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Sales counselor vs retail sales consultant

The differences between sales counselors and retail sales consultants can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales counselor has an average salary of $63,569, which is higher than the $42,323 average annual salary of a retail sales consultant.

The top three skills for a sales counselor include lead management, customer service and real estate. The most important skills for a retail sales consultant are retail sales, customer satisfaction, and POS.

Sales counselor vs retail sales consultant overview

Sales CounselorRetail Sales Consultant
Yearly salary$63,569$42,323
Hourly rate$30.56$20.35
Growth rate--
Number of jobs58,475290,980
Job satisfaction--
Most common degreeBachelor's Degree, 58%Bachelor's Degree, 53%
Average age4141
Years of experience--

What does a sales counselor do?

The primary job of a sales counselor is to sell products that require an ample amount of money and time from buyers, like senior living condominiums and prefabricated homes. Your duties and responsibilities will typically include closing leads developed by direct mail, special events and media, developing and maintaining relations with potential referral sources, and preparing insurance proposals to clients. Other duties include supporting the customer in selecting a home site, house plan, and structural options, developing contract agendas, and providing client support with the loan application.

What does a retail sales consultant do?

The primary job of retail sales consultants is to approach customers, identify their needs, and recommend services or products to fulfill those needs. They should be knowledgeable about the functionality and technical specifications of their products as they are the ones who demonstrate these products to customers. They are also responsible for providing customer service, filling out paperwork, and managing inventory. To be qualified for this position, you should have a high school diploma or a college degree, relevant work experience and training, and experience in sales or customer service.

Sales counselor vs retail sales consultant salary

Sales counselors and retail sales consultants have different pay scales, as shown below.

Sales CounselorRetail Sales Consultant
Average salary$63,569$42,323
Salary rangeBetween $42,000 And $95,000Between $33,000 And $54,000
Highest paying CityWest Sacramento, CASeattle, WA
Highest paying stateOregonWashington
Best paying companyStripeAnastasia Beverly Hills
Best paying industry-Telecommunication

Differences between sales counselor and retail sales consultant education

There are a few differences between a sales counselor and a retail sales consultant in terms of educational background:

Sales CounselorRetail Sales Consultant
Most common degreeBachelor's Degree, 58%Bachelor's Degree, 53%
Most common majorBusinessBusiness
Most common college--

Sales counselor vs retail sales consultant demographics

Here are the differences between sales counselors' and retail sales consultants' demographics:

Sales CounselorRetail Sales Consultant
Average age4141
Gender ratioMale, 58.2% Female, 41.8%Male, 59.9% Female, 40.1%
Race ratioBlack or African American, 10.5% Unknown, 5.2% Hispanic or Latino, 23.1% Asian, 7.0% White, 53.6% American Indian and Alaska Native, 0.6%Black or African American, 11.0% Unknown, 5.1% Hispanic or Latino, 22.1% Asian, 6.9% White, 54.4% American Indian and Alaska Native, 0.5%
LGBT Percentage7%7%

Differences between sales counselor and retail sales consultant duties and responsibilities

Sales counselor example responsibilities.

  • Enter all leads into the CRM system and maintains that information until the lead is transferred to a sales representative.
  • Manage product deliveries, and maintain overall orderliness and cleanliness of facility to optimize customer experience.
  • Clean the dressing rooms, do recovery, help on POS
  • Outpace division goals to increase CRM usage through upbeat mentoring, training and technical support.
  • Coordinate all MLS meetings for Collin and Denton counties to establish a presence for the company.
  • Provide parties with accurate responses to their questions and assist in making their experience with AAA worthwhile.
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Retail sales consultant example responsibilities.

  • Achieve quarterly and yearly bonus goals by controlling business expenses and effectively managing payroll costs.
  • Excel selling requirements with geek squad protection, attachment rate, and sales quota.
  • Exploit selling techniques such as up-selling/ bundling to improve sale quotas.
  • Promote Samsung products as a subject matter expert to target specific sales goals.
  • Work as a sales associate for the wireless kiosk inside Sam's club.
  • Have a primary knowledge of smartphones, wearables/activity trackers, portable speakers, headphones, and networking/routers.
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Sales counselor vs retail sales consultant skills

Common sales counselor skills
  • Lead Management, 17%
  • Customer Service, 16%
  • Real Estate, 14%
  • Community Events, 7%
  • Business Development, 7%
  • Sales Process, 6%
Common retail sales consultant skills
  • Retail Sales, 26%
  • Customer Satisfaction, 11%
  • POS, 8%
  • Sales Objectives, 8%
  • Customer Relationships, 6%
  • Product Knowledge, 6%