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What is a sales communications manager and how to become one
Sales communications managers are responsible for designing, developing, and executing communications strategies, plans, and messaging that will engage and connect all of the organization's sales teams. Moreover, they also develop creative content that support proactive internal storytelling for recognition, training, performance, key programs, and initiatives critical to business growth. The average hourly salary for the position is $46.76, which amounts to $97,257 annually. In addition, the career is projected to grow in the near future, which will result in more opportunities being created across the United States.
The key tasks that a sales communications manager performs include overseeing all internal and external communications for a company, ensuring its message is consistent and engaging. Furthermore, they prepare detailed media reports, press releases, and marketing materials. They supervise projects to ensure that all content is market ready. And, they respond to communication-related issues in a timely manner.
Educational requirements for the position include a bachelor's degree in communications, journalism, public relations or similar field. Moreover, employers may also require five years or more of relevant work experience. Essential skills required include communication, creativity, multitasking, customer service, and research.
What general advice would you give to a sales communications manager?
Bill Thorne
Executive Director of the NRF Foundation and Senior Vice President of Communication and Public Affairs of NRF, National Retail Federation
Avg. Salary $99,386
Avg. Salary $59,228
Growth rate 5%
Growth rate 0.3%
American Indian and Alaska Native 0.24%
Asian 4.07%
Black or African American 3.24%
Hispanic or Latino 9.82%
Unknown 4.41%
White 78.23%
Genderfemale 55.31%
male 44.69%
Age - 46American Indian and Alaska Native 3.00%
Asian 7.00%
Black or African American 14.00%
Hispanic or Latino 19.00%
White 57.00%
Genderfemale 47.00%
male 53.00%
Age - 46Stress level is manageable
7.1 - high
Complexity level is advanced
7 - challenging
Work life balance is poor
6.4 - fair
Sales communications manager career paths
Key steps to become a sales communications manager
Explore sales communications manager education requirements
Start to develop specific sales communications manager skills
Skills Percentages Sales Process 19.71% Community Sales 12.41% Facebook 10.74% Customer Service 4.87% Market Research 4.06% Complete relevant sales communications manager training and internships
Accountants spend an average of 6-12 months on post-employment, on-the-job training. New sales communications managers learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a sales communications manager based on U.S. Bureau of Labor Statistics data and data from real sales communications manager resumes.Research sales communications manager duties and responsibilities
- Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
- Increase corporate and sales efficiency by defining standardize processes across global sales teams and implementing in CRM.
- Maintain customer databases using CRM software applications.
- Develop and manage customized patient education programs for nationwide distribution through healthcare nonprofit associations by securing third-party pharmaceutical sponsorship.
Apply for sales communications manager jobs
Now it's time to start searching for a sales communications manager job. Consider the tips below for a successful job search:
- Browse job boards for relevant postings
- Consult your professional network
- Reach out to companies you're interested in working for directly
- Watch out for job scams
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Average sales communications manager salary
The average sales communications manager salary in the United States is $99,386 per year or $48 per hour. Sales communications manager salaries range between $74,000 and $132,000 per year.
What am I worth?
How do sales communications managers rate their job?
Sales communications manager reviews
Motivating people and helping to create success in each person's day. Honor God serve people in rich people's lives, pursue excellence in service.
Not enough time in each day to get everything accomplished.
I like everything
Coming in contact with people, motivating staff, making the numbers, profitability for everyone
Working and meeting new people. Helping customers with their purchases. Helping employees better themselves and their sales processes.
Nothing
Updated January 8, 2025
