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As of October 2025, the average salary for a Sales and Marketing Vice President stands at $169,384 per year, translating to approximately $81 per hour. This salary can fluctuate based on various factors including geographic location, years of experience, and specific industry. States like California and New York often offer higher salaries due to the cost of living and demand for skilled professionals.
In addition to a competitive salary, many organizations provide bonuses and profit-sharing options. The highest paying cities for this role typically include major metropolitan areas where large corporations are headquartered. Positions in industries such as technology, finance, and healthcare tend to offer the most lucrative compensation packages.
For aspiring candidates, understanding the landscape of salaries can aid in making informed career decisions. Building a strong network and gaining relevant experience are vital steps towards securing a high-paying position as a Sales and Marketing Vice President.
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The average sales and marketing vice president salary in Maine, California, and North Carolina are the highest in the U.S. The lowest average sales and marketing vice president salary states are Montana, Florida, and Pennsylvania.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | North Carolina | $164,884 | $79.27 |
| 2 | Maine | $166,883 | $80.23 |
| 3 | Wyoming | $148,943 | $71.61 |
| 4 | Michigan | $164,834 | $79.25 |
| 5 | Tennessee | $159,117 | $76.50 |
| 6 | Ohio | $152,096 | $73.12 |
| 7 | Arizona | $148,620 | $71.45 |
| 8 | Missouri | $159,658 | $76.76 |
| 9 | California | $166,831 | $80.21 |
| 10 | West Virginia | $155,990 | $75.00 |
| 11 | Virginia | $152,116 | $73.13 |
| 12 | Vermont | $159,868 | $76.86 |
| 13 | New Hampshire | $146,558 | $70.46 |
| 14 | District of Columbia | $150,436 | $72.33 |
| 15 | New Jersey | $152,530 | $73.33 |
| 16 | Utah | $146,796 | $70.58 |
| 17 | Illinois | $145,647 | $70.02 |
| 18 | Massachusetts | $149,413 | $71.83 |
| 19 | New York | $146,939 | $70.64 |
| 20 | Minnesota | $142,418 | $68.47 |
| 21 | Kentucky | $139,753 | $67.19 |
| 22 | Oregon | $145,417 | $69.91 |
| 23 | Washington | $149,295 | $71.78 |
| 24 | Louisiana | $144,179 | $69.32 |
| 25 | South Carolina | $143,641 | $69.06 |
| 26 | Nevada | $138,079 | $66.38 |
| 27 | Texas | $136,699 | $65.72 |
| 28 | Connecticut | $141,595 | $68.07 |
| 29 | Indiana | $139,292 | $66.97 |
| 30 | Maryland | $146,138 | $70.26 |
| 31 | Nebraska | $137,877 | $66.29 |
| 32 | Delaware | $145,633 | $70.02 |
| 33 | Wisconsin | $137,733 | $66.22 |
| 34 | Mississippi | $138,478 | $66.58 |
| 35 | Oklahoma | $139,098 | $66.87 |
| 36 | Hawaii | $139,067 | $66.86 |
| 37 | Rhode Island | $139,922 | $67.27 |
| 38 | Colorado | $135,974 | $65.37 |
| 39 | Iowa | $137,753 | $66.23 |
| 40 | Alabama | $137,083 | $65.91 |
| 41 | Georgia | $134,997 | $64.90 |
| 42 | Pennsylvania | $130,890 | $62.93 |
| 43 | Arkansas | $132,924 | $63.91 |
| 44 | New Mexico | $136,970 | $65.85 |
| 45 | Florida | $131,418 | $63.18 |
| 46 | South Dakota | $130,127 | $62.56 |
| 47 | Kansas | $132,386 | $63.65 |
| 48 | Idaho | $136,061 | $65.41 |
| 49 | North Dakota | $124,539 | $59.87 |
| 50 | Alaska | $104,388 | $50.19 |
| 51 | Montana | $132,186 | $63.55 |
The highest-paying cities for sales and marketing vice presidents are Burlingame, CA, Ann Arbor, MI, and Greensboro, NC.
| Rank | City | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | Burlingame, CA | $186,477 | $89.65 |
| 2 | Ann Arbor, MI | $179,400 | $86.25 |
| 3 | Greensboro, NC | $178,598 | $85.86 |
| 4 | Saint Louis, MO | $176,656 | $84.93 |
| 5 | Cincinnati, OH | $162,204 | $77.98 |
| 6 | Phoenix, AZ | $156,835 | $75.40 |
| 7 | Boston, MA | $154,972 | $74.51 |
| 8 | Sandy, UT | $153,981 | $74.03 |
| 9 | Chicago, IL | $152,683 | $73.41 |
| 10 | New York, NY | $152,045 | $73.10 |
| 11 | Greenwich, CT | $144,794 | $69.61 |
| 12 | Jackson, MS | $143,366 | $68.93 |
| 13 | Austin, TX | $142,108 | $68.32 |
| 14 | Madison, WI | $141,760 | $68.15 |
| 15 | Sparks, NV | $140,350 | $67.48 |
| 16 | Chamblee, GA | $139,306 | $66.97 |
| 17 | Jacksonville, FL | $139,179 | $66.91 |
| 18 | Fort Collins, CO | $137,827 | $66.26 |
| 19 | Pittsburgh, PA | $132,669 | $63.78 |
A sales and marketing vice president's salary ranges from $99,000 a year at the 10th percentile to $289,000 at the 90th percentile.

| Percentile | Annual salary | Monthly salary | Hourly rate |
|---|---|---|---|
| 90th Percentile | $289,000 | $24,083 | $139 |
| 75th Percentile | $224,000 | $18,667 | $108 |
| Average | $169,384 | $14,115 | $81 |
| 25th Percentile | $127,000 | $10,583 | $61 |
| 10th Percentile | $99,000 | $8,250 | $48 |
The highest paying types of sales and marketing vice presidents are senior vice president, sales, marketing vice president, and corporate vice president.
| Job title | Annual salary | Monthly salary | Hourly rate | Job openings |
|---|---|---|---|---|
| Director Of Sales | $111,068 | $9,256 | $53.40 | 91,891 |
| Director New Business Development | $110,272 | $9,189 | $53.02 | 154,470 |
| Vice President Of Sales & Operations | $162,997 | $13,583 | $78.36 | 162,189 |
| Sales And Operations Manager | $103,113 | $8,593 | $49.57 | 166,144 |
| Marketing Supervisor | $64,304 | $5,359 | $30.92 | 74,956 |
| Business Development And Marketing Manager | $75,369 | $6,281 | $36.23 | 182,239 |
Top companies hiring sales and marketing vice presidents now:
Sales and marketing vice president salaries at Genentech and Innovatus Imaging are the highest-paying according to our most recent salary estimates. In addition, the average sales and marketing vice president salary at companies like AstraZeneca and Via of the Lehigh Valley are highly competitive.
| Rank | Company | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Genentech | $223,396 | $107.40 |
| 2 | Innovatus Imaging | $206,088 | $99.08 |
| 3 | AstraZeneca | $188,492 | $90.62 |
| 4 | Via of the Lehigh Valley | $188,024 | $90.40 |
| 5 | RTC | $186,107 | $89.47 |
| 6 | Collabnet | $184,105 | $88.51 |
| 7 | Isagenix | $182,362 | $87.67 |
| 8 | Emergent BioSolutions | $181,152 | $87.09 |
| 9 | Kratos Defense & Security Solutions | $180,149 | $86.61 |
| 10 | Fox Electronics | $179,008 | $86.06 |
| 11 | Outform | $175,407 | $84.33 |
| 12 | Terumo Medical | $175,296 | $84.28 |
| 13 | Data | $174,377 | $83.84 |
| 14 | JPMorgan Chase & Co. | $172,443 | $82.91 |
| 15 | Hasbro | $171,992 | $82.69 |
| 16 | Bunge | $171,405 | $82.41 |
| 17 | Atlas Supply | $169,981 | $81.72 |
| 18 | Silgan Containers | $169,279 | $81.38 |
| 19 | North States Ind | $169,043 | $81.27 |
| 20 | Matrix Metals | $168,710 | $81.11 |
The average sales and marketing vice president salary varies across industries:
| Rank | Industry | Average salary | Hourly rate |
|---|---|---|---|
| 1 | Technology | $161,144 | $77.47 |
| 2 | Manufacturing | $160,656 | $77.24 |
| 3 | Professional | $158,453 | $76.18 |
| 4 | Finance | $151,444 | $72.81 |
| 5 | Health Care | $148,949 | $71.61 |
| 6 | Hospitality | $148,321 | $71.31 |
The average sales and marketing vice president salary has risen by $39,245 over the last ten years. In 2014, the average sales and marketing vice president earned $130,139 annually, but today, they earn $169,384 a year. That works out to a 12% change in pay for sales and marketing vice presidents over the last decade.
Compare sales and marketing vice president salaries for cities or states with the national average over time.
Compare sales and marketing vice president salaries for individual cities or states with the national average.
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $169,000 | $81.43 | +4.3% |
| 2024 | $162,000 | $77.96 | +1.9% |
| 2023 | $159,000 | $76.47 | +2.5% |
| 2022 | $155,000 | $74.52 | +2.6% |
| 2021 | $151,000 | $72.61 | +3.5% |
| Company | Job | Location | Date added | Salary |
|---|---|---|---|---|
| Ace Relocation Systems | Vice President of Commercial Sales & Marketing | San Diego, CA | 06/28/2025 | $175,000 |
| Ace Relocation Systems | Vice President of Commercial Sales & Marketing | San Marcos, TX | 06/28/2025 | $175,000 |
| Ace Relocation Systems | Vice President of Commercial Sales & Marketing | Orlando, FL | 06/28/2025 | $154,000 |
| Ace Relocation Systems | Vice President of Commercial Sales & Marketing | Strongsville, OH | 06/28/2025 | $154,000 |
| LHH | Vice President, Sales and Marketing | Milwaukee, WI | 06/20/2025 | $160,000 |
| Jpmorgan Chase | US Sales & Marketing-Financials Sales Specialist-Vice President | New York, NY | 06/12/2025 | $150,000 |
| Jpmorgan Chase & Co | US Sales & Marketing-Financials Sales Specialist-Vice President | New York, NY | 06/11/2025 | $150,000 |
| Get It-Executive | VP Marketing and Sales | Washington, DC | 06/10/2025 | $100,000 |
| Jpmorgan Chase | US Sales & Marketing-TMT Specialist-Vice President | New York, NY | 05/25/2025 | $150,000 |
| Jpmorgan Chase Bank, N.A | US Sales & Marketing-TMT Specialist-Vice President | New York, NY | 05/24/2025 | $150,000 |
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