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Public relations assistant salary

Quoted expert
Michael Riecke

Average public relations assistant salary

$46,197

$22.21 hourly rate

Entry-level public relations assistant salary
$34,000 yearly salary
Updated December 15, 2025

Understanding the Public Relations Assistant Salary

The average salary for a Public Relations Assistant stands at $46,197 annually, or about $22 per hour. This salary can vary significantly depending on factors such as location, industry, and experience. For instance, states like California and New York typically offer higher salaries due to the cost of living and demand for PR professionals.

Salary Variations by State

In states like Washington and Massachusetts, salaries can exceed the national average, with top-paying locations reflecting a vibrant job market for public relations. Local industries, including tech and healthcare, also influence salary levels.

Opportunities for Growth

As a Public Relations Assistant, you may advance into more senior roles within the field, leading to increased earning potential. By gaining experience and developing skills in communication and strategic planning, you can position yourself for higher-paying jobs in public relations.

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Where can a Public Relations Assistant earn more?

Compare salary by location
Vs
84k
64k
44k
24k
4k
Columbus, OH$58,547
Huntsville, AL$33,754
Compare salary by company
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70k
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California Institute of Technology$54,058
Swm$40,226

Public relations assistant salary estimates from across the web

Based on the latest salary information compiled by Zippia, Salary.com, Indeed, Glassdoor, Comparably and Payscale, the average salary for a public relations assistant typically falls between $38,672 and $50,361.
zippia
$46,197yearly
glassdoor[1]
$50,361yearly
indeed[2]
$38,672yearly
comparably[3]
$47,504yearly
Salary.com[4]
$44,103yearly
payscale[5]
$40,982yearly

Average public relations assistant salary by state

The average public relations assistant salary in Washington, Alaska, and New Jersey are the highest in the U.S. The lowest average public relations assistant salary states are Missouri, Alabama, and Louisiana.

  • State view
  • County view
Average salary:

Highest paying states for public relations assistants

RankStateAvg. salaryHourly rate
1Alaska$56,774$27.30
2Rhode Island$50,278$24.17
3District of Columbia$55,768$26.81
4North Dakota$49,316$23.71
5Connecticut$52,188$25.09
6Idaho$47,866$23.01
7New Jersey$54,046$25.98
8Washington$58,039$27.90
9Massachusetts$50,275$24.17
10Oregon$48,608$23.37
11New Hampshire$47,446$22.81
12Virginia$49,781$23.93
13Nevada$47,032$22.61
14Maryland$49,644$23.87
15Delaware$46,454$22.33
16Tennessee$48,728$23.43
17New York$47,320$22.75
18Texas$47,336$22.76
19Hawaii$49,772$23.93
20Minnesota$46,952$22.57
21West Virginia$42,554$20.46
22Illinois$45,984$22.11
23South Dakota$40,375$19.41
24Utah$41,044$19.73
25Wisconsin$44,911$21.59
26Wyoming$38,468$18.49
27Colorado$46,022$22.13
28Vermont$40,288$19.37
29California$45,867$22.05
30Kentucky$42,701$20.53
31Maine$39,841$19.15
32Indiana$43,641$20.98
33Montana$38,607$18.56
34Nebraska$39,467$18.97
35Pennsylvania$42,768$20.56
36Ohio$41,867$20.13
37North Carolina$40,133$19.29
38Florida$39,672$19.07
39Arizona$39,416$18.95
40Arkansas$36,834$17.71
41Iowa$38,088$18.31
42Michigan$35,716$17.17
43New Mexico$36,096$17.35
44Georgia$37,051$17.81
45Kansas$36,702$17.65
46Oklahoma$33,257$15.99
47Mississippi$33,443$16.08
48Louisiana$33,498$16.10
49South Carolina$32,994$15.86
50Missouri$35,570$17.10
51Alabama$33,935$16.31

Highest paying cities for public relations assistants

The highest-paying cities for public relations assistants are Seattle, WA, Anchorage, AK, and Washington, DC.

RankCityAvg. salaryHourly rate
1Seattle, WA$58,547$28.15
2Anchorage, AK$56,748$27.28
3Washington, DC$55,813$26.83
4North Brunswick, NJ$53,933$25.93
5Charlottesville, VA$49,724$23.91
6Reno, NV$49,022$23.57
7Portland, OR$48,783$23.45
8Weslaco, TX$48,313$23.23
9Rochester, NY$47,335$22.76
10Chicago, IL$46,139$22.18
11Denver, CO$46,074$22.15
12West Hollywood, CA$45,380$21.82
13Richmond, IN$43,652$20.99
14Philadelphia, PA$42,953$20.65
15Salt Lake City, UT$41,066$19.74
16Cincinnati, OH$40,683$19.56
17Miami, FL$39,169$18.83
18Atlanta, GA$37,118$17.85
19Huntsville, AL$33,754$16.23

Public relations assistant salary details

A public relations assistant's salary ranges from $34,000 a year at the 10th percentile to $61,000 at the 90th percentile.

Average public relations assistant salary graph
Average public relations assistant salary graph, trends, and summary

What is a public relations assistant's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$61,000$5,083$29
75th Percentile$53,000$4,417$25
Average$46,197$3,850$22
25th Percentile$39,000$3,250$19
10th Percentile$34,000$2,833$16

Highest paying public relations assistant jobs

The highest paying types of public relations assistants are public affairs specialist, social media specialist, and marketing communications assistant.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Media Coordinator$47,471$3,956$22.8235,285
Communications Coordinator$47,075$3,923$22.6339,790
Publicist$50,679$4,223$24.367,343
Community Relations Coordinator$45,632$3,803$21.9446,318
Community Relations Internship$31,172$2,598$14.9967,285
Publications Coordinator$48,593$4,049$23.3627,541

How would you rate the starting salaries for public relations assistants, as well as the prospects for salary advancement?

Michael Riecke

Assistant Professor, State University of New York at Oswego

Starting salaries in the field of media and communication are generally lower than most entry-level professional positions. It's partially a matter of supply and demand. I think young professionals perceive media and communication careers as more glamorous and exciting than other paths. As a result, employers often find themselves with plenty of resumes to sift through. As you advance through your career, you can expect moderate to substantial salary growth.

They may not openly admit it, but many employers see the first job as a test of who has the stamina, talent, and passion for succeeding. If a new employee puts in the effort, doesn't balk at long hours, and gets the job done well without a sizeable financial reward, it's generally interpreted by the employer as a sign of commitment. That display of commitment typically gets rewarded.

Top companies hiring public relations assistants now:

  1. Neiman Marcus Group jobs (11)
  2. National Football League jobs (16)
  3. ALDI USA jobs (9)
  4. Ralph Lauren jobs (13)
  5. University of South Alabama jobs (8)

Which companies pay public relations assistants the most?

Public relations assistant salaries at California Institute of Technology and ALDI USA are the highest-paying according to our most recent salary estimates. In addition, the average public relations assistant salary at companies like Beacon Hill Staffing Group and Reid Health are highly competitive.

RankCompanyAverage salaryHourly rate
1California Institute of Technology$54,058$25.99
2ALDI USA$51,054$24.55
3Beacon Hill Staffing Group$50,857$24.45
4Reid Health$50,001$24.04
5Ralph Lauren$49,254$23.68
6Havas Edge$49,072$23.59
7Euro Pacific Capital Inc$46,365$22.29
8University of Rochester$46,176$22.20
9REVOLVE$46,028$22.13
10John F Kennedy Middle School$44,080$21.19
11The HT Group$43,914$21.11
12Southcentral Foundation$43,652$20.99
13Wolfe & Taylor$43,604$20.96
14Richemont North America, Inc.$43,050$20.70
15Catholic Charities of Oregon$41,887$20.14
16ManpowerGroup$41,697$20.05
17Sunshine Sachs$41,503$19.95
18University of Virginia$41,303$19.86
19The Field Museum$40,912$19.67
20Swm$40,226$19.34

Wage gap by gender, race and education

$46,000$45,600$45,200$44,800$44,400$44,000
MaleFemale

Public Relations Assistant salary by industry

The average public relations assistant salary varies across industries:

  • The average public relations assistant salary in the finance industry is $46,270, the highest of any industry.
  • The average public relations assistant salary in the finance industry is $45,348.
  • Public relations assistants in the retail industry earn an average salary of $38,955, the lowest of any industry.

Highest paying industries for public relations assistants

RankIndustryAverage salaryHourly rate
1Finance$46,270$22.25
2Professional$45,348$21.80
3Hospitality$45,191$21.73
4Health Care$44,419$21.36
5Education$43,873$21.09
6Media$43,283$20.81
7Retail$38,955$18.73

High paying public relations assistant jobs

Public relations assistant salary trends

The average public relations assistant salary has risen by $7,075 over the last ten years. In 2014, the average public relations assistant earned $39,122 annually, but today, they earn $46,197 a year. That works out to a 8% change in pay for public relations assistants over the last decade.

Compare public relations assistant salaries for cities or states with the national average over time.

Average public relations assistant salary over time

Compare public relations assistant salaries for individual cities or states with the national average.

Public relations assistant salary by year

YearAvg. salaryHourly rate% Change
2026$46,200$22.21+2.6%
2025$45,000$21.62+1.9%
2024$44,100$21.22+1.2%
2023$43,600$20.97+2.2%
2022$42,700$20.52+2.2%

Recently added public relations assistant salaries

CompanyJobLocationDate addedSalary
Pattern PromotionsPublic Relations AssistantToledo, OH06/29/2025$57,000
IdeaboxproPublic Relations AssistantAustin, TX06/29/2025$46,958
Think Tell JunctionPublic Relations AssistantKansas City, MO06/27/2025$41,740
Think Tell JunctionPublic Relations AssistantNew Orleans, LA06/27/2025$39,653
Seronda NetworkPublic Relations AssistantCleveland, OH06/18/2025$45,000
IdeaboxproPublic Relations AssistantLos Angeles, CA06/11/2025$25,000
MicrosoftPublic Relations AssistantChicago, IL06/10/2025$46,000
Scene EventsPublic Relations AssistantChicago, IL06/10/2025$46,000
Global Channel Management, Inc.Public Relations AssistantNew York, NY06/10/2025$41,740
IdeaboxproPublic Relations AssistantJersey City, NJ06/09/2025$39,131

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