Explore jobs
Find specific jobs
Explore careers
Explore professions
Best companies
Explore companies
A Product Marketing Manager plays a critical role in shaping the strategies that drive product success. The average salary for this position is $112,220 per year or approximately $54 per hour. Compensation can vary significantly based on factors such as location, industry, and experience level.
Entry-level positions typically earn lower salaries, while seasoned professionals see increases that can exceed the average significantly. For instance, those with over ten years of experience often command salaries well above $130,000.
According to data, states like California, New York, and Washington offer the highest salaries for Product Marketing Managers, often due to the concentration of tech companies and high living costs. Understanding these regional differences can guide job seekers in making informed decisions regarding their career paths.
Product Marketing Managers can find opportunities in diverse sectors including technology, healthcare, and retail. As companies increasingly rely on innovative marketing strategies, the demand for skilled professionals in this field continues to grow.
Let Zippi find your next product marketing manager job
Let Zippi find your next product marketing manager job
| Experience level | Avg. salary | Hourly rate |
|---|---|---|
| Entry-level product marketing manager | $83,300 | $40.05 |
| Mid-level product marketing manager | $89,000 | $42.78 |
| Senior-level product marketing manager | $202,000 | $97.31 |
The average product marketing manager salary in California, Washington, and New York are the highest in the U.S. The lowest average product marketing manager salary states are Colorado, Nebraska, and Oklahoma.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Washington | $119,232 | $57.32 |
| 2 | California | $132,518 | $63.71 |
| 3 | Oregon | $112,600 | $54.13 |
| 4 | Rhode Island | $107,221 | $51.55 |
| 5 | Nevada | $112,811 | $54.24 |
| 6 | New York | $116,979 | $56.24 |
| 7 | New Hampshire | $105,480 | $50.71 |
| 8 | Pennsylvania | $104,548 | $50.26 |
| 9 | New Jersey | $111,326 | $53.52 |
| 10 | Massachusetts | $108,799 | $52.31 |
| 11 | Idaho | $108,959 | $52.38 |
| 12 | Vermont | $103,537 | $49.78 |
| 13 | Connecticut | $106,855 | $51.37 |
| 14 | Maine | $103,014 | $49.53 |
| 15 | Michigan | $102,140 | $49.11 |
| 16 | Wisconsin | $98,762 | $47.48 |
| 17 | Arizona | $100,476 | $48.31 |
| 18 | District of Columbia | $104,221 | $50.11 |
| 19 | Virginia | $102,813 | $49.43 |
| 20 | West Virginia | $100,404 | $48.27 |
| 21 | Ohio | $99,419 | $47.80 |
| 22 | Delaware | $104,810 | $50.39 |
| 23 | Utah | $95,410 | $45.87 |
| 24 | Montana | $100,521 | $48.33 |
| 25 | Maryland | $103,853 | $49.93 |
| 26 | North Dakota | $95,825 | $46.07 |
| 27 | New Mexico | $98,832 | $47.52 |
| 28 | Kentucky | $96,760 | $46.52 |
| 29 | Wyoming | $92,511 | $44.48 |
| 30 | Illinois | $98,555 | $47.38 |
| 31 | Texas | $94,606 | $45.48 |
| 32 | South Dakota | $94,391 | $45.38 |
| 33 | North Carolina | $96,803 | $46.54 |
| 34 | Alaska | $100,443 | $48.29 |
| 35 | Indiana | $96,433 | $46.36 |
| 36 | Minnesota | $97,291 | $46.77 |
| 37 | Iowa | $94,508 | $45.44 |
| 38 | Arkansas | $89,987 | $43.26 |
| 39 | Tennessee | $91,406 | $43.95 |
| 40 | Georgia | $90,543 | $43.53 |
| 41 | Colorado | $89,337 | $42.95 |
| 42 | South Carolina | $94,383 | $45.38 |
| 43 | Nebraska | $89,273 | $42.92 |
| 44 | Alabama | $90,116 | $43.33 |
| 45 | Mississippi | $89,886 | $43.21 |
| 46 | Louisiana | $90,897 | $43.70 |
| 47 | Missouri | $89,988 | $43.26 |
| 48 | Hawaii | $82,105 | $39.47 |
| 49 | Kansas | $85,048 | $40.89 |
| 50 | Florida | $80,327 | $38.62 |
| 51 | Oklahoma | $85,884 | $41.29 |
The highest-paying cities for product marketing managers are San Bruno, CA, Seattle, WA, and New York, NY.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | San Bruno, CA | $142,277 | $68.40 |
| 2 | Seattle, WA | $120,090 | $57.74 |
| 3 | New York, NY | $117,034 | $56.27 |
| 4 | Portland, OR | $112,089 | $53.89 |
| 5 | Boston, MA | $108,898 | $52.35 |
| 6 | Philadelphia, PA | $105,102 | $50.53 |
| 7 | Washington, DC | $104,325 | $50.16 |
| 8 | Portland, ME | $103,483 | $49.75 |
| 9 | Richmond, VA | $102,633 | $49.34 |
| 10 | Phoenix, AZ | $100,840 | $48.48 |
| 11 | Columbus, OH | $99,078 | $47.63 |
| 12 | Chicago, IL | $98,932 | $47.56 |
| 13 | Raleigh, NC | $98,109 | $47.17 |
| 14 | Minneapolis, MN | $97,290 | $46.77 |
| 15 | Indianapolis, IN | $96,094 | $46.20 |
| 16 | Dallas, TX | $95,716 | $46.02 |
| 17 | Salt Lake City, UT | $94,838 | $45.60 |
| 18 | Atlanta, GA | $91,065 | $43.78 |
| 19 | Little Rock, AR | $89,784 | $43.17 |
| 20 | Denver, CO | $89,313 | $42.94 |
Product Marketing Managers are the most in-demand in these five cities:
A product marketing manager's salary ranges from $83,000 a year at the 10th percentile to $149,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $149,000 | $12,417 | $72 |
| 75th Percentile | $130,000 | $10,833 | $63 |
| Average | $112,220 | $9,352 | $54 |
| 25th Percentile | $96,000 | $8,000 | $46 |
| 10th Percentile | $83,000 | $6,917 | $40 |
The highest paying types of product marketing managers are senior product manager, senior product marketing manager, and senior manager of marketing.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Manager, Field Marketing | $93,296 | $7,775 | $44.85 | 174,371 |
| Marketing Strategist | $80,033 | $6,669 | $38.48 | 89,543 |
| Marketing Lead | $104,664 | $8,722 | $50.32 | 92,987 |
| Marketing Manager/Project Manager | $78,368 | $6,531 | $37.68 | 187,949 |
| Marketing And Operations Manager | $93,738 | $7,812 | $45.07 | 152,231 |
| Business Development And Marketing Manager | $75,369 | $6,281 | $36.23 | 182,239 |
Top companies hiring product marketing managers now:
Product marketing manager salaries at Credit Karma and Meta are the highest-paying according to our most recent salary estimates. In addition, the average product marketing manager salary at companies like Airbnb and Pure Storage are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Credit Karma | $159,411 | $76.64 |
| 2 | Meta | $157,710 | $75.82 |
| 3 | Airbnb | $152,712 | $73.42 |
| 4 | Pure Storage | $152,446 | $73.29 |
| 5 | ByteDance | $149,786 | $72.01 |
| 6 | Mixpanel | $149,363 | $71.81 |
| 7 | $148,029 | $71.17 | |
| 8 | Cloudflare | $147,701 | $71.01 |
| 9 | Apple | $146,107 | $70.24 |
| 10 | Lyft | $143,319 | $68.90 |
| 11 | Atlassian | $142,869 | $68.69 |
| 12 | CME Group | $142,821 | $68.66 |
| 13 | Asana | $142,284 | $68.41 |
| 14 | Sumo Logic | $142,117 | $68.33 |
| 15 | $141,442 | $68.00 | |
| 16 | Xilinx | $140,966 | $67.77 |
| 17 | Medallia | $140,956 | $67.77 |
| 18 | The Walt Disney Company | $140,803 | $67.69 |
| 19 | Chegg | $140,126 | $67.37 |
| 20 | NVIDIA | $140,066 | $67.34 |
The average product marketing manager salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $121,046 | $58.20 |
| 2 | Start-up | $119,920 | $57.65 |
| 3 | Manufacturing | $107,574 | $51.72 |
| 4 | Retail | $107,107 | $51.49 |
| 5 | Telecommunication | $105,508 | $50.73 |
The average product marketing manager salary has risen by $20,649 over the last ten years. In 2014, the average product marketing manager earned $91,571 annually, but today, they earn $112,220 a year. That works out to a 8% change in pay for product marketing managers over the last decade.
Compare product marketing manager salaries for cities or states with the national average over time.
Compare product marketing manager salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $112,000 | $53.95 | +3.7% |
| 2024 | $108,000 | $51.93 | +1.9% |
| 2023 | $106,000 | $50.96 | +1.5% |
| 2022 | $104,000 | $50.18 | +0.8% |
| 2021 | $104,000 | $49.78 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Capital One | Manager, Product Manager-Retail Bank Marketing Measurement | McLean, VA | 06/30/2025 | $172,800 |
| WEX | Product Marketing Manager II, Corporate Payments | Portland, ME | 06/30/2025 | $72,000 |
| Franklin Templeton | Product Marketing Manager (Content Development) | Stamford, CT | 06/30/2025 | $110,000 |
| Jackson Laboratory | Product Marketing Manager, Jmcrs-Remote | Farmington, CT | 06/30/2025 | $74,772 |
| Amcor | Product Marketing Manager-Healthcare Packaging | Tony, WI | 06/30/2025 | $108,700 |
| Danaher | Product Marketing Manager, Clinical Decision Support (Remote--USA) | Seattle, WA | 06/29/2025 | $115,000 |
| Danaher | Product Marketing Manager, Clinical Decision Support (Remote--USA) | Chicago, IL | 06/29/2025 | $115,000 |
| Danaher | Product Marketing Manager, Clinical Decision Support (Remote--USA) | Minneapolis, MN | 06/29/2025 | $115,000 |
| Danaher | Product Marketing Manager, Clinical Decision Support (Remote--USA) | Dallas, TX | 06/29/2025 | $115,000 |
| Danaher | Product Marketing Manager, Clinical Decision Support (Remote--USA) | Boston, MA | 06/29/2025 | $115,000 |
Search for product marketing manager jobs