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The average salary for a Sports Director in the United States is approximately $61,211 annually. This figure can vary based on factors such as geographic location, years of experience, and the specific organization. For instance, Sports Directors in urban areas or with extensive experience tend to earn more.
Notably, salaries differ significantly by state. For example, states like California and New York often offer higher compensation due to the cost of living and demand for skilled professionals. Below is a list of some of the highest-paying states for Sports Directors:
Beyond salary, the role of a Sports Director encompasses various responsibilities, including managing sports programs, overseeing staff, and developing community outreach initiatives. With the growing emphasis on sports and recreation across all age groups, job openings in this field are expected to increase, providing ample opportunities for those interested in pursuing a career as a Sports Director.
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The highest-paying states for sports directors are New York, California, and Massachusetts. The lowest average sports director salary states are Mississippi, Hawaii, and Missouri.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | New York | $105,938 | $50.93 |
| 2 | Massachusetts | $83,306 | $40.05 |
| 3 | New Jersey | $81,641 | $39.25 |
| 4 | California | $84,668 | $40.71 |
| 5 | Connecticut | $75,557 | $36.33 |
| 6 | Washington | $76,845 | $36.94 |
| 7 | Nevada | $68,203 | $32.79 |
| 8 | District of Columbia | $73,308 | $35.24 |
| 9 | Maryland | $72,063 | $34.65 |
| 10 | Oregon | $70,442 | $33.87 |
| 11 | Pennsylvania | $63,562 | $30.56 |
| 12 | New Hampshire | $66,854 | $32.14 |
| 13 | Delaware | $66,593 | $32.02 |
| 14 | Vermont | $62,476 | $30.04 |
| 15 | South Dakota | $55,600 | $26.73 |
| 16 | Rhode Island | $62,723 | $30.16 |
| 17 | Georgia | $57,219 | $27.51 |
| 18 | Michigan | $62,160 | $29.88 |
| 19 | Oklahoma | $51,246 | $24.64 |
| 20 | Minnesota | $56,036 | $26.94 |
| 21 | Wyoming | $56,710 | $27.26 |
| 22 | Idaho | $58,735 | $28.24 |
| 23 | Montana | $56,370 | $27.10 |
| 24 | Alaska | $57,844 | $27.81 |
| 25 | New Mexico | $56,623 | $27.22 |
| 26 | West Virginia | $54,815 | $26.35 |
| 27 | Texas | $52,710 | $25.34 |
| 28 | Alabama | $49,846 | $23.96 |
| 29 | Indiana | $52,054 | $25.03 |
| 30 | Maine | $56,033 | $26.94 |
| 31 | Utah | $56,215 | $27.03 |
| 32 | Illinois | $51,009 | $24.52 |
| 33 | Arizona | $52,658 | $25.32 |
| 34 | Iowa | $47,867 | $23.01 |
| 35 | Colorado | $49,416 | $23.76 |
| 36 | Louisiana | $44,723 | $21.50 |
| 37 | Mississippi | $44,707 | $21.49 |
| 38 | Kentucky | $49,295 | $23.70 |
| 39 | Tennessee | $50,571 | $24.31 |
| 40 | North Dakota | $50,473 | $24.27 |
| 41 | Hawaii | $44,565 | $21.43 |
| 42 | Kansas | $49,952 | $24.02 |
| 43 | Arkansas | $40,808 | $19.62 |
| 44 | North Carolina | $45,844 | $22.04 |
| 45 | Nebraska | $45,750 | $22.00 |
| 46 | Virginia | $49,551 | $23.82 |
| 47 | Florida | $44,991 | $21.63 |
| 48 | Wisconsin | $46,063 | $22.15 |
| 49 | Ohio | $43,557 | $20.94 |
| 50 | Missouri | $44,407 | $21.35 |
| 51 | South Carolina | $41,124 | $19.77 |
The highest-paying cities for sports directors are New York, NY, West Sacramento, CA, and Amherst, MA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | New York, NY | $106,605 | $51.25 |
| 2 | West Sacramento, CA | $95,021 | $45.68 |
| 3 | Amherst, MA | $83,891 | $40.33 |
| 4 | Tacoma, WA | $77,488 | $37.25 |
| 5 | Westport, CT | $75,817 | $36.45 |
| 6 | Washington, DC | $73,312 | $35.25 |
| 7 | Columbia, MD | $72,099 | $34.66 |
| 8 | Eugene, OR | $71,089 | $34.18 |
| 9 | Las Vegas, NV | $67,193 | $32.30 |
| 10 | Philadelphia, PA | $63,782 | $30.66 |
| 11 | Duluth, GA | $58,175 | $27.97 |
| 12 | West Jordan, UT | $55,991 | $26.92 |
| 13 | Duluth, MN | $55,967 | $26.91 |
| 14 | Fort Worth, TX | $54,090 | $26.00 |
| 15 | Alexandria, VA | $52,158 | $25.08 |
| 16 | Chicago, IL | $51,452 | $24.74 |
| 17 | Athens, AL | $51,098 | $24.57 |
| 18 | Memphis, TN | $49,853 | $23.97 |
| 19 | Aurora, CO | $49,344 | $23.72 |
| 20 | Jacksonville, FL | $48,048 | $23.10 |
A sports director's salary ranges from $33,000 a year at the 10th percentile to $111,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $111,000 | $9,250 | $53 |
| 75th Percentile | $83,000 | $6,917 | $40 |
| Average | $61,211 | $5,101 | $29 |
| 25th Percentile | $44,000 | $3,667 | $21 |
| 10th Percentile | $33,000 | $2,750 | $16 |
The highest paying types of sports directors are director, deputy program director, and senior program officer.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Program Supervisor | $45,460 | $3,788 | $21.86 | 65,551 |
| Director Of After School Program | $49,648 | $4,137 | $23.87 | 94,858 |
| Director Of Program Development | $69,014 | $5,751 | $33.18 | 131,077 |
| Director | $113,489 | $9,457 | $54.56 | 230,711 |
| Program Director | $80,664 | $6,722 | $38.78 | 82,810 |
Top companies hiring sports directors now:
Sports director salaries at Univision Holdings, Inc. and Saint Xavier University are the highest-paying according to our most recent salary estimates. In addition, the average sports director salary at companies like UMass Lowell and Telemundo Group, Inc. are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Univision Holdings, Inc. | $107,462 | $51.66 |
| 2 | Saint Xavier University | $92,464 | $44.45 |
| 3 | UMass Lowell | $90,178 | $43.35 |
| 4 | Telemundo Group, Inc. | $89,986 | $43.26 |
| 5 | Sinclair Broadcast Group | $85,149 | $40.94 |
| 6 | Sportscare Institute | $75,495 | $36.30 |
| 7 | Nexstar Media Group | $71,529 | $34.39 |
| 8 | Wounded Warrior Project | $67,832 | $32.61 |
| 9 | YMCA | $67,260 | $32.34 |
| 10 | EAS Holdings LLC | $67,204 | $32.31 |
| 11 | Sun Country Airlines | $67,204 | $32.31 |
| 12 | University of Massachusetts Amherst | $65,146 | $31.32 |
| 13 | Cape Ann Savings Bank | $62,338 | $29.97 |
| 14 | Alpha Media USA | $61,168 | $29.41 |
| 15 | Paramount | $60,115 | $28.90 |
| 16 | Adidas North America Inc | $58,771 | $28.26 |
| 17 | Carlisle School | $57,300 | $27.55 |
| 18 | WellSpan Health | $54,639 | $26.27 |
| 19 | Gray Television | $49,303 | $23.70 |
| 20 | City of Rockville | $48,160 | $23.15 |
The average sports director salary has risen by $4,599 over the last ten years. In 2014, the average sports director earned $56,612 annually, but today, they earn $61,211 a year. That works out to a 8% change in pay for sports directors over the last decade.
Compare sports director salaries for cities or states with the national average over time.
Compare sports director salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $61,200 | $29.43 | +2.6% |
| 2024 | $59,600 | $28.67 | +3.7% |
| 2023 | $57,400 | $27.61 | +0.1% |
| 2022 | $57,400 | $27.59 | +0.9% |
| 2021 | $56,800 | $27.33 | +3.5% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Minnesota State | Director of Sports Performance (Po26001) | Mankato, MN | 06/27/2025 | $47,607 |
| Minnesota State University, Mankato | Director of Sports Performance (Po26001) | Mankato, MN | 06/26/2025 | $47,607 |
| Omnicom Media Group | Temporary Director, Sports Investment | New York, NY | 06/19/2025 | $140,000 |
| YMCA of Metropolitan Chicago | Regional Sports Director | Chicago, IL | 06/19/2025 | $65,000 |
| YMCA | Regional Sports Director | Chicago, IL | 06/18/2025 | $65,000 |
| JFF | Youth Sports Directors | Bangor, ME | 06/10/2025 | $31,576 |
| Sportime Clubs | Multi-Sport Director | Amagansett, NY | 06/03/2025 | $65,000 |
| Publicis Groupe | Director, PM Sports | New York, NY | 05/21/2025 | $119,510 |
| Ymca of Greater Indianapolis | Association Director of Sports | Indianapolis, IN | 05/18/2025 | $60,174 |
| RSPA Club Affiliates and Tennis Jobs | Director of Racquet Sports | Hudson, OH | 05/17/2025 | $36,000 |
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