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Sales consultant vs sales manager

The differences between sales consultants and sales managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 2-4 years to become a sales consultant, becoming a sales manager takes usually requires 6-8 years. Additionally, a sales manager has an average salary of $73,952, which is higher than the $60,135 average annual salary of a sales consultant.

The top three skills for a sales consultant include sales process, product knowledge and POS. The most important skills for a sales manager are product knowledge, customer satisfaction, and sales performance.

Sales consultant vs sales manager overview

Sales ConsultantSales Manager
Yearly salary$60,135$73,952
Hourly rate$28.91$35.55
Growth rate4%5%
Number of jobs227,636119,066
Job satisfaction4.55
Most common degreeBachelor's Degree, 56%Bachelor's Degree, 63%
Average age4746
Years of experience48

What does a sales consultant do?

Sales consultants are employees who work in the sales department of a company. They are usually more skilled than usual sales employees. As such, they are usually given more complicated products or services to sell because they will be able to explain the product or service to the customers better. Sales consultants have in-depth knowledge of the offerings of the company. They talk to customers, understand what the customers need, and match the customers' needs with company products that can address the needs. They should also be updated on trends in the market and what is currently popular with the masses.

What does a sales manager do?

Sales managers are responsible for leading the organization's sales team. They oversee the progress and performance of the whole team, set area assignments to team members, and set weekly or monthly quotas. Sales managers oversee training team members during onboarding and providing further coaching to help them achieve their goals. They manage the challenges that team members may meet and help mitigate any problems that come along the way. Sales managers also set the strategic direction of the sales team and follow through by ensuring that the team's activities are in line with the goals.

Sales consultant vs sales manager salary

Sales consultants and sales managers have different pay scales, as shown below.

Sales ConsultantSales Manager
Average salary$60,135$73,952
Salary rangeBetween $37,000 And $97,000Between $42,000 And $129,000
Highest paying CitySan Francisco, CAJersey City, NJ
Highest paying stateCaliforniaNew Jersey
Best paying companyGoogleCapgemini
Best paying industryFinance-

Differences between sales consultant and sales manager education

There are a few differences between a sales consultant and a sales manager in terms of educational background:

Sales ConsultantSales Manager
Most common degreeBachelor's Degree, 56%Bachelor's Degree, 63%
Most common majorBusinessBusiness
Most common collegeSUNY College of Technology at AlfredUniversity of Southern California

Sales consultant vs sales manager demographics

Here are the differences between sales consultants' and sales managers' demographics:

Sales ConsultantSales Manager
Average age4746
Gender ratioMale, 63.2% Female, 36.8%Male, 68.7% Female, 31.3%
Race ratioBlack or African American, 3.8% Unknown, 3.7% Hispanic or Latino, 14.2% Asian, 5.1% White, 72.8% American Indian and Alaska Native, 0.2%Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage6%7%

Differences between sales consultant and sales manager duties and responsibilities

Sales consultant example responsibilities.

  • Achieve monthly sales goals through new business and upselling current clients.
  • Utilize CRM systems to effectively manage accounts; leverage competitor and market intelligence to drive offer posture and capture competitor accounts.
  • Create print ads design and create ad word campaign for SEO and SEM products.
  • Deliver effective sales presentations to individuals and groups while cross-selling additional vehicle products and services.
  • Handle incoming calls from Medicare recipients.
  • Hire and train employees teach effective upselling strategies.
  • Show more

Sales manager example responsibilities.

  • Achieve proficiency in multitasking by performing multiple duties and managing differing responsibilities periodically.
  • Manage discount contracts, write up of add-ons, renewals, transfers of equities.
  • Manage and support one of the largest portfolios within the division and the largest in the Americas.
  • Manage website, updating product listings, enhancing SEO positioning, and maintaining overall site appearance and functionality.
  • Launch and manage the Americas outsourcing lead generation and qualification process.
  • Set all promotional activity, introduce new items and manage distributors in select markets.
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Sales consultant vs sales manager skills

Common sales consultant skills
  • Sales Process, 13%
  • Product Knowledge, 11%
  • POS, 11%
  • Pre Sales, 7%
  • Work Ethic, 5%
  • Cross-Selling, 5%
Common sales manager skills
  • Product Knowledge, 12%
  • Customer Satisfaction, 7%
  • Sales Performance, 6%
  • CRM, 5%
  • Sales Process, 4%
  • Work Ethic, 4%