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The differences between sales associates and sales leaders can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales leader has an average salary of $68,699, which is higher than the $32,167 average annual salary of a sales associate.
The top three skills for a sales associate include customer service, sales floor and cash handling. The most important skills for a sales leader are product knowledge, customer service, and sales floor.
| Sales Associate | Sales Leader | |
| Yearly salary | $32,167 | $68,699 |
| Hourly rate | $15.46 | $33.03 |
| Growth rate | - | 5% |
| Number of jobs | 579,849 | 458,558 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 38% | Bachelor's Degree, 54% |
| Average age | 41 | 43 |
| Years of experience | - | 6 |
Sales associates are responsible for promoting the company's goods or services. They are expected to provide exceptional customer service to prospective buyers. They should be familiar with all features of the company's products or services so that they can answer the customers' inquiries. Sales associates also assist customers in processing their checkouts, refunds, returns, and other needs. They should be customer-oriented, and they should have great communication skills. They should know how to sell their products or services to customers. They are considered the company's representatives on the ground.
A Sales Leader's responsibility is more than just leading. Most of the tasks involve monitoring the progress of sales, creating strategies to attain financial gains, managing the workforce, and as well as suggesting and enforcing particular options that would be beneficial for the sales and the company. All while making sure that all actions adhere to the policies and standards of the company. Above all, a Sale's Leader must have the passion and determination to drive a team towards the company's goal.
Sales associates and sales leaders have different pay scales, as shown below.
| Sales Associate | Sales Leader | |
| Average salary | $32,167 | $68,699 |
| Salary range | Between $21,000 And $47,000 | Between $33,000 And $139,000 |
| Highest paying City | New York, NY | San Francisco, CA |
| Highest paying state | New York | California |
| Best paying company | Barclays | ZS |
| Best paying industry | Manufacturing | - |
There are a few differences between a sales associate and a sales leader in terms of educational background:
| Sales Associate | Sales Leader | |
| Most common degree | Bachelor's Degree, 38% | Bachelor's Degree, 54% |
| Most common major | Business | Business |
| Most common college | - | SUNY College of Technology at Delhi |
Here are the differences between sales associates' and sales leaders' demographics:
| Sales Associate | Sales Leader | |
| Average age | 41 | 43 |
| Gender ratio | Male, 38.4% Female, 61.6% | Male, 40.7% Female, 59.3% |
| Race ratio | Black or African American, 10.6% Unknown, 5.1% Hispanic or Latino, 21.4% Asian, 6.9% White, 55.4% American Indian and Alaska Native, 0.6% | Black or African American, 8.4% Unknown, 4.6% Hispanic or Latino, 17.7% Asian, 6.9% White, 61.6% American Indian and Alaska Native, 0.7% |
| LGBT Percentage | 7% | 9% |