Sales counselor vs sales account manager

The differences between sales counselors and sales account managers can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales counselor has an average salary of $63,569, which is higher than the $58,630 average annual salary of a sales account manager.

The top three skills for a sales counselor include lead management, customer service and real estate. The most important skills for a sales account manager are customer service, CRM, and customer satisfaction.

Sales counselor vs sales account manager overview

	Sales Counselor	Sales Account Manager
Yearly salary	$63,569	$58,630
Hourly rate	$30.56	$28.19
Growth rate	-	5%
Number of jobs	58,475	163,697
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 58%	Bachelor's Degree, 70%
Average age	41	46
Years of experience	-	8

What does a sales counselor do?

The primary job of a sales counselor is to sell products that require an ample amount of money and time from buyers, like senior living condominiums and prefabricated homes. Your duties and responsibilities will typically include closing leads developed by direct mail, special events and media, developing and maintaining relations with potential referral sources, and preparing insurance proposals to clients. Other duties include supporting the customer in selecting a home site, house plan, and structural options, developing contract agendas, and providing client support with the loan application.

What does a sales account manager do?

The account sales manager is in charge of the retention of their customer relationship. They have to supervise the portfolio of existing clients, develop new business with them, and seek new sales opportunities. Account sales managers act as liaisons between the company and customer as well as build strong, long-lasting relationships by providing an improved customer experience. It is their responsibility to negotiate contracts and close deals to maximize sales profits. Also, they forecast track sales results and prepare reports on account status.

Sales counselor vs sales account manager salary

Sales counselors and sales account managers have different pay scales, as shown below.

	Sales Counselor	Sales Account Manager
Average salary	$63,569	$58,630
Salary range	Between $42,000 And $95,000	Between $33,000 And $101,000
Highest paying City	West Sacramento, CA	San Francisco, CA
Highest paying state	Oregon	Hawaii
Best paying company	Stripe	Google
Best paying industry	-	Technology

Differences between sales counselor and sales account manager education

There are a few differences between a sales counselor and a sales account manager in terms of educational background:

	Sales Counselor	Sales Account Manager
Most common degree	Bachelor's Degree, 58%	Bachelor's Degree, 70%
Most common major	Business	Business
Most common college	-	University of Southern California

Sales counselor vs sales account manager demographics

Here are the differences between sales counselors' and sales account managers' demographics:

	Sales Counselor	Sales Account Manager
Average age	41	46
Gender ratio	Male, 58.2% Female, 41.8%	Male, 63.4% Female, 36.6%
Race ratio	Black or African American, 10.5% Unknown, 5.2% Hispanic or Latino, 23.1% Asian, 7.0% White, 53.6% American Indian and Alaska Native, 0.6%	Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2%
LGBT Percentage	7%	7%

Differences between sales counselor and sales account manager duties and responsibilities

Sales counselor example responsibilities.

Enter all leads into the CRM system and maintains that information until the lead is transferred to a sales representative.
Manage product deliveries, and maintain overall orderliness and cleanliness of facility to optimize customer experience.
Clean the dressing rooms, do recovery, help on POS
Outpace division goals to increase CRM usage through upbeat mentoring, training and technical support.
Coordinate all MLS meetings for Collin and Denton counties to establish a presence for the company.
Provide parties with accurate responses to their questions and assist in making their experience with AAA worthwhile.

Sales account manager example responsibilities.

Manage RFQ/RFP responses to telecommunication, government and utility customers utilizing CRM system to manage customers.
Recruit to develop and manage new sales territory selling MRO industrial goods and services to existing and potential customers.
Manage and coordinate daily sales activities through target cold calling and telemarketing.
Organize and maintain existing national clients for process refrigeration and HVAC maintenance and service.
Maintain database, create mailers, and work in SalesForce to determine new possible clients.
Founded in 1935 ATD has grown from a regional family-own company to a successful nationwide distribution enterprise.

Sales counselor vs sales account manager skills

Common sales counselor skills

Lead Management, 17%
Customer Service, 16%
Real Estate, 14%
Community Events, 7%
Business Development, 7%
Sales Process, 6%

Common sales account manager skills

Customer Service, 13%
CRM, 8%
Customer Satisfaction, 5%
Account Management, 5%
Product Knowledge, 4%
Business Development, 4%

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Sales Counselor
Sales Counselor vs Sales Account Manager

Updated January 8, 2025

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