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Product marketing manager salary

Average product marketing manager salary

$112,220

$53.95 hourly rate

Entry-level product marketing manager salary
$83,000 yearly salary
Updated January 8, 2025

Understanding the Product Marketing Manager Salary

A Product Marketing Manager plays a critical role in shaping the strategies that drive product success. The average salary for this position is $112,220 per year or approximately $54 per hour. Compensation can vary significantly based on factors such as location, industry, and experience level.

Salary Breakdown by Experience

Entry-level positions typically earn lower salaries, while seasoned professionals see increases that can exceed the average significantly. For instance, those with over ten years of experience often command salaries well above $130,000.

Top-Paying States

According to data, states like California, New York, and Washington offer the highest salaries for Product Marketing Managers, often due to the concentration of tech companies and high living costs. Understanding these regional differences can guide job seekers in making informed decisions regarding their career paths.

Career Opportunities

Product Marketing Managers can find opportunities in diverse sectors including technology, healthcare, and retail. As companies increasingly rely on innovative marketing strategies, the demand for skilled professionals in this field continues to grow.

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Where can a Product Marketing Manager earn more?

Compare salary by location
Vs
159k
139k
119k
99k
79k
59k
Columbus, OH$142,277
Denver, CO$89,313
Compare salary by company
Vs
170k
150k
130k
110k
Credit Karma$159,411
NVIDIA$140,066

Product marketing manager salaries by experience level

Experience levelAvg. salaryHourly rate
Entry-level product marketing manager$83,300$40.05
Mid-level product marketing manager$89,000$42.78
Senior-level product marketing manager$202,000$97.31

Product marketing manager salary estimates from across the web

Based on the latest salary information compiled by Zippia, Salary.com, Indeed, Glassdoor, Ziprecruiter, Comparably and Payscale, the average salary for a product marketing manager typically falls between $74,634 and $161,126.
zippia
$112,220yearly
glassdoor[1]
$121,238yearly
indeed[2]
$74,634yearly
comparably[3]
$161,126yearly
Salary.com[4]
$139,723yearly
ZipRecruiter[5]
$121,250yearly
payscale[6]
$97,488yearly

Average product marketing manager salary by state

The average product marketing manager salary in California, Washington, and New York are the highest in the U.S. The lowest average product marketing manager salary states are Colorado, Nebraska, and Oklahoma.

  • State view
  • County view
Average salary:

Highest paying states for product marketing managers

RankStateAvg. salaryHourly rate
1Washington$119,232$57.32
2California$132,518$63.71
3Oregon$112,600$54.13
4Rhode Island$107,221$51.55
5Nevada$112,811$54.24
6New York$116,979$56.24
7New Hampshire$105,480$50.71
8Pennsylvania$104,548$50.26
9New Jersey$111,326$53.52
10Massachusetts$108,799$52.31
11Idaho$108,959$52.38
12Vermont$103,537$49.78
13Connecticut$106,855$51.37
14Maine$103,014$49.53
15Michigan$102,140$49.11
16Wisconsin$98,762$47.48
17Arizona$100,476$48.31
18District of Columbia$104,221$50.11
19Virginia$102,813$49.43
20West Virginia$100,404$48.27
21Ohio$99,419$47.80
22Delaware$104,810$50.39
23Utah$95,410$45.87
24Montana$100,521$48.33
25Maryland$103,853$49.93
26North Dakota$95,825$46.07
27New Mexico$98,832$47.52
28Kentucky$96,760$46.52
29Wyoming$92,511$44.48
30Illinois$98,555$47.38
31Texas$94,606$45.48
32South Dakota$94,391$45.38
33North Carolina$96,803$46.54
34Alaska$100,443$48.29
35Indiana$96,433$46.36
36Minnesota$97,291$46.77
37Iowa$94,508$45.44
38Arkansas$89,987$43.26
39Tennessee$91,406$43.95
40Georgia$90,543$43.53
41Colorado$89,337$42.95
42South Carolina$94,383$45.38
43Nebraska$89,273$42.92
44Alabama$90,116$43.33
45Mississippi$89,886$43.21
46Louisiana$90,897$43.70
47Missouri$89,988$43.26
48Hawaii$82,105$39.47
49Kansas$85,048$40.89
50Florida$80,327$38.62
51Oklahoma$85,884$41.29

Highest paying cities for product marketing managers

The highest-paying cities for product marketing managers are San Bruno, CA, Seattle, WA, and New York, NY.

RankCityAvg. salaryHourly rate
1San Bruno, CA$142,277$68.40
2Seattle, WA$120,090$57.74
3New York, NY$117,034$56.27
4Portland, OR$112,089$53.89
5Boston, MA$108,898$52.35
6Philadelphia, PA$105,102$50.53
7Washington, DC$104,325$50.16
8Portland, ME$103,483$49.75
9Richmond, VA$102,633$49.34
10Phoenix, AZ$100,840$48.48
11Columbus, OH$99,078$47.63
12Chicago, IL$98,932$47.56
13Raleigh, NC$98,109$47.17
14Minneapolis, MN$97,290$46.77
15Indianapolis, IN$96,094$46.20
16Dallas, TX$95,716$46.02
17Salt Lake City, UT$94,838$45.60
18Atlanta, GA$91,065$43.78
19Little Rock, AR$89,784$43.17
20Denver, CO$89,313$42.94

Product Marketing Managers are the most in-demand in these five cities:

  1. Seattle, WA
  2. New York, NY
  3. Portland, OR
  4. Boston, MA
  5. Philadelphia, PA

Product marketing manager salary details

A product marketing manager's salary ranges from $83,000 a year at the 10th percentile to $149,000 at the 90th percentile.

Average product marketing manager salary graph
Average product marketing manager salary graph, trends, and summary

What is a product marketing manager's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$149,000$12,417$72
75th Percentile$130,000$10,833$63
Average$112,220$9,352$54
25th Percentile$96,000$8,000$46
10th Percentile$83,000$6,917$40

Highest paying product marketing manager jobs

The highest paying types of product marketing managers are senior product manager, senior product marketing manager, and senior manager of marketing.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Manager, Field Marketing$93,296$7,775$44.85174,371
Marketing Strategist$80,033$6,669$38.4889,543
Marketing Lead$104,664$8,722$50.3292,987
Marketing Manager/Project Manager$78,368$6,531$37.68187,949
Marketing And Operations Manager$93,738$7,812$45.07152,231
Business Development And Marketing Manager$75,369$6,281$36.23182,239

Top companies hiring product marketing managers now:

  1. Meta jobs (218)
  2. Google jobs (423)
  3. VMware jobs (112)
  4. Texas Instruments jobs (55)
  5. Microsoft jobs (618)

Which companies pay product marketing managers the most?

Product marketing manager salaries at Credit Karma and Meta are the highest-paying according to our most recent salary estimates. In addition, the average product marketing manager salary at companies like Airbnb and Pure Storage are highly competitive.

RankCompanyAverage salaryHourly rate
1Credit Karma$159,411$76.64
2Meta$157,710$75.82
3Airbnb$152,712$73.42
4Pure Storage$152,446$73.29
5ByteDance$149,786$72.01
6Mixpanel$149,363$71.81
7Google$148,029$71.17
8Cloudflare$147,701$71.01
9Apple$146,107$70.24
10Lyft$143,319$68.90
11Atlassian$142,869$68.69
12CME Group$142,821$68.66
13Asana$142,284$68.41
14Sumo Logic$142,117$68.33
15Twitter$141,442$68.00
16Xilinx$140,966$67.77
17Medallia$140,956$67.77
18The Walt Disney Company$140,803$67.69
19Chegg$140,126$67.37
20NVIDIA$140,066$67.34

Wage gap by gender, race and education

$114,000$112,800$111,600$110,400$109,200$108,000
MaleFemale

Product Marketing Manager salary by industry

The average product marketing manager salary varies across industries:

  • The average product marketing manager salary in the technology industry is $121,046, the highest of any industry.
  • The average product marketing manager salary in the finance industry is $119,920.
  • Product marketing managers in the telecommunication industry earn an average salary of $105,508, the lowest of any industry.

Highest paying industries for product marketing managers

RankIndustryAverage salaryHourly rate
1Technology$121,046$58.20
2Start-up$119,920$57.65
3Manufacturing$107,574$51.72
4Retail$107,107$51.49
5Telecommunication$105,508$50.73

High paying product marketing manager jobs

Product marketing manager salary trends

The average product marketing manager salary has risen by $20,649 over the last ten years. In 2014, the average product marketing manager earned $91,571 annually, but today, they earn $112,220 a year. That works out to a 8% change in pay for product marketing managers over the last decade.

Compare product marketing manager salaries for cities or states with the national average over time.

Average product marketing manager salary over time

Compare product marketing manager salaries for individual cities or states with the national average.

Product marketing manager salary by year

YearAvg. salaryHourly rate% Change
2025$112,000$53.95+3.7%
2024$108,000$51.93+1.9%
2023$106,000$50.96+1.5%
2022$104,000$50.18+0.8%
2021$104,000$49.78+1.9%

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