Sales and marketing consultant demographics and statistics in the US
Sales and marketing consultant demographics research summary. Zippia estimates sales and marketing consultant demographics and statistics in the United States by using a database of 30 million profiles. Our sales and marketing consultant estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about sales and marketing consultants after extensive research and analysis:
- There are over 60,429 sales and marketing consultants currently employed in the United States.
- 42.7% of all sales and marketing consultants are women, while 57.3% are men.
- The average sales and marketing consultant age is 39 years old.
- The most common ethnicity of sales and marketing consultants is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
- In 2022, women earned 93% of what men earned.
- 10% of all sales and marketing consultants are LGBT.
- Sales and marketing consultants are 70% more likely to work at private companies in comparison to public companies.
On this page
Sales and marketing consultant demographics by:
Sales and marketing consultant gender statistics
42.7% of sales and marketing consultants are women and 57.3% of sales and marketing consultants are men.
- Male, 57.3%
- Female, 42.7%
Sales and marketing consultant gender ratio
| Gender | Percentages |
|---|---|
| Male | 57.3% |
| Female | 42.7% |
Sales and marketing consultant gender pay gap
Women earn 93¢ for every $1 earned by men
Male income
$56,125
Female income
$52,075
Sales and marketing consultant gender ratio over time
This data breaks down the percentage of men and women in sales and marketing consultant positions over time. Currently, 42.7% of sales and marketing consultants are female.
Sales and marketing consultant gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 75.44% | 24.56% |
| 2011 | 75.16% | 24.84% |
| 2012 | 75.68% | 24.32% |
| 2013 | 75.62% | 24.38% |
| 2014 | 74.10% | 25.90% |
| 2015 | 73.70% | 26.30% |
| 2016 | 73.59% | 26.41% |
| 2017 | 72.72% | 27.28% |
| 2018 | 59.60% | 40.40% |
| 2019 | 58.54% | 41.46% |
| 2020 | 56.97% | 43.03% |
| 2021 | 57.35% | 42.65% |
Sales and marketing consultant related jobs gender ratio
We compared sales and marketing consultants with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Sales And Marketing Consultant | 57% | 43% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Sales and marketing consultant demographics by race
The most common ethnicity among sales and marketing consultants is White, which makes up 74.6% of all sales and marketing consultants. Comparatively, 8.7% of sales and marketing consultants are Hispanic or Latino and 8.2% of sales and marketing consultants are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Sales and marketing consultant race
| Sales and marketing consultant race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Sales and marketing consultant race and ethnicity over time
See how sales and marketing consultant racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Sales and marketing consultant race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Sales and marketing consultant wage gap by race
According to our data, asian sales and marketing consultants have the highest average salary compared to other ethnicities. Black or african american sales and marketing consultants have the lowest average salary at $52,076.
| Ethnicity | Salary |
|---|---|
| Unknown | $55,751 |
| White | $55,421 |
| Black or African American | $52,076 |
| Asian | $62,733 |
| Hispanic or Latino | $55,170 |
Average sales and marketing consultant age
See how the average age of sales and marketing consultants varies based on ethnicity and gender.
Male
Female
Sales and marketing consultant age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Sales and marketing consultant age breakdown
The average age of sales and marketing consultants is 40+ years years old, representing 44% of the sales and marketing consultant population.
Sales and marketing consultant age breakdown
| Sales And Marketing Consultant Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Sales and marketing consultant educational attainment
The most common degree for sales and marketing consultants is bachelor's degree, with 75% of sales and marketing consultants earning that degree. The second and third most common degree levels are associate degree degree at 10% and associate degree degree at 10%.
- Bachelor's, 75%
- Associate, 10%
- Master's, 10%
- High School Diploma, 3%
- Other Degrees, 2%
Sales and marketing consultants by degree level
| Sales and marketing consultant degree | Percentages |
|---|---|
| Bachelor's | 75% |
| Associate | 10% |
| Master's | 10% |
| High School Diploma | 3% |
| Other Degrees | 2% |
Sales and marketing consultant jobs you might like
Sales and marketing consultant wage gap by degree level
According to the data, sales and marketing consultants with a Doctorate degree earn more than those without, at $72,341 annually. With a Master's degree, sales and marketing consultants earn a median annual income of $68,332 compared to $58,144 for sales and marketing consultants with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $68,332 |
| Bachelor's Degree | $58,144 |
| Doctorate Degree | $72,341 |
Sales and marketing consultant employment statistics
Most sales and marketing consultants work for a private in the media industry.
Company size where sales and marketing consultants work
Below, you can see the size of companies where sales and marketing consultants work.
Sales and marketing consultant jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 7% |
| 50 - 100 employees | 17% |
| 100 - 500 employees | 22% |
| 500 - 1,000 employees | 9% |
| 1,000 - 10,000 employees | 27% |
| > 10,000 employees | 19% |
Sales and marketing consultant jobs by company type
Employees with the sales and marketing consultant job title have their preferences when it comes to working for a company. For instance, most sales and marketing consultants prefer to work at private companies over public companies.
Sales and marketing consultant jobs by sector
| Company type | Percentages |
|---|---|
| Education | 1% |
| Public | 28% |
| Private | 70% |
| Government | 1% |
Sales and marketing consultant jobs by industry
The most common industries for sales and marketing consultants are media, professional and technology.
Sales and marketing consultant industry statistics
| Industry | Percentages |
|---|---|
| Media | 14% |
| Professional | 11% |
| Fortune 500 | 10% |
| Retail | 9% |
| Technology | 9% |
| Manufacturing | 8% |
| Health Care | 6% |
| Hospitality | 5% |
| Finance | 4% |
| Internet | 3% |
| Telecommunication | 3% |
| Insurance | 3% |
| Real Estate | 3% |
| Transportation | 2% |
| Non Profits | 2% |
| Start-up | 2% |
| Pharmaceutical | 1% |
| Government | 1% |
| Automotive | 1% |
| Construction | 1% |
| Energy | 1% |
| Education | 1% |
Sales and marketing consultant turnover and employment statistics
Sales and marketing consultant unemployment rate over time
The unemployment rate for sales and marketing consultants between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Sales and marketing consultant unemployment rate by year
| Year | Sales and marketing consultant unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average sales and marketing consultant tenure
The average sales and marketing consultant stays at their job for 1-2 years, based on the 5,134 sales and marketing consultants resumes in Zippia's database.
Sales and marketing consultant tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 18% |
| 1-2 years | 36% |
| 3-4 years | 13% |
| 5-7 years | 14% |
| 8-10 years | 7% |
| 11+ years | 11% |
Sales and marketing consultant LGBT ratio compared to similar jobs
Review the percent of sales and marketing consultants that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Regional Support Manager | 7.25% | 123,284 |
| Environmental Marketing Representative | 9.54% | 85,189 |
| Sales And Marketing Consultant | 9.86% | - |
| Campaign Director | 16.11% | 20,208 |
Similar sales and marketing consultant jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Regional Support Manager | 7.25% | 123,284 |
| Environmental Marketing Representative | 9.54% | 85,189 |
| Campaign Director | 16.11% | 20,208 |
Foreign languages spoken by sales and marketing consultants
The most common foreign language among sales and marketing consultants is Spanish at 45.1%. The second-most popular foreign language spoken is French at 13.4% and Portuguese is the third-most popular at 6.9%.
- Spanish, 45.1%
- French, 13.4%
- Portuguese, 6.9%
- German, 6.5%
- Italian, 4.0%
- Other, 24.1%
Sales and marketing consultant languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 45.1% |
| French | 13.4% |
| Portuguese | 6.9% |
| German | 6.5% |
| Italian | 4.0% |
| Other | 24.1% |
