A sales and events manager is in charge of organizing and managing events or event spaces on behalf of hotels, restaurants, and other businesses. You will plan and organize events and also supervise every activity going on before and during the event. Your responsibility in this role may also include receiving incoming and outgoing calls from clients and attending to their inquiries.
You are also in charge of building and maintaining customer relationships to boost sales. You will work to build and maintain customer relationships, work with the chef on menu requests, and are involved in coordinating all information resources regarding events. Furthermore, a sales and events manager ensures that all bills relating to an event are duly paid and also works together with the sales/marketing department to promote business.
The minimum educational requirement for this role is a bachelor's degree and a high school diploma in business administration. Some employers also prefer you to have a little experience in event planning. Additionally, you should possess good organizational skills and excellent oral and written communication skills. A sales and events manager earns an average salary of $55,623 in a year and $27 per hour.
There is more than meets the eye when it comes to being a sales and event manager. For example, did you know that they make an average of $26.39 an hour? That's $54,891 a year!
Between 2018 and 2028, the career is expected to grow 5% and produce 20,600 job opportunities across the U.S.
There are certain skills that many sales and event managers have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, customer-service skills and leadership skills.
When it comes to the most important skills required to be a sales and event manager, we found that a lot of resumes listed 12.9% of sales and event managers included special events, while 6.5% of resumes included event management, and 5.7% of resumes included new clients. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the sales and event manager job title. But what industry to start with? Most sales and event managers actually find jobs in the hospitality and retail industries.
If you're interested in becoming a sales and event manager, one of the first things to consider is how much education you need. We've determined that 76.7% of sales and event managers have a bachelor's degree. In terms of higher education levels, we found that 4.4% of sales and event managers have master's degrees. Even though most sales and event managers have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a sales and event manager. When we researched the most common majors for a sales and event manager, we found that they most commonly earn bachelor's degree degrees or associate degree degrees. Other degrees that we often see on sales and event manager resumes include master's degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a sales and event manager. In fact, many sales and event manager jobs require experience in a role such as event coordinator. Meanwhile, many sales and event managers also have previous career experience in roles such as catering sales manager or sales manager.