Sales and event manager demographics and statistics in the US
Sales and event manager demographics research summary. Zippia estimates sales and event manager demographics and statistics in the United States by using a database of 30 million profiles. Our sales and event manager estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about sales and event managers after extensive research and analysis:
- There are over 4,151 sales and event managers currently employed in the United States.
- 74.7% of all sales and event managers are women, while 25.3% are men.
- The average sales and event manager age is 46 years old.
- The most common ethnicity of sales and event managers is White (78.2%), followed by Hispanic or Latino (9.8%), Unknown (4.4%) and Asian (4.1%).
- In 2022, women earned 88% of what men earned.
- 7% of all sales and event managers are LGBT.
- Sales and event managers are 76% more likely to work at private companies in comparison to public companies.
On this page
Sales and event manager demographics by:
Sales and event manager gender statistics
74.7% of sales and event managers are women and 25.3% of sales and event managers are men.
- Female, 74.7%
- Male, 25.3%
Sales and event manager gender ratio
| Gender | Percentages |
|---|---|
| Female | 74.7% |
| Male | 25.3% |
Sales and event manager gender pay gap
Women earn 88¢ for every $1 earned by men
Male income
$51,089
Female income
$45,002
Sales and event manager gender ratio over time
This data breaks down the percentage of men and women in sales and event manager positions over time. Currently, 74.7% of sales and event managers are female.
Sales and event manager gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 16.75% | 83.25% |
| 2011 | 16.54% | 83.46% |
| 2012 | 16.93% | 83.07% |
| 2013 | 16.88% | 83.12% |
| 2014 | 15.78% | 84.22% |
| 2015 | 15.51% | 84.49% |
| 2016 | 15.44% | 84.56% |
| 2017 | 14.86% | 85.14% |
| 2018 | 24.91% | 75.09% |
| 2019 | 25.00% | 75.00% |
| 2020 | 24.30% | 75.70% |
| 2021 | 25.28% | 74.72% |
Sales and event manager related jobs gender ratio
We compared sales and event managers with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Sales And Event Manager | 25% | 75% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Sales and event manager demographics by race
The most common ethnicity among sales and event managers is White, which makes up 78.2% of all sales and event managers. Comparatively, 9.8% of sales and event managers are Hispanic or Latino and 4.4% of sales and event managers are Unknown.
- White, 78.2%
- Hispanic or Latino, 9.8%
- Unknown, 4.4%
- Asian, 4.1%
- Black or African American, 3.2%
- American Indian and Alaska Native, 0.3%
Sales and event manager race
| Sales and event manager race | Percentages |
|---|---|
| White | 78.2% |
| Hispanic or Latino | 9.8% |
| Unknown | 4.4% |
| Asian | 4.1% |
| Black or African American | 3.2% |
| American Indian and Alaska Native | 0.3% |
Sales and event manager race and ethnicity over time
See how sales and event manager racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Sales and event manager race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 82.67% | 3.48% | 3.98% | 7.95% |
| 2019 | 82.66% | 3.47% | 3.88% | 8.11% |
| 2020 | 80.04% | 3.54% | 4.47% | 8.21% |
| 2021 | 78.23% | 3.24% | 4.07% | 9.82% |
Sales and event manager wage gap by race
According to our data, unknown sales and event managers have the highest average salary compared to other ethnicities. Black or african american sales and event managers have the lowest average salary at $48,697.
| Ethnicity | Salary |
|---|---|
| Unknown | $53,116 |
| White | $51,627 |
| Black or African American | $48,697 |
| Asian | $51,241 |
| Hispanic or Latino | $50,866 |
Average sales and event manager age
See how the average age of sales and event managers varies based on ethnicity and gender.
Male
Female
Sales and event manager age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Black or African American | 46 | 47 |
| Unknown | 46 | 43.5 |
| Asian | 43.5 | 41 |
| Hispanic or Latino | 46 | 43 |
| White | 48 | 45 |
| American Indian and Alaska Native | 49 |
Sales and event manager age breakdown
The average age of sales and event managers is 40+ years years old, representing 71% of the sales and event manager population.
Sales and event manager age breakdown
| Sales And Event Manager Years | Percentages |
|---|---|
| 40+ years | 71% |
| 30-40 years | 25% |
| 20-30 years | 4% |
Sales and event manager educational attainment
The most common degree for sales and event managers is bachelor's degree, with 77% of sales and event managers earning that degree. The second and third most common degree levels are associate degree degree at 13% and associate degree degree at 4%.
- Bachelor's, 77%
- Associate, 13%
- Master's, 4%
- High School Diploma, 3%
- Other Degrees, 3%
Sales and event managers by degree level
| Sales and event manager degree | Percentages |
|---|---|
| Bachelor's | 77% |
| Associate | 13% |
| Master's | 4% |
| High School Diploma | 3% |
| Other Degrees | 3% |
Sales and event manager jobs you might like
Sales and event manager wage gap by degree level
According to the data, sales and event managers with a Master's degree earn more than those without, at $63,432 annually. With a Doctorate degree, sales and event managers earn a median annual income of $60,308 compared to $56,875 for sales and event managers with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $63,432 |
| High School Diploma or Less | $44,769 |
| Bachelor's Degree | $56,875 |
| Doctorate Degree | $60,308 |
| Some College/ Associate Degree | $44,738 |
Sales and event manager employment statistics
Most sales and event managers work for a private in the hospitality industry.
Company size where sales and event managers work
Below, you can see the size of companies where sales and event managers work.
Sales and event manager jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 8% |
| 50 - 100 employees | 23% |
| 100 - 500 employees | 27% |
| 500 - 1,000 employees | 7% |
| 1,000 - 10,000 employees | 21% |
| > 10,000 employees | 14% |
Sales and event manager jobs by company type
Employees with the sales and event manager job title have their preferences when it comes to working for a company. For instance, most sales and event managers prefer to work at private companies over public companies.
Sales and event manager jobs by sector
| Company type | Percentages |
|---|---|
| Education | 8% |
| Public | 15% |
| Private | 76% |
| Government | 1% |
Sales and event manager jobs by industry
The most common industries for sales and event managers are hospitality, media and professional.
Sales and event manager industry statistics
| Industry | Percentages |
|---|---|
| Hospitality | 39% |
| Media | 10% |
| Professional | 9% |
| Fortune 500 | 7% |
| Education | 6% |
| Non Profits | 6% |
| Retail | 4% |
| Manufacturing | 2% |
| Telecommunication | 2% |
| Start-up | 2% |
| Real Estate | 2% |
| Health Care | 2% |
| Technology | 2% |
| Finance | 2% |
| Transportation | 1% |
| Government | 1% |
| Construction | 1% |
Sales and event manager turnover and employment statistics
Sales and event manager unemployment rate over time
The unemployment rate for sales and event managers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Sales and event manager unemployment rate by year
| Year | Sales and event manager unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 2.41% |
| 2019 | 2.59% |
| 2020 | 4.53% |
| 2021 | 4.76% |
Average sales and event manager tenure
The average sales and event manager stays at their job for 1-2 years, based on the 2,434 sales and event managers resumes in Zippia's database.
Sales and event manager tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 16% |
| 1-2 years | 37% |
| 3-4 years | 18% |
| 5-7 years | 18% |
| 8-10 years | 6% |
| 11+ years | 6% |
Sales and event manager LGBT ratio compared to similar jobs
Review the percent of sales and event managers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Sales And Event Manager | 7.25% | - |
| Advertising Production Manager | 9.54% | 56,812 |
| Director Of Industrial Relations | 9.86% | 53,826 |
| Communications Station Manager | 16.11% | 21,337 |
Similar sales and event manager jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Advertising Production Manager | 9.54% | 56,812 |
| Director Of Industrial Relations | 9.86% | 53,826 |
| Communications Station Manager | 16.11% | 21,337 |
Foreign languages spoken by sales and event managers
The most common foreign language among sales and event managers is Spanish at 56.0%. The second-most popular foreign language spoken is French at 17.6% and Italian is the third-most popular at 8.8%.
- Spanish, 56.0%
- French, 17.6%
- Italian, 8.8%
- Portuguese, 3.3%
- German, 2.2%
- Other, 12.1%
Sales and event manager languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 56.0% |
| French | 17.6% |
| Italian | 8.8% |
| Portuguese | 3.3% |
| German | 2.2% |
| Other | 12.1% |
