Sales administrator vs sales and marketing manager

The differences between sales administrators and sales and marketing managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 6-8 years to become a sales administrator, becoming a sales and marketing manager takes usually requires 8-10 years. Additionally, a sales and marketing manager has an average salary of $81,953, which is higher than the $41,404 average annual salary of a sales administrator.

The top three skills for a sales administrator include customer service, sales support and powerpoint. The most important skills for a sales and marketing manager are customer service, digital marketing, and customer satisfaction.

Sales administrator vs sales and marketing manager overview

	Sales Administrator	Sales And Marketing Manager
Yearly salary	$41,404	$81,953
Hourly rate	$19.91	$39.40
Growth rate	5%	10%
Number of jobs	82,712	151,042
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 60%	Bachelor's Degree, 72%
Average age	46	39
Years of experience	8	10

What does a sales administrator do?

A sales administrator supports sales representatives to make customer deals. Aside from that, tasks such as answering customer queries, checking stock availability, processing deliveries, sending out invoices, and maintaining records and databases are a sales administrator's duties. Overall, a sales administrator focuses on orders, communicating to customers via telephone or face-to-face, invoicing, targeting sales, and record keeping.

What does a sales and marketing manager do?

Marketing managers are experts in marketing a product or business. They take charge of a lot of responsibilities in the business. These include the integration of budgets and estimates for marketing campaigns, involvement in negotiations, and collaboration with advertising agencies. It is their job to research and develop marketing opportunities. They perform managerial duties in line with the company's operational goals. Also, they plan and implement new plans for the sales of the company.

Sales administrator vs sales and marketing manager salary

Sales administrators and sales and marketing managers have different pay scales, as shown below.

	Sales Administrator	Sales And Marketing Manager
Average salary	$41,404	$81,953
Salary range	Between $29,000 And $58,000	Between $43,000 And $154,000
Highest paying City	San Francisco, CA	Yonkers, NY
Highest paying state	California	New York
Best paying company	KLA	Meta
Best paying industry	Technology	Technology

Differences between sales administrator and sales and marketing manager education

There are a few differences between a sales administrator and a sales and marketing manager in terms of educational background:

	Sales Administrator	Sales And Marketing Manager
Most common degree	Bachelor's Degree, 60%	Bachelor's Degree, 72%
Most common major	Business	Business
Most common college	University of Southern California	University of Georgia

Sales administrator vs sales and marketing manager demographics

Here are the differences between sales administrators' and sales and marketing managers' demographics:

	Sales Administrator	Sales And Marketing Manager
Average age	46	39
Gender ratio	Male, 21.0% Female, 79.0%	Male, 59.8% Female, 40.2%
Race ratio	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%	Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage	7%	10%

Differences between sales administrator and sales and marketing manager duties and responsibilities

Sales administrator example responsibilities.

Manage distributor accounts including inventory management, allocations, and communicating internally with purchasing, logistics, finance and shipping departments.
Work with operations to expedite deliveries, or track shipments as requested by customer.
Confer with sales, shipping, and warehouse to expedite or trace missing or delay shipments.
Publish POS materials and create correspondence to distributors for seasonal promotion items.
Design and produce consumer/distributor incentive programs, POS materials and retail display systems.
Manage distributor accounts including inventory management, allocations, and communicating internally with purchasing, logistics, finance and shipping departments.

Sales and marketing manager example responsibilities.

Qualify leads with Linkedin, Slideshare and Google+, prospect new and define opportunities with existing.
Develop and execute strategies that help achieve budget and revenue goals, consistent RevPAR growth, and transient business.
Manage proposals, contracts and client relations resulting in increase room nights, ADR, revenues and loyalty to the brand.
Review draft and submit RFP responses and manage follow-up communications.
Design marketing and advertising collateral, manage company website, SEO and social media
Maximize ROI by establishing, executing and managing online advertising and promotional campaigns.

Sales administrator vs sales and marketing manager skills

Common sales administrator skills

Customer Service, 37%
Sales Support, 13%
PowerPoint, 5%
Data Entry, 5%
CRM, 4%
Salesforce, 4%

Common sales and marketing manager skills

Customer Service, 13%
Digital Marketing, 10%
Customer Satisfaction, 8%
Product Development, 7%
B2C, 7%
Sales Process, 6%

Sales Administrator vs. similar jobs

Sales Administrator related careers

Sales Administrator related jobs

What similar roles do

Zippia Careers
Executive Management Industry
Sales Administrator
Sales Administrator vs Sales And Marketing Manager

Updated January 8, 2025

Browse executive management jobs