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Sales associate vs account executive

The differences between sales associates and account executives can be seen in a few details. Each job has different responsibilities and duties. Additionally, an account executive has an average salary of $69,618, which is higher than the $32,167 average annual salary of a sales associate.

The top three skills for a sales associate include customer service, sales floor and cash handling. The most important skills for an account executive are customer service, CRM, and healthcare.

Sales associate vs account executive overview

Sales AssociateAccount Executive
Yearly salary$32,167$69,618
Hourly rate$15.46$33.47
Growth rate-5%
Number of jobs579,849205,561
Job satisfaction--
Most common degreeBachelor's Degree, 38%Bachelor's Degree, 78%
Average age4144
Years of experience--

What does a sales associate do?

Sales associates are responsible for promoting the company's goods or services. They are expected to provide exceptional customer service to prospective buyers. They should be familiar with all features of the company's products or services so that they can answer the customers' inquiries. Sales associates also assist customers in processing their checkouts, refunds, returns, and other needs. They should be customer-oriented, and they should have great communication skills. They should know how to sell their products or services to customers. They are considered the company's representatives on the ground.

What does an account executive do?

An account executive is responsible for supporting existing clients, closing client deals, and developing sales strategies to increase the company's sales and satisfaction. An account executive must be competitive enough to keep up with the constant changes in the sales industry, including the high demands of digital marketing, a different approach to product advertising, effective negotiation, and presentation skills. An account executive also requires excellent communication skills for the successful acquisition of client accounts and immediately resolve possible complaints as they arise.

Sales associate vs account executive salary

Sales associates and account executives have different pay scales, as shown below.

Sales AssociateAccount Executive
Average salary$32,167$69,618
Salary rangeBetween $21,000 And $47,000Between $44,000 And $109,000
Highest paying CityNew York, NYPortland, OR
Highest paying stateNew YorkOregon
Best paying companyBarclaysHitachi Vantara
Best paying industryManufacturingFinance

Differences between sales associate and account executive education

There are a few differences between a sales associate and an account executive in terms of educational background:

Sales AssociateAccount Executive
Most common degreeBachelor's Degree, 38%Bachelor's Degree, 78%
Most common majorBusinessBusiness
Most common college-University of Pennsylvania

Sales associate vs account executive demographics

Here are the differences between sales associates' and account executives' demographics:

Sales AssociateAccount Executive
Average age4144
Gender ratioMale, 38.4% Female, 61.6%Male, 57.2% Female, 42.8%
Race ratioBlack or African American, 10.6% Unknown, 5.1% Hispanic or Latino, 21.4% Asian, 6.9% White, 55.4% American Indian and Alaska Native, 0.6%Black or African American, 6.7% Unknown, 4.0% Hispanic or Latino, 16.3% Asian, 5.6% White, 66.9% American Indian and Alaska Native, 0.4%
LGBT Percentage7%5%

Differences between sales associate and account executive duties and responsibilities

Sales associate example responsibilities.

  • Supervise women's department, manage jewelry department, assist customers on finalizing purchases
  • Gain experience with credit cards, mathematics, as well as customer service.
  • Utilize forklift, order picker reach truck, electric ladder, or roll ladders to transfer merchandise to the sales floor.
  • Create Facebook page for Ohco Import/Export division.
  • Increase sales by upselling products and follow up sales calls.
  • Assist customers with the purchase of the perfect piece of jewelry
  • Show more

Account executive example responsibilities.

  • Create and manage Facebook and twitter accounts.
  • Have achieve Google certification for both SEM and SEO sales.
  • Lead proposal team in winning a $1MM RFP, turning around a key account relationship.
  • Manage all aspects of new FedEx implementations (automation set-up, operational support and training of customers).
  • Develop and manage networking, VoIP, IP/TV, video, cloud, wireless, and security/disaster recovery projects.
  • Source all leads by means of cold calling, leveraging linkedin, referrals, and upselling to existing customers.
  • Show more

Sales associate vs account executive skills

Common sales associate skills
  • Customer Service, 15%
  • Sales Floor, 13%
  • Cash Handling, 9%
  • Retail Sales, 9%
  • Loss Prevention, 7%
  • Basic Math, 5%
Common account executive skills
  • Customer Service, 9%
  • CRM, 6%
  • Healthcare, 5%
  • Sales Process, 5%
  • Salesforce, 4%
  • Work Ethic, 4%