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The average salary for a Vice President of Public Relations in the United States is approximately $143,172 per year. This figure reflects a typical range, with variations depending on experience, geographical location, and the specific industry of employment. For instance, salaries may be higher in metropolitan areas with a higher cost of living or in organizations that prioritize public relations as a core function.
Salary expectations can vary significantly across states. States such as California and New York tend to offer higher salaries due to their competitive markets. Additionally, the highest-paying cities for this role include San Francisco, New York City, and Los Angeles. As a Vice President of Public Relations, you might find opportunities in diverse sectors such as technology, healthcare, and finance, each offering unique compensation packages.
Continuously evolving communication strategies mean that professionals in this field can expect dynamic career paths. Engaging in professional development and networking within the industry can lead to higher positions and salary increases, reflecting the importance of strong public relations leadership in today’s business environment.
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The highest-paying states for vice presidents of public relations are Nevada, New Mexico, and Kansas. The lowest average vice president of public relations salary states are South Carolina, Michigan, and Mississippi.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Nevada | $167,183 | $80.38 |
| 2 | Arizona | $156,947 | $75.46 |
| 3 | New Jersey | $153,145 | $73.63 |
| 4 | Delaware | $155,459 | $74.74 |
| 5 | Idaho | $156,814 | $75.39 |
| 6 | Kansas | $157,001 | $75.48 |
| 7 | Arkansas | $154,232 | $74.15 |
| 8 | New Mexico | $160,224 | $77.03 |
| 9 | Illinois | $146,124 | $70.25 |
| 10 | Maryland | $155,379 | $74.70 |
| 11 | North Carolina | $146,278 | $70.33 |
| 12 | South Dakota | $148,375 | $71.33 |
| 13 | California | $152,142 | $73.15 |
| 14 | Nebraska | $151,285 | $72.73 |
| 15 | Missouri | $149,550 | $71.90 |
| 16 | Iowa | $151,821 | $72.99 |
| 17 | New Hampshire | $150,527 | $72.37 |
| 18 | Oregon | $141,866 | $68.20 |
| 19 | New York | $145,772 | $70.08 |
| 20 | Vermont | $147,956 | $71.13 |
| 21 | Colorado | $143,400 | $68.94 |
| 22 | Ohio | $133,750 | $64.30 |
| 23 | Rhode Island | $131,894 | $63.41 |
| 24 | North Dakota | $144,874 | $69.65 |
| 25 | Virginia | $137,215 | $65.97 |
| 26 | District of Columbia | $133,943 | $64.40 |
| 27 | Utah | $129,543 | $62.28 |
| 28 | Tennessee | $132,583 | $63.74 |
| 29 | Georgia | $131,120 | $63.04 |
| 30 | Kentucky | $132,924 | $63.91 |
| 31 | Wisconsin | $132,938 | $63.91 |
| 32 | Texas | $126,442 | $60.79 |
| 33 | Connecticut | $129,696 | $62.35 |
| 34 | Massachusetts | $127,447 | $61.27 |
| 35 | Minnesota | $128,872 | $61.96 |
| 36 | Indiana | $128,061 | $61.57 |
| 37 | Wyoming | $125,001 | $60.10 |
| 38 | Pennsylvania | $123,960 | $59.60 |
| 39 | Washington | $123,737 | $59.49 |
| 40 | Montana | $121,597 | $58.46 |
| 41 | Alaska | $122,094 | $58.70 |
| 42 | Alabama | $124,897 | $60.05 |
| 43 | West Virginia | $122,827 | $59.05 |
| 44 | Maine | $120,501 | $57.93 |
| 45 | Oklahoma | $120,922 | $58.14 |
| 46 | Florida | $99,321 | $47.75 |
| 47 | South Carolina | $118,127 | $56.79 |
| 48 | Michigan | $117,518 | $56.50 |
| 49 | Mississippi | $117,392 | $56.44 |
| 50 | Louisiana | $114,289 | $54.95 |
| 51 | Hawaii | $81,447 | $39.16 |
The highest-paying cities for vice presidents of public relations are Las Vegas, NV, Kingman, AZ, and Sacramento, CA.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Las Vegas, NV | $176,504 | $84.86 |
| 2 | Kingman, AZ | $169,508 | $81.49 |
| 3 | Sacramento, CA | $163,035 | $78.38 |
| 4 | Raleigh, NC | $152,047 | $73.10 |
| 5 | Chicago, IL | $151,181 | $72.68 |
| 6 | New York, NY | $149,905 | $72.07 |
| 7 | Englewood, CO | $147,839 | $71.08 |
| 8 | Portland, OR | $142,681 | $68.60 |
| 9 | Washington, DC | $136,324 | $65.54 |
| 10 | Atlanta, GA | $135,028 | $64.92 |
| 11 | Dallas, TX | $132,986 | $63.94 |
| 12 | Saint Paul, MN | $130,869 | $62.92 |
| 13 | Indianapolis, IN | $130,813 | $62.89 |
| 14 | Salt Lake City, UT | $130,782 | $62.88 |
| 15 | Boston, MA | $128,918 | $61.98 |
| 16 | Philadelphia, PA | $125,335 | $60.26 |
| 17 | Seattle, WA | $124,509 | $59.86 |
| 18 | Detroit, MI | $118,551 | $57.00 |
| 19 | Charleston, SC | $117,856 | $56.66 |
| 20 | West Palm Beach, FL | $95,380 | $45.86 |
A vice president of public relations's salary ranges from $88,000 a year at the 10th percentile to $232,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $232,000 | $19,333 | $112 |
| 75th Percentile | $184,000 | $15,333 | $88 |
| Average | $143,172 | $11,931 | $69 |
| 25th Percentile | $110,000 | $9,167 | $53 |
| 10th Percentile | $88,000 | $7,333 | $42 |
The highest paying types of vice presidents of public relations are president, vice president, and vice president of communication.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Campaign Manager | $78,890 | $6,574 | $37.93 | 12,293 |
| Media Director | $112,564 | $9,380 | $54.12 | 22,511 |
| Social Media Director | $70,846 | $5,904 | $34.06 | 39,016 |
| Communications Director | $107,700 | $8,975 | $51.78 | 27,939 |
| Communications Officer | $40,161 | $3,347 | $19.31 | 73,260 |
| Development Director | $107,044 | $8,920 | $51.46 | 63,008 |
Top companies hiring vice presidents of public relations now:
Vice president of public relations salaries at We Communications and BCW Global are the highest-paying according to our most recent salary estimates. In addition, the average vice president of public relations salary at companies like Calvin Klein and Novant Health are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | We Communications | $178,842 | $85.98 |
| 2 | BCW Global | $176,977 | $85.09 |
| 3 | Calvin Klein | $176,944 | $85.07 |
| 4 | Novant Health | $172,175 | $82.78 |
| 5 | A+E Networks | $168,898 | $81.20 |
| 6 | FleishmanHillard | $166,153 | $79.88 |
| 7 | Wpp Us Holdings Inc | $162,196 | $77.98 |
| 8 | Ogilvy | $154,758 | $74.40 |
| 9 | Highwire PR | $150,263 | $72.24 |
| 10 | Valentino | $148,021 | $71.16 |
| 11 | Planned Parenthood | $146,709 | $70.53 |
| 12 | Rubenstein | $144,126 | $69.29 |
| 13 | Guild Education | $143,989 | $69.23 |
| 14 | Replicon | $142,972 | $68.74 |
| 15 | Zeno Group Investments | $142,760 | $68.63 |
| 16 | ICR | $142,726 | $68.62 |
| 17 | LaunchSquad | $141,906 | $68.22 |
| 18 | PM3 | $139,821 | $67.22 |
| 19 | UnitedMasters | $139,133 | $66.89 |
| 20 | IVY | $138,001 | $66.35 |
The average vice president of public relations salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Health Care | $155,146 | $74.59 |
| 2 | Energy | $135,983 | $65.38 |
| 3 | Professional | $133,510 | $64.19 |
| 4 | Hospitality | $132,146 | $63.53 |
| 5 | Media | $123,942 | $59.59 |
| 6 | Education | $110,176 | $52.97 |
| 7 | Non Profits | $90,723 | $43.62 |
The average vice president of public relations salary has risen by $33,630 over the last ten years. In 2014, the average vice president of public relations earned $109,542 annually, but today, they earn $143,172 a year. That works out to a 14% change in pay for vice presidents of public relations over the last decade.
Compare vice president of public relations salaries for cities or states with the national average over time.
Compare vice president of public relations salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2026 | $143,000 | $68.83 | +3.9% |
| 2025 | $138,000 | $66.14 | +2.0% |
| 2024 | $135,000 | $64.79 | +3.1% |
| 2023 | $131,000 | $62.81 | +3.6% |
| 2022 | $126,000 | $60.57 | +3.0% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Prime Healthcare Services | Vice President, Communications and Public Relations | Ontario, CA | 06/27/2025 | $214,240 |
| Highwire Pr | Public Relations Vice President (Cybersecurity, Financial Services) | Los Angeles, CA | 06/27/2025 | $145,000 |
| Berlinrosen | Vice President, Nonprofit Public Relations & Advocacy | Fine, NY | 06/26/2025 | $130,000 |
| Highwire Pr | Public Relations Vice President (Health) | Chicago, IL | 06/24/2025 | $130,000 |
| Morgan Stanley | Public Relations Vice President | New York, NY | 06/23/2025 | $120,000 |
| Chubb | SVP, NA PRS Chubb Customer Center Head of Sales and Agency Management | Downe, NJ | 06/23/2025 | $188,000 |
| Stagwell Global | Public Relations Vice President | San Francisco, CA | 06/15/2025 | $113,000 |
| Adventist Healthcare | Vice President for Public Relations and Marketing, Day Shift, Public Relations | Gaithersburg, MD | 06/14/2025 | $226,495 |
| Method Communications | Senior Vice President, Public Relations | San Francisco, CA | 06/11/2025 | $185,000 |
| C3 Ai | Vice President, Public Relations & Corporate Communications | Redwood City, CA | 06/09/2025 | $280,000 |
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