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The average salary for a Product Line Director is approximately $138,939 annually, which translates to about $67 per hour. This position typically requires a blend of strategic oversight and product management skills, making it a key role within various organizations.
Salary ranges vary based on experience, with entry-level positions starting lower and seasoned professionals earning significantly more. In addition, geographic location plays a significant role in salary differences. For instance, states with higher living costs, such as California and New York, often offer elevated salaries for Product Line Directors.
Those in industries such as technology and pharmaceuticals also tend to see higher compensation compared to other sectors. If you're contemplating a career in this field, consider your potential earning trajectory based on your skills and the industry you choose.
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| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level product line director | $103,000 | $49.59 |
| Mid-level product line director | $110,000 | $52.96 |
| Senior-level product line director | $251,000 | $120.48 |
The highest-paying states for product line directors are California, Utah, and Rhode Island. The lowest average product line director salary states are Wyoming, Nebraska, and Georgia.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | California | $167,413 | $80.49 |
| 2 | Utah | $151,234 | $72.71 |
| 3 | Rhode Island | $145,730 | $70.06 |
| 4 | Arizona | $142,736 | $68.62 |
| 5 | New Jersey | $144,581 | $69.51 |
| 6 | Oregon | $132,871 | $63.88 |
| 7 | Washington | $134,578 | $64.70 |
| 8 | Texas | $133,853 | $64.35 |
| 9 | Michigan | $142,501 | $68.51 |
| 10 | Nevada | $133,487 | $64.18 |
| 11 | Connecticut | $139,685 | $67.16 |
| 12 | North Carolina | $133,106 | $63.99 |
| 13 | New Mexico | $135,432 | $65.11 |
| 14 | West Virginia | $120,602 | $57.98 |
| 15 | Maine | $135,588 | $65.19 |
| 16 | Pennsylvania | $125,309 | $60.24 |
| 17 | Massachusetts | $125,806 | $60.48 |
| 18 | Illinois | $125,797 | $60.48 |
| 19 | Florida | $124,772 | $59.99 |
| 20 | Idaho | $123,890 | $59.56 |
| 21 | Kentucky | $119,567 | $57.48 |
| 22 | Wisconsin | $119,206 | $57.31 |
| 23 | Delaware | $131,433 | $63.19 |
| 24 | District of Columbia | $121,737 | $58.53 |
| 25 | Mississippi | $117,329 | $56.41 |
| 26 | Oklahoma | $116,887 | $56.20 |
| 27 | Missouri | $124,188 | $59.71 |
| 28 | Indiana | $117,185 | $56.34 |
| 29 | South Carolina | $114,422 | $55.01 |
| 30 | New Hampshire | $117,713 | $56.59 |
| 31 | Louisiana | $114,164 | $54.89 |
| 32 | Vermont | $114,871 | $55.23 |
| 33 | Alabama | $115,203 | $55.39 |
| 34 | Virginia | $117,879 | $56.67 |
| 35 | New York | $114,290 | $54.95 |
| 36 | Colorado | $108,963 | $52.39 |
| 37 | Tennessee | $110,570 | $53.16 |
| 38 | Arkansas | $108,697 | $52.26 |
| 39 | Ohio | $109,805 | $52.79 |
| 40 | Iowa | $111,229 | $53.48 |
| 41 | Maryland | $115,575 | $55.56 |
| 42 | Minnesota | $112,122 | $53.90 |
| 43 | Hawaii | $119,891 | $57.64 |
| 44 | South Dakota | $98,519 | $47.36 |
| 45 | Georgia | $102,205 | $49.14 |
| 46 | North Dakota | $107,505 | $51.69 |
| 47 | Wyoming | $104,835 | $50.40 |
| 48 | Alaska | $107,539 | $51.70 |
| 49 | Montana | $99,531 | $47.85 |
| 50 | Kansas | $99,319 | $47.75 |
| 51 | Nebraska | $103,360 | $49.69 |
The highest-paying cities for product line directors are San Francisco, CA, Phoenix, AZ, and Fort Lee, NJ.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Francisco, CA | $189,477 | $91.09 |
| 2 | Phoenix, AZ | $146,792 | $70.57 |
| 3 | Fort Lee, NJ | $146,370 | $70.37 |
| 4 | Novi, MI | $144,425 | $69.44 |
| 5 | Austin, TX | $135,426 | $65.11 |
| 6 | Durham, NC | $134,882 | $64.85 |
| 7 | Horsham, PA | $126,454 | $60.80 |
| 8 | Palm Bay, FL | $126,349 | $60.74 |
| 9 | Cambridge, MA | $126,174 | $60.66 |
| 10 | Belleville, IL | $123,592 | $59.42 |
| 11 | Urban Honolulu, HI | $121,198 | $58.27 |
| 12 | Norman, OK | $120,036 | $57.71 |
| 13 | Nashua, NH | $117,865 | $56.67 |
| 14 | Indianapolis, IN | $117,188 | $56.34 |
| 15 | New York, NY | $114,516 | $55.06 |
| 16 | Denver, CO | $108,581 | $52.20 |
| 17 | Fairfield, OH | $107,487 | $51.68 |
| 18 | Duluth, GA | $102,312 | $49.19 |
A product line director's salary ranges from $94,000 a year at the 10th percentile to $204,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $204,000 | $17,000 | $98 |
| 75th Percentile | $170,000 | $14,167 | $82 |
| Average | $138,939 | $11,578 | $67 |
| 25th Percentile | $113,000 | $9,417 | $54 |
| 10th Percentile | $94,000 | $7,833 | $45 |
The highest paying types of product line directors are vice president product development, global director, and product management director.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Vice President Product Development | $168,835 | $14,070 | $81.17 | 180,783 |
| Director Of Product Development | $140,507 | $11,709 | $67.55 | 175,429 |
| Director, Product Marketing | $141,699 | $11,808 | $68.12 | 173,038 |
| Product Marketing Manager | $112,220 | $9,352 | $53.95 | 166,047 |
| Product Developer | $88,629 | $7,386 | $42.61 | 147,035 |
| Director | $113,489 | $9,457 | $54.56 | 230,711 |
Top companies hiring product line directors now:
Product line director salaries at Stanford Health Care and Genentech are the highest-paying according to our most recent salary estimates. In addition, the average product line director salary at companies like Finisar and Akamai Technologies are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Stanford Health Care | $175,826 | $84.53 |
| 2 | Genentech | $164,818 | $79.24 |
| 3 | Finisar | $164,799 | $79.23 |
| 4 | Akamai Technologies | $161,341 | $77.57 |
| 5 | Rivian | $156,040 | $75.02 |
| 6 | Intel | $153,002 | $73.56 |
| 7 | Applied Materials | $152,929 | $73.52 |
| 8 | Trim Systems Operating Corp | $150,415 | $72.31 |
| 9 | ZF Group | $147,861 | $71.09 |
| 10 | Genesys | $147,776 | $71.05 |
| 11 | Tektronix | $147,400 | $70.87 |
| 12 | Broadcom | $146,860 | $70.61 |
| 13 | Renesas Electronics | $144,891 | $69.66 |
| 14 | Haws | $144,250 | $69.35 |
| 15 | Hoffmann-LA Roche Inc | $144,013 | $69.24 |
| 16 | Krones | $140,834 | $67.71 |
| 17 | Airgain | $140,477 | $67.54 |
| 18 | NOV | $139,513 | $67.07 |
| 19 | Standard Chartered | $139,078 | $66.86 |
| 20 | Cross River | $138,900 | $66.78 |
The average product line director salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Telecommunication | $164,738 | $79.20 |
| 2 | Technology | $140,641 | $67.62 |
| 3 | Hospitality | $139,095 | $66.87 |
| 4 | Manufacturing | $129,266 | $62.15 |
| 5 | Automotive | $121,130 | $58.24 |
The average product line director salary has risen by $25,566 over the last ten years. In 2014, the average product line director earned $113,373 annually, but today, they earn $138,939 a year. That works out to a 8% change in pay for product line directors over the last decade.
Compare product line director salaries for cities or states with the national average over time.
Compare product line director salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $139,000 | $66.80 | +3.7% |
| 2024 | $134,000 | $64.30 | +1.9% |
| 2023 | $131,000 | $63.10 | +1.5% |
| 2022 | $129,000 | $62.13 | +0.8% |
| 2021 | $128,000 | $61.63 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Constellation Brands | Product Line Lead-Sales & Distribution Director | Rochester, NY | 06/23/2025 | $195,000 |
| Peace Health | Director-Cardiovascular Service Line | Vancouver, WA | 06/22/2025 | $166,296 |
| Aerovironment | Product Line Director | Petaluma, CA | 06/19/2025 | $176,000 |
| Bae Systems | Product Line Engineering Lead/Engineering Director-Mission Systems | San Diego, CA | 06/18/2025 | $169,630 |
| Sanofi Group | Product Line Owner, Precision Marketing-Senior Director | Cambridge, MA | 06/18/2025 | $180,000 |
| Enpro Industries | Product Line Director-Gas Distribution | Boise, ID | 06/14/2025 | $120,000 |
| Nationwide Mutual Insurance Co | Director, Product-Commercial Lines (P&C Insurance-Middle Market Portfolio Management) | Pine, AZ | 06/13/2025 | $119,000 |
| Nxedge Inc. | Product Line Director-Coatings | Boise, ID | 06/10/2025 | $120,000 |
| Siemens Energy | Sales Director-Inverter Product Line | Orlando, FL | 06/07/2025 | $150,000 |
| Mini-Circuits | Director of Product Line Management | New York, NY | 06/06/2025 | $215,000 |
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