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The differences between sales counselors and sales floor associates can be seen in a few details. Each job has different responsibilities and duties. Additionally, a sales counselor has an average salary of $63,569, which is higher than the $24,773 average annual salary of a sales floor associate.
The top three skills for a sales counselor include lead management, customer service and real estate. The most important skills for a sales floor associate are math, home health, and sales transactions.
| Sales Counselor | Sales Floor Associate | |
| Yearly salary | $63,569 | $24,773 |
| Hourly rate | $30.56 | $11.91 |
| Growth rate | - | - |
| Number of jobs | 58,475 | 491,791 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 58% | High School Diploma, 39% |
| Average age | 41 | 41 |
| Years of experience | - | - |
The primary job of a sales counselor is to sell products that require an ample amount of money and time from buyers, like senior living condominiums and prefabricated homes. Your duties and responsibilities will typically include closing leads developed by direct mail, special events and media, developing and maintaining relations with potential referral sources, and preparing insurance proposals to clients. Other duties include supporting the customer in selecting a home site, house plan, and structural options, developing contract agendas, and providing client support with the loan application.
Salesfloor associates often work with retail establishments. They are either referred to as retail sales associates or retail associates. These associates greet customers as they arrive, assess their needs, and help them find the right products and services. Other responsibilities include operating cash registers, introducing customers to promotions and opportunities, and cross-selling products to increase sales. Also, they assist customers in getting their complaints resolved as well as with their returns and refunds. Job seekers must have excellent customer service skills, relevant retail experience, and a strong knowledge of selling techniques.
Sales counselors and sales floor associates have different pay scales, as shown below.
| Sales Counselor | Sales Floor Associate | |
| Average salary | $63,569 | $24,773 |
| Salary range | Between $42,000 And $95,000 | Between $19,000 And $31,000 |
| Highest paying City | West Sacramento, CA | - |
| Highest paying state | Oregon | - |
| Best paying company | Stripe | - |
| Best paying industry | - | - |
There are a few differences between a sales counselor and a sales floor associate in terms of educational background:
| Sales Counselor | Sales Floor Associate | |
| Most common degree | Bachelor's Degree, 58% | High School Diploma, 39% |
| Most common major | Business | Business |
| Most common college | - | - |
Here are the differences between sales counselors' and sales floor associates' demographics:
| Sales Counselor | Sales Floor Associate | |
| Average age | 41 | 41 |
| Gender ratio | Male, 58.2% Female, 41.8% | Male, 40.6% Female, 59.4% |
| Race ratio | Black or African American, 10.5% Unknown, 5.2% Hispanic or Latino, 23.1% Asian, 7.0% White, 53.6% American Indian and Alaska Native, 0.6% | Black or African American, 10.3% Unknown, 5.0% Hispanic or Latino, 21.3% Asian, 6.5% White, 56.4% American Indian and Alaska Native, 0.5% |
| LGBT Percentage | 7% | 7% |