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Certifications can be a powerful tool to show employers you know your stuff. However, not all certifications are created equal.

We've compiled a list of the most common certifications for sales and marketing managers. Not only will obtaining these certifications give you a leg up for job hunting, they will also increase your overall value.

16 Best Sales And Marketing Manager Certifications

1. Certified Sales Professional (CSP)

The Certified Sales Professional (CSP) program gives a thorough understanding of consultative selling. From business creation to improved time and territory management; goal-setting to prospecting, and everything in between, attendees return to the territory with a renewed enthusiasm for selling.

The Certified Sales Professional (CSP) program gives a thorough understanding of consultative selling. From business creation to improved time and territory management; goal-setting to prospecting, and everything in between, attendees return to the territory with a renewed enthusiasm for selling.

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 3 year(s)

2. Professional Certified Marketer (PCM)

Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.

Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.

Certification Details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 3 year(s)
Certifying Organization
American Marketing Association

3. Sales Management

The SIOR designation is a professional achievement for highly qualified commercial real estate practitioners with a strong transactional history in brokerage, fee-based services, or executive management.

The SIOR designation is a professional achievement for highly qualified commercial real estate practitioners with a strong transactional history in brokerage, fee-based services, or executive management.

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? 
Certifying Website
Sales Management
Certifying Organization
Society of Industrial and...

4. Certified Manager Certification (CM)

The Certified Manager Animal Resources (CMAR) certification program is designed to raise competency and professionalism in the field of Animal Resources Management. The CMAR designation involves a series of four examinations: three exams arranged via an organization called the Institute for Certified Professional Managers (ICPM), and the Animal Resources Exam offered by AALAS. Obtaining the CMAR designation is a sign of professionalism in the field of animal resources management.

The Certified Manager Animal Resources (CMAR) certification program is designed to raise competency and professionalism in the field of Animal Resources Management. The CMAR designation involves a series of four examinations: three exams arranged via an organization called the Institute for Certified Professional Managers (ICPM), and the Animal Resources Exam offered by AALAS. Obtaining the CMAR designation is a sign of professionalism in the field of animal resources management.

Certification Details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or Written Exam Required? Yes
  • Renewal Required? 

5. Certified Professional, Life and Health Insurance Program (CPLHI)

The Certified Professional, Life and Health Insurance Program (CPLHI) Program is a three-course education program in Bahasa Indonesia specifically designed to meet the industry education requirements of professionals in Indonesia. Recognized by the Insurance Directorate, Ministry of Finance and the Life Assurance Association of Indonesia (AAJI), who also requested LOMA create the program, the CPLHI Program provides a comprehensive business education for life and health insurance professionals.

The Certified Professional, Life and Health Insurance Program (CPLHI) Program is a three-course education program in Bahasa Indonesia specifically designed to meet the industry education requirements of professionals in Indonesia. Recognized by the Insurance Directorate, Ministry of Finance and the Life Assurance Association of Indonesia (AAJI), who also requested LOMA create the program, the CPLHI Program provides a comprehensive business education for life and health insurance professionals.

Certification Details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or Written Exam Required? Yes
  • Renewal Required? No
Certifying Organization
LOMA

6. Certified Management Accountant (CMA)

The CMA (Certified Management Accountant) is the advanced professional certification specifically designed to measure the accounting and financial management skills that drive business performance.

The CMA (Certified Management Accountant) is the advanced professional certification specifically designed to measure the accounting and financial management skills that drive business performance.

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 1 year(s)

7. Project Management Professional (PMP)

The PMP designation following your name tells current and potential employers that you have demonstrated a solid foundation of knowledge from which you can competently practice project management.To be eligible for a PMP Credential, you must first meet specific educational and project management experience requirements and agree to adhere to a code of professional conduct. The final step to becoming a PMP is passing a rigorous multiple-choice examination designed to objectively assess and measure your ability to apply project management knowledge in the following six domains: initiating the project, planning the project, executing the project, monitoring and controlling the project, closing the project, and professional and social responsibility. This computer-based examination is administered globally with translation aids in 10 languages.

The PMP designation following your name tells current and potential employers that you have demonstrated a solid foundation of knowledge from which you can competently practice project management.To be eligible for a PMP Credential, you must first meet specific educational and project management experience requirements and agree to adhere to a code of professional conduct. The final step to becoming a PMP is passing a rigorous multiple-choice examination designed to objectively assess and measure your ability to apply project management knowledge in the following six domains: initiating the project, planning the project, executing the project, monitoring and controlling the project, closing the project, and professional and social responsibility. This computer-based examination is administered globally with translation aids in 10 languages.

Certification Details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 3 year(s)
Course That Help You To Prepare For Certification
Project Management Certification Training + 2 Practice Exams
udemy
4.8
(127)

8. Accreditation in Public Relations (PR)

APR certification proves you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today's business arena.

APR certification proves you have successfully demonstrated competency in the knowledge, skills and abilities required to practice public relations effectively in today's business arena.

Certification Details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 3 year(s)

9. Master Project Manager (MPM)

If you have 3+ years of Project Management Experience, you may apply for MPM™ Master Project Manager Board Certification.

If you have 3+ years of Project Management Experience, you may apply for MPM™ Master Project Manager Board Certification.

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 2 year(s)
Certifying Website
Master Project Manager
Certifying Organization
American Academy of Project...
Course That Help You To Prepare For Certification
Project Management Certification Training + 2 Practice Exams
udemy
4.8
(127)

10. Program Management Professional (PgMP)

Project Management Institute's newest credential is specifically developed to acknowledge the qualifications of the professional who leads the coordinated management of multiple projects and ensures the ultimate success of a program. You will benefit from the many advantages of this new designation. Candidates earning this credential will be internationally recognized as professionals with the knowledge and experience to make and implement the important decisions and accomplish the strategic objectives that enhance business results.

Project Management Institute's newest credential is specifically developed to acknowledge the qualifications of the professional who leads the coordinated management of multiple projects and ensures the ultimate success of a program. You will benefit from the many advantages of this new designation. Candidates earning this credential will be internationally recognized as professionals with the knowledge and experience to make and implement the important decisions and accomplish the strategic objectives that enhance business results.

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 3 year(s)

11. Certified Management Executive (CME)

The Executive Management Certification is the highest level of educational achievement offered by the NAHRO Professional Development System (NPDS). The certification builds upon the Operations level certifications and requires candidates to have significant levels of housing experience.

The Executive Management Certification is the highest level of educational achievement offered by the NAHRO Professional Development System (NPDS). The certification builds upon the Operations level certifications and requires candidates to have significant levels of housing experience.

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? No
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 3 year(s)
Certifying Organization
National Association of Housing...

12. Accredited Business Communicator (ABC)

IABC's accreditation program is the global standard of professional achievement for business communicators. Accredited members practicing around the world apply the same strategic management process in all communication disciplines, across diverse cultures, and in for-profit and nonprofit organizations of all sizes. This peer-reviewed program challenges candidates to demonstrate their knowledge of strategic communication planning, implementation, measurement and ethics. Candidates who meet all requirements earn the designation Accredited Business Communicator (ABC).

IABC's accreditation program is the global standard of professional achievement for business communicators. Accredited members practicing around the world apply the same strategic management process in all communication disciplines, across diverse cultures, and in for-profit and nonprofit organizations of all sizes. This peer-reviewed program challenges candidates to demonstrate their knowledge of strategic communication planning, implementation, measurement and ethics. Candidates who meet all requirements earn the designation Accredited Business Communicator (ABC).

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 1 year(s)

13. Certified Hospitality and Tourism Management Professional (CHTMP)

Certification Details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 5 year(s)
Certifying Organization
American Hotel and Lodging...

14. Certified Marketing Executive (CME)

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 5 year(s)
Certifying Organization
Sales & Marketing Executives...

15. Google Data Analytics Professional Certificate

Prepare for a new career in the high-growth field of data analytics, no experience or degree required. Get professional training designed by Google and have the opportunity to connect with top employers. There are 337,400 U.S. job openings in data analytics with a $67,900 average entry-level salary. Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 130 U.S. employers, including Walmart, Best Buy, Astreya. 82% of Google Career Certificate graduates report a positive career outcome like a new job, promotion, or raise within 6 months.

Prepare for a new career in the high-growth field of data analytics, no experience or degree required. Get professional training designed by Google and have the opportunity to connect with top employers. There are 337,400 U.S. job openings in data analytics with a $67,900 average entry-level salary. Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 130 U.S. employers, including Walmart, Best Buy, Astreya. 82% of Google Career Certificate graduates report a positive career outcome like a new job, promotion, or raise within 6 months.

Certification Details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or Written Exam Required? No
  • Renewal Required? No

16. Certified International Project Manager (CIPM)

Our AAPM Global Board of Standards issues the CIPM - Certified International Project Manager - Chartered Project Management - Board Certification to qualified applicants who have met our commission requirements of: Education, Training, Experience, Industry Knowledge, Ethics, and Continuing Education.

Our AAPM Global Board of Standards issues the CIPM - Certified International Project Manager - Chartered Project Management - Board Certification to qualified applicants who have met our commission requirements of: Education, Training, Experience, Industry Knowledge, Ethics, and Continuing Education.

Certification Details
  • More than two years of education or training after high school required? Yes
  • More than two years of work experience required? Yes
  • Oral or Written Exam Required? Yes
  • Renewal Required? Every 2 year(s)
Course That Help You To Prepare For Certification
Project Management Certification Training + 2 Practice Exams
udemy
4.8
(127)

Sales And Marketing Manager Jobs

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What is the best certification for a Sales And Marketing Manager?

The Certified Sales Professional (CSP) certification is most common among sales and marketing managers. This certification is awarded by the Manufacturers Representatives Educational Research Foundation. This certification is great to have as it shows an improvement in your competency to perform your role. You can earn this certification at the beginning of your career, as it often doesn't require a minimum education level and work experience. To become a certified sales and marketing manager with Certified Sales Professional (CSP), you need to pass the exam. This certificate requires more than two years of work experience. Renew certification every 3 year.

What are Some of the Most In-Demand Certifications For Sales And Marketing Managers?

We analyzed online job postings to determine the most commonly asked-for certifications. The most popular certification requirement is Sales Management. By holding this certification, you will gain a more-competitive resume that will look impressive to potential employers.

What Certifications Can Impact a Sales And Marketing Manager Career and Salary?

Sales and marketing managers are most often promoted to a regional sales manager position. A regional sales manager average salary is $91,690 whereas sales and marketing managers make an average salary of $71,788. The Sales Management certification could help you to get a regional sales manager position in your career path.

Sales and marketing managers are most likely to hold a combination of the following certifications: Certified Sales Professional (CSP), Professional Certified Marketer (PCM), and Sales Management.

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If you are not ready to pass the certification program but still want to improve your skills, these online courses may help.

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