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The average salary for a Senior Strategist is approximately $104,996 annually. This figure reflects a blend of factors, including industry demand, geographic location, and years of experience. For instance, Senior Strategists in California and New York tend to earn among the highest salaries due to the higher cost of living and greater demand for strategic expertise.
Several aspects can impact a Senior Strategist's salary:
Considering these factors can help you negotiate your salary effectively. Additionally, Senior Strategists can explore opportunities in various industries, including marketing, business development, and consulting, to maximize their earning potential. By understanding the landscape of Senior Strategist salaries, you can make informed career decisions and pursue roles that align with your financial goals.
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The highest-paying states for senior strategists are New Jersey, Washington, and Pennsylvania. The lowest average senior strategist salary states are Wyoming, Oklahoma, and South Dakota.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | New Jersey | $125,276 | $60.23 |
| 2 | Washington | $124,226 | $59.72 |
| 3 | Pennsylvania | $124,051 | $59.64 |
| 4 | Oregon | $109,993 | $52.88 |
| 5 | New York | $111,751 | $53.73 |
| 6 | Rhode Island | $106,461 | $51.18 |
| 7 | Massachusetts | $106,858 | $51.37 |
| 8 | Minnesota | $105,397 | $50.67 |
| 9 | California | $111,357 | $53.54 |
| 10 | Virginia | $106,541 | $51.22 |
| 11 | Connecticut | $105,814 | $50.87 |
| 12 | North Dakota | $104,212 | $50.10 |
| 13 | Florida | $103,900 | $49.95 |
| 14 | Arkansas | $101,820 | $48.95 |
| 15 | Michigan | $99,495 | $47.83 |
| 16 | New Hampshire | $100,228 | $48.19 |
| 17 | Idaho | $100,249 | $48.20 |
| 18 | West Virginia | $101,105 | $48.61 |
| 19 | North Carolina | $97,226 | $46.74 |
| 20 | District of Columbia | $99,620 | $47.89 |
| 21 | Nevada | $93,984 | $45.18 |
| 22 | Maryland | $103,059 | $49.55 |
| 23 | Illinois | $94,929 | $45.64 |
| 24 | Texas | $94,351 | $45.36 |
| 25 | Colorado | $97,933 | $47.08 |
| 26 | Wisconsin | $95,824 | $46.07 |
| 27 | Ohio | $93,657 | $45.03 |
| 28 | Arizona | $94,787 | $45.57 |
| 29 | Georgia | $93,184 | $44.80 |
| 30 | Utah | $90,455 | $43.49 |
| 31 | Delaware | $93,287 | $44.85 |
| 32 | Indiana | $92,538 | $44.49 |
| 33 | Vermont | $91,259 | $43.87 |
| 34 | Iowa | $90,500 | $43.51 |
| 35 | Maine | $91,842 | $44.15 |
| 36 | Mississippi | $91,123 | $43.81 |
| 37 | Missouri | $88,986 | $42.78 |
| 38 | Tennessee | $86,179 | $41.43 |
| 39 | New Mexico | $89,791 | $43.17 |
| 40 | Kentucky | $84,871 | $40.80 |
| 41 | Montana | $84,573 | $40.66 |
| 42 | Alaska | $88,929 | $42.75 |
| 43 | Hawaii | $67,996 | $32.69 |
| 44 | South Dakota | $80,448 | $38.68 |
| 45 | South Carolina | $83,673 | $40.23 |
| 46 | Wyoming | $81,787 | $39.32 |
| 47 | Nebraska | $77,288 | $37.16 |
| 48 | Alabama | $82,264 | $39.55 |
| 49 | Louisiana | $83,277 | $40.04 |
| 50 | Kansas | $78,738 | $37.85 |
| 51 | Oklahoma | $81,598 | $39.23 |
The highest-paying cities for senior strategists are Seattle, WA, Trenton, NJ, and Philadelphia, PA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Seattle, WA | $125,286 | $60.23 |
| 2 | Trenton, NJ | $125,248 | $60.22 |
| 3 | Philadelphia, PA | $124,923 | $60.06 |
| 4 | Sacramento, CA | $119,348 | $57.38 |
| 5 | Albany, NY | $112,119 | $53.90 |
| 6 | McLean, VA | $107,689 | $51.77 |
| 7 | Boston, MA | $106,956 | $51.42 |
| 8 | Providence, RI | $106,595 | $51.25 |
| 9 | Hartford, CT | $106,065 | $50.99 |
| 10 | Saint Paul, MN | $105,665 | $50.80 |
| 11 | Baltimore, MD | $103,322 | $49.67 |
| 12 | Detroit, MI | $99,996 | $48.08 |
| 13 | Washington, DC | $99,616 | $47.89 |
| 14 | Carson City, NV | $98,834 | $47.52 |
| 15 | Raleigh, NC | $98,390 | $47.30 |
| 16 | Denver, CO | $97,343 | $46.80 |
| 17 | Cleveland, OH | $95,515 | $45.92 |
| 18 | Chicago, IL | $95,355 | $45.84 |
| 19 | Phoenix, AZ | $95,072 | $45.71 |
| 20 | Dallas, TX | $95,034 | $45.69 |
A senior strategist's salary ranges from $70,000 a year at the 10th percentile to $155,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $155,000 | $12,917 | $75 |
| 75th Percentile | $129,000 | $10,750 | $62 |
| Average | $104,996 | $8,750 | $50 |
| 25th Percentile | $85,000 | $7,083 | $41 |
| 10th Percentile | $70,000 | $5,833 | $34 |
The highest paying types of senior strategists are senior director, head of marketing, and head of business development.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Product Manager | $111,729 | $9,311 | $53.72 | 125,678 |
| Head Of Business Development | $134,190 | $11,182 | $64.51 | 158,539 |
| Business Development Manager | $100,769 | $8,397 | $48.45 | 215,309 |
| Business Development And Marketing Manager | $75,369 | $6,281 | $36.23 | 182,239 |
| Partner | $76,119 | $6,343 | $36.60 | 45,758 |
| Development Manager | $110,678 | $9,223 | $53.21 | 111,137 |
Top companies hiring senior strategists now:
Senior strategist salaries at BP America Inc and Google are the highest-paying according to our most recent salary estimates. In addition, the average senior strategist salary at companies like Moody's and Vista Equity Partners are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | BP America Inc | $143,913 | $69.19 |
| 2 | $133,713 | $64.29 | |
| 3 | Moody's | $132,712 | $63.80 |
| 4 | Vista Equity Partners | $128,450 | $61.75 |
| 5 | Apple | $128,310 | $61.69 |
| 6 | Northern Trust | $128,057 | $61.57 |
| 7 | Microsoft | $125,166 | $60.18 |
| 8 | Citrix | $122,625 | $58.95 |
| 9 | Intel | $122,622 | $58.95 |
| 10 | Silicon Valley Bank | $122,032 | $58.67 |
| 11 | Workday | $121,733 | $58.53 |
| 12 | Edelman Financial Engines | $121,256 | $58.30 |
| 13 | BNY Mellon | $120,682 | $58.02 |
| 14 | St. Joseph Healthcare | $119,917 | $57.65 |
| 15 | Parsons | $119,883 | $57.64 |
| 16 | The New York Times Company | $119,629 | $57.51 |
| 17 | Bloomberg | $119,234 | $57.32 |
| 18 | St. Joseph's Health | $117,799 | $56.63 |
| 19 | Stifel Financial | $117,393 | $56.44 |
| 20 | Cisco | $115,972 | $55.76 |
The average senior strategist salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $102,474 | $49.27 |
| 2 | Professional | $94,040 | $45.21 |
| 3 | Start-up | $91,181 | $43.84 |
| 4 | Media | $82,044 | $39.44 |
| 5 | Finance | $63,312 | $30.44 |
The average senior strategist salary has risen by $19,320 over the last ten years. In 2014, the average senior strategist earned $85,676 annually, but today, they earn $104,996 a year. That works out to a 8% change in pay for senior strategists over the last decade.
Compare senior strategist salaries for cities or states with the national average over time.
Compare senior strategist salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $105,000 | $50.48 | +3.7% |
| 2024 | $101,000 | $48.59 | +1.9% |
| 2023 | $99,200 | $47.68 | +1.5% |
| 2022 | $97,700 | $46.95 | +0.8% |
| 2021 | $96,900 | $46.58 | +1.9% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Ntrs | Wealth Client Senior Strategist | Chicago, IL | 06/30/2025 | $114,700 |
| Ntrs | Wealth Client SR Strategist, Asset Managment Marketing | Day, NY | 06/30/2025 | $131,905 |
| Aaamidatlantic | Senior Strategist-Organic Traffic Growth and Digital Content | Wilmington, DE | 06/30/2025 | $71,410 |
| Rapp | Senior Strategist | Dallas, TX | 06/29/2025 | $77,000 |
| Industrious | Senior Field Strategist, Steel | Enon, OH | 06/29/2025 | $117,000 |
| Jun Group | Senior Media Strategist | New York, NY | 06/29/2025 | $70,000 |
| Movement Strategy | SR. Strategist-Brand | Los Angeles, CA | 06/29/2025 | $100,000 |
| Socium Media | Paid Search Senior Strategist | New York, NY | 06/29/2025 | $75,000 |
| Get It-Marketing | Senior Paid Social Strategist (US)-Remote | Chicago, IL | 06/29/2025 | $64,000 |
| RVO Health | SR. Product Strategist-New Product Development | Charlotte, NC | 06/29/2025 | $100,000 |
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