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The differences between sales assistants and promoters can be seen in a few details. Each job has different responsibilities and duties. Additionally, a promoter has an average salary of $37,603, which is higher than the $35,258 average annual salary of a sales assistant.
The top three skills for a sales assistant include customer service, powerpoint and account executives. The most important skills for a promoter are customer service, facebook, and windows.
| Sales Assistant | Promoter | |
| Yearly salary | $35,258 | $37,603 |
| Hourly rate | $16.95 | $18.08 |
| Growth rate | - | - |
| Number of jobs | 347,034 | 12,975 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 60% | Bachelor's Degree, 67% |
| Average age | 41 | 45 |
| Years of experience | - | - |
Sales assistants are usually entry-level or junior employees who are assigned to help out in the sales department. They are responsible for any administrative or clerical activities needed in the department. They may also work on the operations floor to assist with the selling of company products or services. They help complete company sales by approaching potential buyers and answering any questions about items. They should be familiar with what the company offers to identify the products that would best fit the needs of the customer.
Promoters are responsible for the demonstration of the products they offer, highlighting its features and responding to the customers' inquiries and concerns. A promoter should have excellent communication and marketing skills to persuade existing and potential customers to buy the products or services. They must also be able to negotiate well, especially on the pricing and product warranty. Promoters also assist in marketing promotional offers and special discounts, as well as joining in various events for product endorsements. They record transactions accurately, process payments, and request a new batch of stocks as needed.
Sales assistants and promoters have different pay scales, as shown below.
| Sales Assistant | Promoter | |
| Average salary | $35,258 | $37,603 |
| Salary range | Between $26,000 And $47,000 | Between $25,000 And $55,000 |
| Highest paying City | Seattle, WA | San Francisco, CA |
| Highest paying state | New York | New York |
| Best paying company | IBM | HP |
| Best paying industry | Finance | Finance |
There are a few differences between a sales assistant and a promoter in terms of educational background:
| Sales Assistant | Promoter | |
| Most common degree | Bachelor's Degree, 60% | Bachelor's Degree, 67% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between sales assistants' and promoters' demographics:
| Sales Assistant | Promoter | |
| Average age | 41 | 45 |
| Gender ratio | Male, 28.2% Female, 71.8% | Male, 43.9% Female, 56.1% |
| Race ratio | Black or African American, 10.0% Unknown, 5.3% Hispanic or Latino, 20.6% Asian, 8.0% White, 55.5% American Indian and Alaska Native, 0.6% | Black or African American, 15.5% Unknown, 7.7% Hispanic or Latino, 20.2% Asian, 5.9% White, 50.5% American Indian and Alaska Native, 0.3% |
| LGBT Percentage | 7% | 7% |