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The average salary for a Merchandise Planner in the United States is $69,460 annually. However, salaries can vary significantly based on geographical location and industry. For instance, planners in states like California and New York often earn higher wages due to the cost of living and demand for skilled professionals.
Experience plays a crucial role in determining salary. Entry-level positions may start lower, while those with several years in the field can command salaries above the average. Additionally, specialized roles within larger retail organizations often offer higher compensation.
Merchandise Planners have various paths for career growth. As you gain experience, you might take on more complex projects or leadership roles, which can lead to salary increases. Continuous learning and certification in retail management can also enhance your earning potential.
In summary, being a Merchandise Planner can be a rewarding career with competitive salaries and opportunities for advancement. Explore job openings in your area and consider how you can develop your skills to maximize your earning potential in this field.
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The highest-paying states for merchandise planners are California, Ohio, and Nevada. The lowest average merchandise planner salary states are Texas, Louisiana, and Georgia.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Nevada | $75,652 | $36.37 |
| 2 | Iowa | $72,611 | $34.91 |
| 3 | Ohio | $75,806 | $36.45 |
| 4 | Michigan | $72,396 | $34.81 |
| 5 | Illinois | $74,441 | $35.79 |
| 6 | California | $80,924 | $38.91 |
| 7 | Pennsylvania | $72,059 | $34.64 |
| 8 | New Hampshire | $70,212 | $33.76 |
| 9 | Utah | $71,071 | $34.17 |
| 10 | Connecticut | $73,060 | $35.13 |
| 11 | Delaware | $73,917 | $35.54 |
| 12 | Rhode Island | $72,571 | $34.89 |
| 13 | New York | $70,926 | $34.10 |
| 14 | Minnesota | $69,295 | $33.31 |
| 15 | Indiana | $67,329 | $32.37 |
| 16 | South Carolina | $67,047 | $32.23 |
| 17 | Virginia | $69,224 | $33.28 |
| 18 | District of Columbia | $73,781 | $35.47 |
| 19 | Maryland | $69,384 | $33.36 |
| 20 | Oregon | $71,132 | $34.20 |
| 21 | Kansas | $68,744 | $33.05 |
| 22 | North Carolina | $66,987 | $32.21 |
| 23 | Nebraska | $67,466 | $32.44 |
| 24 | Washington | $70,587 | $33.94 |
| 25 | New Mexico | $67,652 | $32.52 |
| 26 | Mississippi | $63,162 | $30.37 |
| 27 | Colorado | $65,612 | $31.54 |
| 28 | Missouri | $66,708 | $32.07 |
| 29 | Vermont | $68,162 | $32.77 |
| 30 | Idaho | $67,670 | $32.53 |
| 31 | Massachusetts | $65,697 | $31.59 |
| 32 | South Dakota | $64,977 | $31.24 |
| 33 | Tennessee | $61,864 | $29.74 |
| 34 | Arkansas | $64,422 | $30.97 |
| 35 | Alaska | $69,441 | $33.39 |
| 36 | Arizona | $64,893 | $31.20 |
| 37 | North Dakota | $64,887 | $31.20 |
| 38 | Wisconsin | $62,982 | $30.28 |
| 39 | Montana | $66,805 | $32.12 |
| 40 | Wyoming | $64,672 | $31.09 |
| 41 | Alabama | $60,511 | $29.09 |
| 42 | Georgia | $58,041 | $27.90 |
| 43 | Hawaii | $38,974 | $18.74 |
| 44 | West Virginia | $60,207 | $28.95 |
| 45 | Texas | $58,970 | $28.35 |
| 46 | New Jersey | $61,379 | $29.51 |
| 47 | Maine | $63,348 | $30.46 |
| 48 | Kentucky | $57,824 | $27.80 |
| 49 | Oklahoma | $59,707 | $28.71 |
| 50 | Florida | $48,123 | $23.14 |
| 51 | Louisiana | $58,230 | $28.00 |
The highest-paying cities for merchandise planners are San Francisco, CA, Reynoldsburg, OH, and Grand Rapids, MI.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $88,159 | $42.38 |
| 2 | Reynoldsburg, OH | $75,779 | $36.43 |
| 3 | Grand Rapids, MI | $72,256 | $34.74 |
| 4 | Philadelphia, PA | $72,246 | $34.73 |
| 5 | New York, NY | $71,203 | $34.23 |
| 6 | Beaverton, OR | $70,895 | $34.08 |
| 7 | Topeka, KS | $69,059 | $33.20 |
| 8 | Indianapolis, IN | $67,369 | $32.39 |
| 9 | Mooresville, NC | $66,079 | $31.77 |
| 10 | Framingham, MA | $65,770 | $31.62 |
| 11 | Boulder, CO | $65,731 | $31.60 |
| 12 | Phoenix, AZ | $65,030 | $31.26 |
| 13 | Lebanon, TN | $62,478 | $30.04 |
| 14 | Hoboken, NJ | $61,323 | $29.48 |
| 15 | Coppell, TX | $60,513 | $29.09 |
| 16 | Atlanta, GA | $58,606 | $28.18 |
| 17 | Tampa, FL | $48,926 | $23.52 |
A merchandise planner's salary ranges from $46,000 a year at the 10th percentile to $102,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $102,000 | $8,500 | $49 |
| 75th Percentile | $85,000 | $7,083 | $41 |
| Average | $69,460 | $5,788 | $33 |
| 25th Percentile | $56,000 | $4,667 | $27 |
| 10th Percentile | $46,000 | $3,833 | $22 |
The highest paying types of merchandise planners are store manager and buyer, purveyor, and fashion buyer.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Retail Buyer | $52,720 | $4,393 | $25.35 | 74,254 |
| Revenue Auditor | $41,905 | $3,492 | $20.15 | 21,643 |
| Store Manager And Buyer | $68,964 | $5,747 | $33.16 | 154,677 |
Top companies hiring merchandise planners now:
Merchandise planner salaries at Pandora and Bed Bath & Beyond are the highest-paying according to our most recent salary estimates. In addition, the average merchandise planner salary at companies like Nike and Amazon are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Pandora | $105,860 | $50.89 |
| 2 | Bed Bath & Beyond | $103,668 | $49.84 |
| 3 | Nike | $99,459 | $47.82 |
| 4 | Amazon | $98,957 | $47.58 |
| 5 | PVH | $96,667 | $46.47 |
| 6 | Ross Stores | $94,816 | $45.58 |
| 7 | JCPenney | $91,781 | $44.13 |
| 8 | 99 Cents Only Stores | $88,031 | $42.32 |
| 9 | Walmart | $87,570 | $42.10 |
| 10 | Fanatics | $86,401 | $41.54 |
| 11 | Fashion Nova | $84,484 | $40.62 |
| 12 | Gap Inc. | $83,272 | $40.03 |
| 13 | Levi Strauss & Co. | $80,688 | $38.79 |
| 14 | The Home Depot | $79,853 | $38.39 |
| 15 | VF | $79,646 | $38.29 |
| 16 | Lowe's Companies | $79,231 | $38.09 |
| 17 | Tillys | $77,863 | $37.43 |
| 18 | Tuesday Morning | $77,623 | $37.32 |
| 19 | Ralph Lauren | $76,696 | $36.87 |
| 20 | Zumiez | $73,807 | $35.48 |
The average merchandise planner salary has risen by $9,408 over the last ten years. In 2014, the average merchandise planner earned $60,052 annually, but today, they earn $69,460 a year. That works out to a 9% change in pay for merchandise planners over the last decade.
Compare merchandise planner salaries for cities or states with the national average over time.
Compare merchandise planner salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $69,500 | $33.39 | +3.8% |
| 2024 | $66,800 | $32.12 | +2.3% |
| 2023 | $65,300 | $31.37 | +1.1% |
| 2022 | $64,500 | $31.03 | +1.7% |
| 2021 | $63,400 | $30.50 | +0.7% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Shoe Carnival, Inc. | Senior Merchandise Planner | Fort Mill, SC | 06/28/2025 | $75,000 |
| Mauricesorporated | Merchandise Planner (Apparel) | Duluth, MN | 06/28/2025 | $75,000 |
| Skechers | Merchandise Planner | Manhattan Beach, CA | 06/27/2025 | $90,000 |
| Rossstores | Associate Merchandise Planner | Fine, NY | 06/26/2025 | $80,000 |
| Walgreens | Merchandise Planner | Deerfield, IL | 06/26/2025 | $86,400 |
| BCI Brands | Merchandise Planner | New York, NY | 06/25/2025 | $80,000 |
| Glossier | Merchandise Planner | New York, NY | 06/20/2025 | $63,000 |
| Amazon.com, Inc. | Senior Merchandise Planner, Zappos | New York, NY | 06/18/2025 | $109,000 |
| Amazon | Senior Merchandise Planner, Zappos | Las Vegas, NV | 06/18/2025 | $109,000 |
| Jc Penney | Associate Merchandise Planner | Dallas, TX | 06/18/2025 | $54,000 |
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