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Sales assistant vs sales representative

The differences between sales assistants and sales representatives can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales representative has an average salary of $56,591, which is higher than the $35,258 average annual salary of a sales assistant.

The top three skills for a sales assistant include customer service, powerpoint and account executives. The most important skills for a sales representative are sales process, product knowledge, and customer service.

Sales assistant vs sales representative overview

Sales AssistantSales Representative
Yearly salary$35,258$56,591
Hourly rate$16.95$27.21
Growth rate-4%
Number of jobs347,034205,456
Job satisfaction-4.33
Most common degreeBachelor's Degree, 60%Bachelor's Degree, 54%
Average age4147
Years of experience-4

What does a sales assistant do?

Sales assistants are usually entry-level or junior employees who are assigned to help out in the sales department. They are responsible for any administrative or clerical activities needed in the department. They may also work on the operations floor to assist with the selling of company products or services. They help complete company sales by approaching potential buyers and answering any questions about items. They should be familiar with what the company offers to identify the products that would best fit the needs of the customer.

What does a sales representative do?

Sales representatives primarily sell the company's products and services to businesses or organizations. They should be adept at closing out sales, negotiating, and providing customer service. They should be knowledgeable about the products or services of the manufacturer or producer they represent. They must also have strong analytical skills that would help them in coming up with cost-benefit analysis in assessing the current roster of clients and even prospective ones. Sales representatives should also be able to maintain good working relationships with all involved stakeholders, especially clients.

Sales assistant vs sales representative salary

Sales assistants and sales representatives have different pay scales, as shown below.

Sales AssistantSales Representative
Average salary$35,258$56,591
Salary rangeBetween $26,000 And $47,000Between $33,000 And $94,000
Highest paying CitySeattle, WABoston, MA
Highest paying stateNew YorkMassachusetts
Best paying companyIBMGoogle
Best paying industryFinancePharmaceutical

Differences between sales assistant and sales representative education

There are a few differences between a sales assistant and a sales representative in terms of educational background:

Sales AssistantSales Representative
Most common degreeBachelor's Degree, 60%Bachelor's Degree, 54%
Most common majorBusinessBusiness
Most common college-SUNY College of Technology at Alfred

Sales assistant vs sales representative demographics

Here are the differences between sales assistants' and sales representatives' demographics:

Sales AssistantSales Representative
Average age4147
Gender ratioMale, 28.2% Female, 71.8%Male, 58.1% Female, 41.9%
Race ratioBlack or African American, 10.0% Unknown, 5.3% Hispanic or Latino, 20.6% Asian, 8.0% White, 55.5% American Indian and Alaska Native, 0.6%Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.5% Asian, 5.2% White, 72.5% American Indian and Alaska Native, 0.2%
LGBT Percentage7%6%

Differences between sales assistant and sales representative duties and responsibilities

Sales assistant example responsibilities.

  • Manage numerous, highly confidential details for retirement plan deals from start to finish including meticulous preparation of PowerPoint presentations.
  • Work with 3 AE's billing out 5 million a year.
  • Maintain broadcast files to FCC regulations.
  • Work with NSM with national accounts payables.
  • Negotiate air time for national commercials airing on ABC & CBS.
  • Handle local and national political advertisers with orders and make sure station comply with FCC regulations.
  • Show more

Sales representative example responsibilities.

  • Manage prospective leads and existing accounts through a CRM platform to accurately forecast revenue and develop long-term business partnerships.
  • Manage and create all content distribute via various social media outlets: Facebook, twitter, feedback blogs, etc.
  • Search for procurement contracts, attend trade shows, design flyers, postcards, etc.
  • Utilize POS sales software to maintain monetary sales information produce reports for organizational review.
  • Develop and maintain business relationships with businesses and policyholders using establish methods such as customer relationship management CRM.
  • Handle administrative and sales duties as Jr.
  • Show more

Sales assistant vs sales representative skills

Common sales assistant skills
  • Customer Service, 36%
  • PowerPoint, 8%
  • Account Executives, 4%
  • Sales Support, 4%
  • Sales Floor, 4%
  • Sales Reports, 3%
Common sales representative skills
  • Sales Process, 9%
  • Product Knowledge, 9%
  • Customer Service, 7%
  • CRM, 6%
  • Business Development, 6%
  • Sales REP, 5%