34 | District of Columbia | $126,627 | $60.88 |
| 35 | Ohio | $115,353 | $55.46 |
| 36 | Wyoming | $107,733 | $51.79 |
| 37 | South Carolina | $118,748 | $57.09 |
| 38 | Wisconsin | $115,114 | $55.34 |
| 39 | Vermont | $114,843 | $55.21 |
| 40 | North Dakota | $109,858 | $52.82 |
| 41 | Nebraska | $109,637 | $52.71 |
| 42 | Georgia | $109,303 | $52.55 |
| 43 | Michigan | $111,041 | $53.39 |
| 44 | Florida | $110,798 | $53.27 |
| 45 | South Dakota | $102,337 | $49.20 |
| 46 | Arkansas | $109,049 | $52.43 |
| 47 | Montana | $107,775 | $51.81 |
| 48 | Colorado | $105,224 | $50.59 |
| 49 | Kentucky | $106,182 | $51.05 |
| 50 | Kansas | $102,913 | $49.48 |
| 51 | Missouri | $99,806 | $47.98 |
Highest paying cities for marketing technology directors
The highest-paying cities for marketing technology directors are Rohnert Park, CA, Vancouver, WA, and Mesa, AZ.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rohnert Park, CA | $163,600 | $78.65 |
| 2 | Vancouver, WA | $153,131 | $73.62 |
| 3 | Mesa, AZ | $149,131 | $71.70 |
| 4 | Portland, OR | $145,349 | $69.88 |
| 5 | Boston, MA | $145,236 | $69.83 |
| 6 | Teaneck, NJ | $141,618 | $68.09 |
| 7 | New York, NY | $135,034 | $64.92 |
| 8 | Austin, TX | $133,113 | $64.00 |
| 9 | Washington, DC | $126,790 | $60.96 |
| 10 | Baltimore, MD | $124,826 | $60.01 |
| 11 | Chicago, IL | $122,313 | $58.80 |
| 12 | Aventura, FL | $112,765 | $54.21 |
| 13 | Cincinnati, OH | $112,371 | $54.02 |
| 14 | Detroit, MI | $111,513 | $53.61 |
| 15 | Atlanta, GA | $108,950 | $52.38 |
| 16 | Denver, CO | $105,003 | $50.48 |
Marketing technology director salary details
A marketing technology director's salary ranges from $95,000 a year at the 10th percentile to $205,000 at the 90th percentile.
What is a marketing technology director's salary?
| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $205,000 | $17,083 | $99 |
| 75th Percentile | $171,000 | $14,250 | $82 |
| Average | $140,130 | $11,678 | $67 |
| 25th Percentile | $114,000 | $9,500 | $55 |
| 10th Percentile | $95,000 | $7,917 | $46 |
Highest paying marketing technology director jobs
The highest paying types of marketing technology directors are senior director of marketing, group director, and product director.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Director Of Communications And Marketing | $87,324 | $7,277 | $41.98 | 109,600 |
| Director Of Sales And Marketing | $117,348 | $9,779 | $56.42 | 132,459 |
| Director, Product Marketing | $141,699 | $11,808 | $68.12 | 173,038 |
| Head Of Marketing | $137,829 | $11,486 | $66.26 | 92,557 |
| Account Director | $114,728 | $9,561 | $55.16 | 132,260 |
| Director Of Marketing & Development | $98,174 | $8,181 | $47.20 | 151,893 |
Top companies hiring marketing technology directors now:
Which companies pay marketing technology directors the most?
Marketing technology director salaries at Exelixis and SolarWinds are the highest-paying according to our most recent salary estimates. In addition, the average marketing technology director salary at companies like Microsoft and Zoominfo are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Exelixis | $166,593 | $80.09 |
| 2 | SolarWinds | $159,143 | $76.51 |
| 3 | Microsoft | $157,806 | $75.87 |
| 4 | Zoominfo | $156,522 | $75.25 |
| 5 | Bed Bath & Beyond | $155,500 | $74.76 |
| 6 | CyberCoders | $154,264 | $74.17 |
| 7 | Cisco | $152,532 | $73.33 |
| 8 | Under Armour | $151,962 | $73.06 |
| 9 | Retail Services | $149,892 | $72.06 |
| 10 | Magnachip Semiconductor | $149,877 | $72.06 |
| 11 | Zymergen | $149,485 | $71.87 |
| 12 | Scott Technologies Inc | $148,170 | $71.24 |
| 13 | Seiko | $147,781 | $71.05 |
| 14 | Harvard University | $142,322 | $68.42 |
| 15 | E. & J. Gallo Winery | $142,032 | $68.28 |
| 16 | Kforce | $142,031 | $68.28 |
| 17 | American Fuji Seal Inc | $141,450 | $68.00 |
| 18 | Infineon Technologies | $139,776 | $67.20 |
| 19 | Arrow Electronics | $137,739 | $66.22 |
| 20 | Beazer Homes | $137,277 | $66.00 |
Wage gap by gender, race and education
Marketing technology director salary trends
The average marketing technology director salary has risen by $25,785 over the last ten years. In 2014, the average marketing technology director earned $114,345 annually, but today, they earn $140,130 a year. That works out to a 8% change in pay for marketing technology directors over the last decade.
Compare marketing technology director salaries for cities or states with the national average over time.
Average marketing technology director salary over time
Compare marketing technology director salaries for individual cities or states with the national average.
Marketing technology director salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $140,000 | $67.37 | +3.7% |
| 2024 | $135,000 | $64.85 | +1.9% |
| 2023 | $132,000 | $63.64 | +1.5% |
| 2022 | $130,000 | $62.66 | +0.8% |
| 2021 | $129,000 | $62.16 | +1.9% |
Recently added marketing technology director salaries
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Zions Bancorporation | Marketing Technology Director | San Francisco, CA | 05/08/2025 | $159,375 |
| Zions Bancorporation | Marketing Technology Director | Salt Lake City, UT | 05/08/2025 | $159,375 |
| Zions Bancorporation | Marketing Technology Director | Las Vegas, NV | 05/08/2025 | $159,375 |
| Zions Bancorporation | Marketing Technology Director | Denver, CO | 05/08/2025 | $159,375 |
| Zions Bancorporation | Marketing Technology Director | Phoenix, AZ | 05/08/2025 | $159,375 |
| Zions Bancorporation | Marketing Technology Director | Houston, TX | 05/08/2025 | $159,375 |
| Ivoclar North America | Director of Marketing-Technical NA | Amherst, NY | 05/08/2025 | $140,000 |
| Qualtrics | Director of Marketing Technology | Seattle, WA | 04/28/2025 | $194,500 |
| Kioxia | Technical Marketing Director | San Jose, CA | 04/28/2025 | $177,604 |
| Alterra Mtn Co Shared Services | Director, Marketing Technology | Denver, CO | 04/08/2025 | $127,000 |
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