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The differences between sales and marketing managers and sales managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a sales and marketing manager, becoming a sales manager takes usually requires 6-8 years. Additionally, a sales and marketing manager has an average salary of $81,953, which is higher than the $73,952 average annual salary of a sales manager.
The top three skills for a sales and marketing manager include customer service, digital marketing and customer satisfaction. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.
| Sales And Marketing Manager | Sales Manager | |
| Yearly salary | $81,953 | $73,952 |
| Hourly rate | $39.40 | $35.55 |
| Growth rate | 10% | 5% |
| Number of jobs | 151,042 | 119,066 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 63% |
| Average age | 39 | 46 |
| Years of experience | 10 | 8 |
Marketing managers are experts in marketing a product or business. They take charge of a lot of responsibilities in the business. These include the integration of budgets and estimates for marketing campaigns, involvement in negotiations, and collaboration with advertising agencies. It is their job to research and develop marketing opportunities. They perform managerial duties in line with the company's operational goals. Also, they plan and implement new plans for the sales of the company.
Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.
Sales and marketing managers and sales managers have different pay scales, as shown below.
| Sales And Marketing Manager | Sales Manager | |
| Average salary | $81,953 | $73,952 |
| Salary range | Between $43,000 And $154,000 | Between $42,000 And $129,000 |
| Highest paying City | Yonkers, NY | Jersey City, NJ |
| Highest paying state | New York | New Jersey |
| Best paying company | Meta | Capgemini |
| Best paying industry | Technology | - |
There are a few differences between a sales and marketing manager and a sales manager in terms of educational background:
| Sales And Marketing Manager | Sales Manager | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 63% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Southern California |
Here are the differences between sales and marketing managers' and sales managers' demographics:
| Sales And Marketing Manager | Sales Manager | |
| Average age | 39 | 46 |
| Gender ratio | Male, 59.8% Female, 40.2% | Male, 68.7% Female, 31.3% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 7% |