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Sales and marketing manager salary

Average sales and marketing manager salary

$81,953

$39.4 hourly rate

Entry-level sales and marketing manager salary
$43,000 yearly salary
Updated January 8, 2025

Understanding Sales and Marketing Manager Salaries

The average salary for a Sales and Marketing Manager is approximately $81,953 annually. However, this figure varies based on several factors including experience level, geographic location, and industry. For instance, entry-level managers can expect to earn lower salaries, while those in senior positions may earn significantly more.

In regions like California and New York, salaries tend to be higher due to the cost of living and the demand for skilled professionals. Additionally, industries such as technology and pharmaceuticals typically offer competitive compensation packages. Understanding these dynamics can aid job seekers in making informed decisions about their career paths.

Salary by State

For example, states like Washington and Massachusetts consistently rank among the highest paying locations for this role. This page offers detailed insights into salary estimates and trends across various states, helping you pinpoint where to focus your job search.

Furthermore, exploring job opportunities in specific sectors can reveal lucrative positions that align with your career goals. Utilize the resources available on Zippia to stay updated on salary trends and job openings in your area.

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Where can a Sales And Marketing Manager earn more?

Compare salary by location
Vs
111k
91k
71k
51k
31k
Columbus, OH$93,336
Eden Prairie, MN$61,281
Compare salary by company
Vs
167k
147k
127k
107k
87k
67k
Meta$150,968
Henry Schein$96,810

Sales and marketing manager salaries by experience level

Experience levelAvg. salaryHourly rate
Entry-level sales and marketing manager$60,800$29.25
Mid-level sales and marketing manager$65,000$31.24
Senior-level sales and marketing manager$148,000$71.07

Sales and marketing manager salary estimates from across the web

Based on the latest salary information compiled by Zippia, Salary.com, Indeed, Glassdoor, Ziprecruiter, Comparably and Payscale, the average salary for a sales and marketing manager typically falls between $66,632 and $136,447.
zippia
$81,953yearly
glassdoor[1]
$113,474yearly
indeed[2]
$74,754yearly
comparably[3]
$70,527yearly
Salary.com[4]
$136,447yearly
ZipRecruiter[5]
$68,386yearly
payscale[6]
$66,632yearly

Average sales and marketing manager salary by state

The average sales and marketing manager salary in New York, Washington, and Connecticut are the highest in the U.S. The lowest average sales and marketing manager salary states are Mississippi, Oklahoma, and Hawaii.

  • State view
  • County view
Average salary:

Highest paying states for sales and marketing managers

RankStateAvg. salaryHourly rate
1Connecticut$90,363$43.44
2New York$92,698$44.57
3Nevada$87,174$41.91
4Washington$91,193$43.84
5Pennsylvania$82,464$39.65
6California$85,669$41.19
7Massachusetts$89,477$43.02
8Maine$82,663$39.74
9New Jersey$86,096$41.39
10Michigan$81,872$39.36
11District of Columbia$81,004$38.94
12North Carolina$76,705$36.88
13Maryland$85,329$41.02
14New Hampshire$76,231$36.65
15Texas$73,048$35.12
16New Mexico$85,035$40.88
17Rhode Island$76,974$37.01
18Oregon$73,332$35.26
19Ohio$75,474$36.29
20Utah$70,807$34.04
21Arizona$74,473$35.80
22Wisconsin$71,323$34.29
23Virginia$74,336$35.74
24Colorado$68,860$33.11
25Vermont$72,694$34.95
26South Carolina$71,673$34.46
27Delaware$72,879$35.04
28Wyoming$58,995$28.36
29Idaho$68,136$32.76
30Tennessee$62,808$30.20
31Florida$63,261$30.41
32Illinois$63,562$30.56
33Indiana$63,787$30.67
34Kansas$62,767$30.18
35Minnesota$61,584$29.61
36Georgia$60,660$29.16
37West Virginia$63,013$30.29
38North Dakota$57,862$27.82
39Arkansas$56,715$27.27
40Hawaii$53,448$25.70
41Missouri$63,410$30.49
42Kentucky$59,609$28.66
43Alaska$58,705$28.22
44Alabama$61,222$29.43
45Montana$60,407$29.04
46Louisiana$58,710$28.23
47South Dakota$53,229$25.59
48Mississippi$55,804$26.83
49Nebraska$51,641$24.83
50Oklahoma$54,874$26.38
51Iowa$53,205$25.58

Highest paying cities for sales and marketing managers

The highest-paying cities for sales and marketing managers are Yonkers, NY, San Francisco, CA, and Seattle, WA.

RankCityAvg. salaryHourly rate
1Yonkers, NY$93,336$44.87
2San Francisco, CA$92,419$44.43
3Seattle, WA$91,801$44.14
4Quincy, MA$89,788$43.17
5Las Vegas, NV$86,721$41.69
6Fort Lee, NJ$86,699$41.68
7Philadelphia, PA$83,319$40.06
8Washington, DC$81,059$38.97
9Providence, RI$76,870$36.96
10Reston, VA$76,359$36.71
11Austin, TX$74,427$35.78
12Charlotte, NC$73,715$35.44
13Salt Lake City, UT$70,250$33.77
14Denver, CO$68,632$33.00
15Cincinnati, OH$68,301$32.84
16Richmond, IN$65,340$31.41
17Doral, FL$64,550$31.03
18Chicago, IL$64,064$30.80
19Lebanon, TN$63,045$30.31
20Eden Prairie, MN$61,281$29.46

Sales and marketing manager salary details

A sales and marketing manager's salary ranges from $43,000 a year at the 10th percentile to $154,000 at the 90th percentile.

Average sales and marketing manager salary graph
Average sales and marketing manager salary graph, trends, and summary

What is a sales and marketing manager's salary?

PercentileAnnual salaryMonthly salaryHourly rate
90th Percentile$154,000$12,833$74
75th Percentile$114,000$9,500$55
Average$81,953$6,829$39
25th Percentile$58,000$4,833$28
10th Percentile$43,000$3,583$21

Highest paying sales and marketing manager jobs

The highest paying types of sales and marketing managers are director of sales and marketing, product marketing manager, and marketing manager.

Job titleAnnual salaryMonthly salaryHourly rateJob openings
Manager, Field Marketing$93,296$7,775$44.85174,371
Brand Manager$97,789$8,149$47.01127,429
Marketing Manager/Project Manager$78,368$6,531$37.68187,949
Marketing And Operations Manager$93,738$7,812$45.07152,231
Marketing Team Leader$67,150$5,596$32.28132,966
Sales Manager$73,952$6,163$35.55119,066

Top companies hiring sales and marketing managers now:

  1. IBM jobs (23)
  2. Avnet jobs (25)
  3. Johnson & Johnson jobs (17)
  4. Arrow Electronics jobs (30)
  5. State Farm Insurance Agency jobs (17)

Which companies pay sales and marketing managers the most?

Sales and marketing manager salaries at Meta and Citi are the highest-paying according to our most recent salary estimates. In addition, the average sales and marketing manager salary at companies like Amazon and Safran are highly competitive.

RankCompanyAverage salaryHourly rate
1Meta$150,968$72.58
2Citi$134,790$64.80
3Amazon$130,872$62.92
4Safran$116,081$55.81
5Atlassian$115,170$55.37
6LinkedIn$114,721$55.15
7Square$114,658$55.12
8Spirit AeroSystems$110,093$52.93
9IBM$110,015$52.89
10U.S. Bank$106,957$51.42
11IXL Center$106,026$50.97
12Woods Services$104,512$50.25
13Viva Entertainment$104,279$50.13
14Salesforce$103,146$49.59
15Curtiss-Wright$101,880$48.98
16Hope Medical Clinic$99,780$47.97
17Ameriprise Financial$98,655$47.43
18Alfa$98,329$47.27
19Concord Music Group$96,872$46.57
20Henry Schein$96,810$46.54

Wage gap by gender, race and education

$84,000$82,200$80,400$78,600$76,800$75,000
MaleFemale

Sales And Marketing Manager salary by industry

The average sales and marketing manager salary varies across industries:

  • The average sales and marketing manager salary in the technology industry is $89,761, the highest of any industry.
  • The average sales and marketing manager salary in the finance industry is $84,780.
  • Sales and marketing managers in the hospitality industry earn an average salary of $63,901, the lowest of any industry.

Highest paying industries for sales and marketing managers

RankIndustryAverage salaryHourly rate
1Technology$89,761$43.15
2Finance$84,780$40.76
3Automotive$77,776$37.39
4Transportation$74,214$35.68
5Manufacturing$73,141$35.16
6Media$72,947$35.07
7Retail$66,709$32.07
8Hospitality$63,901$30.72

High paying sales and marketing manager jobs

Sales and marketing manager salary trends

The average sales and marketing manager salary has risen by $15,080 over the last ten years. In 2014, the average sales and marketing manager earned $66,873 annually, but today, they earn $81,953 a year. That works out to a 8% change in pay for sales and marketing managers over the last decade.

Compare sales and marketing manager salaries for cities or states with the national average over time.

Average sales and marketing manager salary over time

Compare sales and marketing manager salaries for individual cities or states with the national average.

Sales and marketing manager salary by year

YearAvg. salaryHourly rate% Change
2025$82,000$39.40+3.7%
2024$78,900$37.93+1.9%
2023$77,400$37.22+1.5%
2022$76,200$36.65+0.8%
2021$75,600$36.35+1.9%

Recently added sales and marketing manager salaries

CompanyJobLocationDate addedSalary
MetaSales Enablement Marketing Manager, Small Business MarketingNew York, NY06/28/2025$96,000
MetaSales Enablement Marketing Manager, Small Business MarketingSan Francisco, CA06/28/2025$96,000
K & N EngineeringPerformance Sales & Marketing ManagerGrand Prairie, TX06/27/2025$110,000
Magical TeamsSales & Marketing Manager (International)Laurel, VA06/27/2025$31,305
Aston CarterSales and Marketing Manager (Food Science)Portland, OR06/26/2025$100,000
ADPManager, FP&A-WW Sales and Marketing ConsolidationsRoseland, NJ06/25/2025$71,600
Sinclair Broadcast Group, Inc.Manager, Sales and MarketingSchenectady, NY06/25/2025$109,000
SpeakcoreSales & Marketing ManagerDowne, NJ06/25/2025$60,000
Undercover SnacksSales/Marketing Support ManagerEast Hanover, NJ06/24/2025$55,000
AGCOSales & Marketing ManagerBatavia, IL06/23/2025$54,000

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