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The average Product Brand Manager salary is approximately $119,364 per year, translating to around $57 per hour. Salaries can vary significantly based on factors such as experience, location, and industry. For example, entry-level positions may start at lower rates, while seasoned professionals can earn considerably more, reflecting their skills and expertise.
Experience plays a crucial role in determining salary. Brand managers with 1-3 years of experience can expect to earn around $90,000, while those with over 10 years might earn upwards of $150,000. This progression highlights the potential for growth in this career.
Different states offer varying salary ranges for product brand managers. States like California and New York often provide higher salaries due to the cost of living and demand for skilled professionals. Cities such as San Francisco and New York City are among the highest paying locations.
As a Product Brand Manager, you not only enjoy competitive compensation but also the opportunity to shape successful brands. With a diverse range of roles available, the path to career advancement is promising.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level product brand manager | $88,600 | $42.60 |
| Mid-level product brand manager | $94,600 | $45.50 |
| Senior-level product brand manager | $215,000 | $103.51 |
The highest-paying states for product brand managers are Rhode Island, Massachusetts, and New Jersey. The lowest average product brand manager salary states are Wyoming, Montana, and Kansas.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Rhode Island | $137,341 | $66.03 |
| 2 | Massachusetts | $137,221 | $65.97 |
| 3 | New Jersey | $135,845 | $65.31 |
| 4 | Oregon | $126,845 | $60.98 |
| 5 | Washington | $124,626 | $59.92 |
| 6 | Michigan | $131,502 | $63.22 |
| 7 | Arizona | $124,464 | $59.84 |
| 8 | Texas | $119,638 | $57.52 |
| 9 | Georgia | $123,441 | $59.35 |
| 10 | Utah | $112,277 | $53.98 |
| 11 | Illinois | $115,717 | $55.63 |
| 12 | Connecticut | $120,476 | $57.92 |
| 13 | Maryland | $123,291 | $59.27 |
| 14 | California | $116,952 | $56.23 |
| 15 | Minnesota | $109,381 | $52.59 |
| 16 | Virginia | $113,927 | $54.77 |
| 17 | Delaware | $114,464 | $55.03 |
| 18 | North Carolina | $109,398 | $52.60 |
| 19 | West Virginia | $111,914 | $53.80 |
| 20 | Idaho | $106,951 | $51.42 |
| 21 | Nevada | $104,660 | $50.32 |
| 22 | North Dakota | $105,267 | $50.61 |
| 23 | Nebraska | $104,553 | $50.27 |
| 24 | Arkansas | $102,343 | $49.20 |
| 25 | District of Columbia | $104,622 | $50.30 |
| 26 | Iowa | $103,617 | $49.82 |
| 27 | Pennsylvania | $99,845 | $48.00 |
| 28 | New Hampshire | $101,949 | $49.01 |
| 29 | Vermont | $100,352 | $48.25 |
| 30 | New York | $100,659 | $48.39 |
| 31 | Ohio | $99,710 | $47.94 |
| 32 | Maine | $101,626 | $48.86 |
| 33 | New Mexico | $101,658 | $48.87 |
| 34 | Tennessee | $99,785 | $47.97 |
| 35 | Alaska | $105,329 | $50.64 |
| 36 | Missouri | $101,983 | $49.03 |
| 37 | Wisconsin | $95,161 | $45.75 |
| 38 | Mississippi | $100,279 | $48.21 |
| 39 | Indiana | $94,975 | $45.66 |
| 40 | Montana | $91,970 | $44.22 |
| 41 | Alabama | $96,639 | $46.46 |
| 42 | Colorado | $89,413 | $42.99 |
| 43 | Kentucky | $94,010 | $45.20 |
| 44 | Wyoming | $92,590 | $44.51 |
| 45 | South Dakota | $93,329 | $44.87 |
| 46 | Oklahoma | $93,558 | $44.98 |
| 47 | South Carolina | $92,853 | $44.64 |
| 48 | Kansas | $89,871 | $43.21 |
| 49 | Louisiana | $93,239 | $44.83 |
| 50 | Florida | $84,592 | $40.67 |
| 51 | Hawaii | $70,246 | $33.77 |
The highest-paying cities for product brand managers are Boston, MA, Portland, OR, and Seattle, WA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Boston, MA | $137,381 | $66.05 |
| 2 | Portland, OR | $126,649 | $60.89 |
| 3 | Seattle, WA | $125,423 | $60.30 |
| 4 | San Francisco, CA | $124,079 | $59.65 |
| 5 | Laurel, MD | $123,293 | $59.28 |
| 6 | Dallas, TX | $121,527 | $58.43 |
| 7 | Woodridge, IL | $115,742 | $55.65 |
| 8 | Wilmington, DE | $114,629 | $55.11 |
| 9 | Minneapolis, MN | $109,382 | $52.59 |
| 10 | Charlotte, NC | $108,299 | $52.07 |
| 11 | New York, NY | $100,719 | $48.42 |
| 12 | Lancaster, PA | $99,776 | $47.97 |
| 13 | Orlando, FL | $86,694 | $41.68 |
A product brand manager's salary ranges from $88,000 a year at the 10th percentile to $161,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $161,000 | $13,417 | $77 |
| 75th Percentile | $139,000 | $11,583 | $67 |
| Average | $119,364 | $9,947 | $57 |
| 25th Percentile | $101,000 | $8,417 | $49 |
| 10th Percentile | $88,000 | $7,333 | $42 |
The highest paying types of product brand managers are product management director, product director, and senior product manager.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Marketing Manager/Project Manager | $78,368 | $6,531 | $37.68 | 187,949 |
| Web Manager | $82,696 | $6,891 | $39.76 | 107,495 |
| Market Manager | $88,058 | $7,338 | $42.34 | 177,886 |
| Media Manager | $96,475 | $8,040 | $46.38 | 110,888 |
| Brand Marketing Manager | $91,940 | $7,662 | $44.20 | 108,824 |
| Product Director | $148,910 | $12,409 | $71.59 | 125,200 |
Top companies hiring product brand managers now:
Product brand manager salaries at Dermalogica and Amazon are the highest-paying according to our most recent salary estimates. In addition, the average product brand manager salary at companies like Western Digital and NOV are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Dermalogica | $131,423 | $63.18 |
| 2 | Amazon | $129,166 | $62.10 |
| 3 | Western Digital | $128,985 | $62.01 |
| 4 | NOV | $126,987 | $61.05 |
| 5 | InMobi | $126,710 | $60.92 |
| 6 | Precise Solutions | $126,710 | $60.92 |
| 7 | Nas | $126,707 | $60.92 |
| 8 | Orbia Advance Corp Sab DE Cv | $126,707 | $60.92 |
| 9 | Curaleaf | $126,701 | $60.91 |
| 10 | MBX (Memebox) | $125,805 | $60.48 |
| 11 | Jackson Family Wines | $125,655 | $60.41 |
| 12 | Randstad North America, Inc. | $123,341 | $59.30 |
| 13 | Unilever | $122,978 | $59.12 |
| 14 | Management Recruiters International(MRI) | $122,080 | $58.69 |
| 15 | Halliburton | $120,150 | $57.76 |
| 16 | TAD PGS | $118,942 | $57.18 |
| 17 | Dura-Line | $118,084 | $56.77 |
| 18 | Abbott | $116,565 | $56.04 |
| 19 | CSC Holdings LLC | $115,174 | $55.37 |
| 20 | Calumet Specialty Products Partners | $114,756 | $55.17 |
The average product brand manager salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Start-up | $136,424 | $65.59 |
| 2 | Pharmaceutical | $126,685 | $60.91 |
| 3 | Manufacturing | $114,675 | $55.13 |
| 4 | Retail | $110,765 | $53.25 |
| 5 | Media | $110,759 | $53.25 |
| 6 | Hospitality | $96,656 | $46.47 |
The average product brand manager salary has risen by $21,963 over the last ten years. In 2014, the average product brand manager earned $97,401 annually, but today, they earn $119,364 a year. That works out to a 8% change in pay for product brand managers over the last decade.
Compare product brand manager salaries for cities or states with the national average over time.
Compare product brand manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $119,000 | $57.39 | +3.7% |
| 2025 | $115,000 | $55.24 | +1.9% |
| 2024 | $113,000 | $54.21 | +1.5% |
| 2023 | $111,000 | $53.37 | +0.8% |
| 2022 | $110,000 | $52.95 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Delhaize America | Product Manager, Brand Enablement | Hyattsville, MD | 06/24/2025 | $115,760 |
| Delhaize America | Product Manager, Brand Enablement | Carlisle, PA | 06/24/2025 | $115,760 |
| U.S. Bank National Association | Co-Brand Product Head | Minneapolis, MN | 06/12/2025 | $193,035 |
| Global Channel Management, Inc. | Brand Management | Sands Point, NY | 06/10/2025 | $81,393 |
| Tracksuit Limited | Brand Champion (US) | New York, NY | 06/09/2025 | $95,000 |
| Apple | Head of Retail Brand Management | Cupertino, CA | 06/03/2025 | $222,600 |
| Parker-Hannifin, Corporation | Product SUP Coord B-S&R-Fluid Systems Division | Irvine, CA | 05/26/2025 | $39,382 |
| Tracksuit Limited | Brand Champion (US) | New York, NY | 05/26/2025 | $95,000 |
| Harry's Seafood | Brand Manager, Soft Products | New York, NY | 05/16/2025 | $100,000 |
| Live Nation Entertainment | Senior Product/Brand Licensing Manager | Fine, NY | 05/13/2025 | $80,000 |
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