Best states for a sales and marketing manager

Q: What is the best state for sales and marketing managers?

The best state to be a sales and marketing manager is Connecticut based on sales and marketing manager salaries and job opportunities.

Q: What is the highest paying state for sales and marketing managers?

The highest paying state for sales and marketing managers is Nebraska based on Zippia’s salary database.

Q: What is the worst state for sales and marketing managers?

The worst state for sales and marketing managers is Iowa, due to a combination of low salaries and few job opportunities.

Quoted expert

Gerard Tellis

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Do you wonder which states in the U.S. are the best for sales and marketing managers? If so, we have the full list of best to worst states for sales and marketing manager jobs for you to check out and see if you think it's time to move and start anew. Not all states fare the same when it come to job opportunity and pay.In order to help you decide which state is the best for sales and marketing managers, we ranked all 50 states and the District of Columbia from best to worst for sales and marketing manager jobs.

In order to get you the best states for sales and marketing managers, we looked at our data on jobs and wages -- specifically the average annual wage and the number of available jobs per capita.We found that the Midwest is best for sales and marketing managers, and the Northeast is the worst. Yonkers, NY is the best city in the country for sales and marketing manager jobs, where as Connecticut is the best state in the country.

10 best states for sales and marketing managers in 2026

1. Connecticut
Total sales and marketing manager jobs: 828
Average annual salary: $90,363
Lowest 10 percent earn: $49,000
Highest 10 percent earn: $163,000
Location Quotient:
1.29
Sales and marketing manager jobs in Connecticut
2. New York
Total sales and marketing manager jobs: 2,731
Average annual salary: $92,698
Lowest 10 percent earn: $51,000
Highest 10 percent earn: $167,000
Location Quotient:
1.1
Sales and marketing manager jobs in New York
3. Nevada
Total sales and marketing manager jobs: 420
Average annual salary: $87,174
Lowest 10 percent earn: $51,000
Highest 10 percent earn: $146,000
Location Quotient:
1.04
Sales and marketing manager jobs in Nevada
4. Washington
Total sales and marketing manager jobs: 1,473
Average annual salary: $91,193
Lowest 10 percent earn: $56,000
Highest 10 percent earn: $147,000
Location Quotient:
1.04
Sales and marketing manager jobs in Washington
5. Pennsylvania
Total sales and marketing manager jobs: 2,319
Average annual salary: $82,464
Lowest 10 percent earn: $45,000
Highest 10 percent earn: $150,000
Location Quotient:
1.03
Sales and marketing manager jobs in Pennsylvania
6. California
Total sales and marketing manager jobs: 6,936
Average annual salary: $85,669
Lowest 10 percent earn: $50,000
Highest 10 percent earn: $144,000
Location Quotient:
1.23
Sales and marketing manager jobs in California
7. Massachusetts
Total sales and marketing manager jobs: 1,641
Average annual salary: $89,477
Lowest 10 percent earn: $49,000
Highest 10 percent earn: $161,000
Location Quotient:
0.93
Sales and marketing manager jobs in Massachusetts
8. Maine
Total sales and marketing manager jobs: 249
Average annual salary: $82,663
Lowest 10 percent earn: $45,000
Highest 10 percent earn: $150,000
Location Quotient:
0.97
Sales and marketing manager jobs in Maine
9. New Jersey
Total sales and marketing manager jobs: 1,410
Average annual salary: $86,096
Lowest 10 percent earn: $47,000
Highest 10 percent earn: $156,000
Location Quotient:
0.92
Sales and marketing manager jobs in New Jersey
10. Michigan
Total sales and marketing manager jobs: 1,283
Average annual salary: $81,872
Lowest 10 percent earn: $46,000
Highest 10 percent earn: $145,000
Location Quotient:
0.86
Sales and marketing manager jobs in Michigan

Sales and marketing manager jobsNear Columbus, OH

How Zippia determines the best states to be a sales and marketing manager

You can read about how the best state rankings are calculated here.

Detailed list of the best states for a sales and marketing manager

Rank	State	Average salary	Lowest 10% earn	Population	Job count
1	Connecticut	$90,363	$49,000	3,588,184	828
2	New York	$92,698	$51,000	19,849,399	2,731
3	Nevada	$87,174	$51,000	2,998,039	420
4	Washington	$91,193	$56,000	7,405,743	1,473
5	Pennsylvania	$82,464	$45,000	12,805,537	2,319
6	California	$85,669	$50,000	39,536,653	6,936
7	Massachusetts	$89,477	$49,000	6,859,819	1,641
8	Maine	$82,663	$45,000	1,335,907	249
9	New Jersey	$86,096	$47,000	9,005,644	1,410
10	Michigan	$81,872	$46,000	9,962,311	1,283
11	District of Columbia	$81,004	$44,000	693,972	397
12	North Carolina	$76,705	$41,000	10,273,419	2,043
13	Maryland	$85,329	$46,000	6,052,177	1,135
14	New Hampshire	$76,231	$41,000	1,342,795	373
15	Texas	$73,048	$42,000	28,304,596	4,447
16	New Mexico	$85,035	$50,000	2,088,070	285
17	Rhode Island	$76,974	$41,000	1,059,639	229
18	Oregon	$73,332	$44,000	4,142,776	922
19	Ohio	$75,474	$42,000	11,658,609	1,776
20	Utah	$70,807	$43,000	3,101,833	671
21	Arizona	$74,473	$44,000	7,016,270	1,071
22	Wisconsin	$71,323	$42,000	5,795,483	977
23	Virginia	$74,336	$39,000	8,470,020	1,871
24	Colorado	$68,860	$44,000	5,607,154	1,235
25	Vermont	$72,694	$39,000	623,657	126
26	South Carolina	$71,673	$39,000	5,024,369	711
27	Delaware	$72,879	$39,000	961,939	194
28	Wyoming	$58,995	$38,000	579,315	134
29	Idaho	$68,136	$42,000	1,716,943	239
30	Tennessee	$62,808	$36,000	6,715,984	1,051
31	Florida	$63,261	$34,000	20,984,400	3,137
32	Illinois	$63,562	$37,000	12,802,023	2,285
33	Indiana	$63,787	$37,000	6,666,818	1,082
34	Kansas	$62,767	$39,000	2,913,123	492
35	Minnesota	$61,584	$38,000	5,576,606	1,327
36	Georgia	$60,660	$34,000	10,429,379	2,029
37	West Virginia	$63,013	$34,000	1,815,857	218
38	North Dakota	$57,862	$39,000	755,393	159
39	Arkansas	$56,715	$34,000	3,004,279	501
40	Hawaii	$53,448	$38,000	1,427,538	177
41	Missouri	$63,410	$38,000	6,113,532	916
42	Kentucky	$59,609	$34,000	4,454,189	580
43	Alaska	$58,705	$39,000	739,795	138
44	Alabama	$61,222	$35,000	4,874,747	622
45	Montana	$60,407	$39,000	1,050,493	144
46	Louisiana	$58,710	$33,000	4,684,333	487
47	South Dakota	$53,229	$34,000	869,666	172
48	Mississippi	$55,804	$32,000	2,984,100	343
49	Nebraska	$51,641	$33,000	1,920,076	350
50	Oklahoma	$54,874	$33,000	3,930,864	379
51	Iowa	$53,205	$33,000	3,145,711	435

Highest paying states for sales and marketing managers

Rank	State	Avg. Sales And Marketing Manager Salary
1	Connecticut	$90,363
2	New York	$92,698
3	Nevada	$87,174
4	Washington	$91,193
5	Pennsylvania	$82,464
6	California	$85,669
7	Massachusetts	$89,477
8	Maine	$82,663
9	New Jersey	$86,096
10	Michigan	$81,872
11	District of Columbia	$81,004
12	North Carolina	$76,705
13	Maryland	$85,329
14	New Hampshire	$76,231
15	Texas	$73,048
16	New Mexico	$85,035
17	Rhode Island	$76,974
18	Oregon	$73,332
19	Ohio	$75,474
20	Utah	$70,807
21	Arizona	$74,473
22	Wisconsin	$71,323
23	Virginia	$74,336
24	Colorado	$68,860
25	Vermont	$72,694
26	South Carolina	$71,673
27	Delaware	$72,879
28	Wyoming	$58,995
29	Idaho	$68,136
30	Tennessee	$62,808
31	Florida	$63,261
32	Illinois	$63,562
33	Indiana	$63,787
34	Kansas	$62,767
35	Minnesota	$61,584
36	Georgia	$60,660
37	West Virginia	$63,013
38	North Dakota	$57,862
39	Arkansas	$56,715
40	Hawaii	$53,448
41	Missouri	$63,410
42	Kentucky	$59,609
43	Alaska	$58,705
44	Alabama	$61,222
45	Montana	$60,407
46	Louisiana	$58,710
47	South Dakota	$53,229
48	Mississippi	$55,804
49	Nebraska	$51,641
50	Oklahoma	$54,874
51	Iowa	$53,205

Expert opinions on the best states for sales and marketing managers

Are there any particularly good places in the United States for sales and marketing managers to find work opportunities?
Gerard Tellis
Director of the Institute for Outlier Research in Business & Professor of Marketing, University of Southern California
In addition, because most high-tech, new industry jobs have remained steady or increased and because these have abundant data, skills in big data collection and analysis will be important.

Sales and marketing manager best states FAQs

What is the best state for sales and marketing managers?

What is the highest paying state for sales and marketing managers?

What is the worst state for sales and marketing managers?

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Sales And Marketing Manager
Best states for Sales And Marketing Managers

Updated January 8, 2025

Browse executive management jobs

Total sales and marketing manager jobs:	828
Average annual salary:	$90,363
Lowest 10 percent earn:	$49,000
Highest 10 percent earn:	$163,000
Location Quotient:	1.29

Best states for a sales and marketing manager

10 best states for sales and marketing managers in 2026

1. Connecticut

2. New York

3. Nevada

4. Washington

5. Pennsylvania

6. California

7. Massachusetts

8. Maine

9. New Jersey

10. Michigan